Application

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 90351750

Filing Date: 12/01/2020

To the Commissioner for Trademarks:

MARK: BRIGHTSIDE (Standard Characters, see mark)
The literal element of the mark consists of BRIGHTSIDE. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Goldflower, LLC, a limited liability company legally organized under the laws of Kansas, having an address of
      1 SW Security Benefit Place
      Topeka, Kansas 66636-0001
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 009:  Downloadable mobile applications for accessing financial information, financial health and financial wellness tools and resources, to evaluate, monitor, manage and customize financial goals, financial data, financial products, and financial health and financial wellness goals and outcomes
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

International Class 036:  Financial planning for retirement; Life insurance agency services; Financial services, namely, underwriting, issuance and administration of life insurance policies and annuities; Financial information and advisory services
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

International Class 042:  Providing online, non-downloadable, Internet-based software, namely, a behavioral science and data-driven technology platform that enables users to access financial health and wellness tools and resources, to evaluate, monitor, manage and customize financial goals, financial data, financial products, and financial health and wellness goals and outcomes
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.



The owner's/holder's proposed attorney information: Amy Brozenic. Other appointed attorneys are all other attorneys in the firm. Amy Brozenic of Lathrop GPM LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      Building 82, Suite 1000
      10851 Mastin Blvd.
      Overland Park, Kansas 66210-1669
      United States
      913-451-5100(phone)
      913-451-0875(fax)
      internalip@lathropgpm.com
The docket/reference number is 712450.
Amy Brozenic submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Amy Brozenic

PRIMARY EMAIL FOR CORRESPONDENCE: internalip@lathropgpm.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): amy.brozenic@lathropgpm.com; julie.ohara@lathropgpm.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $825 has been submitted with the application, representing payment for 3 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Amy Brozenic/   Date: 12/01/2020
Signatory's Name: Amy Brozenic
Signatory's Position: Attorney of Record, Kansas bar member
Payment Sale Number: 90351750
Payment Accounting Date: 12/01/2020

Serial Number: 90351750
Internet Transmission Date: Tue Dec 01 15:48:47 ET 2020
TEAS Stamp: USPTO/BAS-XX.XXX.XXX.X-20201201154847528
644-90351750-7504639faeec95a6e2a84ad638d
fb853bfaa16b01a5cfb0f4de9ea838218e1549-D
A-48472780-20201201143858530857