U.S. patent number 3,695,422 [Application Number 05/028,815] was granted by the patent office on 1972-10-03 for packaged articles with carrier indicia bearing folded strip.
This patent grant is currently assigned to Liggett & Myers Incorporated. Invention is credited to Peter R. Tripodi.
United States Patent |
3,695,422 |
Tripodi |
October 3, 1972 |
**Please see images for:
( Certificate of Correction ) ** |
PACKAGED ARTICLES WITH CARRIER INDICIA BEARING FOLDED STRIP
Abstract
A packaged unit, such as a package of cigarettes, including a
plurality of articles arranged in a parallel epipedal configuration
and held together within a package which is encased in a
transparent sealed wrapper. A strip of indicia bearing material
folded into discrete segments of a size less than the main panel of
the packaged unit is captivated in overlaying relation of the
central zone of one of the display panels of the package in a
dished cavity between the display panel and the transparent wrapper
being held in position by the converging surfaces of the display
panel and wrapper.
Inventors: |
Tripodi; Peter R. (Miami,
FL) |
Assignee: |
Liggett & Myers
Incorporated (New York, NY)
|
Family
ID: |
21845584 |
Appl.
No.: |
05/028,815 |
Filed: |
April 15, 1970 |
Current U.S.
Class: |
206/232; 40/312;
206/38; 206/831; 283/56; 283/81; 428/187 |
Current CPC
Class: |
B65D
75/54 (20130101); Y10T 428/24736 (20150115); Y10S
206/831 (20130101) |
Current International
Class: |
B65D
75/54 (20060101); B65D 75/52 (20060101); A45c
015/00 (); B65d 079/00 () |
Field of
Search: |
;206/38R,38A,41R,41H,41.2B,47R,DIG.22,DIG.29 ;229/51C,87C,87G
;206/48 ;40/1D,312 |
References Cited
[Referenced By]
U.S. Patent Documents
Foreign Patent Documents
Primary Examiner: Lowrance; George E.
Assistant Examiner: Lipman; Steven E.
Claims
What is claimed is:
1. A packaged unit of generally parallelepipedal configuration
including:
a. a plurality of similarly sized articles arranged in side-by-side
relation in rows and in a generally parallelepipedal
configuration;
b. a folded package enveloping and confining the articles in said
configuration,
c. said package including, a pair of opposing main elongate
generally rectangular display panels bearing identifying indicia of
the articles, and opposing top and bottom and side surfaces;
d. a pliable transparent wrapper completely encasing said articles
and package and having fold lines at the juncture of the bottom and
side surfaces of one of the display panels defining a blister
cavity over the display panel;
e. said cavity being bounded by said one of the display panels and
the wrapper between said fold lines;
f. a strip of thin foldable indicia bearing material folded to a
plurality of discrete generally rectangular segments along
transverse fold lines, with the segments overlaying one another
defining a folded rectangular pack, said segments being in facing
relation with an adjacent segment and having substantially the
entire surface of one face thereof in contact with said adjacent
segment,
g. the length of the transverse fold lines being less than the
distance between the line of juncture of the display panel and the
opposing sides of the package and the distance between the other
edges of the pack being less than the distance between the lines of
juncture between the top and bottom of the fold lines of the
display panel,
h. said pack of folded segments being arranged in the cavity in
overlaying relation of the central zone of said one of the display
panels in a position panel bounds the pack,
i. the blister cavity being slightly concave and extending
outwardly of the surface of said one of the display panels a
distance over said central zone substantially equal to the
thickness of the pack and the wrapper portion overlaying said one
of the display panels and having margins stretched and converging
closely to the surface of the margin of said one of the display
panels to said fold lines of the wrapper about said one of the
display panels, snugly confining the pack to said position, and
j. said unit including means to open said wrapper to provide access
to the folded package and the pack.
2. The unit as set forth in claim 1 wherein the transverse fold
lines are perforated.
3. The unit as set forth in claim 1 wherein a single sheet of paper
is nestled between the folded segments of the pack.
4. The unit as set forth in claim 1 wherein the strip includes a
pair of substantially equal sized segments.
5. The unit as set forth in claim 4 wherein the strip is provided
with a flap segment reversely folded into overlaying relation of
the segments of equal size along a fold line.
6. The unit as set forth in claim 5 wherein the fold line is
perforated.
