TRUSTAGE

CMFG Life Insurance Company

Application Filed: 2019-03-19
Trademark Application Details
Trademark Logo TRUSTAGE

The mark consists of stylized term "TruStage".

Mark For: TRUSTAGE® trademark registration is intended to cover the categories of insurance and financial services, namely, providing financial advisory services to consumers, namely, analysis, advice, and recommendations on personal insurance and life-event planning for financial investment purposes; providing on-line financial services for consumers, namely, providing on-line financial calculators; life, disability, and annuity insurance underwriting services; health, life, automobile, homeowner insurance brokerage services. [all]

>Color is not claimed as a feature of the mark. The mark consists of stylized term "TruStage".

Status

2020-07-12 UTC
LIVE REGISTRATION Issued and Active
The trademark application has been registered with the Office.


Research OneLook Acronym Finder
Serial Number88346314
Registration Number6000168
Mark Literal ElementsTRUSTAGE
Mark Drawing Type5 - AN ILLUSTRATION DRAWING WITH WORD(S) /LETTER(S)/ NUMBER(S) INSTYLIZED FORM
Mark TypeSERVICE MARK
Standard Character ClaimNo
RegisterPRINCIPAL
Current LocationPUBLICATION AND ISSUE SECTION 2020-03-03
Basis1(a)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 036 - Primary Class
  • (Insurance and financial) Insurance; financial affairs; monetary affairs; real estate affairs.
Filed UseYes
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameChristopher J. Hussin
Attorney Docket Number53747-172
Law Office AssignedL60
Employee NameHAN, ADA PEYTZY

Timeline

2018-12-04Date of First Use
2018-12-04Date of Use In Commerce
2019-03-19Application Filed
2019-05-31Location: TMEG LAW OFFICE 106 - EXAMINING ATTORNEY ASSIGNED
2019-05-31Status: Live/Pending
2019-10-25Transaction Date
2019-12-17Published
2019-12-17Published for Opposition
2019-12-18Trademark Registered
2020-03-03Location: PUBLICATION AND ISSUE SECTION
2020-03-03Status: Registered. The registration date is used to determine when post-registration maintenance documents are due.
2020-03-03Trademark Registered

Trademark Parties (Applicants & Owners)

Party: CMFG Life Insurance Company
Address5910 Mineral Point Road Madison, WISCONSIN UNITED STATES 53705
Legal Entity TypeCorporation
Legal Entity StateIOWA

Attorney of Record

Christopher J. Hussin
BOARDMAN & CLARK LLP
1 S. PINCKNEY ST., STE. 410
MADISON WI 53703

Good, Services, and Codes


IC 036. US 100 101 102. G & S: Insurance and financial services, namely, providing financial advisory services to consumers, namely, analysis, advice, and recommendations on personal insurance and life-event planning for financial investment purposes; providing on-line financial services for consumers, namely, providing on-line financial calculators; life, disability, and annuity insurance underwriting services; health, life, automobile, homeowner insurance brokerage services. FIRST USE: 20181204. FIRST USE IN COMMERCE: 20181204
IC 042. US 100 101. G & S: Providing on-line services for consumers, namely, providing a web site featuring technology that enables users to purchase insurance via electronic means. FIRST USE: 20181204. FIRST USE IN COMMERCE: 20181204

International Codes:36
U.S. Codes:100,101,102
International Codes:42
U.S. Codes:100,101
Type CodeType
CC0000Color is not claimed as a feature of the mark.
CC0000Color is not claimed as a feature of the mark.

Trademark Filing History

DescriptionDateProceeding Number
REGISTERED-PRINCIPAL REGISTER2020-03-03
PUBLISHED FOR OPPOSITION2019-12-17
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2019-12-17
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2019-11-27
APPROVED FOR PUB - PRINCIPAL REGISTER2019-11-12
TEAS/EMAIL CORRESPONDENCE ENTERED2019-10-3070629
CORRESPONDENCE RECEIVED IN LAW OFFICE2019-10-3070629
ASSIGNED TO LIE2019-10-3070629
TEAS RESPONSE TO OFFICE ACTION RECEIVED2019-10-23
NOTIFICATION OF NON-FINAL ACTION E-MAILED2019-05-316325
NON-FINAL ACTION WRITTEN2019-05-3180819
NON-FINAL ACTION E-MAILED2019-05-316325
ASSIGNED TO EXAMINER2019-05-3080819
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2019-04-06
NEW APPLICATION ENTERED IN TRAM2019-03-22

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