U.S. patent number 3,711,012 [Application Number 05/163,172] was granted by the patent office on 1973-01-16 for multipurpose mailer.
Invention is credited to Robert Melvin Cytron, Robert Alexander Freishelm, Sr..
United States Patent |
3,711,012 |
Cytron , et al. |
January 16, 1973 |
MULTIPURPOSE MAILER
Abstract
A letter sheet suitable for use as combined picture postcard,
advertising form, reservation form, stationary and envelope. The
letter sheet constitutes an envelope portion and a message portion
separated by a narrow third portion. The envelope portion and the
message portion are foldable into three segments along a pair of
coextensive fold lines. The narrow third portion connects the said
envelope portion and message portion in the area between said pair
of coextensive fold lines and may be rectangular or trapazoidal. A
flap is connected to the center segment of one of the envelope
portions opposite the narrow third portion. Each of the outer of
the segments of the envelope portion has an adhesive edge. The
adhesive edge of one of said outer segments of the envelope is
separated from said outer segment by a perforated tear strip. The
outer segment has undercut edges making the outer third adaptable
for being tucked under the opposite outer segment. The message
portion is connected to said narrow third portion by a perforated
line.
Inventors: |
Cytron; Robert Melvin
(Philadelphia, PA), Freishelm, Sr.; Robert Alexander
(Philadelphia, PA) |
Family
ID: |
22588795 |
Appl.
No.: |
05/163,172 |
Filed: |
July 16, 1971 |
Current U.S.
Class: |
229/92.7;
229/306 |
Current CPC
Class: |
B42D
15/08 (20130101) |
Current International
Class: |
B42D
15/08 (20060101); B65d 027/00 () |
Field of
Search: |
;229/92.5,92.7,73 |
References Cited
[Referenced By]
U.S. Patent Documents
Foreign Patent Documents
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|
|
|
|
|
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15,756 |
|
Nov 1915 |
|
GB |
|
208,225 |
|
Dec 1923 |
|
GB |
|
Primary Examiner: Leclair; Joseph R.
Assistant Examiner: Garbe; Stephen P.
Claims
We claim:
1. A letter sheet constituting an envelope portion and a message
portion separated by a separable narrow third portion, said
envelope portion and said message portion being foldable into three
segments along a pair of coextensive fold lines, said narrow third
portion connecting the said envelope portion and message portion in
the area between said pair of coextensive fold lines, a flap
connected to the center segment of one of said envelope portions
opposite said narrow third portion, each of the outer of said
segments of said envelope portion having an adhesive edge, the
adhesive edge of one of said outer segments being separated from
the remainder of said one of said outer segments by a perforated
tear strip, said outer segment having undercut edges making said
outer segment adaptable for tucking under the opposite outer
segment, the message portion being connected to said narrow third
portion by a perforated line.
2. The letter sheet of claim 1, wherein the message portion is
divided into unequal segments, at least one outer segment of said
message portion is longer than the central third segment of said
message portion.
3. The letter sheet of claim 1, wherein a plurality of pages are
attached to said message portion at one edge.
4. The letter sheet of claim 1, wherein a plurality of pages are
attached to said message portion at one of said fold lines.
Description
Our invention relates to a combination of picture postcard,
advertising form, reservation form, and stationery for use in the
motel, hotel industry.
More particularly, our invention is to a single foldable sheet
which is a combination of a picture postcard, advertising brochure,
reservation form, stationery for placing in rooms and an envelope
for mailing the above.
Many previous multipurpose mailers have the severe drawback that
they require fasteners or staples of some sort in order to keep the
folded items together. This drawback is obviated by the present
invention.
In most hotel or motel rooms, stationery is placed in the rooms
together with envelopes for mailing the same. Picture postcards are
also placed in the motel rooms. The advertising brochure, which is
found in the hotel or motel room, is usually not sent by the guests
to his friends to illustrate the particular place, primarily
because of the bulk involved and secondarily, because the guests do
not normally think of such a procedure.
