U.S. patent application number 16/228655 was filed with the patent office on 2019-06-27 for packaging and method of opening.
The applicant listed for this patent is Mondelez UK R&D Limited. Invention is credited to Jo-Ann Clark, Vincenzo Disavino, Adam Lloyd, Amy Wetton.
Application Number | 20190193926 16/228655 |
Document ID | / |
Family ID | 48189562 |
Filed Date | 2019-06-27 |
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United States Patent
Application |
20190193926 |
Kind Code |
A1 |
Wetton; Amy ; et
al. |
June 27, 2019 |
PACKAGING AND METHOD OF OPENING
Abstract
A confectionery packaging is provided comprising a first part
formed from a preformed shell that is substantially rigid so that
the part maintains it shape. The first part holds the product to be
packaged, which in the Figures is shown as a confectionery egg.
Main surfaces of the first part are shaped so as to substantially
conform to the shape of the confectionery egg. Consequently an open
mouth to the part is provided. The egg is accessible through the
open mouth. A flange is formed about the perimeter of the open
mouth. The flange extends away from the main surfaces and
continuously about the perimeter of the mouth and extends a
substantial distance therefrom in order to provide a surface
against which a second part. The confectionery packaging forms a
sealed enclosure about the egg by sealing a second part to the
flange. To open the packaging, the film is separated from the first
part, for instance by peeling back the film. There is therefore
provided a packaging which provides an improved protection to the
egg and to which graphics can be more reliably applied and
reproduced. The preformed part also provides a convenient holder
for the egg to allow the user to consume the egg without having to
touch the egg itself.
Inventors: |
Wetton; Amy; (Birmingham,
GB) ; Disavino; Vincenzo; (Birmingham, GB) ;
Clark; Jo-Ann; (Birmingham, GB) ; Lloyd; Adam;
(Birmingham, GB) |
|
Applicant: |
Name |
City |
State |
Country |
Type |
Mondelez UK R&D Limited |
Birmingham |
|
GB |
|
|
Family ID: |
48189562 |
Appl. No.: |
16/228655 |
Filed: |
December 20, 2018 |
Related U.S. Patent Documents
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Application
Number |
Filing Date |
Patent Number |
|
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14765116 |
Jul 31, 2015 |
|
|
|
PCT/GB2014/050665 |
Mar 6, 2014 |
|
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16228655 |
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Current U.S.
Class: |
1/1 |
Current CPC
Class: |
B65B 43/08 20130101;
B65B 61/18 20130101; B65D 73/0092 20130101; B65D 85/60 20130101;
B65D 75/30 20130101; B65D 75/5827 20130101; B65D 75/54
20130101 |
International
Class: |
B65D 85/60 20060101
B65D085/60; B65D 75/58 20060101 B65D075/58; B65D 75/54 20060101
B65D075/54; B65D 73/00 20060101 B65D073/00; B65B 61/18 20060101
B65B061/18; B65B 43/08 20060101 B65B043/08; B65D 75/30 20060101
B65D075/30 |
Foreign Application Data
Date |
Code |
Application Number |
Mar 7, 2013 |
GB |
1304167.8 |
Claims
1. A packaging assembly comprising: a confectionery packaging and a
secondary packaging, wherein the confectionery packaging includes
main surfaces that substantially correspond to the shape of the
confectionery being packaged; a flange extending outwardly from the
confectionery packaging; at least one aperture in a surface of the
secondary packaging, wherein the secondary packaging provides a
support to the confectionery packaging by abutment between the
flange and surface.
2. The packaging assembly of claim 1, wherein the confectionery
packaging is multiple confectionery packages, and the at least one
aperture in the surface of the secondary packaging is a plurality
of apertures.
3. The packaging assembly of claim 1, wherein the confectionery
packaging is prevented from falling through the at least one
aperture in the surface by abutment between the flange and the
surface.
4. The packaging assembly of claim 1, wherein the confectionery
packaging is prevented from falling through the at least one
aperture in the surface only by abutment between the flange and the
surface.
5. The packaging assembly of claim 1, wherein the confectionery
packaging is suspended within the at least one aperture in the
secondary packaging by abutment between the flange and the
surface.
6. The packaging assembly of claim 1, wherein the confectionery
packaging is suspended within the at least one aperture in the
secondary packaging, such that a first part of the confectionery
packaging extends above the secondary packaging, allowing it to be
gripped by a user, and a second part of the confectionery packaging
is located within the aperture.
7. The packaging assembly of claim 1, wherein the confectionery
packaging comprises a first preformed part and a second preformed
part, wherein the first and second parts are sealed together about
the ovoid confectionery at flanges that extend away from main
surfaces of each part.
8. The packaging assembly of claim 7, wherein the flanges are
arranged to provide a distinct gripping portion that allows a
consumer to grip the packaging in order to apply a separating force
to separate one part from the other through the seal between the
flanges.
9. The packaging assembly of claim 8, wherein the separation is by
peeling the first and second parts away from one another along the
seal.
10. The packaging assembly of claim 7, wherein a first gripping
portion is provided to allow a user to apply a separating force to
one part and a second gripping portion is provided to allow a user
to apply a separating force to the other part.
11. The packaging assembly of claim 10, wherein the first and
second gripping portions are arranged adjacent each other.
12. The packaging assembly of claim 8, wherein the or each gripping
portion is provided by at least a portion of one flange overlying
at least a portion of the other flange, and the portion of the
flange that overlies the other flange forms the gripping
portion.
13. The packaging assembly of claim 12, wherein a plurality of
portions of said one flange overlay a corresponding plurality of
portions of said other flange to provide multiple gripping
portions.
14. The packaging assembly of claim 7, wherein one of the flanges
includes a first fracture zone that is arranged to fracture said
flange into a main part and a distal end part when a force is
applied to the fracture zone, the or each gripping portion being
formed by a portion of one flange and the distal end part of said
other flange.
15. The packaging assembly of claim 14, wherein a plurality of
fracture zones are provided in said flange in order to form
multiple gripping portions.
16. The packaging assembly of claim 7, wherein the flanges are
joined at a plane and the plane is substantially planar.
17. The packaging assembly of claim 7, wherein the flanges are
joined at a plane and the plane is arcuate in at least one
axis.
18. The packaging assembly of claim 7, wherein the flanges are
joined at a plane and the plane is wavy in at least one axis.
19. The packaging assembly of claim 7, wherein the planes are
arcuate or wavy in both axes.
20. The packaging assembly of claim 7, wherein the flanges are
joined at a plane and the plane extends parallel to a major, tip to
tip, axis of the confectionery.
21. The packaging assembly of claim 7, wherein the flanges are
joined at a plane and the plane extends parallel to a minor, waist,
axis of the confectionery.
22. The packaging assembly of claim 7, wherein the flanges are
joined at a plane and the plane extends at an angle between a major
and minor axis of the confectionery.
23. The packaging assembly of claim 7, wherein at least one of the
flanges is arranged to extend so that, in use, a portion of at
least one of the flanges is arranged to contact a linear plane that
extends in first and second orthogonal directions when a portion of
the main surface of one of the parts also contacts the linear
plane.
24. The packaging assembly of claim 23, wherein the packaging is
arranged such that the centre of gravity of the packaging acts
between the contact between the plane and flange and the contact
between the plane and main surface in one direction, or through
such contact.
25. The packaging assembly of claim 24, wherein the flange or main
surface is adapted to provide two spaced contacts either side of
the centre of gravity in a second direction, different to the first
direction.
26. The packaging assembly of claim 23, wherein the portion of the
flange that extends to contact the linear plane includes a gripping
portion.
27. The packaging assembly of claim 25, wherein the flanges are
adapted to provide the two spaced contacts in the second direction,
and one of the spaced contacts forms a gripping portion to apply a
separating force to one of the parts and the other of the spaced
contacts forms a gripping portion to apply a separating force to
the other of the parts.
28. The confectionery packaging of claim 1, wherein the
confectionery packaging has a non-stable shape.
29. The confectionery packaging of claim 1, wherein the
confectionery has a non-stable shape.
