U.S. patent application number 15/567000 was filed with the patent office on 2018-03-29 for brush for the application of cosmetic products.
The applicant listed for this patent is PENNELLI FARO S.R.L.. Invention is credited to Gianluca Serposi.
Application Number | 20180084897 15/567000 |
Document ID | / |
Family ID | 53765322 |
Filed Date | 2018-03-29 |
United States Patent
Application |
20180084897 |
Kind Code |
A1 |
Serposi; Gianluca |
March 29, 2018 |
BRUSH FOR THE APPLICATION OF COSMETIC PRODUCTS
Abstract
A brush for the application of cosmetic products, including a
grip body having at least a housing seat made to measure for a
plurality of hairs adapted to take, apply and spread cosmetic
products on a user, in which the plurality of hairs is divided
into: a first group of hairs adjacent to one another and fitted to
measure in the housing seat and defining a convex spreading surface
which is adapted to spread the cosmetic products on the user; and a
second group of hairs adjacent to one another and inserted in the
first group of hairs, defining a taking and application surface
which is protruding with respect to the spreading surface and has a
substantially pointed shape and is suitable for taking the cosmetic
products and for their point-like application on the user.
Inventors: |
Serposi; Gianluca;
(Casalmaggiore, IT) |
|
Applicant: |
Name |
City |
State |
Country |
Type |
PENNELLI FARO S.R.L. |
Casalmaggiore |
|
IT |
|
|
Family ID: |
53765322 |
Appl. No.: |
15/567000 |
Filed: |
February 23, 2016 |
PCT Filed: |
February 23, 2016 |
PCT NO: |
PCT/IB2016/050977 |
371 Date: |
October 16, 2017 |
Current U.S.
Class: |
1/1 |
Current CPC
Class: |
A46B 9/06 20130101; A46B
2200/1046 20130101; A46B 9/028 20130101; A46B 9/021 20130101 |
International
Class: |
A46B 9/02 20060101
A46B009/02; A46B 9/06 20060101 A46B009/06 |
Foreign Application Data
Date |
Code |
Application Number |
Apr 17, 2015 |
IT |
MO2015A000085 |
Claims
1. A brush for the application of cosmetic products, comprising: a
grip body having at least a housing seat made to measure for a
plurality of hairs adapted to take, apply and spread cosmetic
products on a user, wherein said plurality of hairs is divided
into: a first group of hairs adjacent to one another and fitted to
measure in said housing seat and defining a convex spreading
surface which is adapted to spread said cosmetic products on said
user; and a second group of hairs adjacent to one another and
inserted in said first group of hairs, defining a taking and
application surface which is protruding with respect to said
spreading surface and has a substantially pointed shape and is
suitable for taking said cosmetic products and for their point-like
application on said user.
2. The brush according to claim 1, wherein said plurality of hairs
comprises hairs having the same length.
3. The brush according to claim 1, wherein said spreading surface
is substantially hemispherical.
4. The brush according to claim 1, wherein said second group of
hairs is arranged centrally in said first group of hairs.
5. The brush according to claim 1, wherein said first group of
hairs is made of a first type of material and said second group of
hairs is made of said first type of material.
6. The brush according to claim 1, wherein said first group of
hairs is made of a first type of material and said second group of
hairs is made of a second type of material other than said first
type.
7. The brush according to claim 1, wherein said grip body comprises
a widened extremity having an opening defining said housing
seat.
8. The brush according to claim 1, wherein said housing seat is
substantially cylindrical.
9. The brush according to claim 1, wherein said grip body has an
elongated shape and can be fitted substantially to measure inside a
container body.
10. The brush according to claim 9, wherein said grip body
comprises a hooking portion opposite to said housing seat and
associable with said container body for the closing of the latter
said container body.
Description
TECHNICAL FIELD
[0001] The present invention relates to a brush for the application
of cosmetic products.
BACKGROUND ART
[0002] In cosmetics, techniques are known for the application of
products such as creams, face powders, bronzing powders,
foundations, concealers, etc. which provide for the use of special
brushes both to take the required amount of product from the
container and to apply the product on some particular points of the
face and of the human body in general.
