U.S. patent application number 14/059779 was filed with the patent office on 2014-02-13 for automatic alerts based on user response-down trend levels.
The applicant listed for this patent is Narayanan Ramasubramanian, Anand Subra. Invention is credited to Narayanan Ramasubramanian, Anand Subra.
Application Number | 20140046685 14/059779 |
Document ID | / |
Family ID | 39707437 |
Filed Date | 2014-02-13 |
United States Patent
Application |
20140046685 |
Kind Code |
A1 |
Ramasubramanian; Narayanan ;
et al. |
February 13, 2014 |
AUTOMATIC ALERTS BASED ON USER RESPONSE-DOWN TREND LEVELS
Abstract
A response down-trend level applicable to a user may be
determined based on the user's responses to one or more medication
reminders. Different levels of the response down-trend may be
associated one or more different parties to alert. The particular
parties to alert may be determined based upon the current response
down-trend level associated with the user. The response-down trend
level associated with a user may be determined by calculating a
response-down trend value based on the user's responses to one or
more medication reminders and comparing the response-down trend
value to one or more threshold value of one or more response-down
trend levels. In response to determining that a user has reached a
particular response-down-trend level, a party associated with the
particular response-down-trend level is contacted.
Inventors: |
Ramasubramanian; Narayanan;
(Fremont, CA) ; Subra; Anand; (Plymouth,
MN) |
|
Applicant: |
Name |
City |
State |
Country |
Type |
Ramasubramanian; Narayanan
Subra; Anand |
Fremont
Plymouth |
CA
MN |
US
US |
|
|
Family ID: |
39707437 |
Appl. No.: |
14/059779 |
Filed: |
October 22, 2013 |
Related U.S. Patent Documents
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Application
Number |
Filing Date |
Patent Number |
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12101063 |
Apr 10, 2008 |
8566121 |
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14059779 |
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11511703 |
Aug 28, 2006 |
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12101063 |
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60923124 |
Apr 12, 2007 |
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60712751 |
Aug 29, 2005 |
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Current U.S.
Class: |
705/2 |
Current CPC
Class: |
G16H 10/60 20180101;
G16H 50/30 20180101; G16H 40/67 20180101; G16H 20/60 20180101; G16H
20/10 20180101; G16H 20/30 20180101 |
Class at
Publication: |
705/2 |
International
Class: |
G06F 19/00 20060101
G06F019/00 |
Claims
1. A computer-implemented method comprising: causing a medication
reminder to be sent to a user; determining that a satisfactory
response to the medication reminder was not received; based at
least in part on the determination that a satisfactory response to
the medication reminder was not received, associating the user with
a particular response down-trend value; comparing the particular
response down-trend value with a threshold value of a particular
response down-trend level; based on the comparison of the
particular response down-trend value with the threshold value of
the particular response down-trend level, determining that the
particular response down-trend level is reached by the user; in
response to the determination that the particular response
down-trend level is reached by the user, automatically sending an
alert to a party associated with the particular response down-trend
level.
2. The computer-implemented method of claim 1, wherein the
medication reminder is a first medication reminder, the user is a
first user, the particular response-down trend value is a first
response-down trend value, the particular response-down trend level
is a first response-down trend level, the party is a first party,
the alert is a first alert, the computer-implemented method further
comprising: causing a second medication reminder to be sent to the
user; determining that a satisfactory response to the second
medication reminder was not received; based at least in part on the
determination that a satisfactory response to the second medication
reminder was not received, associating the user with a second
response down-trend value; comparing the second response down-trend
value with a threshold value of a second response down-trend level,
wherein the threshold value of the second response down-trend level
is different than the threshold value of the first response-down
trend value; based on the comparison of the second response
down-trend value with the threshold value of a second response
down-trend level, determining that the second response down-trend
level is reached by the user; in response to the determination that
the second response down-trend level is reached by the user,
automatically sending a second alert to a second party associated
with the particular response down-trend level, wherein the second
response down-trend level is associated with at least one party not
associated with the particular response down-trend level.
3. The computer-implemented method of claim 2, wherein the second
response-down trend level is associated with one or more of a
physician or a pharmacist and the first response-down trend level
is not with the physician or the pharmacist.
4. The computer-implemented method of claim 2, wherein the first
response-down trend level is associated with a different alert than
the second response-down trend level.
5. The computer-implemented method of claim 1, wherein the alert
indicates the user's risk of complications.
6. The computer-implemented method of claim 2, wherein the second
alert indicates a greater risk of complications than a risk of
complications indicated by the first alert.
7. The computer-implemented method of claim 1, wherein the alert is
sent to the party via one or more of email or a cell phone.
8. The computer-implemented method of claim 1, wherein user is
associated with the particular response down-trend value based in
part on responses to multiple medication reminders sent over
multiple days.
9. The computer-implemented method of claim 1, wherein the alert
instructs the party on how to interact with the user.
10. The computer-implemented method of claim 1, wherein the party
is the user.
11. One or more non-transitory storage media storing instructions
which, when executed by one or more computing devices, cause:
causing a medication reminder to be sent to a user; determining
that a satisfactory response to the medication reminder was not
received; based at least in part on the determination that a
satisfactory response to the medication reminder was not received,
associating the user with a particular response down-trend value;
comparing the particular response down-trend value with a threshold
value of a particular response down-trend level; based on the
comparison of the particular response down-trend value with the
threshold value of the particular response down-trend level,
determining that the particular response down-trend level is
reached by the user; in response to the determination that the
particular response down-trend level is reached by the user,
automatically sending an alert to a party associated with the
particular response down-trend level.
12. The one or more non-transitory storage media of claim 11,
wherein the medication reminder is a first medication reminder, the
user is a first user, the particular response-down trend value is a
first response-down trend value, the particular response-down trend
level is a first response-down trend level, the party is a first
party, the alert is a first alert, the storage media storing
instructions which, when executed by one or more computing devices,
further cause: causing a second medication reminder to be sent to
the user; determining that a satisfactory response to the second
medication reminder was not received; based at least in part on the
determination that a satisfactory response to the second medication
reminder was not received, associating the user with a second
response down-trend value; comparing the second response down-trend
value with a threshold value of a second response down-trend level,
wherein the threshold value of the second response down-trend level
is different than the threshold value of the first response-down
trend value; based on the comparison of the second response
down-trend value with the threshold value of a second response
down-trend level, determining that the second response down-trend
level is reached by the user; in response to the determination that
the second response down-trend level is reached by the user,
automatically sending a second alert to a second party associated
with the particular response down-trend level, wherein the second
response down-trend level is associated with at least one party not
associated with the particular response down-trend level.
13. The one or more non-transitory storage media of claim 12,
wherein the second response-down trend level is associated with one
or more of a physician or a pharmacist and the first response-down
trend level is not with the physician or the pharmacist.
14. The one or more non-transitory storage media of claim 12,
wherein the first response-down trend level is associated with a
different alert than the second response-down trend level.
15. The one or more non-transitory storage media of claim 11,
wherein the alert indicates the user's risk of complications.
16. The one or more non-transitory storage media of claim 12,
wherein the second alert indicates a greater risk of complications
than a risk of complications indicated by the first alert.
17. The one or more non-transitory storage media of claim 11,
wherein the alert is sent to the party via one or more of email or
a cell phone.
18. The one or more non-transitory storage media of claim 11,
wherein user is associated with the particular response down-trend
value based in part on responses to multiple medication reminders
sent over multiple days.
19. The one or more non-transitory storage media of claim 11,
wherein the alert instructs the party on how to interact with the
user.
20. The one or more non-transitory storage media of claim 11,
wherein the party is the user.
Description
RELATED APPLICATIONS
[0001] This application is a Continuation of application Ser. No.
12/101,063 filed Apr. 10, 2008, entitled "Personalized Medical
Adherence Management System" which (1) claims priority to U.S.
Provisional Patent Application No. 60/923,124 filed on Apr. 12,
2007, entitled "Personalized Medical Compliance Self Management
System" and (2) which is a Continuation-In-Part of U.S. patent
application Ser. No. 11/511,703 filed on Aug. 28, 2006, entitled
"Techniques for Improving Loss Ratios", which in turn claims
priority to U.S. Provisional Patent Application No. 60/712,751,
filed on Aug. 29, 2005. All of the applications referred to in the
preceding paragraph are herein incorporated by reference.
[0002] The applicant(s) hereby rescind any disclaimer of claim
scope in the parent application(s) or the prosecution history
thereof and advise the USPTO that the claims in this application
may be broader than any claim in the parent application(s).
FIELD OF THE INVENTION
[0003] The present invention relates to improving medical
adherence. Medical adherence is defined here in terms of the
following: (1) wellness adherence, or actively participating in
programs designed to keep people healthy (diet, exercise, weight
management, stress management, smoking cessation, etc.), (2)
screening adherence, or getting screened for certain diseases based
on age, gender, race, lifestyle and other risk factors as per
medical guidelines, (3) medication adherence, or filling/refilling
and consuming medications as prescribed by a qualified medical
professional, and (4) treatment adherence, or going for specific
condition-based treatments, procedures, lab tests, etc., as
prescribed by a qualified medical professional.
BACKGROUND
[0004] Based on age, gender, genetic background, lifestyle and
other health risk factors, people generally have health problems
and chronic illnesses at different points in their lives. Some of
the risk factors are modifiable. By intervening appropriately to
reduce the modifiable risk factors, we can improve overall health
outcomes, delay or even prevent the onset of diseases, and thus
reduce healthcare expenses. The reduction in healthcare expenses
represents savings for organizations that pay for the healthcare
services.
[0005] According to this invention, the key to reducing health
risks is improving medical adherence (defined above). Since
treating diseases in their early stages is much more effective and
cheaper, proper screenings can reduce costs by detecting emergent
diseases before they become overt problems. For people who have not
been diagnosed with any disease, but may be at risk, the objective
is to keep them healthy by improving their participation in
wellness and prevention programs. These programs delay or even
prevent the onset of chronic diseases. Once diseases have taken
root, however, wellness and prevention are not enough; medications
or treatments become necessary to keep diseases under control.
Thus, for people who have been diagnosed with disease(s), the
objective is to retard or prevent the natural progression of the
disease(s) by improving their medication or treatment adherence, in
addition to improving their participation in wellness and
prevention programs.
[0006] Medication adherence is characterized in terms of what the
patient does after receiving a prescription from the doctor or
nurse. Studies show that around 14 percent do not even fill the
prescription at a pharmacy, and overall medication adherence is
only around 50 percent. Medication non-adherence takes place in
various modes: missed drug, wrong drug, missed dose, wrong dose, or
wrong time. Any of these modes would make the drug-taking different
from the controlled conditions of the clinical trial under which
the drug's efficacy has been established. Thus the patient, taking
the drugs in these non-adherence modes would not experience the
expected health outcomes to the same level of effectiveness.
[0007] There are several reasons why medication adherence is so
low. According to a detailed study of non-compliance, patients: (1)
forget, (2) cannot get prescriptions filled or delivered, (3) do
not want the side effects, (4) cannot afford the drug, (5) do not
think they need the drug, or (6) do not know how to use the drug.
Other cited reasons include personal feelings or beliefs, such as:
(1) "I don't have symptoms", (2) "I feel fine", (3) "I am not
convinced I need the drug or of the drug's benefit", (4) "It can't
happen to me", (5) "I am afraid to take the drug because of adverse
effects", (6) "the side effects are too uncomfortable", (7) "I
can't remember to take the drug", (8) "The drug is too expensive",
(9) "I think my health problem has been fixed"--and discontinue
drugs as soon as they feel better, or (10) "If more is better, let
me increase the dosage to speed up the cure".
[0008] Current interventions predominantly address a particular
singular reason for non-adherence. For example, there are several
`reminder` services that automatically send a voice or SMS message
to the individual's cell phone at the appropriate times of day to
remind him or her to take their medicine. This is very useful for
individuals who tend to forget, but only an irritant for those who
are quite regular and don't forget. Another example is the
suspension, by health plans, of co-pay or co-insurance for drugs
that are used to control certain diseases, such as diabetes, in an
effort to get individuals to at least fill their prescriptions (the
hope is that they will later take the medicines as prescribed).
This may help diabetics who are currently not filling their
prescriptions because of cost considerations, but it may not be
necessary for diabetics who can afford the copays and were going to
fill their prescriptions anyway. Further, this only removes the
cost barrier for diabetics to fill their prescriptions. It does not
necessarily influence or enable them to take them as prescribed, at
the right times and dosage strengths. In Addition, there is no
feedback loop to confirm that individuals are indeed taking the
drugs as prescribed. A combination of the above two interventions
might be quite effective for diabetics who not only have financial
constraints that keep them from filling their prescriptions, but
also tend to be forgetful. Thus, even with two potential
interventions, we can see that the effective applicability can be
quickly narrowed down to a small subset of individuals.
[0009] In general, there are hundreds of potential interventions
and each intervention only works for a small segment of the
population, at a particular time, so any single intervention will
only have a small impact on overall adherence. This invention seeks
to overcome this drawback by first selecting appropriate
interventions based on the individual's needs and preferences, then
personalizing the interventions, and further adapting the
interventions as the individual's needs change. An individual's
needs change with the natural (uncontrolled) progression of medical
conditions over time, starting with a `healthy, but at-risk` phase
towards an `early signs or symptoms` phase, followed by a
`diagnosis` phase, and, if diagnosed, a subsequent `treatment and
follow-up` phase. If left uncontrolled, some medical conditions may
progress towards complications, disabilities and even death. At
each phase, the individual needs to act in different ways.
[0010] There are yet other reasons for poor adherence, and these
are very specific to individual patients. In terms of the `State of
Health`, the reasons for non-adherence are different depending on
the disease, whether it is hypertension, high cholesterol,
depression, diabetes, multiple sclerosis, and so on. In terms of
the `Health Beliefs`, adherence depends a lot on the patient's
perceived susceptibility, severity, barriers, benefits, cues to
action, trust in doctors, trust in medicines, and so on. In terms
of behavioral `Stage of Change`, much depends on whether patients
acknowledge their health issues or are in denial; specifically on
whether they are in `Pre-contemplation`, `Contemplation`,
`Decision`, `Action`, or `Maintenance` stages. Following a
diagnosis, patients may go through the stages of `Denial`, `Anger`,
`Bargaining` and `Depression` before finally `Accepting` that they
have the diagnosed condition and that they need to actively seek
and adhere to proper medical treatment.
[0011] Demographics also play a key role; age, gender, race,
income, family size, family arrangements, education, and so on have
an impact on the level of adherence. Personal factors, such as
caregiver availability, type of job, hobbies, travel patterns,
daily commute, personality type, inertia level, desire for secrecy
and peer influences, enter into the picture as well.
[0012] These reasons are not only very specific to individuals, but
they also vary over time for the same individual, since at any
particular time, the individual is subject to various situational
factors. These factors interact with the individual's current
behavioral state and health beliefs, and produce a current level of
receptivity to specific types of influences and information. Given
this, merely transmitting pre-planned messages, even if they are
somewhat personalized, has a reduced chance of being received and
acted upon by the subject individual. If the individual does not
consider the message or content to be relevant or of value, he or
she may simply ignore it, or worse, tend to ignore subsequent
messages from the same source--this is all well-known. It is also
well known that individuals' receptivity and response to
interventions improves when the number of interventions at any time
is small. Faced with a large list of `things to do`, over long
periods of time, as is the case with many web sites or services
that deal with specific medical conditions, individuals find it
difficult to decide which action to perform at any time, and end up
procrastinating or doing things that are easier but not necessarily
effective. The chances of getting the individual to act effectively
are much higher if he only has to perform a few actions, over the
course of a given day. Accordingly, in order to maximize the
chances of being received and acted upon, a main goal of this
invention is to provide timely interventions that are highly
personalized, relevant and matched to each individual's current
medical and behavioral stage, and also organized by daily, weekly,
monthly, or other user-specified time windows, in an effort to
present the smallest number of the most actionable interventions at
any particular time.
[0013] Effecting change in behavior, such as going for health
screenings, participating in wellness activities or
medicine-taking, requires a consistent set of messages to get
through to the subject individual for a certain length of time, at
a frequency that keeps the messages from being forgotten. Studies
on memory formation and forgetting are useful in setting the
intervention frequency, and the often-cited cybernetic view that it
takes three to four weeks for a new habit to develop is also useful
in setting the duration of interventions. Thus not only do the
interventions (that convey the messages) have to be highly
personalized, relevant and matched to the current medical and
behavioral stages, they must also be provided at a frequency that
maximizes the likelihood of being received and not ignored. If the
interventions are too frequent, the individual may turn them off,
considering them a nuisance. On the other hand, interventions that
are too infrequent have limited or no effect in changing the
behavior. Interventions must provide some value to the individual,
such as imparting interesting information, pointing them to useful
hints and tips, and so on. Also, the content must be fresh and
engaging--the same content repeated multiple times loses the
effect. Accordingly, another goal of this invention is to select
the interventions such that relevant, but possibly different,
content is provided at different times. Yet another goal is to
match the frequency of the interventions to the individual's
preferences at a particular time.
[0014] Personalization of interventions based on static knowledge
about the individual is a good starting point, but the impact is
rapidly lost if the personalization is not refreshed based on the
individual's response. Continuing to send interventions similar to
those that have been ignored or dismissed by the individual serves
no useful purpose and may even alienate the individual. On the
other hand, avoiding these interventions can help. Modeling future
interventions around those to which the individual has responded
positively, is more likely to sustain the interest and level of
engagement of the individual. Accordingly, a goal of this invention
is to seek individual responses to interventions, in terms of
usefulness, relevance, value etc., and to use these responses to
model and adapt further interventions.
