U.S. patent application number 16/231455 was filed with the patent office on 2019-06-27 for nail polish display.
The applicant listed for this patent is Michael Esposito, Richard Barry Shields. Invention is credited to Michael Esposito, Richard Barry Shields.
Application Number | 20190191851 16/231455 |
Document ID | / |
Family ID | 66948781 |
Filed Date | 2019-06-27 |
United States Patent
Application |
20190191851 |
Kind Code |
A1 |
Esposito; Michael ; et
al. |
June 27, 2019 |
Nail Polish Display
Abstract
The nail polish display allows a customer to insert their finger
into a slot which is an injection molded unit or tray that has a
replaceable printed clear plastic identifier that has the
corresponding nail colors on it. The replaceable printed clear
plastic identifier can easily be changed when new colors are added
or deleted. The injection molded unit or tray is permanent and
would be affixed to the store shelf.
Inventors: |
Esposito; Michael;
(Newburgh, NY) ; Shields; Richard Barry; (East
Setauket, NY) |
|
Applicant: |
Name |
City |
State |
Country |
Type |
Esposito; Michael
Shields; Richard Barry |
Newburgh
East Setauket |
NY
NY |
US
US |
|
|
Family ID: |
66948781 |
Appl. No.: |
16/231455 |
Filed: |
December 22, 2018 |
Related U.S. Patent Documents
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Application
Number |
Filing Date |
Patent Number |
|
|
62609963 |
Dec 22, 2017 |
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Current U.S.
Class: |
1/1 |
Current CPC
Class: |
A47F 5/0043 20130101;
A45D 29/22 20130101; A47F 7/286 20130101; A45D 44/005 20130101 |
International
Class: |
A45D 44/00 20060101
A45D044/00; A45D 29/22 20060101 A45D029/22 |
Claims
1. A nail polish display device, the device comprising: a tray; the
tray having one or more recesses creating one or more spaces for
the insertion of a fingertip and finger nail; a clear plastic
cover; the clear plastic cover removably attached to the tray; and
the clear plastic cover overlaid with one or more nail colors.
2. The device of claim 1, wherein the overlaid nail colors
correspond to a merchandising offering of corresponding nail
polishes.
3. The device of claim 1, wherein the overlaid nail colors on the
clear plastic cover are translucent.
4. The device of claim 1, wherein the overlaid nail colors on the
clear plastic cover are transparent.
5. The device of claim 2, wherein the printed clear plastic
identifier is changed when new colors are added or deleted from the
merchandising offering.
6. The device of claim 1, wherein the tray is an injection molded
unit.
7. The device of claim 1, wherein the tray is permanent and is
affixed to the store shelf.
8. A nail polish display device, the device consisting of: an
injection molded tray; the tray has a plurality of semi-cylindrical
openings; the tray has two top channels and a ridge for retaining a
clear plastic identifier top plate; and a clear plastic identifier
or top plate covers the plurality of semi-cylindrical openings
allow a shopper to place their fingertip and finger nail inside and
against.
9. The nail polish display device of claim 8, wherein tape is used
to secure the clear plastic identifier or top plate to the
tray.
10. The nail polish display device of claim 8, wherein the size of
a tray is 13.73.times.1.65.times.0.75 inches.
11. The nail polish display device of claim 8, wherein the
replaceable printed clear plastic identifier is changed when new
colors are added or deleted from the display.
12. The nail polish display device of claim 8, wherein the clear
plastic identifier top plate is made from a clear plastic with a
thickness of approximately 0.100 inches.
13. The nail polish display device of claim 12, wherein the clear
plastic identifier top plate is made from clear PETG.
14. The nail polish display device of claim 12, wherein the size of
the clear plastic identifier top plate of a desired display is
12.97.times.1.41.times.0.50 inches.
15. The nail polish display device of claim 12, wherein the clear
plastic identifier or top plate can be covered with a transparent
or translucent film matching the colors of corresponding nail
polishes and product that are being offered for sale.
16. The nail polish display device of claim 15, wherein the
replaceable printed clear plastic identifier or top plate is
changed when new colors are added or deleted.
17. The nail polish display device of claim 8, wherein the tray
further consists of a plurality of top channels and at least one
ridge; the clear plastic identifier or top plate further consists
of a lip and a plurality of supporting arms; the lip corresponds to
the two top channels and ridge of the tray; and the lip fits over
and engages the ridge, while the supporting arms of the lip match
up and are retained between the top channels of the tray.
18. The nail polish display device of claim 17, wherein the two
channels, corresponding arms, and the ridge and lip are constructed
of similar size so that when combined they have a tight fit with
respect to the interlocking and interconnecting features of each,
which secures the clear plastic identifier or top plate to the tray
using compression forces.
19. The nail polish display device of claim 18, wherein tape is
used to secure the clear plastic identifier or top plate to the
tray.