[0003] Several types of brush exist that differ both in form and
size, to be used based on the type of application and on the
aesthetic result to be obtained.
[0004] In general, all brushes have a grip body particularly
adapted to be grasped and held in the hand by a user.
[0005] The grip body, usually elongated, comprises an end portion
having a special opening adapted to house a plurality of hairs
composing the head of the brush itself, i.e. the part of the brush
adapted to take the product and apply the same on the users'
face.
[0006] The plurality of hairs is partly inserted in the opening so
as to be surrounded by the end portion of the grip body and
retained therein by means of glue or other adhesive substances.
[0007] The portion of hairs escaping from the opening, depending on
the shape of the opening itself and on the insertion technique,
gives the head of the brush different conformations depending on
the type of brush.
[0008] There are brushes the heads of which have a voluminous
conformation, with the plurality of hairs protruding from the
opening which takes, e.g., the shape of a spherical cap, or of a
different three-dimensional shape.
[0009] There are also brushes the head of which is flat, with the
plurality of hairs protruding from the opening which takes, e.g.,
an enlarged fan-shaped conformation.
[0010] These types of known brushes have some drawbacks related to
the different types of required applications.
[0011] The voluminous brushes, e.g., are not particularly suitable
for applications that require a certain precision such as, e.g., to
obtain multicolored effects or to make up only certain parts of the
face (eyes, mouth and the like).
[0012] In fact, in the case of this kind of applications, the
bulkiness of these brushes prevents the achievement of precision
results, with unsatisfactory final visual effects.
[0013] Similarly, the brushes with a flattened and enlarged head
are uncomfortable and offer little performance for precision
applications such as those mentioned above, with poor final
results.
[0014] Both in the case of voluminous brushes and in the case of
brushes with flattened and enlarged head, the conformation of the
head prevents to take the cosmetic products in a homogeneous
manner, significantly affecting the final visual effect.
[0015] In precision applications it is known to use specially
designed brushes having, e.g., smaller dimensions than the
above-mentioned types or having the shape of a thin and elongated
head.
[0016] This type of brush has the drawback of being poorly suited
for applications that require a spreading of cosmetic products on
quite large areas (e.g., the cheeks, forehead and the like).
[0017] In precision applications, therefore, it is necessary to use
a multitude of brushes that complicates operations and compromises
the final result.
[0018] The need is therefore known to simplify and speed up the
application operations of cosmetic products without having to give
up satisfactory final results.
[0019] To obviate at least in part to these drawbacks, from patent
documents WO 2015/025873 and US 2010/077559 other types of brush
are known having different density portions intended to widen the
possibilities of using the brush itself and of the final visual
effects obtainable with the latter.
[0020] In both documents, the described brushes have the head
divided into a first portion having a substantially flat spreading
surface and a second portion protruding with respect to the first
portion.
[0021] In such embodiments, the conformation of the spreading
surface makes difficult to take the cosmetic products from the
containers in which they are packaged, especially in the case of
cosmetic products being partially consumed, or in the case of
containers having irregular shapes.
[0022] Furthermore, the particular conformations of the brush heads
make them totally unsuitable for precision applications,
particularly if directed to small areas.
[0023] The brushes described in these documents are, therefore,
susceptible of further improvements.
DESCRIPTION OF THE INVENTION
[0024] The main aim of the present invention is to provide a brush
for the application of cosmetic products which enables to perform
the application operations of cosmetic products in a fast and
accurate manner.
[0025] One object of the present invention is to provide a brush
for the application of cosmetic products which enables to
facilitate the taking of the required amount of product by the
user.
[0026] Another object of the present invention is to provide a
brush for the application of cosmetic products which has a dual
function, allowing the taking and the application of cosmetic
products in an even and accurate manner and, in parallel, allowing
the spreading of cosmetic products in a rapid and easy manner.
