Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of the word HERO in a stylized format.
PIXEL COUNT ACCEPTABLE
NO
PIXEL COUNT
1922 x 1922
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
Hero Labs, Inc.
*MAILING ADDRESS
301 Mission Street
*CITY
San Francisco
*STATE
(Required for U.S. applicants)
California
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
94105
*EMAIL ADDRESS
XXXX
LEGAL ENTITY INFORMATION
TYPE
corporation
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY OF INCORPORATION
Delaware
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
030
*IDENTIFICATION
Bagels; cinnamon rolls; tortillas; croissants; breading and croutons
FILING BASIS
SECTION 1(b)
ATTORNEY INFORMATION
NAME
Kristin S. Cornuelle
ATTORNEY DOCKET NUMBER
44585.6000
ATTORNEY BAR MEMBERSHIP NUMBER
XXX
YEAR OF ADMISSION
XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY
XX
FIRM NAME
Orrick, Herrington & Sutcliffe LLP
STREET
2050 Main St., Suite 1100
CITY
Irvine
STATE
California
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
ZIP/POSTAL CODE
92614
PHONE
503-943-4828
EMAIL ADDRESS
ipprosecution@orrick.com
OTHER APPOINTED ATTORNEY
Peter D. Vogl, Beth M. Goldman, Diana Rutowski, Betsy W. Lee, Eileen Aghnami, Briggs Wright, Bela Karmel, Margaret Wheeler-Frothingham
CORRESPONDENCE INFORMATION
NAME
Kristin S. Cornuelle
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
ipprosecution@orrick.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
kcornuelle@orrick.com; mweddington@orrick.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Standard
NUMBER OF CLASSES
1
APPLICATION FOR REGISTRATION PER CLASS
275
*TOTAL FEES DUE
275
*TOTAL FEES PAID
275
SIGNATURE INFORMATION
SIGNATURE
/Andrew Miller/
SIGNATORY'S NAME
Andrew Miller
SIGNATORY'S POSITION
Head of Finance & General Counsel
DATE SIGNED
09/14/2020
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:90178994
Filing Date:09/14/2020
To the Commissioner for Trademarks:
MARK: HERO (stylized and/or with design, see mark)
The literal element of the mark consists of HERO. The applicant is not claiming color as a feature of the mark. The mark consists of the word HERO in a stylized format.
The applicant, Hero Labs, Inc., a corporation of Delaware, having an address of
301 Mission Street
San Francisco, California 94105
United States
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 030: Bagels; cinnamon rolls; tortillas; croissants; breading and croutons
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
The owner's/holder's proposed attorney information: Kristin S. Cornuelle. Other appointed attorneys are Peter D. Vogl, Beth M. Goldman, Diana Rutowski, Betsy W. Lee, Eileen Aghnami, Briggs Wright,
Bela Karmel, Margaret Wheeler-Frothingham. Kristin S. Cornuelle of Orrick, Herrington & Sutcliffe LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the
attorney(s) is located at
2050 Main St., Suite 1100
Irvine, California 92614
United States
503-943-4828(phone)
ipprosecution@orrick.com
The docket/reference number is 44585.6000.
Kristin S. Cornuelle submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any
U.S. Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $275 has been submitted with the application, representing payment for 1 class(es).
Declaration
Declaration Signature
Signature: /Andrew Miller/ Date: 09/14/2020
Signatory's Name: Andrew Miller
Signatory's Position: Head of Finance & General Counsel
Payment Sale Number: 90178994
Payment Accounting Date: 09/14/2020
Serial Number: 90178994
Internet Transmission Date: Mon Sep 14 13:11:14 ET 2020
TEAS Stamp: USPTO/BAS-XX.XX.X.XXX-202009141311148745
26-90178994-7506c7b45fc3fa273758c818f61f
3bf85e3941fe5245567a566d42e687fb83bbbc-D
A-11143741-20200910164645315980