30. The confectionery packaging of claim 1, wherein, the
confectionery packaging is egg or ovoid in shape.
31. The confectionery packaging of claim 1, wherein, the
confectionery is egg or ovoid in shape.
32. A method of packaging a confectionery package, wherein the
method comprises supporting a flange of the confectionery package
in a secondary packaging by abutment between the flange and a
surface surrounding an aperture of the secondary package.
Description
CROSS REFERENCE TO RELATED APPLICATIONS
[0001] This application is a continuation of U.S. application Ser.
No. 14/765,116, filed Jul. 31, 2015, which is a National Stage
application of PCT/GB2014/050665, filed Mar. 6, 2014, which claims
the benefit of United Kingdom Application No. 1304167.8, filed Mar.
7, 2013, all of which are incorporated by reference in their
entirety herein.
BACKGROUND
[0002] The present invention relates to food packaging for
confectionery or the like and in particular, although not
exclusively, to packaging that conforms to the shape of the
packaged product such as packaging for confectionary eggs.
[0003] Confectionery eggs are often wrapped in a foil wrapper that
conforms to the shape of the packaged confectionery egg. Here a
rectangular foil sheet with graphics and the like printed on the
outer side is wrapped around a confectionery egg to provide a
protective barrier and maintain the confectionery egg in a hygienic
condition ready for consumption. The foil is easily malleable so
forms a close contour around the confectionary egg so that the
packaged confectionery egg substantially maintains its outer
profile. Because the foil is wrapped around the confectionery egg,
it is not possible to provide a continuous graphic on the packaged
product. Furthermore, the appearance of the packaged product is not
always repeated. That is, the graphics on the outer surface of the
foil can form differently from one production line to the next and
even between packaged confectionery eggs on the same production
line.
[0004] In use, the foil wrapped confectionery eggs can be sold
individually from containers in which loose filled confectionary
eggs are stored. Typically, the confectionery eggs will be stacked
randomly on top of each other given the non-stacking shape. Once
purchased, a consumer unwraps the packaged confectionery egg from
the foil wrapper to consume the confectionery egg. The foil wrapper
is able to be unwrapped because the packaging process does not seal
the edges of the foil. The consumer therefore simply peels back an
edge of the foil wrapper to begin opening. This opening procedure
does not provide for a tamper evident packaging. That is, because
the foil wrapper can be reclosed to substantially its original
position, it is not possible for a consumer to know if the
packaging has been tampered with, following dispatch from the
confectionary plant.
[0005] It is an object of the present invention to attempt to
overcome at least one of the above or other disadvantages. It is a
further aim to provide a packaging and packaging method that may
allow a packaging to conform to the shape of the packaged product
whilst still providing a tamper evident closure and additionally or
alternatively an improved graphical consistency on the outer
surface of the packaged product. It is a further aim to provide an
improved method of opening a packaging that conforms to the shape
of the packaged product, with a particular aim being to allow a
user to consume the product with reduced direct handling of the
product. Other aims include providing a packaging for a non-stable
shaped product having improved ease of display and handling as well
as providing an element of fun and playfulness to the packaging and
opening method.
SUMMARY
[0006] According to the present invention there is provided a
confectionery packaging, a method of packaging a confectionery
product, and a method of opening said confectionery packaging as
set forth in the appended claims. Other features of the invention
will be apparent from the dependent claims, and the description
which follows.
[0007] According to the exemplary embodiments, a confectionery
packaging is provided that is ideally suited to packaging shaped
products and in particular, shaped products such as eggs or ovoid
or cylinders or complex shapes including the same whose shape does
not offer a natural stability. That is, shapes that are prone to
rolling or tipping or the like. The exemplary embodiments could
even be applied to more stable geometric shapes like bars where it
is desirable to stand the product on a thin or narrow edge.
Consequently, although herein, the exemplary embodiments will be
described with reference to packaging an egg-shaped product, other
shapes are envisaged and the reader will understand that the
packaging can be readily adopted to suit other shapes by changing
the shape of the packaging. In each embodiment, main surfaces of
the packaging are shaped so that the formed internal space conforms
to the shape and size of the packaged product. Here, the internal
volume may be less than 115% or less than 110% or less than 105% of
the volume of the product to be packaged. Suitably, any internal
dimensions are less than 105% of the corresponding dimension of the
packaged product.
[0008] Suitably the main surfaces of at least one of the first and
second parts of the confectionery packaging comprise a non-planar
portion. Suitably the main surfaces of both of the first and second
parts of the confectionery packaging comprise a non-planar
portion.
[0009] Suitably the main surfaces of at least one of the first and
second parts of the confectionery packaging comprise a curved
portion. Suitably the main surfaces of both of the first and second
parts of the confectionery packaging comprise a curved portion.
[0010] Suitably the non-planar and/or curved portion or portions
cause the confectionery packaging to be unstable when placed on a
substantially flat, level surface and therefore cause the
confectionery packaging to be prone to rolling or tipping when
placed on said surface. Some exemplary embodiments address the
inherent instability or such confectionery packing.
[0011] Suitably at least one of the first and second parts of the
confectionery packaging comprises a portion on which the
confectionery packaging is unstable (i.e. prone to rolling or
tipping) when the confectionery packaging is placed on a planar,
level surface. Suitably both of the first and second parts of the
confectionery packaging comprise a portion on which the
confectionery packaging is unstable (i.e. prone to rolling or
tipping) when the confectionery packaging is placed on a planar,
level surface. The non-planar and/or curved portion or portions
might be described or defined as a typical resting surface of the
packaging. That is, a resting surface is one which sits on a
supporting surface that does not form part of the packaging (e.g. a
table, counter, shelf or the like).
[0012] Suitably the main surfaces of at least one of the first and
second parts of the confectionery packaging are entirely
non-planar. Suitably the main surfaces of both of the first and
second parts of the confectionery packaging are entirely
non-planar. Confectionery packaging wherein one or both of the
first and second parts (or, e.g., at least a typical resting
surface) are entirely non-planar are unstable (i.e. prone to
rolling or tipping) when placed on a planar, level surface so that
the entirely non-planar first or second part contacts the planar,
level surface. Examples of such confectionery packaging include
egg-shaped, ovoid, ellipsoid and spherical confectionery packaging
and also include more complex shapes. Such confectionery packaging
shapes are attractive to consumers but are inherently unstable when
placed on a planar, level surface. Some exemplary embodiments
address the inherent instability of these confectionery packaging
shapes by providing one or more stabilising features.
[0013] The main surfaces and/or any reference to the surface may
exclude (i.e. not include) the flange(s).
[0014] Suitably the confectionery packaging has a shape selected
from egg-shaped, ovoid, spherical, ellipsoid and cylindrical.
Suitably the confectionery packaging is egg-shaped, ovoid,
ellipsoid or spherical. Suitably the confectionery packaging is
egg-shaped or ovoid, to mimic, match or mirror an egg or ovoid
product in or for the packaging.
[0015] Suitably the confectionery packaging has a shape which has
no (e.g. major or main) planar surfaces (with the exception of any
flanges, or other stabilising feature described herein). Suitably
the confectionery packaging has a (e.g. main) shape which is
entirely non-planar (with the exception of any flanges, or other
stabilising feature described herein).
[0016] Suitably the confectionery packaging comprises at least one
entirely curved circumference, for example being at least partly
egg-shaped, ovoid, spherical, ellipsoid and/or cylindrical.
Suitably the confectionery packaging comprises at least two
entirely curved circumferences which are orthogonal to each other
(or at least extend in different directions), for example an
egg-shape, spherical, ovoid or ellipsoid. Such a shape is likely to
be more unstable than a shape that comprises only one entirely
curved circumference, for example a cylinder, which has flat/planar
end surfaces on which the shape can stably rest.
[0017] The shape of the confectionery packaging referred to above
may exclude the flange(s).
[0018] Suitably the confectionery packaging has an elongate shape,
for example egg-shaped, ovoid, ellipsoid or cylindrical.