[0027] A further object of the present invention is to provide a
brush for the application of cosmetic products which allows the
homogeneous taking of the cosmetic products from the inside of the
containers in which they are packaged, even in the case of
partially consumed products or of containers having irregular
shapes.
[0028] Yet another object of the present invention is to provide a
brush for the application of cosmetic products which allows to
overcome the mentioned drawbacks of the prior art within the ambit
of a simple, rational, easy and effective to use as well as
affordable solution.
[0029] The above mentioned objects are achieved by the present
brush for the application of cosmetic products having the
characteristics of claim 1.
BRIEF DESCRIPTION OF THE DRAWINGS
[0030] Other characteristics and advantages of the present
invention will appear better evident from the description of two
preferred, but not exclusive, embodiments of a brush for the
application of cosmetic products, illustrated by way of an
indicative, but non-limiting, example in the accompanying drawings,
wherein:
[0031] FIG. 1 is an axonometric view of a first embodiment of the
brush according to the invention;
[0032] FIG. 2 is a partial side view of a detail of the brush
according to the invention;
[0033] FIG. 3 is an axonometric view of a second embodiment of the
brush according to the invention;
[0034] FIG. 4 is a view of the brush according to the invention in
a third embodiment;
[0035] FIG. 5 is an exploded view of the container of FIG. 4;
[0036] FIGS. 6-9 are schematic representations of the brush of FIG.
4 in different modes of use.
EMBODIMENTS OF THE INVENTION
[0037] With particular reference to such figures, reference number
1 globally indicates a brush for the application of cosmetic
products.
[0038] As part of this discussion the words "cosmetic product"
refer to any substance or mixture of substances intended to be
applied on the outer surfaces of the human body in order to change
its appearance, clean, perfume, protect or vary its odors.
[0039] Cosmetic products can be, e.g., blush, face powder, nail
enamel, lipstick, eye shadow, eye-liner, gloss and the like.
[0040] The brush 1 comprises a grip body 2 having a housing seat 3
made to measure for a plurality of hairs 6, 7.
[0041] In particular, the housing seat 3 is substantially
cylindrical.
[0042] The housing seat 3 has the function of housing and retaining
the plurality of hairs 6, 7 adapted to take, apply and spread
cosmetic products 10 on a user.
[0043] In this specification, the term "user" refers to the person
intended to use the cosmetic product 10, not necessarily the same
person who uses the brush 1.
[0044] Conveniently, but not necessarily, the plurality of hairs 6,
7 is composed of hairs having the same length, so as to avoid
selection operations of the hairs in the manufacturing phase of the
brush 1.
[0045] According to the invention, the plurality of hairs 6, 7 is
divided into a first group of hairs 6, adjacent to one another and
fitted to measure in the housing seat 3, and a second group of
hairs 7, adjacent to one another and inserted in the first group of
hairs 6.
[0046] The first group of hairs 6 defines a convex spreading
surface 8 which is adapted precisely to spread cosmetic products 10
on the user.
[0047] In these embodiments, the spreading surface 8 is especially
adapted to spread widely the cosmetic products 10 on the desired
surfaces.
[0048] It cannot however be ruled out flattened conformations of
the spreading surface 8 or with shapes other than the
aforementioned three-dimensional ones.
[0049] The second group of hairs 7, on the other hand, defines a
taking and application surface 9 which protrudes with respect to
the spreading surface 8 and is able to take the cosmetic products
10 and to apply them in a point-like manner on the user (FIG.
9).
[0050] In this specification, the term "taking" means one of the
following operations: [0051] the operation by which the taking and
application surface 9 is made to run directly in contact on the
surface of a cosmetic product 10 contained, e.g., in an open air
container (as is usually the case for powder products such as
blush, bronzing powder, eye shadow and the like), so as to take a
desired amount of the same product; [0052] the operation by which a
certain amount of cosmetic product, e.g., contained in tubes, vials
or the like (as is usually the case for products having a liquid or
pasty texture such as foundation, cream, gel, serum and the like),
is deposited on the taking and application surface 9.