[0015] Existing approaches to improve adherence in general do not
concern themselves with what happens after the patient fills the
prescription; in other words, adherence equals `possession`.
However, what matters to good health outcomes is not whether the
patient fills the prescription, but whether the patient actually
takes the medication as prescribed. Accordingly, this invention
seeks to improve adherence in terms of how well the patient follows
the prescription, i.e., whether the right drug was taken at the
right time, at the right dosage, and whether all the prescribed
drugs were taken.
[0016] Some approaches provide interventions in the form of a
one-time plan generated on the basis of static information about
the patient. The patient is required to perform the activities in
the plan, and there are periodic (e.g. quarterly) follow-ups.
Issues of cost due to the reliance on physical mailings or
expensive nurse labor may dictate this infrequent follow up. It is
known that interactive and frequent interventions work better, so
while these approaches are getting some results, much better
results are possible with more frequent and personalized follow up.
This invention, as mentioned previously, seeks to provide
interventions frequently enough to change behavior, but limits the
frequency to individual patient preferences in order to minimize
the chances of being ignored.
[0017] Another drawback is that currently available interventions
are not frequent or granular enough to enable individuals to take
specific and timely actions. They periodically advise individuals
by means of a list of various activities they need to perform, but
do not provide an adequate framework for decision-making (`decision
support`) or action-planning (`action support`). The individual has
to separately research each item on the list in order to decide on
which activities to perform and within what timeframe, and then has
to break the activities down to actionable tasks to perform the
selected activities. For example, if the activity is to `get a
cholesterol screening`, the actionable tasks may be: (a) making an
appointment, (b) fasting before the appointment, (c) going for the
appointment, (d) obtaining the screening results, etc. It is
typically up to the individual to break each activity into such
actionable tasks and remain vigilant in order to make sure that the
tasks are being performed in a timely manner. All this imposes a
large burden, especially for working individuals whose busy
schedules leave little room for this sort of vigilance and
perseverance; as a result, they frequently fail to perform their
required health-related tasks. In other words, individuals are
expected to remember and take a number of health related actions on
a daily, weekly, monthly, quarterly and annual basis, but with very
little by way of day-to-day support. One of the aspects of this
invention is that it provides the necessary day-to-day
`hand-holding` support that enables individuals to perform the
required health related tasks in a timely manner.
[0018] Individuals with multiple chronic medical conditions or
susceptibilities are required to perform a number of regularly
scheduled health-related actions on a daily, weekly, monthly,
quarterly or annual basis in order to keep their conditions under
control. They interact with medical professionals for a very small
fraction of the time, during which they are instructed about these
actions, but are pretty much `on their own` for the majority of the
time during which they have to take these actions. Typically,
individuals cannot recall much of the instructions even after a day
or two, so it is very difficult to remember them on a long-term
basis. There is a need for a way to help individuals find out what
actions they should be taking, to help them decide which actions to
take immediately (`decision support`) and to assist them in
actually performing these actions (`action support`) on a
day-to-day basis. There is a need for far greater granularity in
identifying the actions than is provided by existing interventions.
This invention provides a health action calendar on a daily,
weekly, monthly, quarterly, annually or individually specified
periodic basis, in order to inform the individual about various
actions in different timeframes. Further, this invention provides
detailed information, relevant to each action, in order to assist
the individual to `learn more`, understand `why do it` and see
instructions on `how to do it`, as well as `what to ask the
doctor`, and so on, in an attempt to help individuals make
decisions about performing specific actions. Information about
relevant products and services may also be provided, all in the
same user interface.
[0019] Such detailed information in the categories of `learn more,
or `how to do it` etc., are provided on many web sites, using
clickable links to the information--these links are typically
static urls that can be deleted or changed or otherwise become
inaccessible over time because they are maintained by third
parties. This requires continued investment, in the form of
constant vigilance and maintenance of these links. The present
invention is novel in the way in which the detailed information is
displayed--links to detailed information are dynamically retrieved,
created and presented to the individual, in real time. This is done
using pre-configured search words associated with the specific
action and information category. The search words are passed to
free web search engines (e.g. Google, Yahoo, etc.), and the search
engines return the search results, or dynamic links, which are
summarized and displayed in the user interface. Upon clicking on
any of the dynamic links, the system opens a browser window and
displays the detailed information. Thus there is no need for any
investment in maintaining any links since the relevant and up to
date detailed information is retrieved from the web upon clicking
on any of the dynamic links. Links to `certified` or `trusted` or
`custom` content can also be provided in a similar manner.
[0020] Yet another drawback of existing approaches is that the
emphasis is on `telling` the patient what to do, but not
sufficiently `motivating` the patient to take charge of their own
health. `Telling`, especially in strong terms indeed has an impact
on adherence, but it disappears soon after the intervention is
removed. Change in behavior resulting from being motivated has a
sounder basis and thus has a better chance of maintaining itself as
circumstances change. Accordingly, another goal of this invention
is to first understand the `stage of change` of an individual in
terms of target health behaviors (such as medicine-taking or going
for health screenings or participating in weight-loss or
smoking-cessation programs), then construct a personalized
intervention plan. Individuals progress serially through the stages
of: (a) pre-contemplation, when they are not even thinking about
the target action, to (b) contemplation, when they have begun to
consider the target action, to (c) decision, when they are making a
decision about taking the target action, to (d) action, when they
are actually taking the target action, to (e) maintenance, when
they are continuing to take the target action on a regular basis.
At any stage, individuals can revert to a previous stage (such as
in a relapse), and the progression is restarted from the
reverted-to stage. As an example, if an individual is not even
contemplating going for health screenings, he needs to be
influenced to do so, using interventions with compelling content
designed to increase his awareness of screenings, and his
perception of susceptibility to disease because of age, gender,
ethnicity, lifestyle, etc. The objective is to move the individual
to the point of contemplating screenings; once this objective is
achieved, a different set of interventions might serve to move the
individual to the subsequent decision-making stage, and so on. Thus
by using different sets of interventions targeted at different
stages of change, the individual is moved forward (i.e. motivated)
towards self-efficacy. Accordingly, a key objective of this
invention is to progressively `activate` the individual into taking
specific health actions on a regular basis.
[0021] An individual may not respond sufficiently to interventions;
when this happens, it is necessary to escalate the content in an
attempt to increase the urgency or awareness of severity in an
attempt to improve responsiveness. A different set of
interventions, featuring content designed to increase his
perception of seriousness, e.g., what can happen if he lets a
condition to progress uncontrolled for too long, and so on. A good
example of content in this regard is the TV commercial of a young
man who has gone blind because he neglected getting screened for
diabetes. Another goal of this invention is to provide a method by
which interventions are escalated automatically, based on member
response or non-response, through one or more levels. For example,
a non-response to an intervention may initially be escalated, after
a certain elapsed time, to an alternate contact; on continued
non-response, it may be escalated to an authorized caregiver; on
further continued non-response, an exception may be generated, and
the physician, pharmacist or other authorized provider may be
alerted so that proactive measures may be taken, such as a personal
phone call for coaching or triage intervention.
[0022] Interventions that involve personalized, human-interactions
with individuals have so far been the most successful of the
different approaches in current use--nurses or other qualified
persons contacting individuals by phone or email on a regular basis
to ask questions about heath, symptoms, side effects, adverse
effects and so on. Coupled with these questions is some
motivational interviewing designed to improve medication or
treatment adherence. Due to the high cost of nurse-labor, these
interventions are reserved for the sickest patients who might
otherwise end up in the emergency room or hospital, and are not
made available to the moderately-ill or healthy population.
Additionally, a very large number of nurses would be needed to
handle the latter population, at a time when there is a significant
national nursing shortage, which makes this type of labor-intensive
interventions impractical--it is inherently non-scalable to large
populations.
[0023] Existing approaches to improving health can be categorized
into: (1) nurse-labor-intensive, highly personalized `case
management` interventions for the highest-risk patients, (2)
marginally personalized mass-produced `disease management`
interventions for the lower-risk patients, and (3) voluntary,
self-service `wellness management` programs for the healthy
population. The highly personalized interventions have been shown
to work well, and will likely do so for the lower-risk and healthy
populations in improving medical adherence. However, because of the
dependence on skilled nurse labor, these interventions are both
expensive and non-scalable for these populations.
[0024] There is thus a need for an approach that can: (1) provide
deeply personalized and motivational decision support and action
support, (2) frequent interventions at low cost, and (3) be
scaled-up to service the demands of a large population of healthy
and medium-risk patients. This approach would keep the medium-risk
patients from deteriorating towards high-risk and the healthy
population from deteriorating towards medium risk. The objectives
of this invention are to address these needs. Doing so would
significantly reduce the estimated $100 billion annual costs of
treating medical problems due to non-adherence in the US alone. In
addition, improving adherence would recapture some of the $30
billion worth of unfilled prescriptions every year, and thus
increase pharmaceutical industry revenues. Accordingly, a key goal
of this invention is to provide a deep level of personalization and
adequate frequency in the interventions, but at greatly reduced
cost, through automation. A further goal is to eliminate the
barriers to scalability, also through automation using readily
available personal devices such as cell phones, as opposed to
distributing special purpose devices.
[0025] U.S. Pat. No. 5,642,731 monitors the disease process and
health of a patient undergoing drug treatment by using a
microprocessor embedded in a drug dispenser to record a variety of
clinical information such as symptoms, side effects, adverse drug
reactions and so on. It seeks to improve disease management by
capturing the date and time of the dosage, analyzing the data and
downloading instructions to alter patient behavior in taking
medication. This invention mechanizes the recording of when
patients are opening the medication containers to ostensibly take
their medicines, as well as the recording of clinical information,
so it addresses the need for recording actual adherence. However,
it does not address the motivational issues around taking the
medications--patients may take the medicine as long as this
invention is present and stop thereafter, or they may go through
the motions of opening the container but not actually ingest the
medications. Further, they may not accurately enter all the
information required.
[0026] U.S. Pat. Nos. 6,234,964 and 6,770,029 describe a system
that performs disease management in a fully automated manner using
periodic interactive dialogs with the patient to obtain health
state measurements, to assess the patient's disease and adjust
therapy, and to give the patient medical advice. They also describe
features and a metric based on subjective and objective health
measurements that are used to tailor disease management
interventions to individual patients. The system builds a profile
of the frequency and patient's reasons for using the system,
understanding of the disease, response to various treatments and
preferences. The system interacts with patients through regularly
scheduled sessions. This invention automates the traditional
approach to following up on patients with chronic diseases--gauging
health status, risks, clinical results, etc. and developing
therapy-oriented intervention plans.
[0027] U.S. Pat. No. 6,974,328 describes an adaptive interactive
teaching system for the remote education that selects and provides
lessons based on a patient's profile. The lessons offer the patient
information reflecting the patient's health, and offers the
patient's healthcare provider information regarding the patient's
study of the lessons, the patient's health, and the patient's
medical appointments.
[0028] US Patent Application 2002/0169635 (Shillingburg) uses a
custom device for transmitting messages, whereas the present
invention uses cell phones or PDAs or whatever devices the
individual already possesses, and requires no distribution of
special hardware. The custom device described in the above
application also has storage compartments for dispensing medication
at the proper time. Adherence is measured in the above application
by means of recording the time of opening of the medication
compartment. The technical act of measurement described in the
above application provides little by way of motivational value,
whereas the `self-report` technique is inherently designed to
motivate the individual to improve adherence. The drawback is that
self-reporting over-estimates adherence, but the motivational
value, over time, is expected to reduce the over-estimation.
[0029] In general, the above-mentioned examples address specific
parts of the overall problem and are lacking in the depth of
personalization, matching to individual health states, frequency of
intervention, obtaining and incorporating feedback from members and
in adapting to the changing needs of the individual members. The
system described hereafter introduces novel elements and builds on
some of the existing solutions, or parts thereof, and provides a
more comprehensive solution.
BRIEF DESCRIPTION OF THE DRAWINGS
[0030] The present invention is illustrated by way of example, and
not by way of limitation, in the figures of the accompanying
drawings and in which like reference numerals refer to similar
elements and in which:
[0031] FIG. 1 is a flowchart that shows the pre-registration
environment in which the user accounts are pre-populated by a group
administrator.
[0032] FIG. 2 shows the preferred embodiment of the user
registration and subsequent intervention process.
[0033] FIG. 3 shows another embodiment of the user registration and
subsequent intervention process.
[0034] FIG. 4 shows the user registration, data entry and storage
process.
[0035] FIG. 5 shows the intervention plan generation, intervention
delivery and response handling process.
[0036] FIG. 5A-1 shows the underlying user, conditions, phases and
stages (or states) model.
[0037] FIG. 5A-2 shows the mapping to the user's current phase and
stage in each condition.
[0038] FIG. 5B shows the condition-stage model.
[0039] FIG. 5C shows the stage response and progression model.
[0040] FIG. 5D shows a generalized stage response and progression
model.
[0041] FIG. 5E shows the stage--intervention--content model.
[0042] FIG. 5F shows the user regimens and stages model.
[0043] FIG. 5G shows the process of generating a multi-day action
plan from the users conditions and regimens.
[0044] FIG. 6 shows custom content model.
[0045] FIG. 7 shows the personalized user page layout.
[0046] FIG. 8 shows another embodiment of the mapping of member
data to member characteristics.
[0047] FIG. 9 shows the member demographics model.
[0048] FIG. 10 shows the mapping of member data to member
factors.
[0049] FIG. 11 shows the mapping of adherence events to the member
calendar.
[0050] FIG. 12 shows the first step in the generation of the
intervention plan
[0051] FIG. 13 shows one method by which interventions are
consolidated.
[0052] FIG. 14 shows the composition of the intervention plan.
[0053] FIG. 14A shows the composition of a personalized web
page.
[0054] FIG. 15 describes the intervention portal.
[0055] FIG. 16 is a flowchart that describes the intervention
service model
[0056] FIG. 17 is a flowchart that describes the escalation
model.
[0057] FIG. 18 is a flowchart that shows the different analytics
derived by the system.
[0058] FIG. 18A shows a set of analytic-driven alerts that enable
management by exception.
[0059] FIG. 19 describes the system integration database.
[0060] FIG. 20 is a flowchart that describes how the credibility
score is derived.
[0061] FIG. 21 shows the different stages of adherence.
[0062] FIGS. 22 and 23 are flowcharts that describe how the
adherence slope is derived from two different sets of
measurements.
[0063] FIG. 24 is a flowchart that describes the Adherence score
calculation.
[0064] FIG. 25 shows the inputs to the PurpleTeal Score.
[0065] FIG. 26A describes the intervention adaptation model.
[0066] FIG. 26B describes the intervention frequency adaptation
model.
[0067] FIG. 27 shows the phase-stage model for clinical trials.
DETAILED DESCRIPTION
Overview
[0068] Techniques and systems are described hereafter for reducing
medical non-adherence by (1) providing a means for registering and
profiling individual members, (2) using the profile to
automatically generate and personalize a set of interventions, (3)
categorizing, prioritizing and selecting the interventions, (4)
incorporating the selected interventions into a personalized member
user interface page, (5) serving the selected interventions to the
member at the appropriate times via multiple channels, (6)
observing and measuring member responses, (7) recording member
responses in a database and analyzing the responses, (8) adapting
the interventions, based on the analysis, to keep the member
actively engaged, (9) escalating the interventions if the member
response is inadequate and getting other authorized parties
involved to persuade the member to respond, (10) updating the
member's adherence profile based on analysis of the database, (11)
providing member reports to authorized parties for purposes of
paying member incentives, predicting and preventing member's
utilization of high-cost healthcare services, etc., and (12)
providing aggregate de-identified reports for purposes of
predicting future risk reserve set asides, drug production and
supply chain replenishment requirements.
Personalized Medical Adherence Management System Overview
[0069] A comprehensive system for reducing medical non-adherence is
described. The
[0070] system includes: (a) user data pre-population, registration
and data entry (b) personalization (c) a portal to serve
interventions via multiple channels, (d) methods to capture member
adherence information, (e) a portal to receive adherence
information and to provide secured user access, (f) a secured
database to hold the member adherence and other records, (g)
methods for handling response and non-response to interventions,
and (h) individual and aggregate analytics. The system and its
elements are described below.
DESCRIPTION OF FIGURES
[0071] FIG. 1 shows the major steps in the pre-registration process
in a preferred embodiment. Starting with 1, in which a user with
special Group Administration privileges (Group Administrator) logs
in to the system. Group Administrators typically have read-write
access to databases that pertain to the members of their particular
group, and are authorized to perform the functions described below.
Members are known to the system as `Users` and will not be
permitted by the system to access the other members' databases.
Users will only be able to access their own databases. In the rest
of this application, the terms `User` and `Member` are used
interchangeably. Upon successful login, 2, the system initiates the
Group Administrator's respective user interface, within which the
Group Administrator can customize the Group's parameters, 2a,
import user profile data, 3, from other databases, 4 and 5, to
which he has access, and populate the user profiles for the group's
members. The system then automatically sets up user accounts,
including a randomized userid and password for each member and
flags any missing data, 6, in the member's profile database. These
flags and user accounts are secured in the pre-populated user
profile database, 7. After setting up user accounts for each
member, the system automatically composes and sends a welcome email
to each member, 8, that includes an embedded link (url) to the user
login page as well as the randomized userid and password.
[0072] FIG. 2 shows the steps in the registration, intervention and
response process in a preferred embodiment. Following the receipt
of the welcome email, 11, the member clicks on the embedded url,
upon which the login page is displayed in a browser window. The
member then enters the randomized userid and password provided in
the email and logs in to the system. Upon successful login, the
system initiates the user's working environment within the system
and prompts the member to modify the userid and password, 12, to
something not readily identifiable or associated with the member,
yet meaningful to the User, so that they can be easily memorized.
