THAT'S SMART!

Hy-Vee, Inc.

Application Filed: 2020-09-16
Trademark Application Details
Trademark Logo THAT'S SMART!

The mark consists of a solid oblong shaped circle with "That's Smart!" in stylized font and a stylized smile appearing within the circle. The word "That's" is placed on line one of the text, "Smart!" is placed on line two of the text, and the stylized smile is placed on line three.

Mark For: THAT'S SMART!® trademark registration is intended to cover the categories of processed nuts, namely, whole cashews, whole walnuts, pecan halves, almonds, peanuts, mixed nuts; Roasted nuts, namely, almonds; Trail mix consisting primarily of processed nuts, and also including dried fruits, chocolate.

Status

2020-09-20 UTC
LIVE APPLICATION Awaiting Examination
The trademark application has been accepted by the Office (has met the minimum filing requirements) and has not yet been assigned to an examiner.


Research OneLook Acronym Finder
Serial Number90186039
Registration Number6334966
Mark Literal ElementsTHAT'S SMART!
Mark Drawing Type-
Mark TypeTrademark
Standard Character ClaimNo
Current LocationNEW APPLICATION PROCESSING 2020-09-19
Basis1(a)
Class StatusACTIVE
Primary International Class
  • 029 - Primary Class
  • (Meats and processed foods) Meat, fish, poultry and game; meat extracts; preserved, dried and cooked fruits and vegetables; jellies, jams, fruit sauces; eggs, milk and milk products; edible oils and fats.
Filed UseYes
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameTimothy J. Zarley
Attorney Docket NumberT62671US0

Timeline

2020-05-01Date of First Use
2020-05-01Date of Use In Commerce
2020-09-16Application Filed
2020-09-19Location: NEW APPLICATION PROCESSING
2020-09-19Status: Live/Pending
2020-09-19Status: New application will be assigned to an examining attorney approximately 3 months after filing date.
2020-09-19Transaction Date
2021-04-27Trademark Registered

Trademark Parties (Applicants & Owners)

Party: Hy-Vee, Inc.
Address5820 Westown Parkway West Des Moines, IOWA UNITED STATES 50266
Legal Entity TypeCorporation
Legal Entity StateIOWA

Documents

DrawingJPEG2020-09-16
SpecimenJPEG2020-09-16
TEAS Plus New ApplicationMULTI2020-09-16

Design Search Codes

021116Faces, smiley; Smiley faces
260121Circles that are totally or partially shaded.

Attorney of Record

TIMOTHY J. ZARLEY
ZARLEY LAW FIRM, P.L.C.
400 LOCUST STREET
CAPITAL SQUARE, SUITE 200
DES MOINES, IA 50309-2350

Good, Services, and Codes

International Codes:29
U.S. Codes:046
International Codes:30
U.S. Codes:046
International Codes:32
U.S. Codes:045,046,048
Type CodeType
DM0000The mark consists of a solid oblong shaped circle with "That's Smart!" in stylized font and a stylized smile appearing within the circle. The word "That's" is placed on line one of the text, "Smart!" is placed on line two of the text, and the stylized smile is placed on line three.
DM0000The mark consists of a solid oblong shaped circle with "That's Smart!" in stylized font and a stylized smile appearing within the circle. The word "That's" is placed on line one of the text, "Smart!" is placed on line two of the text, and the stylized smile is placed on line three.

Trademark Filing History

DescriptionDateProceeding Number
NEW APPLICATION ENTERED IN TRAM2020-09-19

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