7. The unit as set forth in claim 5 wherein the strip is further
folded into additional segments, said additional segments being
folded about said flap segment to enclose the latter and act as a
wrap-around portion.
8. A packaged unit of generally parallelepipedal configuration
including:
a. a plurality of similarly sized articles arranged in side-by-side
relation in rows and in a generally parallelepipedal
configuration;
b. a folded package enveloping and confining the articles in said
configuration,
c. said package including, a pair of opposing main elongate
generally rectangular display panels bearing identifying indicia of
the articles, and opposing top and bottom and side surfaces;
d. a pliable transparent wrapper completely encasing said articles
and package and having fold lines at the juncture of the top bottom
and side surfaces of one of the display panels defining a blister
cavity over the said display panel;
e. said cavity being bounded by said one of the display panels and
the wrapper between said fold lines;
f. a strip of thin foldable indicia bearing material folded to a
plurality of discrete generally rectangular segments along
perforated transverse fold lines, with the segments overlaying one
another defining a folded rectangular pack,
g. the length of the transverse fold lines being less than the
distance between the line of juncture of the display panel and the
opposing sides of the package and the distance between the other
edges of the pack being less than the distance between the lines of
juncture between the top and bottom of the fold lines of the
display panel,
h. said pack of folded segments being arranged in the cavity in
overlaying relation of the central zone of said one of the display
panels in a position such that, as seen in elevation, the margin of
the display panel bounds the pack,
i. the blister cavity being slightly concave and extending
outwardly of the surface of said one of the display panels a
distance over said central zone substantially equal to the
thickness of the pack and the wrapper portion overlaying said one
of the display panels and having margins stretched and converging
closely to the surface of the margin of said one of the display
panels to said fold lines of the wrapper about said one of the
display panels, snugly confining the pack to said position, and
j. said unit including means to open said wrapper to provide access
to the folded package and the pack.
9. A packaged unit of generally parallelepipedal configuration
including:
a. a plurality of similarly sized articles arranged in side-by-side
relation in rows and in a generally parallelepipedal
configuration;
b. a folded package enveloping and confining the articles in said
configuration,
c. said package including, a pair of opposing main elongate
generally rectangular display panels bearing identifying indicia of
the articles, and opposing top and bottom and side surfaces;
d. a pliable transparent wrapper completing encasing said articles
and package and having fold lines at the juncture of the top bottom
and side surfaces of one of the display panels defining a blister
cavity over the said display panel;
e. said cavity being bounded by said one of the display panels and
the wrapper between said fold lines;
f. a strip of thin foldable indicia bearing material folded to a
plurality of discrete generally equal size rectangular segments
along transverse fold lines, with the segments overlaying one
another defining a folded rectangular pack, said strip being
provided with a flap segment reversely folded into overlaying
relation of the segments of equal size along a perforated fold
line,
g. the length of the transverse fold lines being less than the
distance between the line of juncture of the display panel and the
opposing sides of the package and the distance between the other
edges of the pack being less than the distance between the lines of
juncture between the top and bottom of the fold lines of the
display panel,
h. said pack of folded segments being arranged in the cavity in
overlaying relation of the central zone of said one of the display
panels in a position such that, as seen in elevation, the margin of
the display panel bounds the pack,
i. the blister cavity being slightly concave and extending
outwardly of the surface of said one of the display panels a
distance over said central zone substantially equal to the
thickness of the pack and the wrapper portion overlaying said one
of the display panels and having margins stretched and converging
closely to the surface of the margin of said one of the display
panels to said fold lines of the wrapper about said one of the
display panels, snugly confining the pack to said position, and
j. said unit including means to open said wrapper to provide access
to the folded package and the pack.