[0053] By "point-like application" and similar terms, on the other
hand, is meant the application on small areas, almost point-like,
of an amount of cosmetic product intended to be spread or to be
used for precision make-ups, finishing, or on smaller surfaces,
such as e.g. the contour area of eyes, or lips or hairline (FIGS.
6-9).
[0054] In these embodiments, the second group of hairs 7 is
arranged centrally in the first group of hairs 6.
[0055] In particular, the second group of hairs 7 protrudes from
the center of the spreading surface 8 defining a protuberance
subtended by the taking and application surface 9.
[0056] According to the invention, the spreading surface 8 has a
substantially pointed shape adapted to increase the accuracy of the
taking and application operations.
[0057] Alternative solutions cannot be ruled out, wherein the
second group of hairs 7 is arranged in a different position to the
central one, e.g., in a lateral or off- centered position with
respect to the spreading surface 8, or wherein, the same group of
hairs, defines a surface of different shape (e.g., triangular,
star) and not necessarily pointed.
[0058] Solutions cannot also be ruled out, wherein there are
several second groups of hairs 7 arranged on positions different to
one another.
[0059] The first group of hairs 6 is made of a first type of
material and the second group of hairs 7 is made of the same first
type of material.
[0060] Usefully, the first type of material consists, in addition
to traditional materials of animal origin, of synthetic yarn or
nylon or silicone and other similar synthetic materials.
[0061] The alternative solution cannot be ruled out wherein the
first group of hairs 6 is made of a first type of material and the
second group of hairs 7 is made of a second type of material
different to the first type.
[0062] The second type of material also consists, in addition to
traditional materials of animal origin, of synthetic yarn or nylon
or silicone or other similar synthetic materials.
[0063] This way it is possible to create combinations of different
materials defining the head of the brush and particularly adapted
to perform the different taking, application and spreading
operations of the cosmetic products.
[0064] For example, it is possible to make brushes 1 having the
spreading surface 8 made of hairs in synthetic yarn and the taking
and application surface 9 made of silicone.
[0065] In a first embodiment, illustrated in FIG. 1, the grip body
2 comprises a widened extremity 4 having an opening 5 that defined
the housing seat 3.
[0066] In this first embodiment, the grip body 2 has an elongated
shape which, at the widened extremity 4, widens so as to define a
truncated cone.
[0067] The end portion of the widened extremity 4 is open and the
corresponding opening 5 defines a substantially cylindrical seat
adapted to house the plurality of hairs 6, 7 defining the head of
the brush 1.
[0068] The spreading surface 8 is substantially hemispherical.
[0069] In a second embodiment, illustrated in FIG. 3, the grip body
2 has a square shape, substantially cylindrical and defining the
housing seat 3.
[0070] In this second embodiment, the first group of hairs 6 takes
a voluminous enlarged conformation which defines a substantially
ellipsoidal spreading surface 8, and the second group of hairs 7 is
arranged centrally to the spreading surface itself.
[0071] It cannot however be ruled out conformations of the grip
body 2 different to those described previously, adapted e.g. to
improve the ergonomic appearance of the brush 1.
[0072] Solutions cannot be ruled out with a grip body 2 having
different shapes to the elongated one illustrated in the figures,
and a different conformation cannot be ruled out for the housing
seat 3, e.g. cylindrical, ellipsoidal or reverse conical, i.e. with
a larger hanging towards the grip body 2 and narrower towards the
hair escaping area.
[0073] Different solutions cannot however be ruled out providing
conformations of the spreading surface 8 different to those
mentioned, as well as other three- dimensional forms, not
necessarily regular.
[0074] The operation of the first and of the second embodiment is
as follows.
[0075] Through the grip body 2, the brush 1 is moved and approached
to the appropriate containers to take a certain amount of cosmetic
product 10. In particular, the second group of hairs 7 is immersed
into the product container in order to capture the desired amount
of cosmetic product 10.
[0076] The latter is subsequently applied in a point-like manner on
the user's surface to make up.
