ELS

Kobie Marketing, Inc.

Application Filed: 2019-10-08
Trademark Application Details
Trademark Logo ELS

Mark For: ELS® trademark registration is intended to cover the categories of collection and analysis of quality metric data for customer loyalty purposes, namely, collecting and analyzing customer data for the purposes of establishing an individualized customer score which facilitates design strategy and tactics; provides insight and strategies related to customer engagement, experience, motivation, and loyalty, and frequency of customer communication and transactions; assists clients with the design, development, execution and maintenance of customer acquisition, customer retention, and brand advocacy programs which promote the sale of goods and services; provides strategies and insight to assist and encourage healthcare patients to stay on prescription therapy, to improve medication adherence outcomes, and to increase wellness behaviors including but not limited to annual visits and tests; provides insight, advice and strategies to clients on business planning, business analysis, business management, and business organization; provides insight, advice and strategies to clients related to marketing activities and launching of new products or services or programs; provides insight, advice and strategies to clients related to business evaluations, expert appraisals, information and research; provides insight, advice and strategies as well as the development of processes for the analysis and the implementation of strategy plans and management projects; provides insight, advice and strategies to clients related to strategy, marketing, production, personnel and retail sale matters; for Business marketing, email, direct mail, web, and other direct marketing consulting services; creates marketing tools designed to increase a client company's knowledge of customer needs, and its competitors' products and services, pricing, advertising strategy and sales strategy; provides market research services, namely, conducting, analyzing, and reporting advanced modeling, consumer purchase and promotion response behavior, promotion execution, frequent shopper customer behaviors, marketing and consumer purchase and advertising research, loyalty marketing programs, customer loyalty analysis, product category data mining, and promotion and incentives program analysis; for consulting services in the area of building consumer loyalty and program marketing; to Provide administration of loyalty and incentive programs; facilitates loyalty, incentive and bonus program services; organizes, operation and supervision of customer loyalty schemes; Manages customer loyalty, incentive or promotional programs; facilitates customer loyalty services for commercial, promotional and/or advertising purposes; provides customer service measurement services, employee loyalty measurement services, customer perception and satisfaction measurement services, and brand compliance measurement services; and makes recommendations for overall marketing spend or branding strategy which includes advertising for business purposes. [all]

Status

2020-01-26 UTC
LIVE APPLICATION Under Examination
The trademark application has been accepted by the Office (has met the minimum filing requirements) and that this application has been assigned to an examiner.


Website kobie.com whois domain owner info
Research OneLook Acronym Finder
Serial Number88646421
Registration Number6198288
Mark Literal ElementsELS
Mark Drawing Type4 - STANDARD CHARACTER MARK
Mark TypeSERVICE MARK
RegisterPRINCIPAL
Current LocationTMO LAW OFFICE 115 - EXAMINING ATTORNEY ASSIGNED 2019-12-30
Basis1(a)
Class StatusPARTIALLY PAID
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseYes
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameMorgan Theodore
Law Office AssignedM60
Employee NameGAYNOR, BARBARA ANNE

Timeline

2018-09-13Date of First Use
2018-09-13Date of Use In Commerce
2019-10-08Application Filed
2019-12-30Location: TMO LAW OFFICE 115 - EXAMINING ATTORNEY ASSIGNED
2019-12-30Status: A non-final Office action has been sent (issued) to the applicant. This is a letter from the examining attorney requiring additi
2019-12-30Status: Live/Pending
2019-12-30Transaction Date
2020-11-17Trademark Registered

Trademark Parties (Applicants & Owners)

Party: Kobie Marketing, Inc.
Address100 2ND AVENUE, S. Suite 1000 St.Petersburg, FLORIDA UNITED STATES 33701
Legal Entity TypeCorporation
Legal Entity StateFLORIDA

Documents

DrawingJPEG2019-10-08
SpecimenJPEG2019-10-08
TEAS Plus New ApplicationMULTI2019-10-08
Notation to FileXML2019-12-29
Notation to FileXML2019-12-29
XSearch Search SummaryXML2019-12-29
Offc Action OutgoingAPPLICATION/XML2019-12-30

