Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
The mark consists of standard characters, without claim to any particular font style, size, or color.
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
Premera Blue Cross
*MAILING ADDRESS
7001 220th Street SW, MS 316
*CITY
Mountlake Terrace
*STATE
(Required for U.S. applicants)
Washington
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
98043
*EMAIL ADDRESS
XXXX
LEGAL ENTITY INFORMATION
TYPE
non-profit corporation
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY WHERE LEGALLY ORGANIZED
Washington
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
036
*IDENTIFICATION
Providing health plan subscribers with healthcare insurance plan information accessible using mobile phones and other handheld communications
devices, portable media players and computers; Health, medical, hospital, pharmaceutical and prescription drug insurance underwriting; Administration of prepaid, preferred provider, health
maintenance organization and managed care health, medical, hospital, pharmaceutical, prescription drug plans and health savings accounts and similar related healthcare plans and associated health
plan provider networks, featuring insurance-related claims administration and processing, enrolling, and providing insurance eligibility and benefit information, claims remittance advising, claims
and benefits reporting; Providing insurance information and data pertaining to the underwriting of health, medical, hospital, pharmaceutical and prescription drug insurance and pertaining to the
administration and organizing of prepaid, preferred provider, health maintenance organization and managed care health, medical, hospital, pharmaceutical, prescription drug plans and health savings
accounts and similar accounts and related healthcare plans and networks; Administering and underwriting health care insurance coverage through contracted relationships with subscribers and
professional clinical, hospital, nursing home and other health care providers; Insurance services, namely, bill payment remittance services; Insurance consultation services in the field of insurance
remittance payment policies; Insurance claims processing services, namely, repair of claims; Insurance agencies specializing in health care, long-term health care, major medical, Medicare supplement,
dental, vision, life and disability insurance
FILING BASIS
SECTION 1(b)
INTERNATIONAL CLASS
044
*IDENTIFICATION
Providing health care services digitally using electronic devices, namely, mobile phones, tablet computers and computers via phone calls,
video calls, online chat, text messages; Providing in-person health care services; Health care information services accessed via phone calls, video calls, online chat, text messages, namely,
providing medical counseling to health care consumers, providing information on health issues to consumers; Providing health information in the field of preventative health, namely, diet and
nutrition, smoking cessation, fitness and exercise, weight reduction and diet planning; Providing consultation in the fields of health and lifestyle, in relation to preventative health, diet and
nutrition, smoking cessation, weight reduction, diet planning and lifestyle wellness
FILING BASIS
SECTION 1(b)
ADDITIONAL STATEMENTS SECTION
SIGNIFICANCE OF MARK
HPN appearing in the mark means or signifies or is a term of art for High Performance Network in the relevant trade or industry or
as used in connection with the goods/services listed in the application.
ATTORNEY INFORMATION
NAME
Jerald E. Nagae, Reg. No. 29,418
ATTORNEY DOCKET NUMBER
BLUE-2-62311
ATTORNEY BAR MEMBERSHIP NUMBER
XXX
YEAR OF ADMISSION
XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY
XX
FIRM NAME
Christensen O'Connor Johnson Kindness
STREET
1201 Third Avenue, Suite 3600
CITY
Seattle
STATE
Washington
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
ZIP/POSTAL CODE
98101
PHONE
206-682-8100
FAX
206-224-0779
EMAIL ADDRESS
Efiling@cojk.com
OTHER APPOINTED ATTORNEY
Frances M. Jagla; Peter W. Becker; Melissa A. Nowak; Makiko Coffland; George E. Renzoni, Ph.D.; John D. Denkenberger; Brandon C. Stallman;
Laura A. Cruz; Ryan E. Dodge, Jr.; Brian W. Poor; Matthew D. Balint; Llewellyn Rhys Lawson; David P. Sheldon; Brian F. McMahon; B. Casey Fitzpatrick; Jadran Adrian Mihailovic; James Y. Go; Cory G.
Claassen; Thomas S. (Stasiu) Nowak; and Juan Zheng, Ph.D.