[0019] In each exemplary embodiment, the confectionery packing
provides a sealed enclosure for a packaged product by sealing
together two parts. Each part covers at least 30% of the surface of
the product to be packaged. Moreover, the parts are sealed together
at a flange seal, wherein flanges on either part are sealed
together in a face-to-face relationship. Here, the flanges extend
around an open mouth of each shell part. Suitably, the flanges
extend away from main surfaces of each part. Suitably, the
packaging substantially conforms to the shape of the confectionery
except for the flanges. Typically, the flanges are orthogonal to
the direction of closure of the two parts. However, other
arrangements are envisaged and some exemplary embodiments include
the flanges extending away from the main surfaces at other angles
as well as the flanges extending in arcuate or otherwise non-planar
fashion. The two parts can be joined in any known manner including,
but not exclusively limited to; induction sealing, heat sealing,
ultrasonic sealing, and cold sealing.
[0020] In each exemplary embodiment, at least one of the parts of
the confectionery packaging is formed from a substantially rigid
material. That is, the part is preformed into a desired shape, and
the part maintains that shape. Advantageously, the preformed part
acts as a holder for the packaged product when opened and during
the packaging process. Substantially rigid includes the preformed
part being easily deformable when put under pressure between a
user's digits. Pre-formed parts typically have a constant thickness
and can be formed from any known process such as casting, moulding,
injection moulding, pressing, or any other suitable technique,
though thermoforming is particularly suitable. It will be
appreciated that the constant thickness may include variations in
manufacturing tolerances as well as deliberately designed areas of
increased or decreased thickness for particular features.
[0021] In some embodiments, the confectionery packaging is
flexible. Suitably the confectionery packaging is formed from a
flexible material. Suitably the flexible confectionery packaging
can be deformed or bent by the handling of a user during an opening
operation. Suitably the flexible confectionery packaging can be
opened by peeling one of the first and second parts away from the
other of the first and second parts so that at least one of the
first and second parts is significantly deformed or bent with
respect to its original shape. Suitably the flexible confectionery
packaging has sufficient rigidity to maintain its shape when closed
but can deform and bend during an opening operation. The deformed
or bent parts may stay substantially deformed or bent after
deformation or bending.
[0022] The other of the two parts may be similarly formed to the
first. That is to say, the other of the two parts may be preformed.
Alternatively, the other of the two parts may be formed from a foil
or other flexible material. Parts formed from flexible films
include aluminium films and the like. In this case, the flange of
the aluminium film is the perimeter of the film that overlays the
flange of the pre-formed part. Here, suitably a shrink film
technology is adopted to cause the film to shape against the
packaged product.
[0023] By forming the exemplary embodiments from pre-formed parts
and films, graphics and the like can be printed or applied to the
outside of the parts. This enables repeatable and clear graphics to
be used. For instance, words and logos can be correctly formed even
when the outside of the packaging is contoured. In contrast, when
wrapping a packaged confectionery in foil, often words and logos
are not easily distinguishable. In addition, because the packaging
is completely sealed and cannot be opened without breaking, a
tamper evident wrapping is provided.
[0024] According to one exemplary embodiment, a confectionery
packing is provided with an exaggerated flange that extends
continuously about a periphery of the packaging. The packaging is
opened to reveal an enclosed product by separating the packaging
along the exaggerated flange to separate the packaging into two
pieces. Here, the term exaggerated flange means a flange that
extends away from main surfaces of the packaging a distance
typically greater than 20% or 30% of a centre line across an
opening formed in one of the separated parts. Advantageously, the
exaggerated flange provides a stop to prevent the packaging from
rolling. Furthermore, a secondary packaging is suitably provided
wherein multiple packages can be stowed. For instance, here the
secondary packaging includes apertures for receiving part of each
package. For Point of Sale purposes, or for transport, or for
multiple sale purposes, a package having the exaggerated flange may
be placed in each aperture. The exaggerated flange abuts a surface
of the secondary packaging having the aperture. Typically, each
package would be suspended by the abutment between the secondary
packaging and exaggerated flange. Moreover, the exaggerated flange
may be shaped to provide a fun aesthetic.
[0025] In one exemplary embodiment, a confectionery packaging is
provided wherein multiple packages are joined by their flanges.
That is, at least one of the parts includes a plurality of hollows
each for receiving a product to be packaged. Here, the
confectionery packaging can be separated into individual packages
by separating through weakened lines or perforations.
[0026] The exemplary embodiments may suitably include an aperture
for hanging the packaging when displaying at point of sale. Here,
the aperture is suitably formed through the flanges.
[0027] In some particularly exemplary embodiments, the flanges in
each part are not arranged to register directly with each other.
Rather, at least in part, one of the flanges is arranged to be
larger than the other. This causes an area of the sealed flanges to
form a grasping part, which only includes part of a flange from one
piece of the packaging. Consequently there is provided an easy
opening function whereby the user may use the part of the sealed
flanges with only one piece to grip the packaging and initiate the
separation of the pieces along the flange seal. It will be
appreciated that typically this will comprise a peeling action.
Accordingly there is provided an exemplary confectionery packaging
comprised of two parts each having a flange extending continuously
about a perimeter of an opening to each part, wherein the packaging
is formed by sealing the two flanges together and wherein the
flanges are arranged not to register perfectly with each other. Yet
further, there is provided an exemplary method of opening a
confectionery packaging wherein the user grips a part of a sealed
flange that extends about a continuous periphery of the packaging
and includes a flange of one part of the packaging being sealed to
a flange of another part of the packaging, said part of the flange
that the user grasps comprising only a portion of one of the
flanges and not the other, the method comprising using said
grasping portion to peel one part away from the other so that the
packaging separates along the sealed flange.
[0028] In one exemplary embodiment, flanges on both parts are
arranged to include an oversized region. That is, a plurality of
grasping portions are provided, wherein at least one grasping
portion includes only a part of the flange of one part and at least
one of the other grasping portions includes only a part of the
flange of the other part. Moreover, the oversized regions in each
part are ideally arranged adjacent one another so that they allow
the user to pull the two parts away from each other. This further
enhances the opening characteristics of the packaging.
[0029] In other exemplary embodiments, the flange of one of the
parts is formed with a weakened line or fracture zone through which
the flange is arranged to break when a shear force is applied. The
weakened line extends across the flange so that when the shear
force is applied, a part of the flange breaks away from the main
part of the flange. Here, the flanges are sealed together in
registration. When a shear force is applied to the weakened line,
the flange in one of the parts fractures. The user is then grasping
only one of the flanges and the two parts can be separated by
peeling apart as herein described. Consequently there is provided
an exemplary confectionery packaging comprised of two parts each
having a flange extending continuously about a perimeter of an
opening to each part, wherein the packaging is formed by sealing
the two flanges together and wherein one of the flanges includes a
weakened line through which the flange is arranged to fracture.
Here, the packaging is opened as with the previous exemplary
embodiment except that the grasping portion becomes the part of the
sealed flange including the part of the flange that is arranged to
separate from the main flange when fractured. As with the previous
exemplary embodiment, the other of the parts may include a fracture
zone in another position so that two grasping portions are
provided. The grasping portions are ideally arranged adjacent each
other.
[0030] In the exemplary embodiments the sealed flanges can form a
continuous perimeter around the packaging taking any number of
routes. Here continuous perimeter includes arrangements wherein the
flange is substantially continuous but at one or more portions
reduces or is not formed. In some of the exemplary embodiments, the
flanges are substantially planar. There is therefore provided an
exemplary confectionery packaging comprised of two parts each
having a flange extending continuously about a perimeter of an
opening to each part, wherein the packaging is formed by sealing
the two flanges together and wherein the flanges extend in a planar
direction. However, in alternative embodiments, the flanges are
non-planar and have a curved or wavy profile in on or two axes.
Consequently, there is also provided an exemplary confectionery
packaging comprised of two parts each having a flange extending
continuously about a perimeter of an opening to each part, wherein
the packaging is formed by sealing the two flanges together and
wherein the flanges extend in a non-planar direction.