The system then reads the member-specific entries in the
pre-populated user profile database, 14, composes the user
interface display, 13, and displays the member's profile on a
screen showing the pre-populated values and missing data flags. The
member is given the opportunity to verify and/or update any of the
profile information, 15, and prompted to accept the terms of use,
privacy or other agreements. Upon agreement, the system updates the
user profile, 16, in the user profile database. At this point, the
member is considered to be a registered user of the system. Next,
the system reads the member's profile data, makes assumptions about
missing data and computes the member's most likely health status,
stage of change and other characteristics, 18, and based on these
dimensions, identifies specific interventions designed to elicit
the actions recommended by medical guidelines, 17. The system then
composes and displays the personalized `Healthmonitor` page, 19,
with which the user interacts and responds to interventions, 20,
and logs out. At the same time, the system also sends the same
interventions, 21, in the appropriate formats and versions, to the
member via email, cell phone or other channels, such as a VRU
(voice-response unit). The member can respond to interventions via
any of the channels, 22; upon receipt of a response to a particular
intervention, via any channel, the response is recorded, 23.
Further or additional responses are recorded as well, and based on
the rules established for each intervention, either the first or
the latest response, within a pre-determined time window, may be
accepted as the final response to that particular intervention. The
system also records the member's interactions, such as login
frequency, duration, content clicking, etc., commonly known as `web
behavior`.
[0073] FIG. 3 shows the steps in the method for improving medical
adherence, according to another embodiment. Starting with 31, a
member is first registered in the system and member data is
collected and stored in the system in step 32. In step 33, the
member data are mapped to several member factors that have a
bearing on adherence behavior. In the subsequent step, 34, the
member factors are mapped to expected behaviors from the member;
these behaviors include adherence related behaviors such as going
for medical screenings, taking medications on time and so on. For
example, the Centers for Disease Control (CDC) states that `the
likelihood that a woman has had a mammogram at some time in her
life varies by race/ethnicity. Hispanic women were the least likely
to have ever had a mammogram, whereas non-Hispanic white women were
the most likely.` Thus a Hispanic woman can be expected to have
higher screening non-adherence, and will therefore need to be
influenced to a greater extent to get a mammogram. This type of
expected behavior is the basis for matching a set of specific
interventions and incentives to the member in step, 35, that are
designed to influence and enable the member to act (in this case,
to get a mammogram). In step 36, the selected interventions and
incentives are personalized, and relevant on-line community links
are added and all the interventions are consolidated into a
member-specific intervention plan. Personalization involves
modifying the interventions to suit the member's preferences and
requirements. An intervention has several parameters such as
channel, tone, frequency, and so on--these are described in detail
in a later section--these are preset based on the expected
behaviors. In step 37, the intervention plan is converted into a
set of instructions that transmit the interventions to the member
through the portal. Once the interventions have been provided, the
system monitors the responses in order to obtain member feedback
and measure adherence, in step 38. This ends (39) the top to bottom
flow. A number of analytics, 40, are provided, based on the member
responses, feedback and measurements--which are described in a
later section. One set of analytics provides the information to
generate reports, 41, and trigger the escalation of interventions,
42. Based on member responses, interventions may be adapted, 43, in
terms of further personalization, increased urgency in the tone of
the content, intervention repetition, frequency, etc., in an
attempt to elicit responses from the member. Also, based on the
member responses, the member's profile information may be modified
or updated, 44.
[0074] With reference to FIG. 4 which shows yet another embodiment
of the member registration process, data inputs and storage in
databases, the following are described. Members are first required
to enroll and indicate permissions 51 for access to their health
information, subject to the applicable laws; they are also required
to enter certain personal and contact information. In addition,
they are required to electronically indicate agreement with the
terms and conditions of use, and to acknowledge that they
understand the disclaimers. This is common internet practice.
Following this, members are asked to enter detailed information
about themselves 52, and answer some questionnaires 53 to 57. A
calendar 58 is also provided for direct entry of events. The
primary mode of data entry is through the internet, using a website
59. However, in cases where the member is unable or incapable of
entering the data directly on the website, an assisted registration
process 60 is invoked, in which a paper copy of the entry screens
and questionnaires is provided, and a third party will specifically
be authorized to enter the data into the system through the website
59. Alternatively, a member may enroll and enter the data for
dependents. In the following, the words `member`, `patient` and
`dependent` are used interchangeably. The entered data about a
member is next stored in member-identified databases 62 to 69. With
the proper permissions, authorizations and safeguards in place,
some member data may be imported from external databases 70 such as
those of health plans, employers or providers, using the
integration database 71. These databases may optionally be
consolidated into a single member database.
[0075] FIG. 5 illustrates the intervention, response and adaptation
process in the preferred embodiment. At pre-determined times, the
system automatically initiates a scan, 81, of the user database,
83, which contains the user's profile data and other imported data,
and compares it to published medical guidelines for screening,
prevention, diagnosis and treatment, 82 which are stored in a
phase-state database 80 which comprises conditions, regimens and
processes. The phase-state database 80 may have hundreds of
conditions broken down to phases and stages, and will be
continuously maintained--as and when new treatments are recommended
or new conditions are added by recognized medical authorities. If a
set of disease states is updated in the phase-state database 80,
while the patient is already in a particular stage of the previous
version of the same disease, as part of the migration, the system
has rules for dealing with patients in different stages and
switching those patients to make use of the updated phase-state
database 80 where appropriate.
[0076] The system then identifies the user's relevant conditions
and stages. The system also scans the user's database to identify
regimens, 97, applicable to the user, such as medications,
readings, and other health or self management regimens. Based on
this information, the system then develops a personalized user
intervention plan, 84, with specific interventions based on the
user's medical conditions and states, along with the applicable
channels, response options and the date and time at which each
intervention is to be sent. Interventions may also include relevant
web content and custom content, 87, as well as elements of specific
health programs, 85, such as a diabetes management program. In the
next step, the system automatically sends the interventions, 86,
along with the relevant custom content links and/or pre-configured
search words, at the appointed date and time, via the selected
channels, and waits for user interactions, responses or
measurements, 88. When responses or measurements are received, they
are automatically entered into the user database, 89. If user
responses are not received within a pre-determined elapsed time
interval, the interventions are escalated, 90, to alternate
contacts or caregivers. With continued non-response to
interventions, based on pre-determined rules, exceptions, 93, are
generated and handled by alerting other authorized complementary
services or organizations, 94, such as health coaches, disease
management nurses, physicians' offices or pharmacies, and informing
them that the user may need personal attention. At pre-determined
intervals, or as and when responses or measurements are received
and stored in the user database, the system analyzes the responses
or measurements, 91, then, based on pre-determined rules,
automatically adapts the respective interventions, 92, in terms of
frequency, repetition, or content, in an effort to maximize the
user's engagement with the system. The user can also adapt the
interventions manually using the intervention adaptation user
interface, 95, to make similar intervention adaptations.
[0077] FIG. 5A-1 illustrates the user-condition-state model that is
the basis for generating the user's intervention plan at a
particular time, in the preferred embodiment of this invention.
Each User, 101, can have multiple conditions, 102, 106, 107, and
each condition has multiple phases, such as a screening phase, 103,
a diagnosis phase, 104 and treatment & follow-up phases, 105.
Each phase is comprised of multiple stages in a pre-determined
sequence for each condition: 1-8, 9-15, 16-21, and so on. These
stage numbers are only representative examples to illustrate the
sequence; the actual number and sequence varies for different
conditions. At any point in time, a particular User may be in
different phases and stages for different conditions that the User
may have. The User may be in the Screening Phase for a particular
condition, because of an `At-Risk` status by virtue of the User's
age, gender, ethnicity, family history, lifestyle, warning signs,
and other profile factors. In this phase, the User is required to
be screened as recommended by medical guidelines. For a different
condition, the User may be in the Diagnosis Phase. In principle,
this should occur if and after a User screening for the condition
is positive, but it may also happen because the User experienced
symptoms or the condition was discovered incidentally while
receiving medical attention for some other problem. After
Identification as `at-risk` through screening, a formal diagnosis
is recommended by medical guidelines. After the User gets a formal
diagnosis, the Treatment & Follow-up Phase begins, also per
medical guidelines. There is a natural progression from screening
to diagnosis to treatment and follow-up. In order to properly
identify a user as being in one of the phases in each of the
applicable conditions, and to further identify the user as being in
a specific state within each phase, user input is needed.
Initially, the system assumes that the user is in the `Screening`
phase, but the system provides a menu, for each condition where the
user can specify the actual current phase and state. The system
then proceeds to the actual phase and state and begins the
interventions from that point.
[0078] FIG. 5A-2 shows how the system initially determines the
current phase and state of the user with respect to each of the
conditions applicable to the user in the preferred embodiment. As
described above, for each condition, there is a screening phase,
731, a diagnosis phase, 732 and a treatment & follow-up phase,
733, comprised of stages 1 to 8, 9 to 15 and 16 to 21,
respectively. As mentioned above, the actual number of stages in
each phase is only shown for illustrative purposes; they will most
likely be different for each condition. The mapping to the user's
current stage in a particular condition is carried out as follows:
for each applicable condition, the user is presented with a
questionnaire having questions, 734 to 740. Each question is
internally mapped to a certain stage in the condition-phase-stage
model; for example, `I have recently been diagnosed` is mapped to
the last stage in the diagnosis phase. For a particular condition,
if the user selects this question, the system immediately maps the
particular user's state to the last stage in the diagnosis phase
for that condition. Similarly, the system maps individual users to
their respective current stages for their respective applicable
conditions, based on the questions selected. It should be noted
that some of these questions that serve to gauge the
change-readiness or `stage of change` of the user with respect to
diagnosis or treatment. For example, a user who clicks on `I need
to start treatment within a month` is more advanced stage of change
with respect to getting treatment for the applicable condition than
a user who does not.
[0079] In the preferred embodiment, in case external user data are
available, such as a HRA (Health Risk Assessment), 742, or a PHR
(Personal Health Record), 743 or lab data, 744 or health insurance
or pharmacy claims data, 745, the system has an analytics routine,
741, to identify a user's applicable conditions as well as the
current phases and stages. The data from these sources may contain
diagnosis codes (ICD) that indicate diagnosed conditions, common
procedure terminology (CPT) codes which indicate screenings or
treatments, or national drug codes (NDC) which indicate drug
prescriptions, etc. that are the inputs to the analytics routine.
For example, if a CPT code for diabetes treatment and an NDC code
for a diabetes drug exist for a user, it may safely be concluded
that the user is in the treatment and followup phase.
[0080] In the preferred embodiment, with reference to FIG. 5B,
within each phase, there are diagnosis phase stages, 111, for
example, that comprise a sequence of events or actions (stages 9
through 16). For illustrative purposes, this figure shows the
sequence for a doctor visit for the purpose of diagnosing whether
the User has a cholesterol problem, but this is generally
applicable to other event sequences. The diagnostic test for
cholesterolemia involves taking a venous blood sample from a
fasting patient and running lab tests for total cholesterol, LDL
(low density lipoprotein), HDL (high density lipoprotein), and
Triglycerides, commonly referred to as a `lipid panel`. It is very
important for the patient to be fasting for 10 to 12 hours before
the blood is drawn, and it is not uncommon for the patient to
forget to do that, thus requiring that the appointment be
rescheduled. It is also not uncommon for the patient to completely
forget about the appointment, especially if it is later in the day,
due to work-related or other pressures and priorities. In this
example, the present invention seeks to improve the chances of a
successful visit, as scheduled, by planning and sending, at the
appropriate date and time, reminders to perform the required
actions. Once the User schedules and appointment with the doctor
and records the date and time in the system, 112, the system waits
until the evening before the appointment, at a time set by the User
(or predetermined by the system), and sends a `Begin Fasting
Reminder` to the User, 113. This reminder may be in the form of an
email or cell phone text message that informs the User that he has
a cholesterol check on the next day and that he should begin
fasting within an hour. The specific messages are customizable and
are typically pre-programmed in the system. On the morning of the
appointment, at a time specified by the User or at a time
pre-determined by the system, a `Cholesterol Appointment &
Fasting Confirmation` reminder, 114, is sent in the same manner.
The system then waits for a pre-determined time (or as specified by
the User) after the appointment event, 115, and sends another
message to confirm that the User attended the appointment, 116, and
if known, to enter the results or diagnosis, 117. Based on the
User's response, the system then transfers the User to the
Treatment phase (in case the diagnosis is positive), 119, or to a
`Wait Stage` for 12 months, 120, or some specified time interval
(in case the diagnosis is negative), and then restarts the same
cholesterol evaluation sequence.
[0081] In the preferred embodiment, as shown in FIG. 5C, with each
of the above interventions and reminders, User responses or
non-responses may trigger other actions in the sequence or transfer
the User to a different sequence of stages, based on pre-determined
rules. A User who is initially at a particular stage `Stage I` with
respect to a particular condition gets an intervention, 134, and
may respond with a `Yes`, 138, or `No`, 135, or may not respond at
all (non-response, or NR), 141, within the allocated time period.
Based on pre-determined rules applied to responses to interventions
for `Stage I`, the User is transitioned to `Stage I.+-.J`, 136, or
Stage I.+-.K, 139, respectively. For example, if the initial stage
(11) is one where the User is reminded about the appointment and is
asked whether he has been fasting for at least 10 hours,
thereafter, the User's responses determine the next stage or
sequence. If the User responds `Yes` (i.e., he has been fasting),
then the system transfers the User to the stage (12) in which the
system waits for the appointment to be over, and then subsequently
moves to the appointment confirmation stage (13). If, however, the
User responds with a `No` (i.e., he has not been fasting for at
least 10 hours), then the system transfers the User to the
beginning of the sequence, or stage 9, where he has to reschedule
the appointment and restart the sequence. If the User does not
respond with either a `Yes` or a `No` within a pre-determined time,
the system automatically initiates an escalation cycle, 142.
[0082] In the preferred embodiment, FIG. 5D shows a more general
picture of the stage-response and progression model in which a
User, has at least one condition with screening, 151, diagnosis,
152, and treatment/follow-up, 153, phases, and it is assumed that
the User is initially at a particular stage `Stage I`, 155, with
respect to this particular condition. Based on rules applied to
responses to interventions for `Stage I`, the member can be
promoted to `Stage I+K`, 156, or demoted to `Stage I-J`, 154. For
example, if the condition is Cholesterolemia, and the User is in
Stage 12 (let's say, lab test for cholesterol), the member can
either transition forward to Stage 18 (treatment) because the tests
were abnormal, or backward to Stage 1 (screening) because the tests
were normal. These transitions, in general, is effected through
stage-specific `Promote Triggers`, 157, 158, or `Demote Triggers`,
159, 160, which define the rules by which a User may be
transitioned forward, or `promoted` to a forward stage, or
transitioned backward, or `demoted` to a backward stage. In
general, the stages to which the User is transitioned may be in any
phase of the condition.
[0083] FIG. 5E shows the Stage-Intervention-Content model in the
preferred embodiment. A stage, 171, is comprised of an
intervention, 172, which has several attributes, 174 to 179. The
purpose of an intervention is to successfully convey a timely
action-oriented message to the User, with relevant content, both
custom, 182, and derived from the web, 183. Interventions can be of
different types 174 (influencing or enabling or measuring,
mandatory or supplementary, time-based, count-based or day-based),
convey different messages 175, use different channels 176, at
different timings 177, with certain frequency 178, with the proper
tone 179 that conveys urgency or importance, and other aspects.
Custom content, 182, is typically accessed by the User by clicking
on the appropriate url links provided in the Personalized User Page
described in a later section. A separate browser window displays
the selected content. Similarly, web content, 183, is displayed in
a separate browser window during a User session as and when the
User clicks on any of the retrieved links displayed in the
Personalized User Page. Web content links are retrieved from
multiple sources, such as from search engines, 184, like Google,
186, Yahoo, 188, or other engines, 190, or from certified content
sources, 191, like WebMD, 193, Mayo Clinic, or other sources, 195.
When the User views the current intervention, these links are
retrieved in real-time, based on pre-configured search strings,
185, 187, 189, 192, 194, that are customized for different search
engines or content sources. Interfaces are provided both for search
engines, 184, and certified content sources, 191, that present the
content to the User in separate browser windows.
[0084] In the preferred embodiment, FIG. 5F shows the regimens that
pertain to a User and the stages in each regimen; this is similar
to the condition-stage model discussed above. A particular User,
301, in addition to having a number of conditions, can also be
required to participate in a number of regimens such as taking
medications, 302, 303, 304, participating in a diet program, 305,
participating in an exercise program, 306, taking blood pressure
readings, 307, taking fasting glucose and post-lunch glucose
readings, 308, 309, and taking the body weight, 310. Each of these
regimens has a sequence of stages through which the User passes, in
a manner similar to that discussed for conditions, above. For
example, the regimen of taking `Medication 1` begins with a
Doctor's prescription, then proceeds to the actions to fill the
prescription at a pharmacy, then to the actions of taking the
medication daily at the appointed time, then watching for the
number of doses to fall below a certain number, then refilling the
prescription, and so on.