Attorney of Record

MORGAN THEODORE
JOHN B. OSTROW, P.A.
25 SE 2ND AVE. SUITE 740
MIAMI, FL 33131

Good, Services, and Codes


IC 035. US 100 101 102. G & S: Collection and analysis of quality metric data for customer loyalty purposes, namely, collecting and analyzing customer data for the purposes of establishing an individualized customer score which facilitates design strategy and tactics; provides insight and strategies related to customer engagement, experience, motivation, and loyalty, and frequency of customer communication and transactions; assists clients with the design, development, execution and maintenance of customer acquisition, customer retention, and brand advocacy programs which promote the sale of goods and services; provides strategies and insight to assist and encourage healthcare patients to stay on prescription therapy, to improve medication adherence outcomes, and to increase wellness behaviors including but not limited to annual visits and tests; provides insight, advice and strategies to clients on business planning, business analysis, business management, and business organization; provides insight, advice and strategies to clients related to marketing activities and launching of new products or services or programs; provides insight, advice and strategies to clients related to business evaluations, expert appraisals, information and research; provides insight, advice and strategies as well as the development of processes for the analysis and the implementation of strategy plans and management projects; provides insight, advice and strategies to clients related to strategy, marketing, production, personnel and retail sale matters; for Business marketing, email, direct mail, web, and other direct marketing consulting services; creates marketing tools designed to increase a client company's knowledge of customer needs, and its competitors' products and services, pricing, advertising strategy and sales strategy; provides market research services, namely, conducting, analyzing, and reporting advanced modeling, consumer purchase and promotion response behavior, promotion execution, frequent shopper customer behaviors, marketing and consumer purchase and advertising research, loyalty marketing programs, customer loyalty analysis, product category data mining, and promotion and incentives program analysis; for consulting services in the area of building consumer loyalty and program marketing; to Provide administration of loyalty and incentive programs; facilitates loyalty, incentive and bonus program services; organizes, operation and supervision of customer loyalty schemes; Manages customer loyalty, incentive or promotional programs; facilitates customer loyalty services for commercial, promotional and/or advertising purposes; provides customer service measurement services, employee loyalty measurement services, customer perception and satisfaction measurement services, and brand compliance measurement services; and makes recommendations for overall marketing spend or branding strategy which includes advertising for business purposes. FIRST USE: 20180913. FIRST USE IN COMMERCE: 20180913

International Codes:35
U.S. Codes:100,101,102
Type CodeType
GS0351Collection and analysis of quality metric data for customer loyalty purposes, namely, collecting and analyzing customer data for the purposes of establishing an individualized customer score which facilitates design strategy and tactics; provides insight and strategies related to customer engagement, experience, motivation, and loyalty, and frequency of customer communication and transactions; assists clients with the design, development, execution and maintenance of customer acquisition, customer retention, and brand advocacy programs which promote the sale of goods and services; provides strategies and insight to assist and encourage healthcare patients to stay on prescription therapy, to improve medication adherence outcomes, and to increase wellness behaviors including but not limited to annual visits and tests; provides insight, advice and strategies to clients on business planning, business analysis, business management, and business organization; provides insight, advice and strategies to clients related to marketing activities and launching of new products or services or programs; provides insight, advice and strategies to clients related to business evaluations, expert appraisals, information and research; provides insight, advice and strategies as well as the development of processes for the analysis and the implementation of strategy plans and management projects; provides insight, advice and strategies to clients related to strategy, marketing, production, personnel and retail sale matters; for Business marketing, email, direct mail, web, and other direct marketing consulting services; creates marketing tools designed to increase a client company's knowledge of customer needs, and its competitors' products and services, pricing, advertising strategy and sales strategy; provides market research services, namely, conducting, analyzing, and reporting advanced modeling, consumer purchase and promotion response behavior, promotion execution, frequent shopper customer behaviors, marketing and consumer purchase and advertising research, loyalty marketing programs, customer loyalty analysis, product category data mining, and promotion and incentives program analysis; for consulting services in the area of building consumer loyalty and program marketing; to Provide administration of loyalty and incentive programs; facilitates loyalty, incentive and bonus program services; organizes, operation and supervision of customer loyalty schemes; Manages customer loyalty, incentive or promotional programs; facilitates customer loyalty services for commercial, promotional and/or advertising purposes; provides customer service measurement services, employee loyalty measurement services, customer perception and satisfaction measurement services, and brand compliance measurement services; and makes recommendations for overall marketing spend or branding strategy which includes advertising for business purposes
GS0351Collection and analysis of quality metric data for customer loyalty purposes, namely, collecting and analyzing customer data for the purposes of establishing an individualized customer score which facilitates advertising and marketing design strategy and tactics, all for business purposes; Marketing services, namely, providing insight and strategies related to customer engagement, experience, motivation, and loyalty, and frequency of customer communication and transactions; development of marketing strategies, concepts and tactics, namely, assisting clients with the design, development, execution and maintenance of marketing programs to enhance customer acquisition, customer retention, and brand awareness; business consulting, management, and planning services in the field of customer loyalty; business data analysis; business management consultancy; business consultation and management regarding marketing activities and launching of new products, services, or programs; business consulting and advisory services relating to business evaluations, expert appraisals, information and research; business management consultancy as well as development of processes for the analysis and the implementation of strategy plans and management projects; business management consulting with relation to strategy, marketing, production, personnel and retail sale matters; business marketing services; advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; direct marketing services; market research services, namely, conducting, analyzing, and reporting in the fields of advanced consumer behavior modeling, consumer purchase and promotion response behavior, promotion execution, frequent shopper customer behaviors, marketing and consumer purchase and advertising research, loyalty marketing program analysis, customer loyalty analysis, and promotion and incentives program analysis; marketing consulting in the field of developing, instituting, and promoting consumer loyalty programs; business administration of consumer loyalty programs measuring customer service, employee loyalty, customer satisfaction and brand compliance; customer relationship management; brand concept and brand development services for corporate clients; brand evaluation services

Trademark Filing History

DescriptionDateProceeding Number
REMOVED FROM TEAS PLUS2019-12-3072508
NOTIFICATION OF NON-FINAL ACTION E-MAILED2019-12-306325
NON-FINAL ACTION WRITTEN2019-12-3072508
NON-FINAL ACTION E-MAILED2019-12-306325
ASSIGNED TO EXAMINER2019-12-2672508
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2019-10-12
NEW APPLICATION ENTERED IN TRAM2019-10-11

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