Description
SEQUENCE LISTING OR PROGRAM
[0001] Not Applicable
TECHNICAL FIELD OF THE INVENTION
[0002] The present invention relates generally to merchandising
display. More specifically, the present invention relates to nail
polish display.
BACKGROUND OF THE INVENTION
[0003] For women and girls, painting their nails is a game of
chance. During the shopping experience there are numerous issues to
determine, such as: Will the color look like it does in the bottle?
Will you like the way it looks against your skin? Will you even be
able to tell once half your finger is covered in polish, because
it's like impossible to paint inside the lines?
[0004] They typical current approach by shoppers includes opening
the bottles and trying them which the stores do not like as it
results in unsellable product. Other approaches consist of shopper
holding the bottle up to their hand and then replacing the bottle
sometimes in the wrong area which the stores do not like as it
results in a disorganized and messy/sloppy appearing display.
[0005] Many times, while shopping, a buyer will see a color they
like, which later looks horrible with outfits or their skin tone.
Mobile applications have been developed, but they fail during
actual shopping experiences in physical stores and are clumsy to
use. Providing actual examples for literal rainbow of color
selections results in a large amount of wasted product, expense,
and mess.
[0006] What is needed is a physical display system that allows a
user, during an in-store shopping experience, to see just how a
given nail polish will look on their nail, against their own skin,
without wasting product, being messy, and adding additional
expense.
[0007] Accordingly, a need exists for an apparatus that is capable
of displaying a variety of different sized packaging for
merchandise where the sampling and comparison of the product is
simplified, quicker, and easier.
Definitions
[0008] Injection molding is a manufacturing process for producing
parts by injecting material into a mold. Injection molding can be
performed with a host of materials mainly including metals, (for
which the process is called die-casting), glasses, elastomers,
confections, and most commonly thermoplastic and thermosetting
polymers. Material for the part is fed into a heated barrel, mixed,
and forced into a mold cavity, where it cools and hardens to the
configuration of the cavity. After a product is designed, usually
by an industrial designer or an engineer, molds are made by a
mold-maker (or toolmaker) from metal, usually either steel or
aluminum, and precision-machined to form the features of the
desired part. Injection molding is widely used for manufacturing a
variety of parts, from the smallest components to entire body
panels of cars. Advances in 3D printing technology, using
photopolymers which do not melt during the injection molding of
some lower temperature thermoplastics, can be used for some simple
injection molds.
[0009] Parts to be injection molded must be very carefully designed
to facilitate the molding process; the material used for the part,
the desired shape and features of the part, the material of the
mold, and the properties of the molding machine must all be taken
into account. The versatility of injection molding is facilitated
by this breadth of design considerations and possibilities.
Thermoforming is a generic term for the manufacturing of plastic
components through the vacuum and/or pressure forming processes. A
simplistic overview of the single-sheet thermoforming process
consists of heating an extruded sheet of plastic and either forming
the sheet over a male mold or into a female mold. Depending on what
type of mold a customer selects, the thermoforming process allows
the customer the ability to receive a part with the same aesthetic
properties as an injection-molded part at a fraction of the tooling
expense involved in injection molding.
[0010] Polyethylene terephthalate (aka. PET, PETE, PETG) is a
plastic resin of the polyester family that is used to make
beverage, food and other liquid containers, as well as for some
other thermoforming applications. PETG is a clear amorphous
thermoplastic that can be injection molded or sheet extruded. It
can be colored during processing.
[0011] Vacuum forming is a simplified version of thermoforming,
whereby a sheet of plastic is heated to a forming temperature,
stretched onto a single-surface mold, and forced against the mold
by a vacuum is formed into permanent objects such as turnpike signs
and protective covers.
SUMMARY OF THE INVENTION
[0012] The device of the present invention is a nail polish display
that allows a customer to insert their finger into a slot which is
an injection molded unit or tray that has a replaceable printed
clear plastic identifier that has the corresponding nail colors on
it. The replaceable printed clear plastic identifier can easily be
changed when new colors are added or deleted. The injection molded
unit or tray is permanent and would be affixed to the store
shelf.
BRIEF DESCRIPTION OF THE DRAWINGS
[0013] The accompanying drawings, which are incorporated herein and
form a part of the specification, illustrate the present invention
and, together with the description, further serve to explain the
principles of the invention and to enable a person skilled in the
pertinent art to make and use the invention.
[0014] FIG. 1 illustrates a perspective view of the tray of the
present invention.
[0015] FIG. 2 illustrates a perspective view of the top plate or
replaceable printed clear plastic identifier of the present
invention.
[0016] FIG. 3 illustrates a side planar view of the tray of the
present invention.
[0017] FIG. 4 illustrates a top planar view of the tray of the
present invention.
[0018] FIG. 5 illustrates a top planar view of the top plate or
replaceable printed clear plastic identifier of the present
invention.
[0019] FIG. 6 illustrates a side planar view of the top plate or
replaceable printed clear plastic identifier of the present
invention.