The present invention obviates this by providing in a single sheet
a picture postcard, an advertising brochure, a reservation form,
together with the stationery which a guest may send his friend or
friends in an envelope for mailing the same.
The literature which is placed in hotel lobbies, train stations,
railroad stations, bus stations, etc., and travel agencies,
normally constitute merely an advertising brochure, the reservation
form normally not being enclosed therewith nor an envelope for
mailing the same back to the hotel. As a result, the guest may see
a particular hotel or motel to which he may desire to go but while
obtaining the stationery for mailing his reservation, may look at
several of the other brochures and pick another hotel or motel. The
present invention is an attempt to obviate the above-mentioned
difficulties.
The combination or multipurpose mailer of the present invention can
be used as a direct return mail reservation advertising piece. When
used in conjunction with a separate rate schedule, which may vary
according to the particular time of year, the mailer, when properly
folded, according to its integral directions, serves as a
combination picture postcard, advertising brochure, reservation
piece and an envelope for mailing the same. The addressee is a
prospect, while the reverse side is a full photograph or
photographs of the business establishment. Obviously, this
photograph or photographs may be in color. Upon receipt, the
addressee may indicate his room reservation, include a check for
deposit, remove the message or brochure portion for his
information, and by properly folding and sealing the envelope
portion of the mailer, returns his reservation and deposit in a
completely sealed envelope.
A guest in a hotel or motel may use this envelope for similar
purposes by using the space provided as stationery. The addressee
of the hotel or motel may, upon examining the information in the
brochure, sent in conjunction with the letter, may feel that he too
should be a guest at the business establishment at which his friend
or friends had stayed. It then becomes a simple matter for him to
indicate his room reservation, etc.
The mailer may also be prefolded so that the return address is
visible and handed out to guests as a brochure. Still further, the
message or brochure portion or section can be separated completely
and used separately.
As indicated above, the advertising brochure, may be placed in
train stations, airports, travel agencies, and the like, making it
very easy for the potential guest to make his room reservation,
provide a check for deposit, maintain the advertising brochure
portion for his information by properly folding and sealing the
brochure.
The letter sheet constitutes an envelope portion and a message
portion separated by a narrow third portion. The envelope portion
and the message portion are foldable into three segments along a
pair of coextensive fold lines. The narrow third portion connects
the said envelope portion and message portion in the area between
said pair of coextensive fold lines and may be rectangular or
trapazoidal. A flap is connected to the center segment of one of
the envelope portions opposite the narrow third portion. Each of
the outer of the segment segments the envelope portion has an
adhesive edge. The adhesive edge of one of said outer segments of
the envelope is separated from said outer segment by a perforated
tear strip. The outer segment has undercut edges making the outer
third adaptable for being tucked under the opposite outer segment.
The message portion is connected to said narrow third portion by a
perforated line. The message portion may be divided into unequal
segments, at least one outer segment thereof being longer than the
central third segment thereof. Alternatively, a plurality of pages
may be attached to the message portion at one edge or along the
fold lines. In this last alternative, staples may be used, although
not desirable for mailing.
While the multimailer of the present invention is specifically
suitable for the needs of the hotel or motel industry, it can, with
mere printing modifications, find use in other industries. For
example, the room reservation form may become a request for further
information on banquets, meetings and special occasions, thus
making the mailer suitable in the restaurant industry. Similar
modifications would make it usable in real estate, land development
industries, etc.
For a better understanding of the invention and other objects
thereof, reference is made to the drawings, in which:
FIG. 1 is a front view of a blank multipurpose mailer embodied in
the present invention;
FIG. 2 is the rear of FIG. 1;
FIGS. 3 to 5 show sequential steps in folding the mailer;
FIG. 6 constitutes a perspective view of the folded mailer;
FIG. 7 shows the manner of folding the return envelope portion
prior to returning;
FIG. 8 shows a variation with an accordian pleat; and
FIG. 9 shows another variation containing a booklet.
