MAYBELLINE
L'Oreal USA Creative, Inc.
Mark For: MAYBELLINE® trademark registration is intended to cover the categories of
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| Serial Number | 76310714 |
| Registration Number | 2604568 |
| Mark Literal Elements | MAYBELLINE |
| Mark Drawing Type | 1 - TYPESET WORD(S) /LETTER(S) /NUMBER(S) |
| Mark Type | SERVICE MARK |
| Standard Character Claim | No |
| Register | PRINCIPAL |
| Affidavit Text | SECT 15. SECT 8 (6-YR). SECTION 8(10-YR) 20220319. |
| Affidavit Text | 2ND RENEWAL 20220319 |
| Current Location | GENERIC WEB UPDATE 2022-03-19 |
| Basis | 1(a) |
| Class Status | ACTIVE |
| Primary US Classes |
|
| Primary International Class |
|
| Filed Use | Yes |
| Current Use | Yes |
| Intent To Use | No |
| Filed ITU | No |
| 44D Filed | No |
| 44E Current | No |
| 66A Current | No |
| Current Basis | No |
| No Basis | No |
| Attorney Name | Lisa M. Gigliotti, |
| Law Office Assigned | L40 |
| Employee Name | MURRAY, DAVID T |
Timeline
| 1999-09-00 | Date of First Use |
| 1999-09-01 | Date of First Use |
| 1999-09-01 | Date of Use In Commerce |
| 2001-09-10 | Application Filed |
| 2002-05-14 | Published |
| 2002-05-14 | Published for Opposition |
| 2002-08-06 | Trademark Registered |
| 2011-10-03 | Location: GENERIC WEB UPDATE |
| 2011-10-03 | Status: Live/Registered |
| 2012-08-06 | Renewal Date |
| 2018-07-08 | Transaction Date |
| 2022-03-19 | Location: GENERIC WEB UPDATE |
| 2022-03-19 | Status: The registration has been renewed. |
| 2031-08-06 | Maintenance Early File Date |
| 2032-08-06 | Maintenance On Time Date |
| 2033-02-07 | Maintenance Late Fee Date |
| 2ND RENEWAL 20220319 | Renewal Date |
Trademark Parties (Applicants & Owners)
| Party: |  L'Oreal USA Creative, Inc. |
| Address | 10 Hudson Yards New York, NEW YORK UNITED STATES 10001 |
| Legal Entity Type | Corporation |
| Legal Entity State | DELAWARE |
Documents
 Application | 2001-09-10 | |
| Drawing | 2001-09-10 | |
| Specimen | 2001-09-10 | |
| Registration Certificate | 2002-08-06 | |
| Registration Certificate | 2002-08-06 | |
| File Jacket | 2007-11-07 | |
| Specimen | 2007-11-07 | |
| Unclassified | 2007-11-07 | |
| Section 8 and 15 | 2008-03-06 | |
| Specimen | 2008-03-06 | |
| Notice of Acceptance Acknowledgement | 2008-03-31 | |
| PR-Section 8 and 9 | 2011-09-30 | |
| Specimen | 2011-09-30 | |
| Notice-Acceptance-Renewal | 2011-10-03 | |
| Change of Address | 2016-06-06 | |
| Teas Change of Owner Address | 2016-06-07 | |
| PR-Section 8 and 9 | 2021-09-16 | |
| Specimen | 2021-09-16 | |
| Notice-Acceptance-Renewal | 2022-03-19 |
Attorney of Record
Good, Services, and Codes
IC 042. US 100 101. G & S: Providing information concerning the use and selection of cosmetics, personal care products, and beauty treatments via the internet; providing information in the fields of fashion and beauty; computer services, namely, an online newsletter about beauty, makeup, fashion, clothing, entertainment, and young women's health and lifestyle issues. FIRST USE: 19990900. FIRST USE IN COMMERCE: 19990900
| International Codes: | 42 |
| U.S. Codes: | 100,101 |
| Type Code | Type |
|---|---|
| GS0421 | Providing information concerning the use and selection of cosmetics, personal care products, and beauty treatments via the internet; providing information in the fields of fashion and beauty; computer services, namely, an online newsletter about beauty, makeup, fashion, clothing, entertainment, and young women's health and lifestyle issues |
Trademark Filing History
| Description | Date | Proceeding Number |
|---|---|---|
| REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS) | 2022-03-19 | 95151 |
| REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED | 2022-03-19 | 95151 |
| NOTICE OF ACCEPTANCE OF SEC. 8 & 9 - E-MAILED | 2022-03-19 | |
| CASE ASSIGNED TO POST REGISTRATION PARALEGAL | 2022-02-16 | 95151 |
| TEAS SECTION 8 & 9 RECEIVED | 2021-09-16 | |
| TEAS CHANGE OF OWNER ADDRESS RECEIVED | 2016-06-07 | |
| APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED | 2016-06-07 | 88888 |
| TEAS CHANGE OF CORRESPONDENCE RECEIVED | 2016-06-06 | |
| REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS) | 2011-10-03 | 73376 |
| REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED | 2011-10-03 | 73376 |
| TEAS SECTION 8 & 9 RECEIVED | 2011-09-30 | |
| REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK. | 2008-03-31 | 73376 |
| ASSIGNED TO PARALEGAL | 2008-03-12 | 73376 |
| TEAS SECTION 8 & 15 RECEIVED | 2008-03-06 | |
| CASE FILE IN TICRS | 2007-11-13 | |
| REGISTERED-PRINCIPAL REGISTER | 2002-08-06 | |
| PUBLISHED FOR OPPOSITION | 2002-05-14 | |
| NOTICE OF PUBLICATION | 2002-04-24 | |
| APPROVED FOR PUB - PRINCIPAL REGISTER | 2002-01-10 | |
| ASSIGNED TO EXAMINER | 2002-01-07 | 78324 |
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