[0085] In the preferred embodiment, FIG. 5G shows the derivation
and consolidation of time-bound action plans for a User, from the
overall set of conditions and regimens that pertain to the
particular User, 321. Action time windows, 335, on a daily, weekly,
or `N-day` basis, are preset in the system, with either the current
date or the Sunday or Monday of the current week, or a
User-specified Date as the Start Date, 334, for the windows. The
window can be changed at any time, by the system or by the User,
and multiple windows can be operational at any time. Based on the
specific stages of the User in each of the conditions, 322, 323,
324, or regimens, 325 to 333, the system identifies the specific
actions that need to be performed in the different time windows,
and consolidates these actions into window-limited Action Plans,
336. These action plans are then displayed by the system in the
weekly/daily calendar section of the user interface. Action Plan
consolidation windows can also be user-specified or optimized
algorithmically. The user can specify whether action plans can be
consolidated or not. This allows for combining multiple visits into
a single visit, based on rules such as: the visits are valid within
the respective consolidation window, the visits are to the same
doctor, the `combine visit` option is selected by the user, and so
on. Other actions can also be consolidated automatically based on
rules; for example multiple daily reminders can be consolidated
into a single reminder in order to simplify user interaction and
reduce irritation with multiple messages within a short time
period.
[0086] FIG. 6 shows the Custom Content Model. Custom Content 613 is
comprised of the raw information that is to be conveyed to the
member. The information can pertain to a topic 601, be related to a
disease 602 or disease stage 603, or to a stage of change 604. The
information may be in a certain language 605 and at a `less or more
than 8.sup.th grade` readability level 606. The information may be
oriented towards certain demographics 607, such as pictures of
children, young adults, middle-aged people etc. that children,
young adults etc., would better relate with. The information may
also be age-appropriate such as avoiding intensely graphic images
for those below 13 years of age. The information may also be
present in multiple formats 608 in order to facilitate transmission
via multiple channels. The content may also be ranked 609 in terms
of usefulness to members, based on collective feedback. Special
content pertaining to a clinical trial may also be included, 610.
Content may be imported from external databases 611 using the
integration database 612. The custom content may also be stored in
a database, 614.
[0087] FIG. 7 shows the Personalized User Page in the preferred
embodiment. The purpose and layout of this page is to present
information to the User in a way that compels a response and/or
action. In addition to the typical banner health alerts and general
messages, 721, and User account greeting and administrative
functions, 722, the page displays several other elements unique to
this invention. For example, a weekly calendar area, 724, displays
specific actions to be taken on a day to day basis--on each day of
the current week. Clicking on any of the daily action items
displayed here opens a slide-down display area, 725, that displays
more detailed information about the selected action item, where the
user can learn more about the action item, how to perform it, why
it is important, what to ask the doctor regarding this action item,
and so on. Each type of information is presented in separate tabs
(e.g. Learn More, How to, Why do it, Ask the Doctor, Products),
726, to facilitate User navigation. The User is not required to
peruse any of this information, but it is there if the User needs
it, without any effort by the User to search for the information on
the internet. There is no technical limitation on the number tabs
and in fact, more tabs can be added dynamically, for example to
display information about suitable products and services. The tabs
can also be reordered to reflect a pre-determined priority. Another
key area is the User's Health Conditions display area, 727, which
provides a snapshot showing the User's various conditions and their
respective placement in the condition-phases of: symptoms,
screening/prevention, diagnosis or treatment & follow-up.
Clicking on any of these conditions displays the next step in
managing that particular condition in the slide-down area, 725.
This presents a consistent, intuitive user interface that allows
the User to see, at a glance, what conditions he has, in what phase
they are, in which stage is each condition, and what specific
actions he needs to take immediately. In addition, a large amount
of relevant information, organized to support decision-making and
action, is readily available on a click. On the left side of the
display, there is a graphical `meter` display, 723, that provides
real-time feedback to the User on his adherence performance, in the
form of proprietary `PurpleTeal Score`. A glance at the meter
quickly tells the User how well he is doing in terms of managing
his medical conditions. Finally, on the bottom left side of the
display, hard-coded buttons, 728, are provided as `Quick Links` for
commonly performed tasks like changing the time zone of the User or
updating profile data or User preferences.
[0088] FIG. 15 shows the intervention portal and the elements that
interact with the portal. The portal 1553 provides access to
members with an internet terminal 1563 for initial enrollment,
registration and data entry. Once member data has been entered, the
system generates a personal page 1555. A member, accesses the
portal using an internet terminal, views his/her personal page and
makes modifications 1551 to interventions or links, which are then
recorded in the member history database. Once the modified personal
page is accepted, interventions begin per the member's personal
plan. Interventions may be served by the portal through multiple
channels such as SMS 1552, caregivers 1557, devices 1562, internet
(email) 363, PDA's 1564, or voice 1565. The portal also serves as
the conduit for online communities 1556 and external links to web
content 1554. In addition, links to a custom content database 1567
can also be provided. Measurements may also be received via the
channels shown with double-headed arrows linked to the portal and
these measurements in the form of member web behavior 1558 and
member responses to interventions 1561 are recorded in the
operational database 1559, and later stored in the member history
database 1560.
[0089] FIG. 16 is a flow chart of the intervention service model.
The member intervention plan 374 makes intervention entries into
the member calendar 373 that identify specific interventions, their
timing and other parameters. The `Time Stamp` algorithm 372, based
on the system calendar-clock 371 and the member calendar,
determines the appointed time T.sub.0 for a particular intervention
and passes the command to the `Open Intervention` algorithm 376
that opens the particular intervention that is drawn from the
intervention database 375. If the intervention is time-based, the
algorithm records the time T.sub.0; if the intervention is
count-based, it records the zero count N.sub.0; if the intervention
is based on number of elapsed days, then the day count is zero'd.
i.e. D.sub.0. The `Record & Send` algorithm stores the
intervention record in the member history database 384 and the
portal 378 then sends the intervention to the member. Member
responses 379 are received and recorded in the operational database
380. The `Open Intervention` algorithm continues to monitor the
elapsed time, count or days as applicable to the intervention. At
the appointed time T.sub.1, the system checks the operational
database to see if there has been a response to the intervention
381. Similarly if the appointed count is N.sub.1 or appointed days
are D.sub.1. If there has been a response, the intervention is
closed 383. If there has been no response, the system invokes the
escalation process 382.
[0090] FIG. 17 describes the escalation process that begins 391
when there has been no response to an intervention at the first
appointed time T.sub.1, first appointed count N.sub.1, or first
appointed day D.sub.1, depending on the type of the intervention.
The appointed times T.sub.1, T.sub.2, T.sub.3, T.sub.4, appointed
counts N.sub.1, N.sub.2, N.sub.3, N.sub.4, and appointed days
D.sub.1, D.sub.2, D.sub.3, D.sub.4, are part of the set of member
parameters 393 that are stored in the member history database 392.
Once the system has passed control to the escalation process 391, a
series of escalations 397 to 405 are implemented as described
below. Three levels of escalation are shown for each type of
intervention, to illustrate the process, but multiple and different
numbers of escalations are possible for different intervention
types. The `Open Intervention` algorithm calculates the elapsed
time (T-T.sub.0) 394, elapsed count (N-N.sub.0) 395 and elapsed
Days (D-D.sub.0) 396, depending on the type of intervention. For a
time-based intervention, when the elapsed time has exceeded the
member parameter T.sub.2, the tone of the intervention is escalated
to positive 399, then to a `bald` tone 398 when it has exceeded the
member parameter T.sub.3, and finally, when it has exceeded the
member parameter T.sub.4, the caregiver is notified 397. As an
example, a reminder intervention (time-based) may begin with a
neutral `It is time for your morning medicine` at T.sub.0, then
escalate the tone to a positive-polite `If you haven't taken your
morning medicine already, please take it now`, then to a bald
`Please take your morning medicine now`. In a similar manner, for a
count-based intervention, the number of times the intervention has
been repeated (N-N.sub.0) is tracked; at N.sub.2, the intervention
is sent to the alternate phone provided by the member 402, at
N.sub.3, the intervention is sent to the alternate contact
(provided by the member, and could be an online mentor) 401, and at
N.sub.4, the caregiver is notified 400. Similarly, for day-based
interventions, at D.sub.2, D.sub.3 and D.sub.4 the escalation is to
change the intervention frequency 405, notify the caregiver 404 and
notify the provider 403, respectively.
[0091] FIG. 18 shows the different analytics derived by the system.
There are two major types of analytics--member analytics 418 and
aggregate analytics 422. The member history database 421 is the
main source of data for the aggregate analytics. Aggregate
analytics are based on de-identified data about multiple members
who may belong in a group, and may produce reports such as an
employer summary 411 (summarized data about employees), drug
consumption report 412 (estimating how many units of a drug have
been consumed), or ad-hoc reports 413 as required by an authorized
group representative. The member history database is also used for
profile update analytics 423, which then update the member
databases 424 to reflect new or changed profile information. As
mentioned above, the member history database drives individual
member analytics such as member adherence stage 420, member
adherence slope 419. Further, using member external data 414 that
has been stored in the integration database 415 in conjunction with
the member history database, the system calculates the member
credibility score 416. The member PurpleTeal score 417 is a
combination of the member adherence score, adherence stage and
member credibility score. The member PurpleTeal score drives the
member analytics 418. Some examples, such as the incentive tracker
425 and member predictions 426 are shown. All analytics are
recorded in the report logger 427. In order to provide real-time
feedback to the User, in a readily understandable form, this
invention also presents the User's PurpleTeal score in the user
interface on a dashboard resembling a meter.
[0092] FIG. 18A describes a `Response Down-Trend` analytic that can
be used for exception-based interventions to prevent unnecessary
hospitalizations or ER visits. For a User with an advanced disease,
such as diabetes, 1851, it is well known that taking medications
regularly is important to keep the disease under control and stave
off complications. However, many patients do not adhere well to
their medication regimens, and some even stop taking their
medications for various reasons. When such a User stops taking
medications, 1852, for a period of time as indicated in the figure,
the disease deteriorates, and as time progresses, becomes worse,
eventually to the point of suffering complications, 1853, that may
require expensive hospital visit, 1854 or an Emergency-Room visit,
1855. This deterioration may take several weeks, which provides
time for multiple interventions to progressively try to get the
User to resume taking the medications and avoid an expensive
hospital or ER visit. In this period of time, the system tracks an
analytic called the `Response Down-Trend`, which is a trend line of
the User's responses to medication reminders over a number of days
or weeks. Multiple levels or thresholds of this trend are preset,
and when these levels are reached by the user, alerts are
automatically generated and sent to appropriate parties. For
example, we may present three levels, namely, Level 1, 1856, Level
2, 1857 and Level 3, 1858, of the response down-trend analytic. On
a daily basis, the system calculates this analytic and checks
whether any of these levels have been reached by the User. When the
user reaches Level 1, the system automatically send an alert, 1859,
via email or cell phone or other available channels, to the User or
the Caregiver, with a message: `User is at Moderate Risk for
Complications and must resume taking medications`. Hopefully the
user resumes taking the medications at this point and avoids
complications. If the user does not resume taking the medications,
the system eventually detects the attainment of level 2 and send an
alert, 1860, via multiple channels to the Caregiver or authorized
3.sup.rd parties like health coaches or disease management nurses,
informing them that the `User is at high risk for complications`
and further includes an instruction, 1862, to `Counsel the User to
resume medications and try to avoid complications`. Similarly, at
level 3, alerts are sent to physicians or pharmacists, 1861, who
have more in-depth medical relationships with the user, with the
same instruction, 1862. In this manner, the efficient principle of
`management by exception` is implemented, in which only those users
who have triggered the preset thresholds receive expensive human
attention, not everyone, by routine, whether they need it or
not.
[0093] FIG. 19 describes the system integration database 434. This
database serves as the staging area for data being imported or
exported for purposes of integration between systems. Clinical and
other member data from external databases 432 are imported through
an external access point 433, but only after clearance from the
authorization & release module 432. Data housed on public
external databases 435 are directly imported into the integration
database after the usual anti-virus and other integrity checks.
Another integration point 437 transmits de-identified
member-specific data to incentive payment systems 436 that may be
operated by employers, who are not allowed to see individual member
identifying information, by law. These incentive payment systems
release the appropriate funds to specific members who meet the
incentive requirements. Yet another external access point 438 is
used for exporting data, subject to the required authorizations and
releases 439, to external databases 440 that are operated by health
plans and others who are authorized to view individual member
information.
[0094] FIG. 20 describes the process by which the credibility score
is derived. This is done on a continuous basis, being triggered
whenever new information is recorded in the member history database
451. The credibility score is used to adjust the self-reported
adherence information to compensate for the known over-estimation
bias in self-reports. One determinant of the credibility score is
the level of member engagement, as indicated by the number of
member responses to interventions. The source of data for this
process is the member history database 451, from which the
responses to interventions 452, 453, 454 are evaluated. If there is
no response, the item score is a -1, and if there is a response,
the item score is a +1. The number of non-responses 455, 457, 459
and the number of responses 456, 458, 460 are summed to provide one
component of the credibility score 464. Another component of the
credibility score comes from the member web behavior 466, which
also indicates the level of the member's engagement with the system
at a user-interface level. The more engaged the member, in terms of
clicking on the links provided, participating in online
communities, and so on, the higher this component of the
credibility score. A third component of the credibility score comes
from the member's clinical information which typically resides in
external databases held by providers and physicians and is imported
into the integration database 461, assuming the required
permissions and access rights are in place. The specific clinical
data of interest are the key indicators of disease control, such as
serum cholesterol levels, glycosylated hemoglobin for diabetics,
and so on. Regardless of the member's adherence self-reports, the
true test is whether the desired health outcomes are achieved. If a
member's diseases are being controlled, the relevant disease
indicators should be within normal ranges. If these indicators are
not within normal ranges 463, the item score is a -1, and if they
are within normal ranges 462, the item score is a +1. The item
scores are summed and incorporated into the credibility score. The
underlying assumption is that higher adherence, if self-reported by
the member, should be reflected in the clinical results that are
closer to normal values. There are situations where a particular
drug, even if taken exactly as directed, may not produce the
desired clinical results; these are treated as exceptions. The
credibility score determines an adjustment factor 465, which is
qualitatively set at high, medium or low, and the adjustment factor
is used to reduce the self-reported adherence responses by 0, 25 or
50 percent, as an example. These are system parameters that can be
set externally.
[0095] FIG. 21 shows the different stages of adherence. Adherence
does not usually occur in one big step, going from a stage of poor
adherence to full adherence, but proceeds in stages. For
screenings, a member's Stage 1 475 would be simply to take a Health
Risk Assessment (HRA) that would, among other things, indicate
which screenings the member should go in for. Following that, one
objective of this invention is to influence and enable the member
to proceed onward to Stage 2 474 and actually set up the screening
appointments, complete the screenings in Stage 3 473, and continue
periodic screenings per clinical guidelines in Stage 4 472. For
prescriptions, in Stage 1 476 the member needs to get the required
drugs prescribed by the doctor or nurse, in Stage 2 477 the member
has to fill the prescriptions, and in Stage 3 478 the member has to
continue to refill the prescriptions. Once the prescriptions have
been filled or refilled, the member proceeds to the consumption
part of medication adherence. In Stage 1 479 the member takes
whatever drugs he/she is currently taking, but on more days, in
order to improve adherence in this dimension. Once the member has
become habituated to taking the drugs on a regular basis, the focus
moves to the dosage strengths. In Stage 2 480 the member is enabled
and measured to take the drugs at the right dosage strengths. In
Stage 3 481 the member is enabled and measured to take the drugs at
the right time. Finally, in Stage 4 482 the member is influenced to
take more of the drugs in their regimens. Eventually the member
takes all of the drugs prescribed, not just a subset, takes the
drugs at the right time, at the right dosage strengths and on all
days as prescribed.
[0096] FIG. 22 describes a simple method by which the adherence
slope is derived from one set of measurements that are responses to
a question such as `Have you taken your dose?` that requires a `Yes
or No` or `1 or 0` answer. The member history database 491 contains
the historical responses to this measurement, including the current
value 493 and the previous value 494. If the current value is a
`No` and the previous value is a `Yes`, the adherence slope 495 is
deemed to be less than zero. If the current value is a `No` and the
previous value is also a `No`, the adherence slope 496 is deemed to
be zero. If the current value is a `Yes` and the previous value is
either a `Yes` or a `No`, the adherence slope 497 is deemed to be
greater than zero.
[0097] FIG. 23 describes the method by which the adherence slope is
derived from a different set of measurements, namely, a question
such as `How many doses did you miss in the last D days?` that
requires a numeric response, typically 0 to 9. The response is
converted to an D-day adherence rate 512. The member history
database 511 contains the historical responses to this measurement
and the calculated adherence rates. The rate is considered to be
low if more than 50 percent of the doses are missed (typically
three out of six doses in a 3-day period), medium if between 18
percent and 49 percent of the doses are missed (typically two out
of six doses in a 3-day period), and high if only 17 percent or
less of the doses are missed (typically one or none of the six
doses in a 3-day period). If the current rate is low 514 and the
previous rate is low 515, medium 516 or high 517, the adherence
slope 526 is deemed to be less than or equal to zero. If the
current rate is medium 518 and the previous rate is high 519 or
medium 520, the adherence slope is also deemed to be less than or
equal to zero. If the current rate is medium 518 and the previous
rate is low 521, the adherence slope 528 is deemed to be greater
than zero. If the current rate is high 522 and the previous rate is
low 523, medium 524 or high 525, the adherence slope is deemed to
be greater than zero. In this figure the previous adherence rates
are shown in dotted boxes.