10. A packaged unit of generally parallelepipedal configuration x
including:
a. a plurality of similarly sized articles arranged in side-by-side
relation in rows and in a generally parallelepipedal
configuration;
b. a folded package enveloping and confining the articles in said
configuration,
c. said package including a pair of opposing main elongate
generally rectangular display panels bearing identifying indicia of
the articles, and opposing top and bottom and side surfaces;
d. a pliable transparent wrapper completely encasing said articles
and package and having fold lines at the juncture of the top bottom
and side surfaces of one of the display panels defining a blister
cavity over the said display panel;
e. said cavity being bounded by said one of the display panels and
the wrapper between said fold lines;
f. a strip of thin foldable indicia bearing material folded to a
plurality of discrete generally rectangular segments along
transverse fold lines, with the segments overlaying one another
defining a folded rectangular pack,
g. a single sheet of paper nested between the folded segments of
said pack,
h. the length of the transverse fold lines being less than the
distance between the line of juncture of the display panel and the
opposing sides of the package and the distance between the other
edges of the pack being less than the distance between the lines of
juncture between the top and bottom of the fold lines of the
display panel,
i. said pack of folded segments being arranged in the cavity in
overlaying relation of the central zone of said one of the display
panels in a position such that, as seen in elevation, the margin of
the display panel bounds the pack,
j. the blister cavity being slightly concave and extending
outwardly of the surface of said one of the display panels a
distance over said central zone substantially equal to the
thickness of the pack and the wrapper portion overlaying said one
of the display panels and having margins stretched and converging
closely to the surface of the margin of said one of the display
panels to said fold lines of the wrapper about said one of the
display panels, snugly confining the pack to said position, and
k. said unit including means to open said wrapper to provide access
to the folded package and the pack.
11. The unit as set forth in claim 10 wherein the transverse fold
lines are perforated.
12. The unit as set forth in claim 11 wherein the strip includes a
pair of substantially equal sized segments and is provided with a
flap segment reversely folded into overlaying relation of the
segments of equal size along a fold line.
13. The unit as set forth in claim 12 wherein the fold line is
perforated.
14. The unit as set forth in claim 12 wherein the strip is further
folded into additional segments, said additional segments being
folded about said flap segment to enclose the latter and act as a
wrap-around portion.
Description
In the past, it has been known to secure single sheet premium
coupons over one of the display panels of packaged articles such as
cigarette packages between the cellophane wrapper and the display
panel involved. Such coupons have often become misaligned by reason
of jostling during shipment and often drift into an unappealing
disarrayed attitude with respect to the major and minor access of
the display panel detracting from the appearance of the package.
Also, in the case of cigarette packages, certain information
required to be displayed on the package, if printed on the
particular panel involved, often becomes masked by the jostling
requiring that the packages provided with coupons have such
material displayed on other panels, which could otherwise more
advantageously be used for other information and display.
The present invention provides a strip of material composed of
segments folded back upon one another on transverse, preferably
perforated fold lines into a stack form sized and configured to be
carried in a predetermined captivated condition and attitude to
substantially fill the cavity of the blister which is defined
between the cellophane wrapper and the display panel with the
margins of the stack being securely held in position, until the
package is opened, by the convergence of the cellophane wrapper
over the display panel from the area overlaying the central zone of
the display panel to the margins thereof.
In this manner the heretofore available but substantially unused
space on, for instance, cigarette packages is more fully employed
with the folded pack or stack which is also confined in a
predetermined position and orientation. In addition to these
factors, the wide distribution which characterizes cigarette and
like packages may be effectively utilized for advertising products
substantially increasing the revenue for the manufacturer, the
present invention providing a new and vast media not heretofore so
employed.
A coupon may be confined within the stack or included as one of the
segments of the strip to be detached for redemption purposes. The
remaining panels or segments of the stack may be used to solicit
orders for and otherwise advertise the availability of certain
products and to describe the manner of using the segments to best
advantage in obtaining the merchandise so advertised by the
purchaser of the package.
It is an object of this invention to provide a packaged unit, such
as a conventional cigarette package, in combination with a strip of
printed matter folded into discrete segments in overlaying or
stacked relation and captivated on the package in a predetermined
position over the central zone of one of the display panels and
intermediate the cellophane wrapper and the wrapped articles in
sandwiched relation with the margins of the folded stack of
segments snugly held by the wrapper material which converges to the
surface of the display panel on which it is carried and with the
stack substantially occupying most of the space between the wrapped
articles and the cellophane wrapper, and adapted to be removed when
the package is opened and unfolded to read advertising matter and
other information carried on the strip.
It is a general object of this invention to provide means for
widely distributing advertising materials for the purpose of
soliciting orders and disseminating information, the said materials
being printed on a strip folded into a stack or pack to be carried
on a cigarette package or the like and held in a predetermined
position over one of the panels of the package and substantially
fully occupying the space between the outer cellophane wrapper and
the packaged article.