[0031] Furthermore, in some exemplary embodiments, the flanges are
formed substantially about the x-axis or waist axis. In this case
there is provided an exemplary confectionery packaging comprised of
two parts each having a flange extending continuously about a
perimeter of an opening to each part, wherein the packaging is
formed by sealing the two flanges together and wherein the flanges
extend substantially in a plane parallel to the waist of the
product. Alternatively, the flanges are formed substantially in the
y-axis or tip-to-tip axis of the packaging. Here, there is provided
an exemplary confectionery packaging comprised of two parts each
having a flange extending continuously about a perimeter of an
opening to each part, wherein the packaging is formed by sealing
the two flanges together and wherein the flanges extend in a plane
parallel to the tip-to-tip direction of the product. In
particularly exemplary embodiments however, the sealed flanges are
formed substantially along a plane angled to the x-axis or y-axis.
According to this exemplary embodiment, there is provided an
exemplary confectionery packaging comprised of two parts each
having a flange extending continuously about a perimeter of an
opening to each part, wherein the packaging is formed by sealing
the two flanges together and wherein the flanges extend in a plane
angled to waist or the tip-to-tip direction of the product
[0032] Suitably the flanges of the exemplary embodiments are all
formed about a mouth that provides the widest point of each part.
That is to say that each part does not trap the packaged product so
that the packaged product can be removed from both parts. In some
embodiments however, it is desirable for one part of the packaging
to provide a holder whilst the product is consumed. Here it is
preferable for the packaged product to be easily accessible when
one part is removed.
[0033] The exemplary embodiments provide varying selling points.
For instance, the waist flange allows the packaging to sit upright
in a secondary packaging as herein described. Alternatively when
the flanges are formed in the tip-to-tip axis, each part, or at
least the major part of the packaging is conveniently held between
the thumb and forefinger. In the particular exemplary embodiments
wherein the flanges are formed substantially along a plane angled
to one of the major axis of the shape, the part having a larger
part of the waist of the shape provides a convenient holder for the
packaged product. To aid the handle-ability of the packaging, the
flanges can be arranged to curl as they extend away from the main
surfaces. For instance, the flanges could curl up or down depending
on the part being held.
[0034] In some exemplary embodiments, the confectionery packaging
is adapted to provide a stable orientation when placed on a level
surface. Here, at least a part of one or both flanges is arranged
to extend a sufficient distance from the main surfaces such that
the flanges come in to contact with the level surface when the
packaged product is placed thereon. As well as the contact with the
flange, when stood on the level surface, at least one portion of
the main surfaces of the packaging is arranged to also contact the
level surface. Importantly, the shape of the packaging is such that
the centre of gravity of the packaging acts through or between the
points of contact. Preferably, the centre of gravity acts downwards
between and spaced from each contact. Furthermore, at least one of
the contacts, that is either the contact between the level surface
and flange or the contact between the level surface and main
surface of the packaging contacts the surface either side of the
centre of gravity when viewed from a view orthogonal to the first.
Again, although the centre of gravity can act through one of the
points of contact in the orthogonal direction, it is preferable if
the centre of gravity acts downwards between and spaced from each
contact.
[0035] Suitably in an exemplary embodiment, the part of the main
surface of the packaging arranged to contact the level surface is
adapted to include a stand feature such as a rib to provide
increased stability. The rib could be hollow or solid. Furthermore,
the flanges may be curled or bent at the distal ends to form a
larger surface are or foot to act as the contact point with the
level surface.
[0036] It will be appreciated that the exemplary embodiments can be
arranged and shaped so that the product stands in any orientation.
For instance, it is thought that for point of sale purposes a
suitable orientation may be for the product to be stood up right so
that the tip-to-tip direction is aligned upwardly. However, other
orientations are envisaged including the tip-to-tip axis being
arranged at a slanted angle.
[0037] In the exemplary embodiments described herein the exemplary
embodiments of the confectionery packaging have been formed of two
parts joined at a flange seal. In one exemplary embodiment, the two
parts are not entirely separate. Rather, the two parts remain
joined at a hinge. The hinge is typically formed by a weakened line
across the part. Here, the packaging is formed by folding the
packaging about the hinge to bring the flanges of each part in to
contact for sealing. This enables the two parts to stay connected
to each other when the user separates the parts along the seal to
consume the product. Furthermore, in the exemplary embodiments the
flanges may be sealed with Pressure Sensitive Adhesive (PSA) to
allow recloseability of the packaging. Here, the two parts being
joined by a hinge improves the recloseability function.
[0038] In exemplary embodiments wherein the main surfaces of at
least one of the first and second parts of the confectionery
packaging comprise a non-planar portion, the confectionery
packaging may comprise an arrangement of one or more main surfaces
and centre of gravity which allows the confectionery packaging,
optionally containing confectionery, to adopt a stable orientation
(i.e. a resting position) on the non-planar portion when the
non-planar portion contacts a planar, level surface.
[0039] Suitably the confectionery packaging has an arrangement of
one or more main surfaces and centre of gravity which allows the
confectionery packaging to return to such a stable orientation
after being tilted from the stable orientation.
[0040] Suitably the confectionery packaging comprises an
arrangement of main surfaces and centre of gravity which allows the
confectionery packaging to only rest on a planar, level surface in
one stable orientation.
[0041] Suitably the confectionery packaging which can adopt a
stable orientation on a non-planar portion when the non-planar
portion contacts a planar, level surface, comprises a localised
increase in mass at or adjacent to a non-planar surface.
Alternatively the localised increase in mass may be between the
non-planar surface and a centre of volume of the confectionery
packaging.
[0042] Suitably the localised increase in mass is provided by a
portion of one of the first and second parts of the confectionery
packaging. Suitably the portion of one of the first and second
parts of the confectionery packaging which provides the localised
increase in mass is formed from a thicker and/or denser material
than the other portions of the first and second parts. For example
the confectionery packaging may be formed from a polymer material
and the localised increase in mass provided by a portion of the
polymer material which is thicker compared to the majority of the
packaging. Alternatively the confectionery packaging may be formed
from a polymer material and the localised increase in mass provided
by a polymer material which is more dense than the polymer material
which forms the majority of the packaging.
[0043] Suitably the portion of one of the first and second parts of
the confectionery packaging which provides the localised increase
in mass is formed from a denser material than the other portions of
the first and second parts. Suitably the portion of one of the
first and second parts of the confectionery packaging which
provides the localised increase in mass is formed from a metal.
Alternatively the localised increase in mass may be provided by a
different material, such as one or more of a polymer material,
resin, stone or mineral.
[0044] In one exemplary embodiment the confectionery packaging
includes a weight. The weight provides one portion of the packaging
with a localised increase in mass as compared to the other parts of
the packaging. The placement of the weight can be used to provide
the packaging with a `wobble` feature wherein, the packaging can be
tipped so that the centre of gravity acts to one side of the
contact point between the packaging and surface it is placed on. If
the centre of gravity acts to the opposite side to that which the
packaging has been tipped, the packaging is caused to move or rock
back on itself. Inertia causes the part to overshoot the centre of
gravity and a rocking motion generated. Consequently there is
provided an exemplary embodiment wherein a packaging having a
non-stable shape includes a weight giving a portion of the
packaging a localised increased mass. The embodiment is ideally
suited to substantially egg-shaped packaging as herein described.
Moreover, although the packaging may be formed in a number of ways,
the two part method described herein is again ideally suited. Here
the weight is suitably arranged in the preformed part.
[0045] Suitably the confectionery packaging comprises a weight;
wherein the weight provides one portion of the packaging with a
localised increase in mass as compared to the other parts of the
packaging; and wherein the placement of the weight provides the
packaging with a wobble feature.
[0046] Suitably the packaging can be tipped so that the centre of
gravity acts to one side of a contact point between the packaging
and a surface it is placed on; and wherein the centre of gravity
acts to the opposite side to that which the packaging has been
tipped, causing the packaging to move or rock back on its self.
[0047] Suitably the packaging has a non-stable shape.
[0048] Suitably the packaging is egg or ovoid in shape.
[0049] Suitably the packaging comprises a first preformed part and
a second part, wherein the first and second parts are sealed
together about the confectionery at flanges that extend away from
main surfaces of each part, said main surfaces substantially
conforming to the shape of the confectionery.