[0098] FIG. 24 describes one embodiment of the Adherence score
calculation method. The adherence score 549 is calculated on a
periodic basis, or when triggered by a measurement of the D-day
adherence rate, in terms of missed dose 531, missed drug 532,
improper strength 533, or improper time 534. The missed dose
adherence rate is measured in terms of how many doses were missed
out of the 2.times.D doses in a period of D days, assuming two
doses per day, which is typical. This can easily be adjusted for
members who have to take drugs once a day or more than twice a day
by setting the member parameters accordingly. For the missed dose
adherence rate, a value 535 of 3 is assigned if the rate is less
than 17 percent, or less than one dose missed in the three-day
period. Likewise, a value 536 of 2 is assigned to adherence rates
between 18 and 49 percent, and a value 537 of 1 to adherence rates
greater than or equal to 50 percent. Depending on the member's
current adherence rate, the appropriate value is chosen, either 1,
2 or 3, as stated above. The value is then multiplied by a weight
547 and the result becomes one of the components of the adherence
score 550a. Similarly, the missed drug adherence rate is also
assigned values 538, 539, 540 of 3, 2 and 1, representing the rates
of less than 17 percent, between 18 and 49 percent, and greater
than or equal to 50 percent, respectively. In the same manner as
with the missed dose adherence rate, depending on the member's
current adherence rate, the appropriate value, 1, 2 or 3 is chosen,
the value is multiplied by the respective weight 548 and the result
becomes another component of the adherence score. The same method
is used to calculate the other two components of the adherence
score, namely improper strength adherence rate 533 and improper
time adherence rate 534.
[0099] FIG. 25 shows the inputs to the Member PurpleTeal Score 565.
The PurpleTeal score is a figure of merit that characterizes a
member's overall health behavior, similar to a person's
credit-rating. It is a combination of several scores: screening
adherence 551, medication adherence 552, treatment adherence 553,
credibility 555 and wellness adherence 563, and indicators: stage
of adherence 554, response to interventions 556, response to
content 557, community participation 558, calendar utilization 559,
function utilization 560, web behavior 561, self management 562,
and other indicators included in `Etc.` 564. The scores and
indicators for a particular member are combined to result in a
single alphanumeric rating to yield the member's PurpleTeal
score.
[0100] FIG. 26a describes one embodiment of the intervention
adaptation model. In this embodiment, the underlying premise is if
an intervention is working, it should be continued and
interventions that have stopped working should be changed. The
decision may be driven by the adherence slope 571, as shown in this
figure, but other indicators such as the trend in adherence slope
may also drive the decision. If the slope is greater than zero 572,
or zero 573, the intervention is working and will not be changed.
If the slope is less than zero 574, the intervention is not working
and will be replaced or changed in some way.
[0101] FIG. 26b describes one embodiment of the intervention
frequency adaptation model. In this embodiment, the underlying
premise is that if a member does not respond to interventions (such
as adherence measurements) every time, then the interventions are
too frequent and should be made less frequent. There are other
reasons for not responding, but in this embodiment, non-response is
the criterion. Interventions are initially served at the current
frequency 581, typically bi-weekly. If the member responds to
instances of an intervention more than 75 percent of the time 582,
the frequency is deemed to be matched to the member's preferences
and the intervention frequency is continued 583. If the member
response is less than 75 percent of the time, the intervention
frequency is reduced 584.
[0102] In another embodiment of the present invention, FIG. 8,
shows the mapping of the data in the member database(s) 40 to
certain member `Factors` 841, the raw data collected about a member
is correlated with the factors. The member factors are determined
from these correlations and subsequently stored in the factor
database(s) 842.
[0103] For this embodiment of the present invention, in FIG. 9,
some of the member demographical data elements are identified. The
intent in this and the following figures is to provide clarity by
limiting the number of data elements or factors shown; there may be
additional data or factors that are included in the `Etc` category;
this should not be viewed as a limitation of any kind. Some
examples shown include: Age 951, Zip code of residence 952, Family
size 953, Household income 954, Family arrangements 955, etc.
956.
[0104] For this embodiment of the present invention, FIG. 10 shows
the mapping of member data to the factors: Affordability 1064,
Vulnerability 1074, Comprehension 1084, Stress 1094, screening,
treatment, communities, and incentives (not shown). In each case,
only a subset of the data mapped to the factors is shown for
brevity, and this should not be construed as a limitation of any
kind. For example, Affordability is shown as being mapped from
demographics 1061 and state of health 1062, but there are other
data that have not been specifically enumerated here, but are
included in the box labeled `Etc.` 1063. Similarly Vulnerability
1074 is mapped from demographics 1071, health beliefs 1072 and
other data included in `Etc.` 1073. Comprehension 1084 is mapped
from education 1081, language 1082 and other data included in
`Etc.` 1083. Stress 1094 is mapped from demographics 1091, commute
1092 and other data included in `Etc.` 1093.
[0105] For this embodiment of the present invention, FIG. 11 shows
various adherence events and their mapping to the member calendar
1153 and then stored in the member calendar database 1154. The
events include: AM (morning) medication 1141, PM (evening)
medication 1142, medication at a set time 1143, meal 1144, doctor
appointment 1145, out of town trip 1146, events related to
dependents 1147, events related to pets 1148, external events 1149
imported from external sources or created by the member, and others
included in `Etc.` 1150. The external events databases 1151 may
reside on other internet sites; the data from these sites are
imported into the integration database 1152 and used to populate
the member calendar 1153. Events can be entered or modified by the
member at various times by accessing the system as authorized. Once
entered, the events are stored in the member calendar database
1154.
[0106] For this embodiment of the present invention, FIG. 12 shows
the automatic generation of specific mandatory interventions 1273,
1275, 1277, 1279, 1281, 1283, 1285, 1287, 1289 and 1291 and
supplementary interventions 1272, 1274, 1276, 1278, 1280, 1282,
1284, 1286, 1288 and 1290 based on member data and factors.
Mandatory interventions cannot be deleted by the member, but they
can be modified. Supplementary interventions can be deleted or
modified by the member. Typically mandatory interventions require a
response or measurement from the member while supplementary
interventions serve to influence and enable behavior. Member data
1261, such as state of health, which identifies the member's
diagnosed diseases, ensure that only interventions relevant to the
member's selected diseases are generated. Member factors, calendar,
events and other mappings 1262 to 1270 generate several mandatory
and supplementary interventions. For example, the member
affordability 1262 factor may generate mandatory interventions for
free screening events or supplementary interventions for options to
get medication copays waived or reduced, for a member with low
affordability. The vulnerability 1263 factor may generate mandatory
interventions for cholesterol and diabetes screening based on
member demographics and risk factors.
[0107] For this embodiment of the present invention, FIG. 13 shows
the consolidation of like interventions. The generated mandatory
interventions 1373, 1375, 1377, 1379, 1381, 1383, 1385, 1387, 1389
and 1391 and supplementary interventions 1372, 1374, 1376, 1378,
1380, 1382, 1384, 1386, 1388 and 1390 are consolidated into like
groups--mandatory 1398 and supplementary 1399.
[0108] For this embodiment of the present invention, FIG. 14 shows
the method of composition of the intervention plan. Given the
consolidated mandatory interventions 1403 and supplementary
interventions 1404, personalization algorithms 1401 are used to
automatically rank and weight 1402, filter 1405, prioritize 1407
and categorize 1406 the interventions. The result is a set of
ranked interventions 1409 categorized by disease and presented for
each disease that is applicable to the member, for example asthma
1412, diabetes 1413, hypertension 1414 and cholesterol 1415. These
interventions comprise the member's intervention plan that becomes
part of the member's personal page 1410.
[0109] For this embodiment of the present invention, FIG. 14A shows
an example composition of the personal web page. The objective of
the personal page is to present a member with the information,
actions, enablers and links that are most likely to elicit a
response from the member. Each member will have a unique page that
is generated from the data provided by the member. In one
embodiment of this invention, the personal will have a personalized
message area 1431, relevant content links 1432, relevant community
links 1433, other information such as testimonials 1434, a member
calendar 1435 showing the member-specific events, reminders etc., a
member adherence trend chart 1436, and a member incentive tracker
chart 1437. It will also display the member intervention plan
1438.
[0110] In yet another embodiment, this invention is applied to the
field of clinical trials, as shown in FIG. 27. A user, 2701, is
usually not permitted to participate in multiple clinical trials at
the same time. Clinical trials, 2702, have multiple phases and each
phase is comprised of multiple stages in a sequence, very similar
to conditions. After the recruitment phase, 2703, in which new
patients are recruited for the trial, there is an inclusion and
training phase, 2704, in which the recruited patients are screened
for suitability and either included or excluded from the trial.
Included patients are trained in this phase. Following this, the
treatment & monitoring phase, 2705, begins in which the patient
is treated and monitored per the clinical trial protocols. A member
typically goes from start to finish but some may drop out of the
trial at any stage. In clinical trials the phases and stages are
pre-planned (e.g., recruitment steps, welcome visit, inclusion
& training, study visits, treatment visits, study &
concomitant medication adherence, etc.). Since the actions are
pre-planned, the specific dates and times for these actions are
known up front, and detailed action plans are created and
consolidated in advance by the system. The action plans are then
consolidated and presented with the user's condition and regimen
management action plans as described above. In a similar manner,
detailed information pertinent to the clinical trial is provided
through the custom content links described above, such as online
training. In addition, links are provided on the user interface to
contact investigators, coordinators, social workers, and so on.
Trial visits are pre-populated as calendar events and appropriate
interventions such as reminders are provided automatically.
Measurements are collected for medication adherence, trial protocol
adherence, side effects, adverse effects, experiences, etc. In case
of non-response, escalations or exceptions are automatically
provided to caregivers, social workers, coordinators or
investigators.
[0111] Adherence Management System
[0112] The techniques described herein seek to improve an
individual's health and thereby reduce the individual's utilization
of expensive health care services, by providing personalized health
interventions that not only influence and enable an individual to
maintain a high medical adherence, but also observe the member's
behavior, measure the individual's adherence and use this
information to adapt the interventions as the member's needs
change.
[0113] Medical adherence consists of the following: (1) wellness
adherence, or actively participating in programs designed to keep
people healthy (diet, exercise, weight management, stress
management, smoking cessation, etc.), (2) screening adherence:
getting screened for certain diseases based on age, gender, race
and other risk factors as recommended by medical guidelines, (3)
medication adherence, or filling/refilling and consuming
medications as prescribed, also known as `patient adherence`, and
(4) treatment adherence, or going for specific condition-based
treatments and follow-ups as prescribed. These and related terms
are described below.
[0114] Adherence Events
[0115] Opportunities for adherence occur at certain events. An
individual's goes through several age-based stages such as
pediatric, adolescent, dependent adult, adult, and geriatric.
During a lifetime, many medical encounters and events may take
place. Events include going in for health screenings, doctor
visits, filling prescriptions, taking medication, etc.
[0116] Events have a common structure and flow: (a) targeting a
specific event, (b) making a commitment to the event, (c)
preparatory activity, (d) participation in the event, and (e)
following up after the event. In the case of a doctor appointment,
the individual targets the physician, purpose and time of the
appointment, then sets up the specific appointment (commits). If
the appointment includes a lab test that requires the patient to be
fasting, then starting at the recommended interval before the
appointment event, the patient fasts (preparatory activity). Next
comes the actual clinical encounter, or targeted event, i.e., the
doctor appointment, at which the lab test may be reviewed, the
patient examined and prescriptions for medications or referrals for
further treatment may be given (participation). After the
appointment is the follow up period, during which the patient and
doctor periodically conduct additional appointment to ensure the
prescribed medications or treatments are working and the patient is
cured, or in control of the disease (following up).
[0117] Wellness & Prevention Adherence
[0118] Wellness & prevention programs require individuals to
engage in specific behaviors that reduce health risks these
activities include health risk assessments, immunizations,
exercise, diet control, weight management, stress management,
smoking cessation, etc. Many of the above are subsidized by
employers, and some even offer incentives for enrollment or
participation. In spite of the incentives, the actual rate of
participation, in terms of how many individuals participate or how
intensely they participate or how long they maintain the
participation, is poor.
[0119] Screenings Adherence
[0120] A significant fraction of the population is unaware of the
chronic illnesses lurking in their bodies; the CDC estimates that
almost 32 percent of those who have hypertension do not know that
they have it, a full XXX percent has not been screened for
diabetes, XXX percent have not had a Pap smear, xxx percent has not
had a mammogram, and so on. Clearly, these statistics indicate a
significant level of non-adherence to screening programs. Planned
adherence events such as screenings for specific diseases like
hypertension or diabetes, provide opportunities for early detection
and treatment of latent diseases. For example, a local pharmacy may
sponsor a free hypertension screening event, or an employer may
sponsor a work-place cholesterol and diabetes screening event.
However, many individuals do not take advantage of these events for
many reasons, both situational and behavioral.
[0121] Medication Adherence
[0122] A critical part of managing disease is medication--taking
the right medicines at the right time at the right strength, taking
all of the medications, and taking them for the duration prescribed
by the doctor. An individual with multiple chronic illnesses may be
prescribed several medications to be taken at different time during
the day, for the foreseeable future. These times of day represent
medication adherence events--times when an individual is required
to take certain medications as prescribed. Whether the individual
actually took these medications, and at what time of day, is of
great interest from an adherence point of view. Using data about
medication adherence events, physicians would be able to verify
that their patients were indeed following their prescriptions
properly, insurance companies would be able to verify whether
patients were adhering to their regimens and offer incentives to
improve adherence (if needed), pharmacies would be able to
automatically process and deliver refills based on actual
consumption, and pharmaceuticals companies would obtain more
reliable clinical trial data.
[0123] Treatment and Follow-up Adherence
[0124] Another critical part of managing disease is
treatment--performing certain procedures on a regular basis to keep
the disease from deteriorating and to catch emerging complications
early, when they are cheaper and easier to treat. An individual
with diabetes, for example, should ideally get an eye exam and a
foot exam every year to evaluate whether the early signs of certain
common complications are present so that appropriate medications
can be prescribed or other treatments started. These recommended
treatment and follow-up points are adherence events. The clinical
guidelines for such treatments are well known but poorly followed,
again for situational and behavioral reasons.
[0125] Doctor Appointment Adherence
[0126] Patients occasionally forget doctor appointments and this is
an example of an adherence event that can easily be addressed using
appointment reminders--phone calls from the provider to patients or
caregivers the day before the appointment have been very successful
in reducing the number of no-shows. In many cases, a doctor visit
(office appointment) involves a lab evaluation and discussion,
followed by prescriptions or treatment recommendations, or a
referral. Many lab tests require the patient to prepare for the
test before coming in. For example, cholesterol and glucose tests
require that the patient be fasting for at least 10 hours. Other
tests such as bladder ultrasound require the patient to drink a
fair amount of water and not urinate before the test so the bladder
will be in a distended state for the test. Failing to comply with
these requirements will void the test results, so appointments are
either rescheduled or the patient made to wait for the lab
equipment to become available at a later time. A lot of
inconvenience and false results can be avoided if patients comply
with pre-visit requirements. A reminder to patients listing the
specific requirements for the upcoming appointment would be an
example of an intervention provided by this invention. For example,
an automated call to the patient on the evening prior to an
appointment to check cholesterol with a message to not eat anything
after midnight would keep the patient from forgetting to fast. A
similar call in the morning reminding the patient to not eat
breakfast would be another example of an intervention in this
regard.
[0127] System Inputs
[0128] The various inputs to the system are described below. The
following are discussed for illustrative purposes and represent an
embodiment of the present invention. Additional elements or changes
to existing elements do not affect the nature of the system, and
such modifications are expected. These inputs are entered by the
member or by an authorized party on behalf of the member. Some of
these inputs may also be imported from pre-existing databases and
automatically entered into each member's profile. The member can
subsequently verify and modify their data. After entry and member
verification, the data are stored in secure member databases, and
the members are considered to be registered users. After
registration, there are six categories of inputs and a calendar:
demographics, state of health, stage of change, health beliefs,
self-efficacy and adherence factors. The calendar is a separate
form for entry of events etc. It is anticipated that additional
categories of inputs may be included at a future date within the
scope of this invention.
[0129] Based on these inputs, each member's profile is
characterized in terms of: (1) medical conditions, (2) stages of
screening, diagnosis, treatment or followup for each condition, (3)
stages of readiness for action or behavior change with respect to
specific health actions, etc. These characterizations are
determined in one or more of the following ways: (1) direct input
by the user into questionnaires, (2) import of the data from other
databases and subsequent verification by the member, (3) serving
interventions based on initial profile assumptions, analyzing the
member's responses and determining the appropriate stages in terms
of conditions, readiness and action.
[0130] Registration
[0131] Registration is the first step for the member. A member
accesses the registration page by either accessing the website
directly using the url provided, or by clicking on a link provided
in an introductory email or on the employee benefits management
page. Once the member accesses the web site there is a `new user`
link on the page. Clicking on the link will take them to the
registration page. There are two options for registration: (1)
`registration`, in which the member has to enter multiple pages of
profile data, and (2) `express registration`, in which the system
either pre-populates or pre-fills the required profile data based
on pre-determined rules, thus relieving the member of the burden of
entering this data in one sitting. In this option, the system makes
assumptions about a member's behavior and condition stages and
presents a member view based on these assumptions--the view can be
later modified by the member by modifying the pre-filled profile
data entries. In the former option, the member manually enters all
the profile data and thus the member profile is much closer to the
actual status of the member. Examples of the profile data sections
are described below--it should be noted that these are only
examples, representative of a particular embodiment and that they
may be different in other embodiments.
[0132] A Progress bar will show the progress of the input session,
what percentage of the inputs has been filled, the position of the
current page, and how much is left to complete the input session.
The member can stop and save the session anytime; the session is
also auto-saved every few minutes, hence the member can pause at
anytime and resume after logging in at a later time.
[0133] Demographics
[0134] Demographics questionnaire captures the member's
demographical data. Demographical data includes age, gender, race,
family size, family arrangements, caregiver access, education,
language, religion, job, industry, work class, income, work
schedule, travel schedule, commute, hobbies, disabilities/pain,
insurance coverage, access to computer, access to phone, etc.
