Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
TEAS Plus Application
Serial Number:90217736
Filing Date:09/28/2020
NOTE: Data fields with the * are mandatory under TEAS Plus. The wording "(if applicable)" appears where the field is only mandatory under the facts of the particular
application.
The color(s) medium brown, dark brown, orange, yellow, white, and gray is/are claimed as a feature of the mark. is/are claimed as a feature
of the mark.
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of the color medium brown appears in the wording "ULTIMATE CHALLENGE" and the wording "SPIRITS", the color medium brown appears in
the outside partial concentric circle, the color dark brown appears in the inside partial concentric circle and inside the design of glass tumbler, the color orange and yellow appear in the ice cube,
the color white appears in the background and in the glass tumbler, the color gray appears as the outline of the glass tumbler.
PIXEL COUNT ACCEPTABLE
YES
PIXEL COUNT
450 x 450
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
Ultimate Beverage Challenge LLC
*MAILING ADDRESS
50 Broadway
*CITY
Hawthorne
*STATE
(Required for U.S. applicants)
New York
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
10532
PHONE
908-964-2420
FAX
908-810-6631
*EMAIL ADDRESS
XXXX
WEBSITE ADDRESS
www.ultimate-beverage.com
LEGAL ENTITY INFORMATION
*TYPE
LIMITED LIABILITY COMPANY
* STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY WHERE LEGALLY ORGANIZED
New York
GOODS AND/OR SERVICES AND BASIS INFORMATION
*INTERNATIONAL CLASS
009
*IDENTIFICATION
Downloadable electronic publications in the nature of magazines in the field of beverage alcohol.
The specimen shows use of the mark in connection with the goods and/or services in commerce.
ADDITIONAL STATEMENTS SECTION
*TRANSLATION
(if applicable)
*TRANSLITERATION
(if applicable)
*CLAIMED PRIOR REGISTRATION
(if applicable)
*CONSENT (NAME/LIKENESS)
(if applicable)
*CONCURRENT USE CLAIM
(if applicable)
SECTION 2(f) Claim of Acquired Distinctiveness, based on Active Prior Registration(s)
The mark has become distinctive of the goods/services as evidenced by the ownership on the Principal Register for the same mark for
sufficiently similar goods/services of active U.S. Registration No(s). 3922534.
SECTION 2(f) Claim of Acquired Distinctiveness, based on Five or More Years' Use
The mark has become distinctive of the goods/services through the applicant's substantially exclusive and continuous use of the mark in
commerce that the U.S. Congress may lawfully regulate for at least the five years immediately before the date of this statement.
ATTORNEY INFORMATION
NAME
Donna H. Hartman
ATTORNEY BAR MEMBERSHIP NUMBER
XXX
YEAR OF ADMISSION
XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY
XX
FIRM NAME
Olenderfeldman LLP
STREET
422 Morris Ave
CITY
Summit
STATE
New Jersey
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
ZIP/POSTAL CODE
07901
PHONE
908-964-2420
FAX
908-810-6631
EMAIL ADDRESS
dhartman@olenderfeldman.com
CORRESPONDENCE INFORMATION
NAME
Donna H. Hartman
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
dhartman@olenderfeldman.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
rromanaux@olenderfeldman.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Plus
NUMBER OF CLASSES
1
APPLICATION FOR REGISTRATION PER CLASS
225
*TOTAL FEES DUE
225
*TOTAL FEES PAID
225
SIGNATURE INFORMATION
* SIGNATURE
/Donna H. Hartman/
* SIGNATORY'S NAME
Donna H. Hartman
* SIGNATORY'S POSITION
Attorney of Record, NY & NJ Bar Member
SIGNATORY'S PHONE NUMBER
908-964-2420
* DATE SIGNED
09/28/2020
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
TEAS Plus Application
Serial Number:90217736
Filing Date:09/28/2020
To the Commissioner for Trademarks:
MARK: ULTIMATE SPIRITS CHALLENGE (stylized and/or with design, see mark)
The literal element of the mark consists of ULTIMATE SPIRITS CHALLENGE. The color(s) medium brown, dark brown, orange, yellow, white, and gray is/are claimed as a feature of the mark. is/are claimed
as a feature of the mark. The mark consists of the color medium brown appears in the wording "ULTIMATE CHALLENGE" and the wording "SPIRITS", the color medium brown appears in the outside partial
concentric circle, the color dark brown appears in the inside partial concentric circle and inside the design of glass tumbler, the color orange and yellow appear in the ice cube, the color white
appears in the background and in the glass tumbler, the color gray appears as the outline of the glass tumbler.
The applicant, Ultimate Beverage Challenge LLC, a limited liability company legally organized under the laws of New York, having an address of
50 Broadway
Hawthorne, New York 10532
United States
908-964-2420(phone)
908-810-6631(fax)
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
For specific filing basis information for each item, you must view the display within the Input Table.
International Class 009: Downloadable electronic publications in the nature of magazines in the field of beverage alcohol.
Use in Commerce: The applicant is using the mark in commerce on or in connection with the identified goods/services. The applicant attaches, or will later submit, one specimen as a JPG/PDF image file
showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, regardless of whether the mark itself is in the standard character format or is a
stylized or design mark. The specimen image file may be in color, and the image must be in color if color is being claimed as a feature of the mark.
In International Class 009, the mark was first used by the applicant or the applicant's related company or licensee predecessor in interest at least as early as 04/15/2010, and first used in commerce
at least as early as 04/15/2010, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the
class of listed goods/services, consisting of a(n) The specimen shows use of the mark in connection with the goods and/or services in commerce..
SECTION 2(f) Claim of Acquired Distinctiveness, based on Active Prior Registration(s)
The mark has become distinctive of the goods/services as evidenced by the ownership on the Principal Register for the same mark for sufficiently similar goods/services of active U.S. Registration
No(s). 3922534.
SECTION 2(f) Claim of Acquired Distinctiveness, based on Five or More Years' Use
The mark has become distinctive of the goods/services through the applicant's substantially exclusive and continuous use of the mark in commerce that the U.S. Congress may lawfully regulate for at
least the five years immediately before the date of this statement.
For informational purposes only, applicant's website address is: www.ultimate-beverage.com
The owner's/holder's proposed attorney information: Donna H. Hartman. Donna H. Hartman of Olenderfeldman LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, is
located at
422 Morris Ave
Summit, New Jersey 07901
United States
908-964-2420(phone)
908-810-6631(fax)
dhartman@olenderfeldman.com
Donna H. Hartman submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S.
Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $225 has been submitted with the application, representing payment for 1 class(es).
Declaration
Declaration Signature
Signature: /Donna H. Hartman/ Date: 09/28/2020
Signatory's Name: Donna H. Hartman
Signatory's Position: Attorney of Record, NY & NJ Bar Member
Signatory's Phone Number: 908-964-2420
Payment Sale Number: 90217736
Payment Accounting Date: 09/28/2020
Serial Number: 90217736
Internet Transmission Date: Mon Sep 28 14:07:58 ET 2020
TEAS Stamp: USPTO/FTK-XX.XX.XXX.X-202009281407580116
03-90217736-75087d26cf849609a939ee6d89fb
cae3a08a3f19b128115c75d8493de54f2b8035-C
C-07576340-20200928135449902445