It is a more specific object of this invention to provide an
improved packaged unit including a strip of foldable material in a
stack sized and configured to nestle within the cavity and
substantially occupy the space between the cellophane wrapper of a
cigarette package and the package to be carried thereby in a
predetermined and oriented position, the segments of the strip
being separated from one another by a perforated fold line and each
of the segments being of a size relative to one another to
accommodate folding in a stacked form and to present a smooth
folded edge so that a plurality of such stacks may be serially
dispensed from a dispensing machine in a wrapping operation for
cigarette packages.
FIG. 1 is a perspective view of a packaged unit;
FIG. 2 is a plan view of an elongate advertising strip to be folded
into stack form with the segments in overlaying relation;
FIGS. 3a, 3b, 3c and 3d are alternative embodiments illustrating
folded arrangements for the stack form strips, FIG. 3d representing
a preferred embodiment having a wraparound portion to confine the
other segments of the strip, and
FIG. 4 is a view in cross section taken along the plane indicated
by the line 4--4 of FIG. 1 and looking in the direction of the
arrows.
Referring to the drawings and particularly to FIGS. 1 and 4, the
package unit is generally designated by the numberal 12. It is seen
that it includes a plurality of articles 14 of similar size
arranged in a generally parallelepipedal configuration. The
articles comprise cigarettes of a common length arranged in rows in
close side-by-side relation, as seen in FIG. 4, in a generally
parallelpipedal configuration. A folded package is provided to
envelope and confine the articles in that configuration, the
package being designated by the numeral 16 in FIG. 4. In the
conventional cigarette packaged unit, the folded package or
envelope is composed of a folded inner two ply layer 18 defining
the article holding chamber 17 to protectively nest the cigarettes,
the outermost ply is conventionally of metallic or light reflective
material, and a folded outer layer 20 snugly jacketing the inner
layer and confining it and the articles and including adhesive
means to retain this relation. The outer surface of the package has
a pair of opposing display panels 22 and 24, at least one of which
24 bears identifying indicia, such as the trademark of the
manufacturer. The display panels are connected together to form the
package by opposite sides 26 and 28 and a top 29 and bottom 30
along fold lines such as at 32 in a conventional arrangement.
The packaged unit further includes a pliable transparent wrapper 34
completely encasing the articles and the layers of the package. As
is often preferred, the wrapper is of cellophane material folded
closely about the package and sealed at the free ends as is
generally indicated in FIG. 1; and it is provided with means to
open the wrapper, preferably a thin ribbon 36 circumposed about the
package adjacent the top 29 with a tab extending outwardly to
initiate a tear of the wrapper for removing the upper portion
thereof and gaining access to the top of the package for opening it
and, as is now to be described, the cavity 38 of the blister formed
thereby, which is defined between the main plane of the display
panels and the confronting face of the wrapper.
In FIG. 4, this cavity is illustrated; and it is within this cavity
that the advertising pack 40 or stack of indicia bearing segments
is arranged and carried, as is seen in FIG. 1. Referring to FIGS. 1
and 4 it is seen that the display panel 22 is of an elongate
rectangular size having a central zone 42 and a marginal portion 44
therearound, the edges of which are defined by the fold lines 42,
44, 46 and 48. The display panel lies substantially in a plane; the
extent that the inner and outer layers are deformed or dished, if
at all, in assembly by the snug, slightly tensioned jacketing of
the wrapper is slight and is concave inwardly. On the other hand,
the wrapping portion 50 over the surface of the display panel 24 is
dished slightly outwardly, by reason of the radius of curvature at
the fold lines 43, 45, 46 and 48 which bound it. It is thus seen
that the cavity 38 is defined between the display panel 22 and the
wrapper portion 50 and with more particularity, as illustrated in a
slightly somewhat exaggerated condition as seen in FIG. 4, the
central portion of the cavity is of its greatest thickness over the
central zone of the display panel and tapers to merge and blend
with the plane over the marginal edges of the display panel.
In the past premium coupons of thin single sheet form have been
carried between the package and the wrapping; however, the amount
of printed matter has been limited by the size of the single sheet
and in shipment is jostled so as to become misaligned and out of
position with respect to the central zone of the display panel
involved, often masking information required to be displayed on the
package so that it is required to be located on another surface of
the package. It has been discovered that the relative dimensions of
the cavity are such that a properly and relatively sized and folded
strip 56 of discrete segments may be carried within the blister
captivated in a predetermined location without substantial movement
relative to the central zone by jostling in shipment and with much
increased space for messages, advertising, or other symbols. The
folded strip or pack which may include a single sheet coupon
embraced within it, is captivated over the central zone because its
over-all thickness is substantially equal to that of the cavity 38
and it is sized relative to the dimensions of the display panel
such that the marginal edges of the pack are embraced by the
converging stretched surface of the wrapper and the display panel
along the marginal edges of it.
