B BREAD FINANCIAL

ADS Alliance Data Systems, Inc.

Application Filed: 2022-03-10
Trademark Application Details
Trademark Logo B BREAD FINANCIAL

The mark consists of a stylized letter "B" inside a shaded circle, with the words "BREAD FINANCIAL" in lowercase letters to the right of the circle.

Mark For: B BREAD FINANCIAL™ trademark registration is intended to cover the categories of operation and administration of loyalty and incentive award programs; promoting credit cards and credit accounts by means of loyalty and incentive award programs; promoting the sale of goods and services of others by means of loyalty and incentive award programs; business administration of consumer loyalty programs; advertising, marketing, and promotional services in the field of loyalty and incentive award programs; data analysis and data modeling; consumer survey services; conducting surveys of consumers in relation to purchasing behavior; consumer credit and purchase behavior forecasting; business marketing and advertising consulting services; advertising, marketing, and promotional services in the field of consumer financing products and services; advertising and marketing consultancy in the field of consumer financing products and services; managing marketing and advertising campaigns for others; direct marketing and direct advertising services for others.

Status

2022-03-14 UTC
LIVE APPLICATION Awaiting Examination
The trademark application has been accepted by the Office (has met the minimum filing requirements) and has not yet been assigned to an examiner.


Research OneLook Acronym Finder
Serial Number97306352
Mark Literal ElementsB BREAD FINANCIAL
Mark Drawing Type-
Mark TypeService Mark
Standard Character ClaimNo
Current LocationNEW APPLICATION PROCESSING 2022-03-14
Basis1(b)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseNo
Current UseNo
Intent To UseYes
Filed ITUYes
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameMartin J. Miller
Attorney Docket Number229624

Timeline

2022-03-10Application Filed
2022-03-14Location: NEW APPLICATION PROCESSING
2022-03-14Status: Live/Pending
2022-03-14Status: New application will be assigned to an examining attorney approximately 6 months after filing date.
2022-03-14Transaction Date

Trademark Parties (Applicants & Owners)

Party: ADS Alliance Data Systems, Inc.
AddressSuite 700 7500 Dallas Parkway Plano, TEXAS UNITED STATES 75024
Legal Entity TypeCorporation
Legal Entity StateDELAWARE

Documents

Application2022-03-10
Drawing2022-03-10

Design Search Codes

260101Circles as carriers or as single line borders
260121Circles that are totally or partially shaded.

Attorney of Record

MARTIN J. MILLER
PORTER WRIGHT MORRIS & ARTHUR LLP
41 SOUTH HIGH STREET
SUITE 2900
COLUMBUS, OH 43215

Good, Services, and Codes

International Codes:35
U.S. Codes:100,101,102
Type CodeType
DM0000The mark consists of a stylized letter "B" inside a shaded circle, with the words "BREAD FINANCIAL" in lowercase letters to the right of the circle.

Trademark Filing History

DescriptionDateProceeding Number
NEW APPLICATION ENTERED IN TRAM2022-03-14

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