[0020] FIG. 7 illustrates a top planar view of the top plate or
replaceable printed clear plastic identifier of the present
invention.
[0021] FIG. 8 illustrates a side planar view of the tray of the
present invention.
[0022] FIG. 9 illustrates a side planar view of the top plate of
the present invention.
[0023] FIG. 10 illustrates a front perspective view of the tray and
the top plate or replaceable printed clear plastic identifier of
the present invention.
[0024] FIG. 11 illustrates a rear perspective view of the tray and
the top plate or replaceable printed clear plastic identifier of
the present invention.
DETAILED DESCRIPTION OF THE INVENTION
[0025] In the following detailed description of the invention of
exemplary embodiments of the invention, reference is made to the
accompanying drawings (where like numbers represent like elements),
which form a part hereof, and in which is shown by way of
illustration specific exemplary embodiments in which the invention
may be practiced. These embodiments are described in sufficient
detail to enable those skilled in the art to practice the
invention, but other embodiments may be utilized and logical,
mechanical, electrical, and other changes may be made without
departing from the scope of the present invention. The following
detailed description is, therefore, not to be taken in a limiting
sense, and the scope of the present invention is defined only by
the appended claims.
[0026] In the following description, numerous specific details are
set forth to provide a thorough understanding of the invention.
However, it is understood that the invention may be practiced
without these specific details. In other instances, well-known
structures and techniques known to one of ordinary skill in the art
have not been shown in detail in order not to obscure the
invention. Referring to the figures, it is possible to see the
various major elements constituting the apparatus of the present
invention.
[0027] The device of the present invention is a nail polish display
100 that solves the problem women have going into a store to buy
nail polish and find it difficult to decide which color looks best
on their nails. The current approach includes opening the bottles
and trying them which the stores do not like. Other approaches
consist of shopper holding the bottle up to their hand and then
replacing the bottle sometimes in the wrong area.
[0028] The device of the present invention solves all of that by
allowing the customer to insert their finger into the slot which is
an injection molded unit or tray 101 that has a replaceable printed
clear plastic identifier 102 that has the corresponding nail colors
on it. A replaceable printed clear plastic identifier 102 can
easily be changed when new colors are added or deleted. The
injection molded unit or tray 101 is permanent and would be affixed
to the store shelf.
[0029] Now referring to FIGS. 1-4, the injection molded tray 101 is
illustrated. The tray 101 has a plurality of semi-cylindrical
openings 103 that allow a shopper to place their fingertip and
finger nail inside and against. The tray 101 also has two top
channels 104 and 105 and a ridge 106 for retaining a clear plastic
identifier 102 top plate. The approximate size of a tray of a
desired display is 13.73.times.1.65.times.0.75 inches.
[0030] FIGS. 3-5 illustrate the replaceable printed clear plastic
identifier 102 that can easily be changed when new colors are added
or deleted. This clear plastic identifier 102 or top plate covers
the plurality of semi-cylindrical openings 103 that allow a shopper
to place their fingertip and finger nail inside and against. The
clear plastic identifier 102 top plate is made from a clear plastic
with a thickness of approximately 0.100 inches and is ideally made
from clear PETG. The approximate size of a clear plastic identifier
102 top plate of a desired display is 12.97.times.1.41.times.0.50
inches.
[0031] The clear plastic identifier 102 or top plate can be covered
with a transparent or translucent film matching the colors of
corresponding nail polishes and product that are being offered for
sale. The replaceable printed clear plastic identifier 102 or top
plate that can easily be changed when new colors are added or
deleted.
[0032] As shown in FIGS. 10-11, the clear plastic identifier 102 or
top plate is also comprised of a lip 107, which corresponds to the
two top channels 104 and 105 and ridge 106 of the tray 101. The lip
107 fits over and engages the ridge 106, while the supporting arms
108 and 109 of the lip 107 match up and are retained between the
two top channels 104 and 105 of the tray 101, which secures the
clear plastic identifier 102 or top plate to the tray 101 using
compression forces as the two channels 104 and 105, corresponding
arms 108 and the ridge 106 and lip 107 are constructed of similar
size so that when combined they have a tight fit with respect to
the interlocking and interconnecting features of each. Tape 109 can
also be used to secure the clear plastic identifier 102 or top
plate to the tray 101 as shown in FIG. 11.
[0033] Thus, it is appreciated that the optimum dimensional
relationships for the parts of the invention, to include variation
in size, materials, shape, form, function, and manner of operation,
assembly and use, are deemed readily apparent and obvious to one of
ordinary skill in the art, and all equivalent relationships to
those illustrated in the drawings and described in the above
description are intended to be encompassed by the present
invention.
[0034] Furthermore, other areas of art may benefit from this method
and adjustments to the design are anticipated. Thus, the scope of
the invention should be determined by the appended claims and their
legal equivalents, rather than by the examples given.
* * * * *