THAT'S SMART!

Hy-Vee, Inc.

Application Filed: 2020-01-06

Trademark Application Details

Mark For: THAT'S SMART!® trademark registration is intended to cover the category of facial tissue. [all]

Status

2020-01-10 UTC

LIVE APPLICATION Awaiting Examination

The trademark application has been accepted by the Office (has met the minimum filing requirements) and has not yet been assigned to an examiner.

Research	OneLook Acronym Finder
Serial Number	88748022
Registration Number	6225533
Mark Literal Elements	THAT'S SMART!
Mark Drawing Type	4 - STANDARD CHARACTER MARK
Mark Type	TRADEMARK
Register	PRINCIPAL
Current Location	NEW APPLICATION PROCESSING 2020-01-09
Basis	1(a)
Class Status	ACTIVE
Primary US Classes	002: Receptacles 005: Adhesives 022: Games, Toys and Sporting Good 023: Cutlery, Machinery, Tools and Parts Thereof 029: Brooms, Brushes and Dusters 037: Paper and Stationery 038: Prints and Publications 050: Merchandise Not Otherwise Classified
Primary International Class	016 - Primary Class (Paper goods and printed matter) Paper, cardboard and goods made from these materials, not included in other classes; printed matter; bookbinding material; photographs; stationery; adhesives for stationery or household purposes; artists' materials; paint brushes; typewriters and office requisites (except furniture); instructional and teaching material (except apparatus); plastic materials for packaging (not included in other classes); playing cards; printers' type; printing blocks.
Filed Use	Yes
Current Use	Yes
Intent To Use	No
Filed ITU	No
44D Filed	No
44E Current	No
66A Current	No
Current Basis	No
No Basis	No
Attorney Name	Timothy J. Zarley
Attorney Docket Number	T62574US0

Timeline

2019-09-10	Date of First Use
2019-09-10	Date of Use In Commerce
2020-01-06	Application Filed
2020-01-09	Location: NEW APPLICATION PROCESSING
2020-01-09	Status: Live/Pending
2020-01-09	Status: New application will be assigned to an examining attorney approximately 3 months after filing date.
2020-01-10	Transaction Date
2020-12-22	Trademark Registered

Trademark Parties (Applicants & Owners)

Party:	Hy-Vee, Inc.
Address	5820 Westown Parkway West Des Moines, IOWA UNITED STATES 50266
Legal Entity Type	Corporation
Legal Entity State	IOWA

Documents

Drawing	JPEG	2020-01-06
Specimen	JPEG	2020-01-06
TEAS RF New Application	MULTI	2020-01-06

Attorney of Record

TIMOTHY J. ZARLEY
ZARLEY LAW FIRM, P.L.C.
400 LOCUST STREET
CAPITAL SQUARE, SUITE 200
DES MOINES, IA 50309-2350

Good, Services, and Codes

IC 016. US 002 005 022 023 029 037 038 050. G & S: Facial tissue. FIRST USE: 20190910. FIRST USE IN COMMERCE: 20190910
IC 029. US 046. G & S: Beef and beef grinds; Pork, namely, bacon, sausage; Cottage cheese. FIRST USE: 20191031. FIRST USE IN COMMERCE: 20191031
IC 030. US 046. G & S: Dessert toppings, namely, chocolate syrup; Ice-tea; Tea-based iced beverages. FIRST USE: 20190701. FIRST USE IN COMMERCE: 20190701

International Codes:	16
U.S. Codes:	002,005,022,023,029,037,038,050
International Codes:	29
U.S. Codes:	046
International Codes:	30
U.S. Codes:	046

Type Code	Type
GS0161	Facial tissue
GS0161	Facial tissue

Trademark Filing History

Description	Date	Proceeding Number
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM	2020-01-09
NEW APPLICATION ENTERED IN TRAM	2020-01-09

Similar Marks

Mark Image Registration \| Serial	Company Trademark Application Date
THAT'S SMART! 90186039 not registered Live/Pending	Hy-Vee, Inc. 2020-09-16
THAT'S SMART! 90185847 not registered Live/Pending	Hy-Vee, Inc. 2020-09-16
THAT'S SMART! 88876487 not registered Live/Pending	Hy-Vee, Inc. 2020-04-17
THAT'S SMART! 88876386 not registered Live/Pending	Hy-Vee, Inc. 2020-04-17
THAT'S SMART! 88748149 not registered Live/Pending	Hy-Vee, Inc. 2020-01-06
THAT'S SMART! 88748022 not registered Live/Pending	Hy-Vee, Inc. 2020-01-06
THAT'S SMART! 88569572 not registered Live/Pending	Hy-Vee, Inc. 2019-08-07
THAT'S SMART! 88569531 not registered Live/Pending	Hy-Vee, Inc. 2019-08-07
THAT'S SMART! 86728778 5023997 Live/Registered	Hy-Vee, Inc. 2015-08-18
THAT'S SMART! 86723441 5023976 Live/Registered	Hy-Vee, Inc. 2015-08-13

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