[0050] According to the exemplary embodiments, there is provided a
confectionery packaging for a confectionery, the packaging
comprising a first preformed part and a second part, wherein the
first and second parts are sealed together about the confectionery
at flanges that extend away from main surfaces of each part, said
main surfaces substantially conforming to the shape of the
confectionery; the flanges being arranged to provide a gripping
portion that allows a consumer to grip the packaging in order to
apply a separating force to separate one part from the other
through the seal between the flanges.
[0051] Suitably a first gripping portion is provided to allow a
user to apply a separating force to one part and a second gripping
portion is provided to allow a user to apply a separating force to
the other part.
[0052] Suitably the first and second gripping portions are arranged
adjacent each other.
[0053] Suitably the or each gripping portion is provided by at
least a portion of one flange overlying at least a portion of the
other flange, and the portion of the flange that overlies the other
flange forms the gripping portion.
[0054] Suitably the or each gripping portion is provided by at
least a portion of one flange overlying and extending beyond at
least a portion of the other flange, and the portion of the flange
that overlies and extends beyond the other flange forms the
gripping portion.
[0055] Suitably a plurality of portions of said one flange overlay
a corresponding plurality of portions of said other flange to
provide multiple gripping portions.
[0056] Suitably a plurality of portions of said one flange overlies
and extends beyond a corresponding plurality of portions of said
other flange to provide multiple gripping portions.
[0057] Suitably one of the flanges includes a first fracture zone
that is arranged to fracture said flange into a main part and a
distal end part when a force is applied to the fracture zone, the
or each gripping portion being formed by a portion of one flange
and the distal end part of said other flange.
[0058] Suitably a plurality of fracture zones are provided in said
flange in order to form multiple gripping portions.
[0059] Suitably the flanges are joined at a plane and the plane is
substantially planar.
[0060] Suitably the flanges are joined at a plane and the plane is
arcuate in at least one axis.
[0061] Suitably the flanges are joined at a plane and the plane is
wavy in at least one axis.
[0062] Suitably the planes are arcuate or wavy in both axes.
[0063] Suitably the confectionery packaging has an elongate shape,
for example egg-shaped, ovoid, ellipsoid or cylindrical.
[0064] Suitably the flanges are joined at a plane and the plane
extends parallel to a major axis of the confectionery.
[0065] The major axis corresponds to the longest dimension of the
confectionery packaging, wherein the confectionery packaging has an
elongate shape.
[0066] Suitably the confectionery packaging comprises at least one
entirely curved circumference, the flanges are joined at a plane
and the plane extends around the longest entirely curved
circumference of the confectionery packaging.
[0067] Suitably the confectionery packaging comprises at least two
entirely curved circumferences which are orthogonal to each other
(or at least extending in different directions), the flanges are
joined at a plane and the plane extends around the longest entirely
curved circumference of the confectionery packaging (i.e. in a
plane including and parallel to the major axis).
[0068] Suitably the confectionery packaging is egg-shaped, ovoid or
ellipsoid, the flanges are joined at a plane and the plane extends
around the longest entirely curved circumference of the
packaging.
[0069] Suitably the flanges are joined at a plane and the plane
extends parallel to a minor axis of the confectionery.
[0070] The minor axis is orthogonal to the major axis; wherein the
confectionery packaging has an elongate shape.
[0071] Suitably the confectionery packaging comprises at least two
entirely curved circumferences which are orthogonal to each other
(or at least extending in different directions), the flanges are
joined at a plane and the plane extends in a plane orthogonal to
the longest entirely curved circumference of the confectionery
packaging (i.e. in a plane including and parallel to the minor
axis).
[0072] Suitably the confectionery packaging is egg-shaped, ovoid or
ellipsoid, the flanges are joined at a plane and the plane extends
around the waist of the packaging. The waist of the packaging is
the longest entirely curved circumference around the packaging
which is orthogonal to the overall longest entirely curved
circumference of the packaging (i.e. in a plane including and
parallel to the minor axis).
[0073] Suitably the flanges are joined at a plane and the plane
extends at an angle to a major or minor axis of the
confectionery.
[0074] Suitably the flanges are joined at a plane and the plane
extends at an angle between a major and a minor axis of the
packaging.
[0075] Suitably the confectionery packaging comprises at least two
entirely curved circumferences which are orthogonal to each other
(or at least extending in different directions), the flanges are
joined at a plane and the plane extends at an angle between the at
least two entirely curved circumferences of the confectionery
packaging.
[0076] Suitably the confectionery packaging is egg-shaped, ovoid or
ellipsoid, the flanges are joined at a plane and the plane extends
at an angle between the longest entirely curved circumference and
the waist of the packaging.
[0077] Suitably at least one of the flanges is arranged to extend
so that a portion of at least one of the flanges is arranged to
contact a linear plane that extends in first and second orthogonal
directions when a portion of the main surface of one of the parts
also contacts the linear plane.
[0078] A linear plane refers to a substantially flat surface on
which the confectionery packaging may be placed in use. The linear
plane is not part of the confectionery packaging.
[0079] Suitably the packaging is arranged such that the centre of
gravity of the packaging acts between the contact between the plane
and flange and the contact between the plane and main surface in
one direction, and the flange or main surface being adapted to
provide two spaced contacts either side of the centre of gravity in
the second direction.
[0080] Suitably the portion of the flange that extends to contact
the linear plane includes a gripping portion.
[0081] Suitably the flange is adapted to provide the two spaced
contacts in the second direction, and one of the spaced contacts
forms a gripping portion to apply a separating force to one of the
parts and the other of the spaced contacts forms a gripping portion
to apply a separating force to the other of the parts.
[0082] According to exemplary embodiments, there is provided a
method of forming a confectionery packaging as described above, the
method comprising the steps of:
[0083] preforming a first part with main surfaces that
substantially conform to part of the shape of a confectionery to be
packaged and a flange that extends about a mouth of the preformed
part;
[0084] placing the confectionery product in the first part; and
[0085] sealing a second part to the flange of the first part such
that at least one gripping portion is formed, wherein the gripping
portion allows a consumer to grip the packaging in order to apply a
separating force to separate one part from the other through the
seal between the flanges.
[0086] Suitably the method comprises preforming the second part
with main surfaces that substantially conform to part of the shape
of a confectionery to be packaged and a flange that extends about a
mouth of the preformed part.
[0087] Suitably the method comprises forming a fracture zone in one
of the flanges.
[0088] According to exemplary embodiments, there is provided a
packaging assembly comprising a confectionery packaging and a
secondary packaging, the confectionery packaging comprising main
surfaces that substantially correspond to the shape of the
confectionery being packaged and an outwardly extending flange, and
the secondary packaging comprises a surface having at least one
aperture, wherein the secondary packaging provides a support to the
confectionery packaging by abutment between the flange and
surface.
[0089] Suitably multiple confectionery packages are provided and
the surface of the secondary packaging includes a plurality of
apertures.
[0090] According to exemplary embodiments, there is provided a
method of packaging a confectionery package, wherein the method
comprises supporting a flange of the confectionery package in a
secondary packaging by abutment between the flange and a surface
surrounding an aperture.
[0091] According to the exemplary embodiments, there is provided a
confectionery packaging for a confectionery, the packaging
comprising a first preformed part and a second part, wherein the
first and second parts are sealed together about the confectionery
at flanges that extend away from main surfaces of each part, said
main surface substantially conforming to the shape of the
confectionery; a portion of at least one of the flanges being
arranged to contact a linear plane that extends in first and second
orthogonal directions when a portion of the main surface of one of
the parts also contacts the linear plane.
[0092] A linear plane refers to a substantially flat surface on
which the confectionery packaging may be placed in use. The linear
plane is not part of the confectionery packaging.
[0093] Suitably the packaging is arranged such that the centre of
gravity of the packaging acts between the contact between the plane
and flange and the contact between the plane and main surface in
one direction.
[0094] Suitably the packaging is arranged such that flange or main
surface is adapted to provide two spaced contacts either side of
the centre of gravity in the second direction.
[0095] Suitably the portion of the main surface that contacts the
linear plane is adapted to provide a foot.