A strip 56 has discrete rectangular segments, such as 60 and 62 in
FIG. 2 defined by transverse fold lines such as 64, whereby the
strip is foldable into a pack or stack of discrete segments. The
transverse fold lines are of a length less than that of the
distance between the fold lines of the package between the line of
juncture of it with the sides of the package and such that when the
pack is captivated within the blister, the marginal edges are
snugly embraced and held between the involved display panel and the
overlaying wrapper to maintain it in a predetermined arrangement
with respect to the panel.
In a preferred embodiment, the transverse fold lines are perforated
as seen in FIG. 2 to provide a compact stack and to cause the
segments to lie in close overlaying relation to one another in a
normal relaxed condition after being folded. An accordian fold may
be employed as illustrated in FIG. 3a; however, this arrangement is
not as satisfactory as the fan fold arrangement illustrated in FIG.
3b, the opposite mating folded strips of FIG. 3c, or the compound
fold of FIG. 3d, because multiple edges, 66, 68 and 70 and 66', 68'
and 70' do not provide a finished single folded edge at the end of
the segments, which in the packaging and assembly operation renders
more difficult the dispensing operation of the packs and will not
satisfactorily accommodate a captive single sheet or coupon
therein, as indicated by the numerals 72 and 74 in FIGS. 3c and d.
The fan folded embodiment of FIG. 3b includes a first and a second
strip 76 and 78 folded as at 75 and 77 respectively into equal size
segments, the somewhat shorter strip being received within the
crotch of the other strip in the manner indicated. The embodiment
of FIG. 3c also includes a first strip 80 and a somewhat shorter
strip 78 each being folded into equal size segments along
transverse fold lines 79 and 81 and drawing together in oppositely
mating relation as indicated with the free ends of the shorter
segment 78 being received within the crotch portion of the fold
line 81 of the somewhat longer strip 80 and being adapted to nestle
a single sheet piece or coupon 72 therebetween.
The embodiment indicated in FIG. 3 is a preferred embodiment and as
illustrated is seen to include a pair of enclosed segments 90 and
92 of substantially equal size connected together at the preferably
perforated fold line 94, with a flap segment 96 extending from the
fold line 98 and reversely folded over its associated enclosed
segment and preferably being somewhat longer in length between the
fold line 98 and the free end than the length of the enclosed
segment to define a single ply terminal end region 100. The other
of the enclosed segments 92 is provided at the preferably
perforated fold line 104 with a wrap-around portion 106 composed of
two interconnected segments 108 and 110, which are of substantially
equal size and slightly larger than the flap segment, the two
wrap-around segments being interconnected at the fold line 112 when
the embodiment of FIG. 3d is folded as illustrated in FIG. 3d with
the wrap-around segment 108 overlaying the flap segment 96 and with
the wrap-around segment 110 overlaying the enclosed segment 92,
which may also enclose a single foreshortened sheet coupon. This
arrangement provides a compact multisegmented strip of rectangular
form which presents a smooth folded edge adapted for dispensing
serially in an assembly line operation. Relatively inexpensive
paper of newsprint paper thickness may be employed by this
construction to provide a pack which includes five interconnected
segments and when properly sized in the proportions indicated in
FIG. 1 is adapted to be carried in the captivated relation
described herein and as illustrated in FIG. 1 on a conventional
cigarette package.
It is thus seen that this invention provides means for multiplying
the available space for the distribution of advertising or other
information by utilizing the wide distribution of cigarette
packages and without requirement of the altering of the structure
of such packages, providing a new important advertising and
information distribution media.
The dimension of the transverse fold lines in a preferred
embodiment is 11/2 inches centered on a display panel of about 2
inches and 21/4 inches to provide a margin of exposed display panel
of about 1/4 inch along the edges of the stack and with the other
right angularly disposed dimension being about 2 1/4 inches for use
with a packaged article of a height of about 3 inches, the
lowermost edge of the package being about 1/4 inch below the lower
transverse edge of the pack and with the space at the top being
somewhat greater to provide room for the opening of the package on
tearing of the cellophane wrapper.
* * * * *