Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of the word "SENtRAL" and the "t" in stylized form consisting of four lines extending from a circle shape in the middle.
PIXEL COUNT ACCEPTABLE
YES
PIXEL COUNT
940 x 313
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
BHI Residential Corporation
INTERNAL ADDRESS
BHI Residential, dba Daydream
*MAILING ADDRESS
2420 17th St., 3rd Floor
*CITY
Denver
*STATE
(Required for U.S. applicants)
Colorado
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
80202
*EMAIL ADDRESS
XXXX
LEGAL ENTITY INFORMATION
TYPE
corporation
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY OF INCORPORATION
Delaware
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
009
*IDENTIFICATION
Computer application software for mobile devices, namely, software for use in property management of multifamily properties and facilitating
the listing and rental of temporary accommodations; travel reservation software for mobile phones; computer application software for mobile phones, namely, software for use in the field of travel and
temporary accommodations for communicating accommodation availability dates, searching, reviewing, reserving and paying for accommodations, reporting and addressing issues with accommodations and
related status, compiling and providing reviews and information regarding accommodations, administering rent credits and saving and providing access to related account history; computer application
software for mobile devices for listing information on and availability of temporary lodging and for reserving and paying for temporary lodging; computer software for mobile devices that facilitates
rental and home-sharing of multifamily properties by communicating with residents and potential residents about leasing information including available floorplans and rents, hosting best practices,
building information and programming, dates for home sharing availability and about home sharing history, resident account information and rent credits earned; computer software, namely, an
application that provides real-time information on and booking of home sharing and vacation rental properties using a mobile device and which allows users to review, schedule and communicate with
other users; computer application software for mobile devices, namely, software for use by private resident members to obtain, coordinate and review residential concierge, association and property
management services; computer software for mobile devices for listing information on and availability of temporary lodging of others; computer software for mobile devices for listing information on
and for reserving of and payment for temporary lodging in residential property of others
FILING BASIS
SECTION 1(b)
INTERNATIONAL CLASS
036
*IDENTIFICATION
Real estate management services; real estate management services, namely, rental, leasing and management for others of multifamily properties;
arranging of leases and rental agreements for real estate; providing living accommodation services in the nature of rental of multifamily properties; rental of housing accommodations in the nature of
multifamily residences; real estate services, namely, listing, leasing, and managing for others residential multifamily properties; providing real estate information and listings via the internet;
providing an on online computer database featuring information, listings, and announcements about real estate, multifamily properties; real estate services, namely, rental of vacation homes;
providing living accommodation services in the nature of rental and sale of multifamily residences; management of long-term living accommodation facilities, namely, apartments and residential
housing; provision of long-term living accommodation facilities, namely, apartments and residential housing; leasing of apartments; management of apartments; real estate services, namely, property
management services for condominium associations, homeowner associations and apartment buildings; rental of apartments; rental of apartments in an apartment community; real estate services, namely,
listing, leasing, and managing for others residential apartments and condominiums; property management of multifamily residential buildings; real estate equity sharing, namely, managing and arranging
for co-ownership of real estate; real estate time sharing services, namely, managing and arranging for home-sharing of real estate
FILING BASIS
SECTION 1(b)
INTERNATIONAL CLASS
037
*IDENTIFICATION
Real estate development of commercial, residential, hotel and vacation property; real estate development services in the field of residential
communities, multi-family residences, and mixed-use properties; real estate development services; land development services, namely, planning and laying out of commercial and residential
communities
FILING BASIS
SECTION 1(b)
INTERNATIONAL CLASS
042
*IDENTIFICATION
Non-downloadable software for use in property management of multifamily properties and facilitating the listing and rental of temporary
accommodations; non-downloadable computer application software for use in the field of travel and temporary accommodations for communicating accommodation availability dates, searching, reviewing,
reserving and paying for accommodations, reporting and addressing issues with accommodations and related status, compiling and providing reviews and information regarding accommodations,
administering rent credits and saving and providing access to related account history; non-downloadable computer application software for listing information on and availability of temporary lodging
and for reserving and paying for temporary lodging; non-downloadable computer software that facilitates rental and home-sharing of multifamily properties by communicating with residents and potential
residents about leasing information including available floorplans and rents, hosting best practices, building information and programming, dates for home sharing availability and about home sharing
history, resident account information and rent credits earned; non-downloadable computer software that provides real-time information on and booking of home sharing and vacation rental properties and
which allows users to review, schedule and communicate with other users; non-downloadable computer application software for use by private resident members to obtain, coordinate and review
residential concierge, association and property management services; non-downloadable computer software for listing information on and availability of temporary lodging of others; non-downloadable
computer software for listing information on and for reserving of and payment for temporary lodging in residential property of others