[0077] If a precision operation is required, as finishing near the
eyes or mouth, one can simply move the brush 1 and run the second
group of hairs 7 on the areas to make up.
[0078] Keeping in contact with the area to make up only the second
taking and application surface 9, in fact, it is possible to spread
the product in an accurate manner along the areas concerned.
[0079] If it is required an even spreading of the product on larger
surfaces, e.g., by coating the cheeks or the forehead with
foundation, then it is possible to use the first group of hairs 6
for spreading the product on the area concerned.
[0080] By pressing and moving the brush 1 with force against the
surface to make up, one can take advantage of the first spreading
surface 8 to spread the product previously applied in a point-like
manner.
[0081] Finally, in the FIGS. 4-9 a third embodiment of the brush 1
is shown.
[0082] The brush 1 comprises the convex spreading surface 8,
specifically substantially hemispherical, adapted to spread the
cosmetic products 10 on the user, and a second group of hairs 7
adjacent to each other and inserted in the first group of hairs
6.
[0083] The second group of hairs 7 defines a taking and application
surface 9 which is protruding with respect to the spreading surface
8, has a substantially pointed shape and is suitable for taking
cosmetic products 10 and for their point-like or linear application
on the user (FIGS. 6-9).
[0084] It is useful to point out that "linear application" and
similar terms refer to the application on small surfaces of an
amount of cosmetic product 10 intended to be drawn to define a
linear stretch with clearly defined edges.
[0085] The brush 1 also comprises a grip body 2 having an elongated
shape and which can be fitted substantially to measure inside a
container body 12.
[0086] Advantageously, the grip body 2 comprises a hooking portion
13 opposite to the housing seat 3 and associable with the container
body 12 for the closing of the latter.
[0087] As visible in FIGS. 6-9, the third embodiment is
particularly suitable for precision applications, such as those
required for the lips and eyes.
[0088] For this purpose, in fact, the taking and application
surface 9 is used to take the cosmetic products 10 and apply them
on the contours of the user's lips 11 (FIG. 6).
[0089] In parallel, the spreading surface 8 is used to spread the
cosmetic products 10 on the user's lips 11 (FIG. 7).
[0090] In detail, the pointed shape of the taking and application
surface 9 allows to take the cosmetic products 10 even in small
amounts and, in parallel, to apply them on small areas, precisely
like the lips 11.
[0091] As shown in FIGS. 6 and 7, the pointed shape of the taking
and application surface 9 allows to define a thin stretch and with
clearly defined edges, and just running along the contours of the
lips 11.
[0092] In parallel, in FIGS. 8 and 9 is shown another mode of use
of the third embodiment of the brush 1 wherein the latter is used
in the area of the eye 14 of the user. In particular, FIG. 8 shows
the use of the brush 1 to draw the cosmetic product 10, by means of
the taking and application surface 9, to define a linear
stretch.
[0093] It has been found in practice that the described invention
achieves the intended objects.
[0094] The fact is underlined that the particular expedient to
provide a convex spreading surface and a pointed taking and
application surface enables to obtain a brush having a dual
function, i.e. to enable the taking and application of cosmetic
products in a targeted and accurate manner and, in parallel, to
spread it evenly and accurately.
[0095] The particular conformations of the taking and application
surface and of the spreading surface also enable to take the
cosmetic products homogeneously from the inside of the containers
in which they are packaged, regardless of the shape of the
latter.
[0096] Specifically, the taking and application surface defined by
the second group of hairs forms a protuberance particularly suited
to be used as application end, both to have amounts of product to
be spread afterwards and to perform precision operations on small
surfaces to make up.
[0097] Furthermore, the devised brush facilitates the taking of the
required amounts of product by the user.
[0098] The taking and application surface, in fact, allows to take
controlled doses of product.
[0099] This way it is possible to take the product without
introducing the entire spreading surface inside the containers,
avoiding, therefore, that considerable amounts of material are
wasted or applied in a disorderly and inaccurate manner.
* * * * *