[0135] The age of the member is a key factor that determines
susceptibility to medical conditions. Age is recorded in one of two
ways: (1) direct entry of the date of birth, from which the system
calculates the current age, and (2) selecting an entry in the Age
questionnaire that has selectable radio buttons for the following
ranges: <5; 5-9; 10-14; 15-19; 20-24; 25-34; 35-44; 45-54;
55-59; 60-64; 65-74; 75-84 and 85+
[0136] Other demographics entries such as gender, ethnicity, etc.,
are entered through similar commonly used data entry techniques
such as clickable drop down menus or check-box lists that have
pre-programmed selections. There is also room for free-form entry
by the member in case he does not fit one of the pre-programmed
selections.
[0137] State of Health
[0138] The State of Health of a member is captured through
questionnaires. Starting with the member's health interests in
terms of disease information, treatment information and risk
information, other questionnaires include the member's state of
disease screening, participation in prevention and wellness
programs, any disease symptoms, whether any diseases have been
diagnosed, and if so, have treatments been prescribed, and whether
the diagnosed diseases are under control. In addition, a health
risk assessment may also be administered, or if one has already
been submitted previously, the relevant data may be directly
imported into the member's profile.
[0139] The disease questionnaire has the following items for which
a check box is provided to indicate interest in the following
diseases. These are shown for illustration only and the list may
grow in other embodiments: Arthritis; Asthma; Allergy; Sinus
disease; Cancer; CVD (cardio vascular disease); COPD (chronic
obstructive pulmonary disease); Depression; Diabetes; Elevated
cholesterol; Migraine; GERD (gastric esophageal reflux disease);
Hypertension (high blood pressure); Hormonal disorders; Kidney
disease; Ulcers; Colorectal cancer; Breast cancer; Cervical cancer;
Prostrate cancer and other conditions specified by the member.
[0140] In the preferred embodiment, the screening questionnaire has
a set of mutually exclusive items that can be selected by the User
to indicate the current status with respect to each condition. The
items are as follows:
[0141] I plan to go for a screening in the next [ ] six months [ ]
month
[0142] I have set up a screening appointment [ ]
[0143] My screening results are normal [ ]
[0144] Each of these items is mapped to a specific stage in the
screening phase of the respective condition. When a User selects
one of these items, the system immediately identifies the User as
being in the particular mapped stage corresponding to the selected
item. Similarly, there are questionnaire items for the Diagnosis
and Treatment phases, which follow the same method. The
questionnaires for all three phases are presented to the User at
the same time, allowing the User to select which phase and stage
are current for each condition selected fro the User. For
illustrative purposes, the questionnaires for the Diagnosis and
Treatment phases are as follows:
[0145] Diagnosis:
[0146] I plan to go for diagnosis tests in the next [ ] six months
[ ] month
[0147] I have set up an appointment for diagnostic evaluation [
]
[0148] I have been diagnosed with (condition) [ ]
[0149] Treatment:
[0150] I plan to go for treatment in the next [ ] six months [ ]
month
[0151] I have set up an appointment for treatment [ ]
[0152] I am being treated for (condition) [ ]
[0153] In another embodiment, the screening questionnaire has a
series of items relating to specific diseases that should be
screened for per medical guidelines, and have multiple checkboxes
or other means to indicate the member's screening status with
respect to each disease. For example, the questionnaire may have
the following items:
[0154] My blood pressure was measured by a health professional: [ ]
never measured [ ] 1 year ago [ ] 2 yrs ago [ ] 3 yrs ago [ ] 4 yrs
ago [ ] over 5 yrs ago
[0155] I was tested for colorectal cancer (sigmoidoscopy or
colonoscopy) by a health professional:
[ ] never measured [ ] 1 year ago [ ] 2 yrs ago [ ] 3 yrs ago [ ] 4
yrs ago [ ] over 5 yrs ago
[0156] I was tested for breast cancer (Mammogram) by a health
professional:
[ ] never measured [ ] 1 year ago [ ] 2 yrs ago [ ] 3 yrs ago [ ] 4
yrs ago [ ] over 5 yrs ago
[0157] I was tested for cervical cancer (PAP smear) by a health
professional:
[ ] never measured [ ] 1 year ago [ ] 2 yrs ago [ ] 3 yrs ago [ ] 4
yrs ago [ ] over 5 yrs ago
[0158] I was tested for prostate cancer (PSA) by a health
professional:
[ ] never measured [ ] 1 year ago [ ] 2 yrs ago [ ] 3 yrs ago [ ] 4
yrs ago [ ] over 5 yrs ago
[0159] For Wellness & Prevention state of health, an example is
as follows:
[0160] Weight-loss program--I am: [ ] not enrolled [ ] enrolled [ ]
active [ ] achieving results
[0161] Exercise program--I am: [ ] not enrolled [ ] enrolled [ ]
active [ ] achieving results
[0162] Smoking Cessation program--I am: [ ] non-smoker [ ] not
enrolled [ ] enrolled [ ] active [ ] achieving results
[0163] Vitamins--I am: [ ] not taking [ ] taking
[0164] Alcohol--I consume: [ ] none or occasionally [ ] 1-5 drinks
a week [ ] 6-14 drinks a week [ ]
[0165] In the `Disease Symptom` state of health questionnaire, only
those diseases that the member has indicated to be of interest in
the `Disease` questionnaire above, are shown to the member,
although the complete list consists of all the diseases listed. An
example of the questionnaire for each shown disease is given
below:
[0166] I have (for disease):
[0167] [ ] None or Hidden Symptoms [ ] Overt or Visible Symptoms [
] Mild Symptoms
[0168] [ ] Moderate Symptoms [ ] Severe Symptoms [ ] Impairments [
] Complications
[0169] In the `Diagnosis` questionnaire, again, only the diseases
selected by the member are shown, and for each shown disease the
following questionnaire is displayed:
[0170] I have (for disease):
[0171] [ ] Early signs [ ] Diagnosed less than 1 year ago [ ]
Diagnosed more than 1 year ago
[0172] In the `Treatment` questionnaire, only for the diseases that
have been diagnosed, the following questionnaire is displayed:
[0173] For (disease) I am:
[0174] [ ] not taking treatment [ ] medications prescribed [ ]
medications being taken as prescribed most of the time [ ]
medications being taken but not exactly as prescribed [ ]
treatments prescribed [ ] treatments being taken
[0175] In the `Control` questionnaire, again, only for the diseases
that have been diagnosed, the following questionnaire is
displayed:
[0176] For (disease):
[0177] [ ] not under control [ ] under control less than 1 year [ ]
under control less than 5 years [ ] under control more than 5
years
[0178] Stage of Change
[0179] Long-term studies of behavioral change, coming from the
field of addiction treatment, show that lasting behavioral change
comes only when the patient is motivated to change. Externally
imposed cues to change behavior only work as long as they exist; as
soon as the cues are removed, the behavior quickly reverts. In this
regard, it has been found that people who have successfully changed
their behavior in the face of barriers and challenges go through
the same five stages of change: (1) pre-contemplation, in which
even the thought about changing behavior does not occur, (2)
contemplation, in which the person starts to think about changing
their behavior, (3) decision, in which the person makes a decision
to change their behavior, (4) action, in which the person takes
specific actions towards changed behavior, and (5) maintenance, in
which the actions are sustained over time, in the face of
life-events that would normally have driven the person to the
previous behavior. This is not a perfect straight-line model, so in
the maintenance stage, `relapses` do occur, and the person may go
through all or some of the other stages repeatedly, but over time,
will adhere more to the new behavior than to the old. In the
present invention, these concepts are applied to the field of
medical adherence. Taking a young individual who is not even
thinking about disease risks to the point of seeking the
recommended screenings, for example diabetes screenings, requires
consistent, highly targeted (i.e., personalized) interventions.
Such an individual is in the `pre-contemplation` stage and first
needs to be influenced to start thinking about disease risks, i.e.,
to move to the `contemplation` stage. Thus the present invention
may provide interventions highlighting the potential consequences
of neglecting certain diseases--an example would be a testimonial
from person similar in age, gender, race socio-economic status etc.
(i.e., as close to the individual's profile as possible), showing
the effect of neglecting diabetes, such as blindness. Multiple
interventions, repeated periodically, with different content, but
conveying the same message (`you need to go in for a diabetes
screening`) are necessary. The frequency of the interventions is
also important--daily interventions would probably cause the
individual to consider them a nuisance and `tune them out`, whereas
monthly interventions would probably not register in the
individual's memory and would therefore not be effective either.
The present invention derives the initial frequency from the
individual's profile and automatically adjusts the frequency based
on the response or non-response from the individual, thus
increasing the chances of getting the message through, and moving
the individual to the `contemplation` stage. Once in the
contemplation stage, the individual needs different types of
interventions--`enabling` rather than `influencing`, to help
decision-making and move the individual to the next stage, namely,
`decision`. In the action and maintenance stages, the individual
requires yet other types of interventions, enabling (such as
reminders) and measuring (to ascertain the level of adherence). As
the individual moves from stage to stage, forwards or backwards,
the present invention adapts and provides the required types of
interventions to keep the individual engaged in their health and
moving towards self-efficacy, or the `maintenance` stage.
[0180] The inputs for the stage of change are in the form of a
questionnaire with either `yes/no` or a scaled response option. The
exact form, number of items and scoring method may vary as more is
learned, but in one embodiment, the stage of change questionnaire
may be as follows, with a five-point scaled response option
indicating strong agreement, agreement, neutral, disagreement or
strong disagreement to the items:
[0181] (1) I am OK with how I take my medications
[0182] (2) I am trying to take my medications more regularly than I
used to
[0183] (3) I sometimes miss taking my medications
[0184] (4) I should cut down on the times I miss taking my
medications
[0185] (5) It's a waste of time thinking about missing my
medications
[0186] (6) I have just recently changed my habits of taking
medications
[0187] (7) Anyone can talk about taking medications regularly, but
I am actually doing something about it
[0188] (8) I am at the stage where I should think about taking my
medications regularly
[0189] (9) I have a problem with taking my medications
[0190] (10) It's alright for me to keep taking my medications as I
do now
[0191] (11) I am actually changing my medication taking habits
right now
[0192] (12) My life would still be the same, even if I missed fewer
of my medications
[0193] The scoring method is to add up the points corresponding to
the items that represent the different stages of change and place
the individual in the stage with the highest score.
[0194] Health Beliefs
[0195] Health beliefs determine the specific actions of the
individual. As described above, in order to get an individual to
even think (or contemplate) health risks, initial interventions are
oriented towards raising awareness of the individual's `perceived
susceptibility` to certain diseases. Sometimes this is not enough
and the interventions have to be raised to another level in order
to raise the individual's `perceived severity` if the diseases are
allowed to take root, such as horror stories. These interventions,
repeated at the right frequency, will eventually cause the
individual to think about doing something, but typically all sorts
of `perceived barriers`, real and imagined, come up. At this point,
the individual needs `enabling` interventions that highlight ways
in which the barriers can be overcome, testimonials about how
others have overcome similar barriers, links to online communities
where questions can be asked with anonymity, link to an online
anonymous mentor who can guide the individual and so on.
Interventions highlighting the benefits of taking action, such as
testimonials can also `influence` the individual into taking
action. The individual may also need, based on perceived
self-efficacy, `cues to action` that exploit existing habits of the
individual to improve adherence, for example, linking the already
established habit of brushing teeth at night to taking the evening
dose. In addition, the individual's trust plays a key part in
adherence. If there is adequate trust in the healthcare system, the
doctor or the pharmacist--that they are indeed looking out for the
individual, the chances of adherence are higher. If the
individual's trust in medications or treatments is poor, the
chances of high adherence are also poor. Therefore, one goal of the
present invention is to provide interventions geared towards
increasing the overall health beliefs of the individual.
[0196] The inputs are in the form of questionnaires with either a
`Yes/No` or a scaled response option and cover the following
dimensions: trust in the healthcare system, trust in the physician,
trust in the pharmacist, trust in medications and treatments,
perceived susceptibility, perceived severity, perceived barriers,
perceived benefits and cues to action. The exact form, number of
items and scoring method may vary as more is learned, but in one
embodiment, the health-belief questionnaires may be as follows,
with five-point scaled response options indicating strong
agreement, agreement, neutral, disagreement or strong disagreement
to the items presented. The <disease> indicates a variable
such that the specific name of a disease may be specified for a
particular individual.
[0197] A. Perceived Susceptibility:
[0198] (1) People like me do not get <disease>.
[0199] (2) I would rate my chances of getting <disease> as
poor.
[0200] (3) Whenever I hear of someone getting <disease>, it
makes me realize that I could also get it.
[0201] (4) I think about the possibility of getting <disease>
some day
[0202] (5) I am at risk for getting <disease>
[0203] B. Perceived Severity:
[0204] (1)<disease> can be serious if I get it
[0205] (2)<disease> will affect my job
[0206] (3)<disease> will affect my personal life
[0207] (4)<disease> will limit my activities
[0208] (5)<disease> could make me disabled
[0209] C. Barriers:
[0210] (1) I would have to change many habits to follow my diet,
exercise or medication regimen.
[0211] (2) It will be difficult to follow the diet, treatments or
medication regimens prescribed for me.
[0212] (3) I cannot understand or remember what I've been told
about my diet, treatments or medications.
[0213] (4) Exercising, watching my diet, and/or taking my
medications interferes with my normal daily activities.
[0214] (5) Knowing about all my health conditions makes life
miserable
[0215] D. Benefits:
[0216] (1) Improving my diet and exercise habits will make me feel
better.
[0217] (2) Going in for health screenings every year will catch any
diseases early
[0218] (3) Taking my medications regularly will keep my
<disease> from getting worse.
[0219] (4) Good diet, exercise and medication habits will maintain
my health
[0220] E. Cues to Action:
[0221] (1) I follow the same routine every day when I get up
[0222] (2) I make notes to myself to take my medications during the
day
[0223] (3) I have things to help me remember to take my medications
at the appropriate time
[0224] (4) Someone usually has to remind me to take my
medications
[0225] Self Efficacy
[0226] Self-efficacy is a measure of the confidence and
independence of the individual. An individual with high
self-efficacy can be expected to find out what to do and actually
do them, whereas someone with a low self-efficacy needs help. An
individual with high self-efficacy is likely to be high in
adherence as well, and vice versa. Self-efficacy applies to
multiple areas of health, and an individual's self-efficacy can be
different in each area. For example, someone who is completely
self-efficacious in taking medications can be totally not so in the
area of smoking-cessation.
[0227] The inputs to self-efficacy are in the form of short
questionnaires indicating levels of self efficacy in each of the
areas of: screening, diet, exercise, stress, smoking cessation,
medication and treatment. In one embodiment, the screening
self-efficacy questionnaire may be as follows:
[0228] [ ] I can figure out what to do and do it myself
[0229] [ ] I need some help to figure out what to do
[0230] [ ]I need someone to figure it out for me
[0231] [ ]I need someone to make sure I<perform the action>
(such as go for screenings, follow my diet, exercise regularly,
manage stress levels, stop smoking, take medication and go for
treatments.
[0232] Medication Adherence Factors
[0233] Medication adherence, as mentioned previously, is taking all
the prescribed medications as directed, at the right time and at
the right dosage strength. This turns out to be quite difficult for
many individuals. Studies show that overall adherence is only
around 50 percent. In this embodiment, we characterize the
individual in terms of several factors that influence adherence,
namely regimen complexity, unpredictability of life/work,
forgetfulness, cost, drug efficacy, access to medications,
knowledge about medications, knowledge about clinical results, side
effects, secrecy, denial, health beliefs, self-efficacy,
confidence, and other factors.
[0234] A complex regimen with multiple pills and capsules to be
taken at different times on a daily basis (such as regimens for
those with HIV or multiple chronic illnesses) can be challenging
and individuals frequently miss a dose or two, or forget that they
have already taken them and take them again (resulting in
potentially dangerous overdosing), or simply give up and stop
taking them.
[0235] Unpredictability of life/work frequently prevents
individuals from taking their medications at the proper times of
day. If they are in meetings or otherwise occupied, they might not
be able to take the dose at the right time, but may have to wait
for an opportunity to take them.
[0236] Forgetfulness is one of the main reasons for non-adherence.
In the course of their busy lives, people frequently forget to take
their medicines or to pack them before going on a trip.
[0237] Cost is another dominant reason for non-adherence. People
are usually required to pay some amount of money in the form of
co-pays or co-insurance, depending on their health plan. If the
co-pays are high, people sometimes skip the drug. This behavior is
also a function of socio-economic and insurance coverage status,
with poorer or uninsured people more likely to skip the drug.
[0238] Drug efficacy has to do with whether the individual
continues to take the prescribed drugs even if symptoms are not
present in the belief that the drugs are working to control
disease. It is quite common to see people stopping their
medications as soon as they feel better, especially in the case of
antibiotics. Some diseases do not present overt symptoms such as
hypertension, yet wreak havoc within the body, and the effects only
become apparent when a catastrophic cardiac event occurs.
[0239] Knowledge about medications--when people understand how the
medications work to control disease, they are more likely to take
their medications as directed.
[0240] Knowledge about clinical results--when people know what the
clinical results (lab tests) represent, whether they have the
disease under control or not, they are more likely to take the
medications as directed. When they know the results are abnormal,
they will tend to take their medications more regularly.
[0241] Side effects are a big reason for non-adherence. Even if an
individual realizes that a medication is necessary to control a
disease, side effects can be bad enough to inhibit regular
consumption. When the cure is worse than the disease, poor
adherence is often the result.
[0242] Secrecy is another reason why people miss taking their
medications. Not wanting anyone to know that they are taking
medications, is a big concern especially in the work environment
where it may be seen as a weakness. Others simply want to maintain
privacy.
[0243] Denial of disease is quite common and people will resist
taking medications since taking them would be an admission that
they have a disease.