FILING BASIS
SECTION 1(b)
INTERNATIONAL CLASS
043
*IDENTIFICATION
Providing online reservations and bookings for hotels, temporary lodging, and accommodations; arranging reservations and bookings for hotel
accommodations; providing a website for listing information on and availability of third-party temporary lodging; providing a website for the property of others that allows for the reservation of and
payment for temporary lodging; providing travel lodging and hotel accommodation information and booking agency services; private residence membership services, namely, providing members temporary
accommodations in company owned or leased private residences and facilitating sharing of accommodations for members amongst resident and third-party properties; providing information about temporary
accommodations and home-sharing for travel via the internet; arranging temporary housing accommodations; providing short and long-term multifamily residences; providing online reservations and
bookings for temporary lodging and accommodations; making reservations and bookings for others for accommodation; providing a website for making reservations for and booking of temporary, vacation,
and home sharing accommodations in private residences of others; providing home-sharing for temporary accommodations and temporary lodging services; facilitating home-sharing for temporary
accommodations; travel, home-share for temporary accommodations and temporary lodging services; providing property listing services in the nature of temporary accommodations available for booking;
providing information, and booking services for temporary accommodations; providing temporary accommodations information and listings via the internet; providing an on online computer database
featuring information, listings, and announcements about temporary lodgings, and home-sharing services; providing a website featuring reviews of temporary accommodations; operating home-sharing
services as temporary accommodations for condominium and apartment building residents
FILING BASIS
SECTION 1(b)
ATTORNEY INFORMATION
NAME
Daniel P. Mullarkey
ATTORNEY DOCKET NUMBER
106587
ATTORNEY BAR MEMBERSHIP NUMBER
XXX
YEAR OF ADMISSION
XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY
XX
FIRM NAME
Polsinelli PC
STREET
1401 I Street, NW, Suite 800
CITY
Washington
STATE
District of Columbia
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
ZIP/POSTAL CODE
20005
PHONE
202-626-8305
EMAIL ADDRESS
uspt@polsinelli.com
OTHER APPOINTED ATTORNEY
Rachel Rice, Monica Gutierrez, Matthew Smith, Adam Weiss, Matt Todd, Laila Wolfgram, Philip Hampton, and other attorneys at the firm
CORRESPONDENCE INFORMATION
NAME
Daniel P. Mullarkey
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
uspt@polsinelli.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
ahilton@polsinelli.com; dmullarkey@polsinelli.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Standard
NUMBER OF CLASSES
5
APPLICATION FOR REGISTRATION PER CLASS
275
*TOTAL FEES DUE
1375
*TOTAL FEES PAID
1375
SIGNATURE INFORMATION
SIGNATURE
/daniel mullarkey/
SIGNATORY'S NAME
Daniel P. Mullarkey
SIGNATORY'S POSITION
Attorney of Record, member of Virginia Bar
SIGNATORY'S PHONE NUMBER
202-626-8305
DATE SIGNED
07/22/2020
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:90067216
Filing Date:07/22/2020
To the Commissioner for Trademarks:
MARK: SENTRAL (stylized and/or with design, see mark)
The literal element of the mark consists of SENTRAL. The applicant is not claiming color as a feature of the mark. The mark consists of the word "SENtRAL" and the "t" in stylized form consisting of
four lines extending from a circle shape in the middle.
The applicant, BHI Residential Corporation, a corporation of Delaware, having an address of
BHI Residential, dba Daydream
2420 17th St., 3rd Floor
Denver, Colorado 80202
United States
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 009: Computer application software for mobile devices, namely, software for use in property management of multifamily properties and facilitating the listing and rental of
temporary accommodations; travel reservation software for mobile phones; computer application software for mobile phones, namely, software for use in the field of travel and temporary accommodations
for communicating accommodation availability dates, searching, reviewing, reserving and paying for accommodations, reporting and addressing issues with accommodations and related status, compiling
and providing reviews and information regarding accommodations, administering rent credits and saving and providing access to related account history; computer application software for mobile devices
for listing information on and availability of temporary lodging and for reserving and paying for temporary lodging; computer software for mobile devices that facilitates rental and home-sharing of
multifamily properties by communicating with residents and potential residents about leasing information including available floorplans and rents, hosting best practices, building information and
programming, dates for home sharing availability and about home sharing history, resident account information and rent credits earned; computer software, namely, an application that provides
real-time information on and booking of home sharing and vacation rental properties using a mobile device and which allows users to review, schedule and communicate with other users; computer
application software for mobile devices, namely, software for use by private resident members to obtain, coordinate and review residential concierge, association and property management services;
computer software for mobile devices for listing information on and availability of temporary lodging of others; computer software for mobile devices for listing information on and for reserving of
and payment for temporary lodging in residential property of others
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
International Class 036: Real estate management services; real estate management services, namely, rental, leasing and management for others of multifamily properties; arranging of leases and
rental agreements for real estate; providing living accommodation services in the nature of rental of multifamily properties; rental of housing accommodations in the nature of multifamily residences;
real estate services, namely, listing, leasing, and managing for others residential multifamily properties; providing real estate information and listings via the internet; providing an on online