[0096] Suitably the foot provides a substantially flat surface of
contact in one direction.
[0097] Suitably the foot provides a substantially flat surface
contact in two directions.
[0098] Suitably the flanges are joined at a plane and the plane is
substantially planar.
[0099] Suitably the flanges are joined at a plane and the plane is
arcuate in at least one axis.
[0100] Suitably the flanges are joined at a plane and the plane is
wavy in at least one axis.
[0101] Suitably the planes are arcuate or wavy in both axes.
[0102] Suitably the confectionery packaging has an elongate shape,
for example egg-shaped, ovoid, ellipsoid or cylindrical.
[0103] Suitably the flanges are joined at a plane and the plane
extends parallel to a major axis of the confectionery.
[0104] The major axis corresponds to the longest dimension of the
confectionery packaging, wherein the confectionery packaging has an
elongate shape.
[0105] Suitably the confectionery packaging comprises at least one
entirely curved circumference, the flanges are joined at a plane
and the plane extends around the longest entirely curved
circumference of the confectionery packaging.
[0106] Suitably the confectionery packaging comprises at least two
entirely curved circumferences which are orthogonal to each other
(or at least extending in different directions), the flanges are
joined at a plane and the plane extends around the longest entirely
curved circumference of the confectionery packaging (i.e. in a
plane including and parallel to the major axis).
[0107] Suitably the confectionery packaging is egg-shaped, ovoid or
ellipsoid, the flanges are joined at a plane and the plane extends
around the longest entirely curved circumference of the
packaging.
[0108] Suitably the flanges are joined at a plane and the plane
extends parallel to a minor axis of the confectionery.
[0109] The minor axis is orthogonal to the major axis; wherein the
confectionery packaging has an elongate shape.
[0110] Suitably the confectionery packaging comprises at least two
entirely curved circumferences which are orthogonal to each other
(or at least extending in different directions), the flanges are
joined at a plane and the plane extends in a plane orthogonal to
the longest entirely curved circumference of the confectionery
packaging (i.e. in a plane including and parallel to the minor
axis).
[0111] Suitably the confectionery packaging is egg-shaped, ovoid or
ellipsoid, the flanges are joined at a plane and the plane extends
around the waist of the packaging. The waist of the packaging is
the longest entirely curved circumference around the packaging
which is orthogonal to the overall longest entirely curved
circumference of the packaging (i.e. in a plane including and
parallel to the minor axis).
[0112] Suitably the flanges are joined at a plane and the plane
extends at an angle to a major or minor axis of the
confectionery.
[0113] Suitably the flanges are joined at a plane and the plane
extends at an angle between a major and a minor axis of the
packaging.
[0114] Suitably the confectionery packaging comprises at least two
entirely curved circumferences which are orthogonal to each other
(or at least extending in different directions), the flanges are
joined at a plane and the plane extends at an angle between the at
least two entirely curved circumferences of the confectionery
packaging.
[0115] Suitably the confectionery packaging is egg-shaped, ovoid or
ellipsoid, the flanges are joined at a plane and the plane extends
at an angle between the longest entirely curved circumference and
the waist of the packaging.
[0116] Suitably the flanges are arranged to provide a gripping
portion that allows a consumer to grip the packaging in order to
apply a separating force to separate one part from the other
through the seal between the flanges.
[0117] Suitably a first gripping portion is provided to allow a
user to apply a separating force to one part and a second gripping
portion is provided to allow a user to apply a separating force to
the other part.
[0118] Suitably the first and second gripping portions are arranged
adjacent each other.
[0119] Suitably the or each gripping portion is provided by at
least a portion of one flange overlying at least a portion of the
other flange, and the portion of the flange that overlies the other
flange forms the gripping portion.
[0120] Suitably the or each gripping portion is provided by at
least a portion of one flange overlying and extending beyond at
least a portion of the other flange, and the portion of the flange
that overlies and extends beyond the other flange forms the
gripping portion.
[0121] Suitably a plurality of portions of said one flange overlay
a corresponding plurality of portions of said other flange to
provide multiple gripping portions.
[0122] Suitably a plurality of portions of said one flange overlies
and extends beyond a corresponding plurality of portions of said
other flange to provide multiple gripping portions.
[0123] Suitably one of the flanges includes a first fracture zone
that is arranged to fracture said flange into a main part and a
distal end part when a force is applied to the fracture zone, the
or each gripping portion being formed by a portion of one flange
and the distal end part of said other flange.
[0124] Suitably a plurality of fracture zones are provided in said
flange in order to form multiple gripping portions.
[0125] Suitably the gripping portion is formed by the portion of
the flange that contacts the linear plane.
[0126] Suitably the flange is adapted to provide the two spaced
contacts in the second direction, and one of the spaced contacts
forms a gripping portion to apply a separating force to one of the
parts and the other of the spaced contacts forms a gripping portion
to apply a separating force to the other of the parts.
[0127] According to exemplary embodiments, there is provided a
method of forming a confectionery packaging as described above, the
method comprising the steps of:
[0128] preforming a first part with main surfaces that
substantially conform to part of the shape of a confectionery to be
packaged and a flange that extends about a mouth of the preformed
part;
[0129] placing the confectionery product in the first part; and
sealing a second part to the flange of the first part such that a
portion of at least one of the flanges is arranged to contact a
linear plane that extends in first and second orthogonal directions
when a portion of the main surface of one of the parts also
contacts the linear plane.
[0130] Suitably the method comprises forming a gripping
portion.
[0131] According to the exemplary embodiments, there is provided a
confectionery packaging for a confectionery, the packaging
comprising a first preformed part and a second part, wherein the
first and second parts are sealed together about the confectionery
at flanges that extend away from main surfaces of each part, said
main surfaces substantially conforming to the shape of the
confectionery; said flanges of the first and second parts being
brought together at a plane that extends at an angle to a major or
minor axis of the confectionery.
[0132] The major axis corresponds to the longest dimension of the
confectionery packaging, wherein the confectionery packaging has an
elongate shape.
[0133] The minor axis is orthogonal to the major axis; wherein the
confectionery packaging has an elongate shape.
[0134] Suitably the flanges are joined at a plane and the plane
extends at an angle between a major and a minor axis of the
packaging.
[0135] Suitably the confectionery packaging comprises at least two
entirely curved circumferences which are orthogonal to each other
(or at least extending in different directions), the flanges are
joined at a plane and the plane extends at an angle between the at
least two entirely curved circumferences of the confectionery
packaging.
[0136] Suitably the confectionery packaging is egg-shaped, ovoid or
ellipsoid, the flanges are joined at a plane and the plane extends
at an angle between the longest entirely curved circumference and
the waist of the packaging. The waist of the packaging is the
longest entirely curved circumference around the packaging which is
orthogonal to the overall longest entirely curved circumference of
the packaging (i.e. in a plane including and parallel to the minor
axis).
[0137] Suitably the plane is substantially planar.
[0138] Suitably the plane is arcuate in at least one axis.
[0139] Suitably the plane is wavy in at least one axis
[0140] Suitably the plane is substantially planar or wavy in both
axes.
[0141] Suitably the flanges are adapted to include a gripping
portion.
[0142] Various embodiments will be described herein and it will be
appreciated that the features of the exemplary embodiments
described above and the embodiments described herein can be
combined in isolation or with other features of the same or other
embodiments, except where those features are mutually
exclusive.
