AFFIRM

Affirm, Inc.

Application Filed: 2021-04-05
Trademark Application Details
Trademark Logo AFFIRM

The mark consists of lowercase text "affirm" with a partial circle over "irm," all in white, on a field of indigo.

Mark For: AFFIRM™ trademark registration is intended to cover the categories of downloadable computer software for transaction authorization, credit authorization, and processing electronic payments; downloadable computer programs for credit authorization, processing financial transactions, and facilitating financial transactions by collecting, storing and transmitting data and information for use in financing of purchases; downloadable computer software for enabling users to purchase goods and services electronically; downloadable software in the nature of a mobile application for enabling users to purchase goods and services electronically, as well as transaction authorization, credit authorization, processing electronic payments, processing financial transactions, and facilitating financial transactions by collecting, storing and transmitting data and information for use in financing of purchases; downloadable computer software for viewing and managing financial accounts; magnetically encoded debit cards. [all]

>The color(s) white, indigo is/are claimed as a feature of the mark. The mark consists of lowercase text "affirm" with a partial circle over "irm," all in white, on a field of indigo.

Status

2021-07-02 UTC
LIVE APPLICATION Awaiting Examination
The trademark application has been accepted by the Office (has met the minimum filing requirements) and has not yet been assigned to an examiner.


Research OneLook Acronym Finder
Serial Number90623184
Mark Literal ElementsAFFIRM
Mark Drawing Type-
Mark TypeTRADEMARK. SERVICE MARK
Standard Character ClaimNo
RegisterPRINCIPAL
Current LocationNEW APPLICATION PROCESSING 2021-04-08
Basis1(b)
Class StatusACTIVE
Primary US Classes
  • 021: Electrical Apparatus, Machines and Supplies
  • 023: Cutlery, Machinery, Tools and Parts Thereof
  • 026: Measuring and Scientific Appliances
  • 036: Musical Instruments and Supplies
  • 038: Prints and Publications
Primary International Class
  • 009 - Primary Class
  • (Electrical and scientific apparatus) Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, measuring, signaling, checking (supervision), lifesaving and teaching apparatus and instruments; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus.
Filed UseNo
Current UseNo
Intent To UseYes
Filed ITUYes
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameJami A. Gekas
Attorney Docket Number117726-2010

Timeline

2021-04-05Application Filed
2021-04-08Location: NEW APPLICATION PROCESSING
2021-04-08Status: Live/Pending
2021-04-08Status: New application will be assigned to an examining attorney approximately 3 months after filing date.
2021-04-08Transaction Date

Trademark Parties (Applicants & Owners)

Party: Affirm, Inc.
Address650 California Street San Francisco, CALIFORNIA UNITED STATES 94108
Legal Entity TypeCorporation
Legal Entity StateDELAWARE

Documents

ApplicationMULTI2021-04-05
DrawingJPEG2021-04-05

Design Search Codes

260106Circles, semi; Semi
261709Bands, curved; Bars, curved; Curved line(s), band(s) or bar(s); Lines, curved

Attorney of Record

JAMI A. GEKAS
FOLEY & LARDNER LLP
321 NORTH CLARK STREET
SUITE 3000
CHICAGO, IL 60654

Good, Services, and Codes


IC 009. US 021 023 026 036 038. G & S: Downloadable computer software for transaction authorization, credit authorization, and processing electronic payments; downloadable computer programs for credit authorization, processing financial transactions, and facilitating financial transactions by collecting, storing and transmitting data and information for use in financing of purchases; downloadable computer software for enabling users to purchase goods and services electronically; downloadable software in the nature of a mobile application for enabling users to purchase goods and services electronically, as well as transaction authorization, credit authorization, processing electronic payments, processing financial transactions, and facilitating financial transactions by collecting, storing and transmitting data and information for use in financing of purchases; downloadable computer software for viewing and managing financial accounts; magnetically encoded debit cards
IC 036. US 100 101 102. G & S: Computerized financial transaction authorization, namely, providing secure commercial transactions and payment options; computerized financial transaction authorization, namely, providing secure commercial transactions and payment options using a mobile device or debit card at a point of sale; financial services, namely, debt settlement, loan services, and payment processing services in the field of credit payments; debt settlement services; bill payment services; providing financial information; savings and financial account services; financial and banking services, namely, facilitating debit card transactions
IC 042. US 100 101. G & S: Software as a service (SAAS) services featuring software for processing electronic payments, authorizing financial transactions, managing and tracking electronic payment information and facilitating e-commerce services for others, namely, for allowing users to perform electronic business transactions via a global computer network; platform as a service (PAAS) services featuring software tools for users to build customized applications for processing electronic payments, authorizing financial transactions, managing electronic payment information, facilitating electronic payments and financial transactions, and performing electronic business transactions via a global computer network; providing temporary use of on-line non-downloadable software tools for processing electronic payments; providing temporary use of on-line non-downloadable authentication software tools for controlling access to and communications with computers and computer networks; providing temporary use of online non-downloadable computer software for financial transactions, electronic payments, credit assessments, and identity and electronic signature verification; providing temporary use of online non-downloadable software for facilitating electronic funds transfers and payments made via debit card; design, development and implementation of software

International Codes:9
U.S. Codes:021,023,026,036,038
International Codes:36
U.S. Codes:100,101,102
International Codes:42
U.S. Codes:100,101
Type CodeType
CC0000The color(s) white, indigo is/are claimed as a feature of the mark.
DM0000The mark consists of lowercase text "AFFIRM" with a partial circle over "IRM," all in white, on a field of indigo.

Trademark Filing History

DescriptionDateProceeding Number
NEW APPLICATION ENTERED IN TRAM2021-04-08

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