M MATRIX

L'Oreal USA Creative, Inc.

Application Filed: 2021-05-04

Trademark Application Details

The mark consists of a rainbow-colored stylized letter "M" shaded from orange on the left to red, pink, violet, indigo, blue and green on the right, consisting of a square with a cut angle in the top, two parallel lines following the left, bottom and right sides, with the bottom outside edges being rounded; to the right is the word "MATRIX" in stylized lettering.

Mark For: M MATRIX™ trademark registration is intended to cover the categories of online retail store services featuring hair care preparations, styling preparations, permanent waves, hair coloring preparations, color additives, and hair bleaches.

Status

2021-05-07 UTC

LIVE APPLICATION Awaiting Examination

The trademark application has been accepted by the Office (has met the minimum filing requirements) and has not yet been assigned to an examiner.

Research	OneLook Acronym Finder
Serial Number	90689258
Mark Literal Elements	M MATRIX
Mark Drawing Type	-
Mark Type	Service Mark
Standard Character Claim	No
Current Location	NEW APPLICATION PROCESSING 2021-05-07
Basis	1(a)
Class Status	ACTIVE
Primary US Classes	100: Miscellaneous 101: Advertising and Business 102: Insurance and Financial
Primary International Class	035 - Primary Class (Advertising and business) Advertising; business management; business administration; office functions.
Filed Use	Yes
Current Use	Yes
Intent To Use	No
Filed ITU	No
44D Filed	No
44E Current	No
66A Current	No
Current Basis	No
No Basis	No
Attorney Name	Lisa M. Gigliotti
Attorney Docket Number	MTX

Timeline

2021-03-01	Date of First Use
2021-03-01	Date of Use In Commerce
2021-05-04	Application Filed
2021-05-07	Location: NEW APPLICATION PROCESSING
2021-05-07	Status: Live/Pending
2021-05-07	Status: New application will be assigned to an examining attorney approximately 3 months after filing date.
2021-05-07	Transaction Date

Trademark Parties (Applicants & Owners)

Party:	L'Oreal USA Creative, Inc.
Address	10 Hudson Yards New York, NEW YORK UNITED STATES 10001
Legal Entity Type	Corporation
Legal Entity State	DELAWARE

Documents

Application	MULTI	2021-05-04
Drawing	JPEG	2021-05-04
Specimen	JPEG	2021-05-04

Design Search Codes

011501	Rainbows
260903	Incomplete squares; Squares, incomplete
260909	Squares made of geometric figures, objects, humans, plants or animals
260912	Squares with bars, bands and lines
260920	Squares inside one another
260921	Squares that are completely or partially shaded
261701	Bands, straight; Bars, straight; Lines, straight; Straight line(s), band(s) or bar(s)
261704	Bands, vertical; Bars, vertical; Lines, vertical; Vertical line(s), band(s) or bar(s)
261725	Other lines, bands or bars
270301	Geometric figures forming letters, numerals or punctuation

Attorney of Record

LISA M. GIGLIOTTI
L'OREAL USA CREATIVE, INC.
10 HUDSON YARDS
NEW YORK, NY 10001

Good, Services, and Codes

International Codes:	35
U.S. Codes:	100,101,102

Type Code	Type
CC0000	The color(s) red, pink, violet, indigo, blue, green and white is/are claimed as a feature of the mark.

Trademark Filing History

Description	Date	Proceeding Number
NEW APPLICATION ENTERED IN TRAM	2021-05-07

Similar Marks

Mark Image Registration \| Serial	Company Trademark Application Date
M MATRIX 90689258 not registered Live/Pending	L'Oreal USA Creative, Inc. 2021-05-04
M MATRIX 85685012 4413152 Live/Registered	Matrix Design Group, LLC 2012-07-24
M MATRIX 76648519 3221108 Dead/Cancelled	Matrix Manufacturing, Inc. 2005-10-14
M MATRIX 76349329 2639334 Dead/Cancelled	JOHNSON HEALTH TECH NORTH AMERICA, INC. 2001-12-17

uspto.report is an independent third-party trademark research tool that is not affiliated, endorsed, or sponsored by the United States Patent and Trademark Office (USPTO) or any other governmental organization. The information provided by uspto.report is based on publicly available data at the time of writing and is intended for informational purposes only.

While we strive to provide accurate and up-to-date information, we do not guarantee the accuracy, completeness, reliability, or suitability of the information displayed on this site. The use of this site is at your own risk. Any reliance you place on such information is therefore strictly at your own risk.

All official trademark data, including owner information, should be verified by visiting the official USPTO website at www.uspto.gov. This site is not intended to replace professional legal advice and should not be used as a substitute for consulting with a legal professional who is knowledgeable about trademark law.