BRIEF DESCRIPTION OF THE DRAWINGS
[0143] For a better understanding of the invention, and to show how
embodiments of the same may be carried into effect, reference will
now be made, by way of example, to the accompanying diagrammatic
drawings in which:
[0144] FIGS. 1A to 1D shows isometric views of a first exemplary
embodiment of a confectionery packaging;
[0145] FIGS. 2A to 2C shows isometric views of a second exemplary
embodiment of a confectionery packaging;
[0146] FIGS. 3A to 3C shows isometric views of a third exemplary
embodiment of a confectionery packaging;
[0147] FIG. 4 shows an perspective view of a fourth exemplary
embodiment of a confectionery packaging;
[0148] FIG. 5 shows a perspective view of the fourth exemplary
embodiment held in a secondary packaging;
[0149] FIG. 6 shows a perspective view of a fifth exemplary
embodiment of a confectionery packaging in a part open
arrangement;
[0150] FIG. 7 shows front and rear perspective views of a sixth
exemplary embodiment of a confectionery packaging;
[0151] FIG. 8 shows perspective views of an opening process of a
seventh exemplary embodiment of a confectionery packaging;
[0152] FIG. 9 shows a perspective view of an eighth exemplary
embodiment of a confectionery packaging;
[0153] FIGS. 10A, 10B, 10C, 10D, 11A, 11B, 11C, 11D, 12A, 12B, 12C,
12D, 13A, 13B, 13C, 14A, 14B, 14C, 14D, 15 and 16 show perspective
views respectively of ninth to fifteenth embodiments of a
confectionery packaging;
[0154] FIG. 17 shows perspective views of an opening process of a
sixteenth exemplary embodiment of a confectionery packaging;
and
[0155] FIGS. 18 and 19 show plan views of seventeenth and
eighteenth exemplary embodiments of a confectionery packaging
respectively.
[0156] The exemplary embodiments share many like features and these
are indicated using the same reference numerals but, for brevity,
not necessarily repeated descriptions.
DETAILED DESCRIPTION OF CURRENTLY PREFERRED EMBODIMENTS
[0157] Referring to FIGS. 1A to 1D and 2A to 2C an exemplary
embodiment of a confectionery packaging 10 is shown. The packaging
10 comprises a first part 20. The first part forms a preformed
shell and is substantially rigid so that the part 20 maintains it
shape. The first part 20 holds the product to be packaged, which in
the Figures is shown as a confectionery egg 12. Main surfaces 22 of
the first part 20 are shaped so as to substantially conform to the
shape of the confectionery egg. In FIGS. 1A to 1D, the main
surfaces 22 are show as substantially enclosing the egg 12, but
this is not necessarily the case. Consequently an open mouth 24 to
the part 20 is provided. The egg 12 is accessible through the open
mouth 24. A flange 26 is formed about the perimeter of the open
mouth 24. The flange extends away from the main surfaces 22 and is
shown in FIGS. 1A to 1D as being bent through an obtuse angle to
the main surface surrounding the mouth 24.
[0158] Referring to FIG. 1B in particular, it can been seen that
the flange extends continuously about the perimeter of the mouth
and extends a substantial distance therefrom in order to provide a
surface against which a second part (not shown in FIGS. 1A to 1D)
can be sealed. In FIGS. 1A to 1D, the flange is shown as having a
sealing surface that is at least 20% of the minimum distance across
the mouth.
[0159] The confectionery packaging 10 forms a sealed enclosure
about the egg 12 by sealing a second part to the flange 26. The
second part is not shown in FIGS. 1A to 1D, and can be a second
preformed shell or a flexible film. Here, flexible means the film
does not hold its shape. The film is sealed to the flange using any
known technique. To open the packaging, the film is separated from
the first part 20, for instance by peeling back the film. It will
be appreciated that the film may therefore, at least in part,
overlap the flange to provide a grasping point to initiate the
peeling process. Furthermore, shrink wrap technology can be
employed to cause the film to conform to the shape of the part 20
and/or egg 12.
[0160] When reference is made to a portion of the flange that
overlies or overlaps the other flange, it can be seen from at least
FIG. 6 that the said portion of the flange overlies and extends
beyond the other flange. The portion of the flange which extends
beyond the other flange thereby provides the gripping/grasping
portion.
[0161] There is therefore provided a packaging which provides an
improved protection to the egg 12. For instance, tamper proof
technology can be applied to the seal so that it becomes evident
whether the seal has been broken. Moreover, it is easier to apply
graphics to the preformed part and the graphics can be more
reliably reproduced. The preformed part also provides a convenient
holder for the egg to allow the user to consume the egg without
having to touch the egg itself. Here, the flange provides a
convenient stop for the use to rest their fingers against.
[0162] It will be appreciated from this last point that the shape
of the preformed part 20 can be designed to allow the egg 12 to be
easily held and consumed in order to improve the ability to consume
the egg without having to touch the actual egg. For instance, in
FIGS. 1A to 1D the profile of the mouth is arranged to include a
concave portion. The concave portion is best seen in FIG. 1C and
allows a user's mouth to easily access the egg whilst the packaging
is gripped. In FIGS. 1A to 1D, the concave portion is arranged
along the length of the egg, whereas in FIGS. 2A to 2C, the concave
portion is arranged across the width of the egg. Whilst the
remaining embodiments will be described in relation to two
preformed parts, it will be appreciated that one of the preformed
part could be replaced with a foil.
[0163] FIGS. 3A to 3C shows a third embodiment of a confectionery
packaging 10. The confectionery packaging 10 is formed from a first
part 20. The first part 20 is preformed and includes a flange 26.
The confectionery packaging is formed by sealing a second part 30
about an egg (not seen in FIGS. 3A to 3C). The second part 30 is
shown in FIGS. 3A to 3C as also being a preformed shell having a
flange 36. Indeed, in FIGS. 3A to 3C, the first and second parts
are substantially identical. That is, they may include different
graphics, but the shapes are the same. The flanges 26, 36 are
sealed together. The sealed flange extends about the packaging in a
plane aligned to a tip-to-tip axis of the egg. The sealed flanges
extend away from and orthogonal to the main surfaces 22, 32
adjacent the mouths of each part.
[0164] FIG. 4 shows a fourth embodiment, which shows a
confectionery packaging 10 substantially similar to the third
embodiment. That is first and second preformed shells 20, 30 are
sealed together at flanges 26, 36 to enclose an egg (not seen).
However, in FIG. 4, the sealed flanges extend about the packaging
in a plane parallel to the waist of the egg. In FIGS. 3A to 3C, the
two parts are identical. That is to say, the flange is formed along
the centre of the egg. In FIG. 4, and because the egg does not have
symmetry, the two parts are different. Each encloses at least 30%
of the surface area of the egg and the mouths (not seen) formed in
each part are formed at the widest art of the egg so that the egg
can be removed from each part without deforming or breaking the
egg. FIG. 4 also introduces the idea that the flanges can have an
aesthetic quality and is not limited to extending a consistent
distance from the main surfaces.
[0165] As well as providing enhanced holding characteristics, the
exaggerated flanges also enable the confectionery packages 10 to be
held conveniently in a secondary packaging 110. For instance, as
shown in FIG. 5, a secondary packaging 110 comprising a surface 120
with a plurality of apertures for receiving each package 10 is
provided. Each aperture is sized so as to fit the main surfaces 22
of the packing. The packaging 20 is prevented from falling through
the surface 120 by abutment between the flanges and the surface
120. The packaging 10 is therefore suspended within the secondary
packaging 110. Consequently a convenient and protective secondary
packaging is provided to supply multiple confectionery packages
10.
[0166] In the exemplary embodiments described herein, the
confectionery packaging 10 is opened by separating the first part
from the second part along the flange seal. FIG. 6 shows an
embodiment having an improved opening. Here, the opening of the
packaging 10 is improved by providing a gripping portion 40 that a
consumer can use to grip the packaging and peel back one of the
parts. In FIG. 6, the gripping portion is provided by arranging the
flanges to fit in register with each other. For instance, at least
a part of one of the flanges is larger than the corresponding part
of the other flange so that said flange overlies the other flange.
A continuous seal can still be formed between the flanges, but a
gripping portion is formed that comprises a part of just one of the
flanges. In FIG. 6, the flange 36 of the second part is adapted to
be oversized relative to flange 26 of the first part in its
entirety or at regular intervals around the periphery of the
flange. The gripping portions allow the consumer to grip said part
and pull back the one part relative to the other. Because the
gripping part 40 only includes a portion of one of the flanges, the
separation of the two parts is easily initiated as the user is
applying a separating force to one part only.
[0167] FIG. 7 shows an alternative embodiment wherein the gripping
portion 40 is provided in a discrete position of the packaging 10
by overlaying only a portion of one of the flanges.