computer database featuring information, listings, and announcements about real estate, multifamily properties; real estate services, namely, rental of vacation homes; providing living accommodation
services in the nature of rental and sale of multifamily residences; management of long-term living accommodation facilities, namely, apartments and residential housing; provision of long-term living
accommodation facilities, namely, apartments and residential housing; leasing of apartments; management of apartments; real estate services, namely, property management services for condominium
associations, homeowner associations and apartment buildings; rental of apartments; rental of apartments in an apartment community; real estate services, namely, listing, leasing, and managing for
others residential apartments and condominiums; property management of multifamily residential buildings; real estate equity sharing, namely, managing and arranging for co-ownership of real estate;
real estate time sharing services, namely, managing and arranging for home-sharing of real estate
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
International Class 037: Real estate development of commercial, residential, hotel and vacation property; real estate development services in the field of residential communities, multi-family
residences, and mixed-use properties; real estate development services; land development services, namely, planning and laying out of commercial and residential communities
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
International Class 042: Non-downloadable software for use in property management of multifamily properties and facilitating the listing and rental of temporary accommodations; non-downloadable
computer application software for use in the field of travel and temporary accommodations for communicating accommodation availability dates, searching, reviewing, reserving and paying for
accommodations, reporting and addressing issues with accommodations and related status, compiling and providing reviews and information regarding accommodations, administering rent credits and saving
and providing access to related account history; non-downloadable computer application software for listing information on and availability of temporary lodging and for reserving and paying for
temporary lodging; non-downloadable computer software that facilitates rental and home-sharing of multifamily properties by communicating with residents and potential residents about leasing
information including available floorplans and rents, hosting best practices, building information and programming, dates for home sharing availability and about home sharing history, resident
account information and rent credits earned; non-downloadable computer software that provides real-time information on and booking of home sharing and vacation rental properties and which allows
users to review, schedule and communicate with other users; non-downloadable computer application software for use by private resident members to obtain, coordinate and review residential concierge,
association and property management services; non-downloadable computer software for listing information on and availability of temporary lodging of others; non-downloadable computer software for
listing information on and for reserving of and payment for temporary lodging in residential property of others
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
International Class 043: Providing online reservations and bookings for hotels, temporary lodging, and accommodations; arranging reservations and bookings for hotel accommodations; providing a
website for listing information on and availability of third-party temporary lodging; providing a website for the property of others that allows for the reservation of and payment for temporary
lodging; providing travel lodging and hotel accommodation information and booking agency services; private residence membership services, namely, providing members temporary accommodations in company
owned or leased private residences and facilitating sharing of accommodations for members amongst resident and third-party properties; providing information about temporary accommodations and
home-sharing for travel via the internet; arranging temporary housing accommodations; providing short and long-term multifamily residences; providing online reservations and bookings for temporary
lodging and accommodations; making reservations and bookings for others for accommodation; providing a website for making reservations for and booking of temporary, vacation, and home sharing
accommodations in private residences of others; providing home-sharing for temporary accommodations and temporary lodging services; facilitating home-sharing for temporary accommodations; travel,
home-share for temporary accommodations and temporary lodging services; providing property listing services in the nature of temporary accommodations available for booking; providing information, and
booking services for temporary accommodations; providing temporary accommodations information and listings via the internet; providing an on online computer database featuring information, listings,
and announcements about temporary lodgings, and home-sharing services; providing a website featuring reviews of temporary accommodations; operating home-sharing services as temporary accommodations
for condominium and apartment building residents
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
The owner's/holder's proposed attorney information: Daniel P. Mullarkey. Other appointed attorneys are Rachel Rice, Monica Gutierrez, Matthew Smith, Adam Weiss, Matt Todd, Laila Wolfgram, Philip
Hampton, and other attorneys at the firm. Daniel P. Mullarkey of Polsinelli PC, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located
at
1401 I Street, NW, Suite 800
Washington, District of Columbia 20005
United States
202-626-8305(phone)
uspt@polsinelli.com
The docket/reference number is 106587.
Daniel P. Mullarkey submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any
U.S. Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $1375 has been submitted with the application, representing payment for 5 class(es).
Declaration
Declaration Signature
Signature: /daniel mullarkey/ Date: 07/22/2020
Signatory's Name: Daniel P. Mullarkey
Signatory's Position: Attorney of Record, member of Virginia Bar
Payment Sale Number: 90067216
Payment Accounting Date: 07/22/2020
Serial Number: 90067216
Internet Transmission Date: Wed Jul 22 14:31:31 ET 2020
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.X-2020072214313119
7580-90067216-740fefbce5e6bc7190fc851fa5
5df13122ef4dbeaf7186d11eab90f81db251ddc-
DA-31300536-20200722141608831377