Similar reference numerals are used throughout to indicate the same
feature.
The blank in FIG. 1 consists of envelope portion 1 and message
portion 2. These portions are interconnected by a narrow
interlocking or connecting portion 3. Suitable arrangements of the
portions 1 and 2 in conjunction with the narrow connecting portion
3 results in the proper folding of the envelope.
In envelope portion 1, space is provided at 4 for addressing the
item to a prospect while 5 provides for the return address. At 6 is
a typical postcard view. The dotted lines at 7 and 8 refer to a
perforation suitable for tearing while 9 constitutes a sealing
strip. The dotted lines at 10 also constitute perforations for
tearing.
The three segments of 1 contain therein directions for use, room
reservation forms, and room layouts for photographs of rooms on
each of the separate segments, respectively. These may be in any
order on the sheets. 11 constitutes a sealing strip, as does 12. At
13 and 14 are places for a letter and brochure material. This may
be printed either in the horizontal or vertical direction. It is
apparent that sections 13 and 14 may be readily exchanged.
The present invention is suitable for use as a standard personal
letter, a business envelope or a jumbo envelope. The difference is
primarily in size.
The mailer, after writing the letter on half of the section, that
is 13 or 14, or fractions thereof as space is provided, is folded
upwardly along lines 15 and 16 to provide the arrangement shown in
FIG. 3. In the event the mailer is to be folded into a standard
envelope, one proceeds as is seen in FIG. 4 and folds the sheet
along fold line 17 to give the arrangement in FIG. 4. In the event
one folds the mailer into a business size envelope, then the
envelope portion 1 is made long enough to accommodate the entire
tail produced by folding the sheet 2 along fold lines 15 and 16.
The envelope is then folded along fold line 18 to present the view
shown in FIG. 5. In FIG. 5, the flap 19 is tucked in the direction
of the arrow and followed sequentially by flaps 4 and 5. This
results in the completely folded mailer of FIG. 6.
The recipient, upon receiving the mailer, snaps it open by pulling
perforated tab 20, between perforations 7 and 8. He then proceeds
to open the mailer in reverse direction. If the recipient is
desiring to send a return to the hotel or motel, he merely detaches
the envelope along perforation 10 and folds the envelope portion as
seen in FIG. 7. Narrow portions 3 and 21 are respectively turned
in, in the direction of the arrows, followed by segment 4 from
which perforated tab had been removed. Flap 8 is now placed upon
the entire ensemble. The glued portion of portion 11 is used to
seal the flap.
In FIG. 8 a variation of the invention is shown. The message
portion 2 is elongated on one side. This elongated portion 22 may
contain printed advertising material and is folded by an accordian
pleat so that it can be folded as shown in FIGS. 3 to 6. It should
be noted that the third portion 3 has, in this Figure, a tapered or
trapazoidal shape to simplify folding.
FIG. 9 shows a variation of the invention where additional pages 23
are added in booklet form. The pages, as illustrated, are stapled
at one of the fold lines. However, they can also be stapled at one
edge. The additional pages are suitable for brochure material to
further illustrate the establishment.
Attention is invited to the undercutting the envelope portion. This
is mailer 24 in FIG. 8 but also is seen in the other Figures. This
undercutting makes it easy to see how in FIG. 7 the sheet is
readily folded together. The undercutting has the advantage that
precludes the bulkiness which would otherwise occur if the sheet
were not undercut. It also makes it possible to use the sealing on
both sides.
In FIGS. 8 and 9, there is an additional flap 25 to provide for the
extra bulkiness, caused by extra pages. This flap, not shown in the
other Figures, is not required when a relatively thin sheet is
used.
Variations of the invention other than specifically described are
possible. For instance, a plurality of accordian sheets may be used
in conjunction with the arrangement of FIG. 9.
* * * * *