[0244] Confidence is a leading indicator of adherence behavior. It
is a measure of the level of confidence of the individual in taking
the medications as prescribed, in the face of common barriers. In
providing the inputs for this dimension, the individual actually
programs himself or herself for high adherence.
[0245] Calendar
[0246] The adherence calendar is a key element of the member's
interaction with the system, both in terms of inputs and outputs.
In terms of inputs, the calendar is used to directly enter events
related to the member, dependents or pets (appointments, etc.).
Certain scheduled adherence events, appointments, reminders,
screening events, and so on can be pre-populated on the member's
calendar by importing relevant event data from external calendars
or databases.
[0247] Pre-Population of Fields
[0248] If member data exists in the employer, health plan or other
database, they can be imported and the input data entry fields can
be pre-populated. Members only need to verify or correct
pre-populated data and add missing data, thus simplifying the data
input.
[0249] Personalization
[0250] A key aspect of this invention is the deep level of
personalization that is provided by the system. In the preferred
embodiment, based on member inputs of: age, gender and ethnicity,
provided during registration, the system first looks up a medical
guidelines and recommendations database (ref 11) and identifies the
conditions for which the particular member needs to be
screened.
[0251] Next the user selects a set of questionnaire items
indicating the current state of the user with respect to each of
the identified conditions. These selections, as described
previously, specify the phases and stages from which the
interventions for each condition can begin. This personalizes the
interventions to the User by matching the interventions to the
specific condition--phase--stage for the User. Further
personalization is based on the user's `readiness for change` with
respect to certain stages, such as going for a diagnosis visit to
the doctor. A user may currently reject the need to go for a
diagnosis, even with a positive screening, because of denial or
lack of urgency; such a user is in the `pre-contemplation` stage of
change and needs to be persuaded to go for a diagnosis. This may
take several interventions, each with appropriate content designed
to influence the user to `contemplate` a diagnosis visit. In this
manner, the content of the interventions is personalized based on
the user's current stage of change, to incrementally move the user
towards the Decision, Action and Maintenance stages of change. This
has been described in more detail previously.
[0252] In yet another embodiment, based on the member inputs, a
multi-factor profile is developed and this profile drives the
personalization of specific interventions. The inputs outlined
above are loaded into the member database and a profile is
developed in terms of member-specific factors. The following
factors are used: vulnerability, affordability, stress,
comprehension, screening and treatment. In other embodiments,
additional factors may be included or existing factors may be
dropped. These factors are discussed for illustrative purposes
only.
[0253] Vulnerability is an indicator of the diseases to which the
individual may be susceptible, based on age, gender, race, job type
and other factors. An individual's genetic endowment predisposes
him or her to certain diseases, but environmental risk factors and
lifestyle also play a key part. For example, if the member is of a
certain age, gender and race combination that has a high prevalence
of a disease, say, diabetes, then the member is deemed to be at
high risk for diabetes and is therefore a candidate for screening.
Screening for diabetes typically includes a fasting glucose and/or
an oral glucose tolerance test--there are medical guidelines from
organizations such as the AHRQ (Agency for Healthcare Research and
Quality) that recommend screening tests for various diseases.
Screening tests are sometimes covered by some health plans, making
it easier for the member to get screened. The member's job title
indicates whether it is an active or sedentary job, and if it is
the latter, then the risks for diabetes are higher. The member's
screening state of health indicates whether the member has already
been screened for diabetes, and how many years ago. If the member
has not been screened at all or for more than two years, then
he/she needs to be influenced to do so. The member stage of change
data may indicate that the member is in the pre-contemplation
stage, so the influencers need to be oriented towards increasing
awareness of the disease prevalence, increasing the perceived
susceptibility to diabetes by virtue of age, gender and race, and
increasing the perceived severity of the disease.
[0254] The vulnerability mapping algorithm uses `if-then-else` type
of logic to take these factors into account and identifies a set of
candidate interventions of two types: mandatory and supplementary,
from the interventions database. An example of a mandatory
intervention in this case might be emails regarding a specific
diabetes screening event at the workplace a week before and a day
before the event respectively, an SMS reminder just prior to the
event urging the member to go for the screening, and an SMS
measurement a day after the screening to verify that the member
went for the screening. Examples of supplementary interventions
might be links to content on the member's PurpleTeal personal page
about the dangers of neglecting diabetes, statistics about how many
people neglect diabetes and horror stories about people who have
neglected their diabetes and gotten into severe complications.
These interventions are generated by the mapping algorithm and then
consolidated into the mandatory and supplementary categories.
[0255] Affordability is an indicator of whether the member can pay
for the screening, drug or procedure. In one embodiment,
affordability is based on income, family size and insurance
coverage (from the demographics inputs) and indicates whether the
member is likely to go for the recommended screenings or take the
prescribed drugs and treatments.
[0256] In a manner similar to the vulnerability mapping above, the
affordability mapping algorithm uses `if-then-else` type of logic
to take these factors into account and identifies a set of
candidate interventions of two types: mandatory and supplementary
from the interventions database. In the case where the member is
not filling drug prescriptions because of cost, an example of a
mandatory intervention might be emails suggesting programs that
offer free drugs, an SMS message to remind the member to contact
the free drug program and another SMS message to verify that the
member has contacted the program. Some employers have waived
co-pays for certain chronic disease medications, and in this case,
the member should be made aware of this via a mandatory email.
Supplementary interventions may include emails to ask the doctor
for samples, ask for a higher dosage prescription and split the
tablets (if feasible), manufacturer discount program links or links
to coupons and so on. As with the vulnerability mapping, these
interventions are also generated by the mapping algorithm and then
consolidated into the mandatory and supplementary categories.
[0257] Stress, in one embodiment, is determined by the member's
job, work schedule, daily commute, family size, family arrangements
and state of health. Other factors may also be included on
different embodiments. In a manner similar to that described above
for vulnerability and affordability, the stress mapping algorithm
generates a set of mandatory and a set of supplementary
interventions, that are then consolidated.
[0258] Comprehension, Screening and Treatment are other mappings in
this embodiment that generate respective sets of mandatory and
supplementary interventions that are subsequently consolidated.
These mappings are cited for illustrative purposes. In other
embodiments, additional and different factors may be employed in
different combinations to generate the same two sets of
interventions: mandatory and supplementary, that are then
consolidated.
[0259] Intervention Plan Composition
[0260] In the preferred embodiment, the interventions are based on
the member's condition, stage and stage characterization, and are
then consolidated in terms of a calendar time window (daily,
weekly, monthly or other basis), as described in FIG. 5G above.
[0261] In another embodiment, once all the mappings have been
executed and the mandatory and supplementary interventions have
been generated and consolidated, the member-specific intervention
plan is composed (see FIG. 13). The following methods may be used
to further personalize the interventions. These methods are
discussed for illustrative purposes and other methods may be used
in other embodiments.
[0262] Weighting & ranking: member factors such as
vulnerability, affordability, etc., are not all of the same
importance, and may be different for different members. For
example, a member with a serious illness may be more concerned
about vulnerability than affordability, whereas a member with low
income may be concerned more about affordability, even at the cost
of neglecting his or her health. These factors need to be weighted
differently depending on the member profile. The weighting and
ranking algorithm first calculates member-specific weights for the
different factors and then applies the weights to the interventions
driven by the respective factors. If an intervention is repeated,
each instance is weighted by the respective weight, and the total
weighted counts are added to yield a weighted score for each
intervention. The interventions are then ranked in the order of the
weighted scores.
[0263] Disease criticality ranking: in this method, certain
diseases are deemed more urgent and severe than others, for
instance, asthma, some types of diabetes or heart-related diseases
are potentially life-threatening and the effects can be severe, so
they are high on the criticality list. Diseases that involve pain
or similar debilitating symptoms but are not life-threatening, are
deemed to be lower in criticality, and diseases that do not have
overt symptoms or have slow-changing effects, such as cholesterol
are lower on the criticality list. In this method, the
interventions are arranged in the order of disease-criticality.
[0264] Filtering: as another step in the personalization, in this
method, the interventions are filtered using the member profile and
factors. If any interventions generated by the various algorithms
are mismatched to the member profile, the chances of being ignored
are higher. This method serves as a final filter to eliminate
interventions that do not match the member's age, gender, race,
socio-economic status, education level, whether the member prefers
concise or detailed information, etc. The objective is to ensure
that only the most appropriate interventions and content are
sent.
[0265] Categorization into disease-specific folders: as the final
step in the personalization, the interventions are categorized into
disease-specific categories and grouped together into separate
`folders` for display purposes. A consolidated view is also
generated for display (see FIG. 13).
[0266] Initial frequency and timing: Each intervention has a
frequency and timing when it is sent to the member. Depending on
the intervention, the frequency is set at daily, twice weekly,
weekly, monthly, quarterly or annually. For example, a medication
reminder may be set at a daily frequency and the timing may be set
at 8:00 AM and/or 8:00 PM. An adherence measurement reminder may be
once every three days or once a week, or may be sent on random
days, at random (but reasonable) timings. Timing is also event
driven, for example sending a medication packing reminder to a
member on the evening before an out-of-town trip is based on the
timing of the trip.
[0267] Personal Page, member modifications and acceptance: the
member is shown a personal page (see FIG. 14) with different
elements, including the consolidated and categorized folder views
of the interventions planned for the member. From this page, the
member can accept or modify the interventions, their timing and
other parameters. Mandatory interventions cannot be deleted but
their timing and frequency can be modified. Supplementary
interventions can also be deleted by the member. Once the member
has modified the personal intervention plan, he or she has to
accept the plan in order to activate it, after which the
interventions are automatically sent. The member can login to their
personal page at any time and modify the interventions. Until
acceptance, none of the modifications are valid.
[0268] Intervention Database
[0269] The intervention database is a repository of all the
interventions that can be sent by the present system. Links to
third-party interventions are also stored here, to be drawn upon
when appropriate, and the respective e-commerce interactions are
enabled. The present system can thus be a single point of reference
for all interventions to be sent to a particular member, whether
the interventions are within the present system or within external
parties. The interventions are structured into the intervention
model below before storage in the database. This structure
facilitates the identification of appropriate interventions from
the database for a particular member.
[0270] Intervention Model
[0271] With respect to FIG. 5E, the attributes of an intervention
and the response options and rules for handling the responses
constitute the intervention model. The attributes shown in this
embodiment are for illustrative purposes and may be expanded in
other embodiments.
[0272] Types of interventions: interventions may be of different
types depending on the purpose. The types in one embodiment are:
informational, influencing, enabling, measuring, and event-driven.
Informational interventions convey information one-way to the
member, such as event dates or appointments. Influencing
interventions seek to increase awareness, increase perception of
susceptibility, and so on, with the expectation of some thought or
action from the member. It may be informational but the intent is
to elicit some response, either overt or hidden. As mentioned
previously, compelling images of people who have suffered as a
result of neglecting their diseases may influence the member to
start thinking about their own situation. Enabling interventions
are designed to help the member carry out some task. For example, a
member in the decision stage of change with respect to screenings
may find an action item checklist useful in scheduling and
attending screenings, i.e. moving to the action stage of change.
Measuring interventions are designed to ascertain various adherence
behaviors. For example, a member who has moved to the action stage
of change with respect to screenings and has set up the screening
appointments may be sent a measuring intervention after the
screening to ascertain whether or not the member actually went for
the screening. Interventions are also event-driven. An example
might be a checklist of items to discuss with the doctor that is
sent before an appointment.
[0273] Intervention Channel: interventions are transmitted through
multiple channels such as: SMS (cell phone), email, landline,
alternate (family member, caregiver, and neighbor) phone, pager,
PDA, internet, online community, online mentor, doctor, provider,
nurse, pharmacist, volunteer and so on, as shown in FIG. 15. The
purpose of the channel is to electronically or physically get the
intervention to the member. Some channels are more effective than
others, depending on the member's profile, and the present system
automatically selects the most appropriate channels for the member.
It is well known that multiple channels do a better job of
conveying the message, so the same intervention may be sent over
more than one channel.
[0274] Intervention frequency: each intervention has a frequency at
which it is sent to the member. Depending on the intervention, the
frequency is set at daily, twice weekly, weekly, monthly, quarterly
or annually. For example, a medication reminder may be set at a
daily frequency. An adherence measurement reminder may be once a
week, or may be sent on random days. An annual checkup reminder may
be sent once a year. In one embodiment, the intervention frequency
is fixed, whereas in a different embodiment, means are provided for
the member to modify the frequency.
[0275] Intervention timing: interventions also need to be timed for
maximum response from the member. Morning and evening medication
reminders may be sent to one member at 8:00 AM and 8:00 PM, and at
different times for a different member. The timing can also be
member-defined. In addition, if a member is traveling in different
time zones, the reminder timings have to be automatically adjusted
for the respective time zones. Timing is also event driven, for
example sending a medication packing reminder to a member on the
evening before an out-of-town trip is based on the timing of the
trip. Other events include: before food, after food, before
screening, after screening, before doctor visit, and so on.
[0276] Response options and handling rules: certain interventions
require the user to respond while others are for informational
purposes only. For interventions requiring responses, options for
responding are preset in the system and presented in the user
interface, along with the intervention message and content. Some
interventions require a `Yes` or `No` response, such as those that
ask a question (e.g. `Have you set up an appointment?`), others
require an `OK` response, signifying acknowledgement that the
interventions has been viewed and considered (e.g. `Please talk to
your pharmacist about food restrictions`), yet others require a
text or number to be entered (e.g. `What is your blood pressure
today?`). Another type of intervention presents a number of items
as a checklist in the user interface, and requires the user to
select one or more of the items. Depending on the type of
intervention, when the user enters or selects one or more of the
response options, the system transitions the user to the next
appropriate logical stage or process. For example, if the user
responds with a `Yes` to the `Have you set up an appointment?`
intervention, the system transition the user to the next logical
stage to the user, namely, `Please enter the appointment details`.
If the user responds with a `No`, the system transitions the user
to a different logical stage, namely, `Please set up an
appointment`. These transition rules comprise the rules for
handling responses and are incorporated within the logic of the
system, as shown in FIGS. 5C and 5D. In the case of an intervention
with a checklist of options, the user may select one or more
options and cause the system to transition the user to the next
preset stage and to invoke multiple processes corresponding to each
of the selected options. For example, a multiple checklist item
stage might be as follows:
[0277] `Did the doctor:
[0278] [ ] ask you to come back for another visit?
[0279] [ ] give you any prescriptions?
[0280] [ ] ask you to take blood sugar readings?
[0281] [ ] ask you to get an eye exam?
[0282] The user can select any or all of these options. If the user
selects the first option, the system transitions the user to the
next stage which might be something like: `Please set up an
appointment` and the user would continue along a set of stages
along the process of setting up and going for the next appointment.
For the other options, each will invoke a separate process such as
`Filling or refilling prescriptions`, `Taking blood sugar
readings`, and `Getting an eye exam`, respectively. Each such
invoked process has its own set of phases and stages, very much
like a condition, and the system sends the respective interventions
from each of these invoked processes following the same logic, and
presents the current stages and interventions in the same user
interface.
[0283] Content and Content Database
[0284] In the preferred embodiment, the system uses the web as the
content database, retrieves content in real time, based on
pre-configured search words, and dynamically displays the retrieved
content links in the user interface. Search words are tied to
specific condition-states and other attributes of the intervention
such as `learn more`, `how do I`, `why should I`, `ask your
Doctor`, and so on. These search words are transmitted to general
search engines (e.g. Google, Yahoo, etc.), and the relevant content
links are retrieved and displayed. The user can access any of the
retrieved content by clicking on the displayed links. In this way,
there is no need to maintain a database of content and there is
greatly diminished need to maintain the freshness of the links,
since they are all live links. In addition to retrieving content
from general search engines, the system also retrieves similar
content from `certified` or `trusted` sources such as WebMD or Mayo
Clinic. Content from these sources has been vetted and verified by
qualified medical professionals as opposed to content from general
search engines which may or may not be verified in such a manner.
Further, the content links can also be directed to a database of
custom content, such as content relevant to a specific clinical
trial that has been approved and released for trial participants.
Another example might be product or program-specific content from
pharmaceutical firms, employers or health plans.
[0285] As shown in FIG. 6, in another embodiment, the content
database houses the raw information that is to be transmitted by an
intervention. Content, in the form of test, graphics, photographs,
audio, video, and other common formats are indexed and stored in
the database. In some cases, external content may be imported and
cached in the content database for quick, accurate and reliable
access, especially for content from links that change over
time.
[0286] All content, regardless of source, is stored in the content
database and standard content management methods are used to
maintain the freshness of the content.
[0287] Content Model
[0288] The content model characterizes each specific content item
in terms of several elements: topic, disease, disease-state, stage
of change, language, readability, demographic-appropriate, format
and ranking. Individual content items are categorized in terms of
these elements in order to facilitate selection for interventions.
For example, a content item may be a highly rated (ranking) video
(format) in English or Spanish (language) with subtitles
(readability) of a young man (demographic-appropriate: age, gender)
who has gone blind (disease-state) as a result of neglecting his
diabetes (disease), that may be very compelling to a member in the
(pre-contemplation) stage of change. The topic in this example
would be disease sequelae.