CORRESPONDENCE INFORMATION
NAME
Jerald E. Nagae, Reg. No. 29,418
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
Efiling@cojk.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
TMfiling@cojk.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Standard
NUMBER OF CLASSES
2
APPLICATION FOR REGISTRATION PER CLASS
275
*TOTAL FEES DUE
550
*TOTAL FEES PAID
550
SIGNATURE INFORMATION
SIGNATURE
/Jerald E. Nagae, Reg. No. 29,418/
SIGNATORY'S NAME
Jerald E. Nagae, Reg. No. 29,418
SIGNATORY'S POSITION
Attorney of record, Washington bar member
SIGNATORY'S PHONE NUMBER
206-682-8100
DATE SIGNED
06/22/2020
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:90014433
Filing Date:06/22/020
To the Commissioner for Trademarks:
MARK: HERITAGE PRIME HPN (Standard Characters, see mark)
The literal element of the mark consists of HERITAGE PRIME HPN. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Premera Blue Cross, a non-profit corporation legally organized under the laws of Washington, having an address of
7001 220th Street SW, MS 316
Mountlake Terrace, Washington 98043
United States
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 036: Providing health plan subscribers with healthcare insurance plan information accessible using mobile phones and other handheld communications devices, portable media
players and computers; Health, medical, hospital, pharmaceutical and prescription drug insurance underwriting; Administration of prepaid, preferred provider, health maintenance organization and
managed care health, medical, hospital, pharmaceutical, prescription drug plans and health savings accounts and similar related healthcare plans and associated health plan provider networks,
featuring insurance-related claims administration and processing, enrolling, and providing insurance eligibility and benefit information, claims remittance advising, claims and benefits reporting;
Providing insurance information and data pertaining to the underwriting of health, medical, hospital, pharmaceutical and prescription drug insurance and pertaining to the administration and
organizing of prepaid, preferred provider, health maintenance organization and managed care health, medical, hospital, pharmaceutical, prescription drug plans and health savings accounts and similar
accounts and related healthcare plans and networks; Administering and underwriting health care insurance coverage through contracted relationships with subscribers and professional clinical,
hospital, nursing home and other health care providers; Insurance services, namely, bill payment remittance services; Insurance consultation services in the field of insurance remittance payment
policies; Insurance claims processing services, namely, repair of claims; Insurance agencies specializing in health care, long-term health care, major medical, Medicare supplement, dental, vision,
life and disability insurance
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
International Class 044: Providing health care services digitally using electronic devices, namely, mobile phones, tablet computers and computers via phone calls, video calls, online chat, text
messages; Providing in-person health care services; Health care information services accessed via phone calls, video calls, online chat, text messages, namely, providing medical counseling to health
care consumers, providing information on health issues to consumers; Providing health information in the field of preventative health, namely, diet and nutrition, smoking cessation, fitness and
exercise, weight reduction and diet planning; Providing consultation in the fields of health and lifestyle, in relation to preventative health, diet and nutrition, smoking cessation, weight
reduction, diet planning and lifestyle wellness
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
Significance of wording, letter(s), or numeral(s)
HPN appearing in the mark means or signifies or is a term of art for High Performance Network in the relevant trade or industry or as used in connection with the goods/services listed in the
application.
The owner's/holder's proposed attorney information: Jerald E. Nagae, Reg. No. 29,418. Other appointed attorneys are Frances M. Jagla; Peter W. Becker; Melissa A. Nowak; Makiko Coffland; George E.
Renzoni, Ph.D.; John D. Denkenberger; Brandon C. Stallman; Laura A. Cruz; Ryan E. Dodge, Jr.; Brian W. Poor; Matthew D. Balint; Llewellyn Rhys Lawson; David P. Sheldon; Brian F. McMahon; B. Casey
Fitzpatrick; Jadran Adrian Mihailovic; James Y. Go; Cory G. Claassen; Thomas S. (Stasiu) Nowak; and Juan Zheng, Ph.D.. Jerald E. Nagae, Reg. No. 29,418 of Christensen O'Connor Johnson Kindness,
is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
1201 Third Avenue, Suite 3600
Seattle, Washington 98101
United States
206-682-8100(phone)
206-224-0779(fax)
Efiling@cojk.com
The docket/reference number is BLUE-2-62311.
Jerald E. Nagae, Reg. No. 29,418 submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of
Columbia, or any U.S. Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $550 has been submitted with the application, representing payment for 2 class(es).
Declaration
Declaration Signature
Signature: /Jerald E. Nagae, Reg. No. 29,418/ Date: 06/22/2020
Signatory's Name: Jerald E. Nagae, Reg. No. 29,418
Signatory's Position: Attorney of record, Washington bar member
Payment Sale Number: 90014433
Payment Accounting Date: 06/22/2020
Serial Number: 90014433
Internet Transmission Date: Mon Jun 22 17:58:56 ET 2020
TEAS Stamp: USPTO/BAS-XX.XXX.XXX.XXX-202006221758560
94165-90014433-710e3762caae1c5a98b6a7f7d
2c36bd854d3a35bb95bb3aab7852de7c448dc74d
-CC-58541829-20200622173833194710