[0168] FIG. 8 shows a seventh exemplary embodiment of a
confectionery packaging 10 formed of two parts 20, 30 that are
joined by a flange seal. Here, a gripping portion is provided to
improve the opening characteristics in a similar manner to the
previous embodiment. However, in this case, as can be seen from
FIG. 8, the gripping portion 40 includes a portion of both flanges.
Here, the flanges are arranged in register with each other. The
gripping portion achieves the opening objectives of allowing a
consumer to apply a separation force easily to just one of the
parts by providing a weakened line through one of the flanges. The
weakened line is arranged to fracture when a stress is applied. For
instance, in FIG. 8, when the gripping part 40 is bent sharply,
upwards at the weakened line, the weakened line fractures so that a
portion of the first flange 26a is separated from the main portion
of the flange 26. Here the gripping potion 40 includes the part of
the flange seal including the fractured minor part of flange 26a.
As can be seen, edge 42 is formed in the flange 26 when packaging
is opened wherein edge 42 corresponds to the weakened line.
[0169] FIG. 9 shows a further exemplary embodiment of a
confectionery packaging 10. Here a plurality of gripping portions
40 is provided. For instance a first gripping portion 40a and a
second gripping portion 40b. One of the gripping portions is
designed to allow a consumer to apply an opening force only to one
part and the other of the gripping portions is designed to allow a
consumer to apply an opening force only to the other of the parts.
It will be appreciated that the gripping portions 40 can be formed
either by oversizing the respective part or by providing a weakened
line. In FIG. 9, the packaging is shown as having a first gripping
part 42a where the flange of the lower part overlies the flange of
the upper part and a second gripping part 42b where the flange of
the upper part overlies the flange of the lower part.
[0170] FIGS. 10A to 10D shows a ninth embodiment of a confectionery
packaging 10. As previously described, the packaging 10 provides a
sealed enclosure for an egg 12 by sealing first 20 and second 30
preformed parts. Each part includes a flange that extends about a
periphery of a mouth to each part. The flanges extend away from
major surfaces of each part that are designed to substantially
conform to the shape of the packaging. The sealed flanges are
arranged to circumnavigate the packaging so that access to the egg
12 is gained by separating the two parts along the flange seal. In
FIGS. 10A to 10D, the flanges are arranged to extend substantially
along a plane that is inclined to one of the natural axis of the
egg. That is one of the parts encloses all of one end or side of
the egg and the other part encloses all of the other end or side of
the egg. This enables the whole of one end or side of the egg to be
uncovered and improves the ability to eat the egg whilst holding
the egg through the remaining packaging.
[0171] In some previous embodiments, the plane in which the flanges
are arranged have been substantially planar. Whilst the flanges
arranged on a slanted plane can also be substantially planar, in
FIGS. 10A to 10D, the flanges are shown as being arranged to be
slanted across the egg on an arcuate plane. In addition, the plane
that the flanges are arranged in FIGS. 10A to 10D is shown as being
arcuate in two dimensions. Again however, the plane could be
substantially linear in one or both dimensions.
[0172] FIGS. 11A to 11D shows a further embodiment that is similar
to FIGS. 10A to 10D, wherein the slanted plane is arcuate in an
alternative direction. The design choice in terms of shape of the
plane in which the flanges meet is dependent on the preferred
eating characteristics and selected to optimise the eggs ability to
be consumed whilst holding the egg through the remaining packaging
part. Furthermore, the design of the plane can be adapted to suit
different situations readily whilst maintaining the principles of a
confectionery packaging formed of two parts that are joined along a
flange seal and features of each embodiment can be readily combined
with other features independently or in combination. For instance,
FIGS. 12A to 12D shows an example of a wavy plane arranged
substantially in the tip-to-tip direction. The plane is wavy
because it includes at least one peak and at least one trough when
viewed from any particular side. FIGS. 13A to 13C shows an example
of a wavy plane in a slanted direction and FIG. 15 shows an example
wherein the plane is wavy in both dimensions.
[0173] FIGS. 14A to 14D shows a particularly exemplary embodiment
wherein the sealed flanges are arranged to contact a level surface
when a part of the main surface of one of the parts is also in
contact with the level surface. In FIGS. 14A to 14D, the plane of
the flange is shown as being slanted which enables the egg shape to
also meet the level surface. However, other flange arrangements
will also provide the requirements particularly if they are shaped
or enlarged. When viewed from the side, FIG. 14A, the flange
contact the level surface at point 50 and the main part of the
packaging at point 52. Although in FIGS. 14A to 14D, when the
points 50, 52 rest on the level surface, the egg is shown as
standing substantially upright, it will be appreciated that other
orientation can be achieved by different design of the flange. The
advantage of arranging the flange to contact the level surface at
the same time as a part of the main surfaces is that the packaging
can be stood in a stable orientation and is therefore less
susceptible to rolling and enables the aesthetics of the packaging
to be more repeatable when at the point of sale. The stable
arrangement is achieved by arranging points 50 and 52 to be either
side of the centre of gravity (depicted by arrow A) of the
packaging. Whilst the centre of gravity may be arranged to act
through one of the points, a more stable arrangement is achieved by
arranging the centre of gravity to act through a location spaced
from both points.
[0174] Furthermore, one of the points 50, 52 is shown in the
exemplary embodiment as being spaced either side of the centre of
gravity in a direction orthogonal to the first view. For instance,
in FIG. 14B, the flanges are shown as extending down in two
locations 50a and 50b, both of which are arranged to touch the
level surface when the packaging is stood thereon. Again the
locations 50a, 50b are arranged either side of the centre of
gravity. In FIG. 14B the flanges are shown as extending at two
discrete locations. However, the points 50a, 50b may also be parts
of a continuous edge.
[0175] The stability of the packaging when stood on the surface may
be enhanced by including a stand feature 52 such as a rib at the
point of contact between the main surface and floor. Here, the
stand feature 52 is arranged to provide a wider base for the
contact and may additionally provide extra contact points spaced
either side of the centre of gravity in addition to or as an
alternative to the spaced locations of the flange 50a, 50b.
[0176] Referring to FIG. 16, an exemplary embodiment is shown
wherein the stability has been further improved by bending the
flange seal at the distal end so that a foot is provided to come
into contact with the surface when the packaging is stood up.
Again, the foot enhance the stability by providing a larger area or
contact and the bend enables tolerances in assembly and/or
manufacture to be accommodated.
[0177] Since the stability of the pack depends on the centre of
gravity, an optional feature is to apply a weight to the packaging
to provide a localised increase in mass in order to shift the
centre of gravity. The weight may also provide a fun wobble factor
to the packaging.
[0178] FIG. 17 shows an opening sequence of a particularly
exemplary embodiment. Here, the confectionery packaging 10 is
formed of two preformed shells 20, 30 that are sealed together at a
flange sel. The flanges are exaggerated and given an aesthetic
appeal. Moreover, a portion of the flanges 50 and a stand 52 are
provided and arranged to contact a surface to allow the packaging
to be stably stood so that the promotional message of the packaging
can be reproduced. The packaging is opened using a grasping portion
40 and peeling back one part from the other along the flange seal.
The flanges 26, 36 are arranged along a slanted plane so that when
one of the parts is removed, the bottom of the egg is cupped by the
remaining part and the top of the egg is conveniently provided to
the consumer so that they can consume the egg whilst holding it
through the packaging.
[0179] FIGS. 18 and 19 show further exemplary embodiments wherein
multiple eggs have been provided in a single packaging 10. Here,
perforations or fracture lines 14 are provided to enable a consumer
to separate the packaging into single packages. Here, the single
packages are substantially as herein described, wherein the large
packages are formed by joining multiple packages through the
flanges. Furthermore, FIG. 18 shows an optional feature whereby an
aperture 60 is formed through the flange seal or one of the flanges
so as to enable the packaging to be hung from a display. It will be
appreciated that an aperture can be provided in any of the
embodiments herein described.
[0180] Although preferred embodiment(s) of the present invention
have been shown and described, it will be appreciated by those
skilled in the art that changes may be made without departing from
the scope of the invention as defined in the claims.
* * * * *