[0289] The `Topic` element indicates what the content item is
about. The `Disease` element indicates which disease(s) the content
item is relevant to; there may be multiple diseases. The
disease-state element refers to the state of the individual with
respect to disease(s), and indicates the member's interests in the
treatments or risk factors for specific diseases, which disease
screenings the member has taken, participation in prevention and
wellness programs, disease-state, interests, what symptoms the
member has, which diseases the member has been diagnosed with,
which of the diagnosed diseases the member is being treated for,
family history of diseases, and the state of control of the
diagnosed diseases. A personal health risk assessment may also be
included. The `Stage of Change` element has to do with the
behavioral stage of the member with respect to a specific health
behavior. There are five stages of change: pre-contemplation (in
which the member is not even thinking about a behavioral change
such as going in for screenings), contemplation (in which the
member starts thinking about screenings), decision (in which the
member decides to go in for a particular screening), action (in
which the member actually goes in for the screening) and
maintenance (in which the member goes in for ongoing screenings on
a regular basis as recommended by medical guidelines). The
`Language` element specifies the language of the content (English,
Spanish, French, etc.). The `Readability` element is based on
whether the content can be understood by someone with a grade 8
education or less. The `Demographic-Appropriate` element specifies
whether the content item is age-appropriate, gender-oriented or
neutral, or has affinity to a specific ethnic or racial background,
or is relevant to a certain socio-economic status and so on. The
idea is to categorize the content item in ways that enable the
system to find the best suitable match to the member's own
demographics.
[0290] Content items and variants of the same item may need to be
stored in different formats in order to support multiple channels.
Textual formats are useful for mail, email, and SMS transmission,
but the SMS variant may be more condensed than the email version.
Voice formats are useful for some people--the system can read the
text and send it a landline phone. Similarly, for distribution via
the internet using links, video and audio formats bring a lot of
clarity. Content items are also ranked in terms of usefulness by
members. Each content item includes a 5-point rating scheme on a
scale of 1 to 5. Individual members enter the rating (at their
option) to indicate whether the item was useful or not, and the
aggregate score is used to rank the content item against other
similar content items. In addition, content items also have
variants representing different tones: negative polite, positive
polite, bald, motivational, punitive and so on.
[0291] Portal
[0292] As shown in FIG. 15, in one embodiment, the portal acts on
the personalized intervention plan, and serves specific
interventions via the designated channel to the designated member
at the appointed time. The personalized intervention plan
specifies, for a particular member, the various interventions that
are mandatory and supplementary, and includes member-specific
parameters for each intervention such as the channel, timing,
frequency, tone, format and so on. The portal also acts as the
conduit from the member's personal page to all the internet
resources such as links to content, online communities, messages,
and so on. In addition, the portal provides a mechanism by which
member web behavior and responses to measuring interventions are
gathered.
[0293] The initial interface to the member from the portal is
through the personal page which contains an ordered list of
proposed interventions comprising the member's intervention plan.
The member modifications to the interventions are recorded and
stored in the member history database. At any time, the member can
access the system via the portal and make further modifications to
the inputs, profile or interventions. After the interventions are
served to the member, the member's behavior is observed in terms of
the response to the intervention and the content, and in terms of
interaction with the portal, i.e., web behavior.
[0294] A member's web behavior indicates the level of engagement. A
highly engaged member will access the system on a frequent basis,
click on the links provided and respond to `usefulness` ratings
embedded in the content. A highly engaged member may also modify
interventions more frequently than those who are disinterested or
not comfortable with the user interface. Member engagement is also
indicated by their participation on online communities--whether
they merely visit occasionally or whether they actively participate
in terms of entering questions, answering other's questions, act as
mentors to others, and so on.
[0295] Member responses to interventions are also recorded as they
indicate member engagement as well. Whether the member responds to
interventions by carrying out the actions requested, including
keying in numbers on a keypad, whether the member responds to the
embedded content usefulness entry and whether the member does this
on a consistent basis all have a bearing on the member's level of
engagement. There responses are collected via the portal through
multiple channels and recorded in the operational database where it
is held for a short term and then stored in the member history
database for the long term.
[0296] Methods to Capture Adherence Information
[0297] Adherence Tracking
[0298] Measurement interventions are used to capture adherence. A
measurement intervention is typically in the form of a question to
which the member is required to respond. If the SMS channel is
used, a text message such as `Did you take your morning medicine
today?` would be followed by a prompt: "Please enter 1 for yes or 0
for no`. If the member responds as requested, with a 1 or 0, then
the system interprets the entries as answers to the specific
measurement intervention and records the measurement in the
operational database. Other types of questions are also possible,
requiring a number to be keyed in. An example would be an SMS text
measuring intervention `In the last 3 days how many doses did you
miss?` followed by a prompt: `Please enter a number using the
keypad`. If the member responds to the intervention with a valid
number (it cannot be greater then the total number of doses
prescribed for the member), the system interprets the answer and
records it in the operational database. In this embodiment, we are
using this type of method known as a self-report, in which the
individual directly answers the measuring interventions. In other
embodiments, alternate ways of obtaining adherence data may be
used. For example, medications may be dispensed in special
containers instrumented with detection electronic circuitry that
automatically transmit the time when the container was opened (the
assumption is that the member actually consumed the drugs at the
same time). These types of devices may be interfaced with the
portal and adherence measurements may proceed automatically.
[0299] Member Databases
[0300] As shown in FIG. 2 and FIG. 3, in one embodiment, all the
inputs and derived member factors are stored in secure member
databases. This database is the source for the personalization and
analytics.
[0301] Methods for Handling Non-Response
[0302] As shown in FIG. 16, in one embodiment the `Time Stamp`
algorithm determines the appointed time T.sub.0 for a particular
intervention and passes the command to the `Open Intervention`
algorithm that opens the particular intervention that is drawn from
the intervention database. If the intervention is time-based, the
algorithm records the time T.sub.0; if the intervention is
count-based, it records the zero count N.sub.0; if the intervention
is based on number of elapsed days, then the day count is zero'd.
i.e., D.sub.0. The `Record & Send` algorithm stores the
intervention record in the member history database and the portal
then sends the intervention to the member. The `Open Intervention`
algorithm continues to monitor the elapsed time, count or days as
applicable to the intervention. At the appointed time T.sub.1, the
system checks the operational database to see if there has been a
response to the intervention. Similarly if the appointed count is
N.sub.1 or appointed days are D.sub.1. If there has been a
response, the intervention is closed. If there has been no
response, the system invokes the escalation process.
[0303] Within the escalation process (see FIG. 17), there are
different escalation procedures for different types of
interventions. When there has been no response to an intervention
at the first appointed time T.sub.1, first appointed count N.sub.1,
or first appointed day D.sub.1, depending on the type of the
intervention. The appointed times T.sub.1, T.sub.2, T.sub.3,
T.sub.4, appointed counts N.sub.1, N.sub.2, N.sub.3, N.sub.4, and
appointed days D.sub.1, D.sub.2, D.sub.3, D.sub.4, are member
specific parameters. The `Open Intervention` algorithm calculates
the elapsed time (T-T.sub.0), elapsed count (N-N.sub.0) and elapsed
Days (D-D.sub.0), depending on the type of intervention. For a
time-based intervention, when the elapsed time has exceeded the
member parameter T.sub.2, the tone of the intervention is escalated
to positive, then to a `bald` tone when it has exceeded the member
parameter T.sub.3, and finally, when it has exceeded the member
parameter T.sub.4, the caregiver is notified. As an example, a
reminder intervention (time-based) may begin with a neutral `It is
time for your morning medicine` at T.sub.0, then escalate the tone
to a positive-polite `If you haven't taken your morning medicine
already, please take it now`, then to a bald `Please take your
morning medicine now`. In a similar manner, for a count-based
intervention, the number of times the intervention has been
repeated (N-N.sub.0) is tracked; at N.sub.2, the intervention is
sent to the alternate phone provided by the member, at N.sub.3, the
intervention is sent to the alternate contact (provided by the
member, and could be an online mentor), and at N.sub.4, the
caregiver is notified. Similarly, for day-based interventions, at
D.sub.2, D.sub.3 and D.sub.4 the escalation is to change the
intervention frequency, notify the caregiver and notify the
provider, respectively.
[0304] Interventions are also adapted based on member non-response.
FIG. 26a describes one embodiment of the intervention adaptation
model. In this embodiment, the underlying premise is if an
intervention is working, it should be continued but interventions
that have stopped working should be changed. The decision may be
driven by the adherence slope, as shown in this figure, but other
indicators such as the trend in adherence slope may also drive the
decision. If the slope is greater than zero, or zero, the
intervention is working and will not be changed. If the slope is
less than zero, the intervention is not working and will be
replaced or changed in some way. Mandatory interventions will not
be deleted but the frequency or timing may be changed (see below),
but supplementary interventions can be replaced entirely. There is
a larger list of candidate supplementary interventions that are
ranked in different categories (disease criticality, usefulness,
etc.) from which the top few are selected to be initially served.
Based on member response, the system will automatically eliminate
interventions that are being ignored and replace them with other
interventions that may be ranked lower in the different categories.
FIG. 26b describes another embodiment in which the frequency of the
intervention is adapted to suit the member's preferences. In this
embodiment, the underlying premise is that if a member does not
respond to interventions (such as adherence measurements) every
time, then the interventions are too frequent and should be made
less frequent. There are other reasons for not responding, but in
this embodiment, non-response is the criterion. Interventions are
initially served at the current frequency, typically bi-weekly. If
the member responds to instances of an intervention more than 75
percent of the time, the frequency is deemed to be matched to the
member's preferences and the intervention frequency is continued.
If the member response is less than 75 percent of the time, the
intervention frequency is reduced.
[0305] Analytics
[0306] As shown in FIG. 18, there are two major types of analytics,
individual and aggregate. Member adherence data, stored in the
member history database and other member inputs, stored in the
member databases are inputs for the analytics. Individual analytics
are performed on member-specific data that is de-identified but has
pointers so that individual functions such as setting incentive
payments for individual members may be performed. Aggregate
analytics are performed on de-identified data without any pointers
that can be used to trace the data back to any specific individual.
Aggregate analytics are performed on data about groups of people in
order to elicit group risk profiles, group improvements, drug
consumptions, and so on.
[0307] Individual Analytics
[0308] Member profile updates: one of the key uses of the member
web behavior and intervention response data is to refine and update
the member's profile. Members' preferences and profiles change over
time. For example a member may be in a pre-contemplation stage of
change at some point and as a result of multiple influencing
interventions, may move to a contemplation or even action stage of
change in a few weeks. Another member may have some painful
symptoms at one point in time which may be alleviated by taking
pain killers, with the pain gone, the member's state of health will
be different in a matter of days. Clearly, a member's profile
changes over time and needs to be updated periodically or whenever
a change is detected, so that further interventions are based on
the current profile and not the older one.
[0309] Adherence Slope: with reference to FIG. 22 which describes
the method by which the adherence slope is derived from one set of
measurements that are responses to a question such as `Have you
taken your dose?` that requires a `Yes or No` or `1 or 0` answer.
The member history database contains the historical responses to
this measurement, including the current value and the previous
value. If the current value is a `No` and the previous value is a
`Yes`, the adherence slope is deemed to be less than zero. If the
current value is a `No` and the previous value is also a `No`, the
adherence slope is deemed to be zero. If the current value is a
`Yes` and the previous value is either a `Yes` or a `No`, the c
adherence slope is deemed to be greater than zero. FIG. 23
describes the method by which the adherence slope is derived from a
different set of measurements, namely, a question such as `How many
doses did you miss in the last D days?` that requires a numeric
response, typically 0 to 9. The response is converted to a D-day
adherence rate. The member history database contains the historical
responses to this measurement and the calculated adherence rates.
The rate is considered to be low if more than 50 percent of the
doses are missed (typically three out of six doses in a 3-day
period), medium if between 18 percent and 49 percent of the doses
are missed (typically two out of six doses in a 3-day period), and
high if only 17 percent or less of the doses are missed (typically
one or none of the six doses in a 3-day period). If the current
rate is low and the previous rate is low, medium or high, the
adherence slope is deemed to be less than or equal to zero. If the
current rate is medium and the previous rate is high or medium, the
adherence slope is also deemed to be less than or equal to zero. If
the current rate is medium and the previous rate is low, the
adherence slope is deemed to be greater than zero. If the current
rate is high and the previous rate is low, medium or high, the
adherence slope is deemed to be greater than zero.
[0310] Credibility Score: FIG. 20 describes the process by which
the credibility score is derived. This is done on a continuous
basis, being triggered whenever new information is recorded in the
member history database. The credibility score is used to adjust
the self-reported adherence information to compensate for the known
over-estimation bias in self-reports. One determinant of the
credibility score is the level of member engagement, as indicated
by the number of member responses to interventions. The source of
data for this process is the member history database, from which
the responses to interventions are evaluated. If there is no
response, the item score is a -1, and if there is a response, the
item score is a +1. The number of non-responses and the number of
responses are summed to provide one component of the credibility
score. Another component of the credibility score comes from the
member web behavior, which also indicates the level of the member's
engagement with the system at a user-interface level. The more
engaged the member, in terms of clicking on the links provided,
participating in online communities, and so on, the higher this
component of the credibility score. A third component of the
credibility score comes from the member's clinical information
which typically resides in external databases held by providers and
physicians and is imported into the integration database, assuming
the required permissions and access rights are in place. The
specific clinical data of interest are the key indicators of
disease control, such as serum cholesterol levels, glycosylated
hemoglobin for diabetics, and so on. Regardless of the member's
adherence self-reports, the true test is whether the desired health
outcomes are achieved. If a member's diseases are being controlled,
the relevant disease indicators should be within normal ranges. If
these indicators are not within normal ranges, the item score is a
-1, and if they are within normal ranges, the item score is a +1.
The item scores are summed and incorporated into the credibility
score. The underlying assumption is that higher adherence, if
self-reported by the member, should be reflected in the clinical
results that are closer to normal values. There are situations
where a particular drug, even if taken exactly as directed, may not
produce the desired clinical results; these are treated as
exceptions. The credibility score determines an adjustment factor,
which is qualitatively set at high, medium or low, and the
adjustment factor is used to reduce the self-reported adherence
responses by 0, 25 or 50 percent, as an example. These are system
parameters that can be set externally.
[0311] PurpleTeal Score: FIG. 25 shows the inputs to the Member
PurpleTeal Score. The PurpleTeal score is a figure of merit that
characterizes a member's overall health behavior, similar to a
person's credit-rating. It is a combination of several scores:
screening adherence, medication adherence, treatment adherence,
credibility and wellness adherence, and indicators: stage of
adherence, response to interventions, response to content,
community participation, calendar utilization, function
utilization, web behavior, self management, and other indicators
included in `Etc.`. The respective scores and indicators for a
particular member are weighted, added and coded to yield the
member's PurpleTeal score.
[0312] Predictive Analytics--Expected Adherence
[0313] The member profile may be used to more accurately predict
and manage risk. In one embodiment, the member profile is used to
predict the expected adherence behavior which in turn can then be
used as a baseline against which future actual adherence behavior
may be compared. For example, based on a member's age, gender and
race, the vulnerability mapping algorithm predicts that the member
is susceptible to certain diseases and automatically generates
screening oriented interventions for these diseases. At the same
time, the affordability mapping algorithm, based on the member's
income, family size and other factors, predicts that the member
will not go for the screening and automatically generates enabling
interventions to ease the cost through sponsored free screening
events. Thus, inherent in the different mapping algorithms are
predictions of expected adherence behavior. These elements are
combined to yield an expected adherence profile for each
member.
[0314] Predictive Analytics--Probability of Hospitalization
[0315] In another embodiment, the system provides analytics that
use patient adherence data as a leading indicator to improve
disease management programs. Patient adherence is treated as
another vital sign that is captured on a regular basis. When a
particular patient stops taking medicines it is only a matter of
time before health problems become serious enough to warrant
medical attention. Thus adherence data can be useful in identifying
which patients are likely to require medical attention if left
unattended and disease management programs can proactively stratify
risks. Additionally, such patients can be contacted and asked to
resume their medications in an attempt to stave off unnecessary
medical treatments.
[0316] Incentive Achievement Analytics
[0317] The system analyzes the database for adherence trends and
history for individual patients. Subject to applicable privacy
regulations, the trends and history may be provided to insurance
companies, payers or managed-care organizations. These
organizations may further use the information to structure
incentives, such as rebates or premium adjustments, to improve the
adherence performance of individual patients. This data may also be
transmitted to providers for use in managing `Pay-for-Performance`
program incentives.
[0318] Aggregate Analytics
[0319] Drug Consumption Analytics: current supply chain management
systems can only track drugs to the pharmacy level. Once the
prescriptions are filled and taken from the pharmacy, it is
difficult to track consumption. Adherence data collected from
individual members is aggregated into drug specific consumption
patterns and used to predict future drug requirements. This
analytic is provided to pharmaceutical manufacturers, distributors
and pharmacies to enable timely and accurate supply replenishment
and production forecasting.
[0320] Employee population expected adherence risk profile: this is
a consolidation of the individual expected adherence analytics.
Using this analytic, employers and others can examines groups of
people, estimate their risks of non-adherence and structure overall
incentive programs to improve adherence.
[0321] Risk reserve projections: since adherence is a leading
indicator of the level of utilization of expensive health services,
the population adherence risk profile is used to estimate the heath
expenditures on a more current basis. This can be done monthly or
more frequently and the risk reserve monies can be adjusted on a
more frequent basis. This improves the accuracy of the risk reserve
projections.
[0322] In the foregoing specification, embodiments of the invention
have been described with reference to numerous specific details
that may vary from implementation to implementation. Thus, the sole
and exclusive indicator of what is the invention, and is intended
by the applicants to be the invention, is the set of claims that
issue from this application, in the specific form in which such
claims issue, including any subsequent correction. Any definitions
expressly set forth herein for terms contained in such claims shall
govern the meaning of such terms as used in the claims. Hence, no
limitation, element, property, feature, advantage or attribute that
is not expressly recited in a claim should limit the scope of such
claim in any way. The specification and drawings are, accordingly,
to be regarded in an illustrative rather than a restrictive
sense.
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