Application

JOSE CUERVO JOSE CUERVO ESPECIAL FABRICA LA ROJENA TEQUILA

TEQUILA CUERVO, S.A. DE C.V.

Trademark/Service Mark Application, Principal Register

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 90175049
Filing Date: 09/11/2020

The table below presents the data as entered.

Input Field
Entered
SERIAL NUMBER 90175049
MARK INFORMATION
*MARK \\TICRS\EXPORT18\IMAGEOUT 18\901\750\90175049\xml1 \ APP0002.JPG
SPECIAL FORM YES
USPTO-GENERATED IMAGE NO
LITERAL ELEMENT JOSE CUERVO JOSE CUERVO ESPECIAL FABRICA LA ROJENA TEQUILA
COLOR MARK YES
COLOR(S) CLAIMED
(If applicable)
The color(s) gold, black, red is/are claimed as a feature of the mark.
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of a gold label framed by thick darker gold lines; seven coins in gold are at the top of the label; the words "JOSE CUERVO ESPECIAL" in black stylized letters are in the center of the label with the words "JOSE CUERVO" in signature on a gold background; at the bottom of the label is a round seal in red, with the words "FABRICA LA ROJENA TEQUILA" in gold on the edge of the seal, and in the center of the seal is a crest containing a design of a raven, an agave plant and coa (agave harvesting tool) in gold.
PIXEL COUNT ACCEPTABLE YES
PIXEL COUNT 259 x 260
REGISTER Principal
APPLICANT INFORMATION
*OWNER OF MARK TEQUILA CUERVO, S.A. DE C.V.
INTERNAL ADDRESS Avenida Periferico Sur No. 8500
*MAILING ADDRESS Tlaquepaque
*CITY Jalisco
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY Mexico
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
C.P.45609
*EMAIL ADDRESS XXXX
LEGAL ENTITY INFORMATION
TYPE corporation
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY OF INCORPORATION Mexico
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS 033 
*IDENTIFICATION Distilled blue agave liquor, alcoholic cocktail mixes, containing distilled blue agave liquor
FILING BASIS SECTION 1(b)
ATTORNEY INFORMATION
NAME Julianne Abelman
ATTORNEY DOCKET NUMBER 880414
ATTORNEY BAR MEMBERSHIP NUMBER XXX
YEAR OF ADMISSION XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY XX
FIRM NAME Abelman, Frayne & Schwab
INTERNAL ADDRESS 10th Floor
STREET 666 Third Avenue
CITY New York
STATE New York
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
ZIP/POSTAL CODE 10017
PHONE 212-949-9022
FAX 212 949-9190
EMAIL ADDRESS docket@lawabel.com
OTHER APPOINTED ATTORNEY Lawrence E. Abelman, Julie B. Seyler, Marie Anne Mastrovito, Frank Terranella, Erica Halstead
DOMESTIC REPRESENTATIVE INFORMATION
NAME Julianne Abelman
FIRM NAME Abelman, Frayne & Schwab
INTERNAL ADDRESS 10th Floor
STREET 666 Third Avenue
CITY New York
STATE New York
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
ZIP CODE 10017
PHONE 212-949-9022
FAX 212 949-9190
EMAIL ADDRESS docket@lawabel.com
CORRESPONDENCE INFORMATION
NAME Julianne Abelman
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE docket@lawabel.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES) fterranella@lawabel.com; cbasile@lawabel.com
FEE INFORMATION
APPLICATION FILING OPTION TEAS Standard
NUMBER OF CLASSES 1
APPLICATION FOR REGISTRATION PER CLASS 275
*TOTAL FEES DUE 275
*TOTAL FEES PAID 275
SIGNATURE INFORMATION
SIGNATURE /JA/
SIGNATORY'S NAME Abelman, Julianne
SIGNATORY'S POSITION Attorney for Owner, New York Bar member No. 2197036 (1988)
SIGNATORY'S PHONE NUMBER 212-949-9022 x168
DATE SIGNED 09/11/2020



Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)


Trademark/Service Mark Application, Principal Register

Serial Number: 90175049
Filing Date: 09/11/2020

To the Commissioner for Trademarks:

MARK: JOSE CUERVO JOSE CUERVO ESPECIAL FABRICA LA ROJENA TEQUILA (stylized and/or with design, see mark)
The literal element of the mark consists of JOSE CUERVO JOSE CUERVO ESPECIAL FABRICA LA ROJENA TEQUILA. The color(s) gold, black, red is/are claimed as a feature of the mark. The mark consists of a gold label framed by thick darker gold lines; seven coins in gold are at the top of the label; the words "JOSE CUERVO ESPECIAL" in black stylized letters are in the center of the label with the words "JOSE CUERVO" in signature on a gold background; at the bottom of the label is a round seal in red, with the words "FABRICA LA ROJENA TEQUILA" in gold on the edge of the seal, and in the center of the seal is a crest containing a design of a raven, an agave plant and coa (agave harvesting tool) in gold.
The applicant, TEQUILA CUERVO, S.A. DE C.V., a corporation of Mexico, having an address of
      Avenida Periferico Sur No. 8500
      Tlaquepaque
      Jalisco C.P.45609
      Mexico
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 033:  Distilled blue agave liquor, alcoholic cocktail mixes, containing distilled blue agave liquor
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.




The owner's/holder's proposed attorney information: Julianne Abelman. Other appointed attorneys are Lawrence E. Abelman, Julie B. Seyler, Marie Anne Mastrovito, Frank Terranella, Erica Halstead. Julianne Abelman of Abelman, Frayne & Schwab, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      10th Floor
      666 Third Avenue
      New York, New York 10017
      United States
      212-949-9022(phone)
      212 949-9190(fax)
      docket@lawabel.com
The docket/reference number is 880414.
Julianne Abelman submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant hereby appoints Julianne Abelman of Abelman, Frayne & Schwab
      666 Third Avenue
      10th Floor
      New York New York 10017
      United States
      212-949-9022(phone)
      212 949-9190(fax)
      docket@lawabel.com
as applicant's representative upon whom notice or process in the proceedings affecting the mark may be served.


The applicant's current Correspondence Information:
      Julianne Abelman
       PRIMARY EMAIL FOR CORRESPONDENCE: docket@lawabel.com
       SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): fterranella@lawabel.com; cbasile@lawabel.com


Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $275 has been submitted with the application, representing payment for 1 class(es).

Declaration

Declaration Signature

Signature: /JA/   Date: 09/11/2020
Signatory's Name: Abelman, Julianne
Signatory's Position: Attorney for Owner, New York Bar member No. 2197036 (1988)
Payment Sale Number: 90175049
Payment Accounting Date: 09/11/2020

Serial Number: 90175049
Internet Transmission Date: Fri Sep 11 16:30:31 ET 2020
TEAS Stamp: USPTO/BAS-XXX.XX.XX.XX-20200911163031317
743-90175049-750f28511d0a2e6b495fc3e4234
2fbed7ea585b88fe4ab5f4a2e8c03a6cefc16271
-CC-30299042-20200911155719308731

Application [image/jpeg]


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