SMARTLIFT

Goodway Group, Inc.

Application Filed: 2019-07-25
Trademark Application Details
Trademark Logo SMARTLIFT

Mark For: SMARTLIFT® trademark registration is intended to cover the categories of advertising and marketing consultancy; consulting services in the field of internet marketing; development of marketing strategies and concepts; on-line advertising and marketing services; on-line customer-based social media brand marketing services; dissemination of advertising for others via an on-line communications network on the internet; planning, design, development, maintenance, tracking and reporting of online marketing activities for third parties; multi-level marketing services; advertising and marketing services, namely, promoting the goods and services of others; development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; pay per click (PPC) advertising management services; pay per click advertising; providing marketing consulting in the field of social media; business reputation management and improvement services; business consulting services in the field of digital media purchase optimization; conducting digital media advertising audits by use of proprietary algorithms which evaluate advertising profitability, viewability of advertisements, rate of advertisement conversion, and detection of fraudulent advertising; business management and consulting services in the field of web-based advertising and marketing services; media buying business advice, namely, advising clients on how to secure the greatest value, viewability and realization in digital media purchasing decisions; preparation and realization of media and advertising plans and concepts; statistical evaluations of marketing and advertising data; tracking and monitoring online digital advertising profitability for others for business purposes; Advertising services, namely, cost-per-action on-line advertising; digital advertising consulting services in the field of target audience discovery, audience segmentation, and target audience profiling. [all]

Status

2020-03-09 UTC
LIVE APPLICATION Published for Opposition
A pending trademark application has been examined by the Office and has been published in a way that provides an opportunity for the public to oppose its registration.


Research OneLook Acronym Finder
Serial Number88536715
Registration Number6165328
Mark Literal ElementsSMARTLIFT
Mark Drawing Type4 - STANDARD CHARACTER MARK
Mark TypeSERVICE MARK
RegisterPRINCIPAL
Current LocationINTENT TO USE SECTION 2020-01-28
Basis1(b)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseNo
Current UseNo
Intent To UseYes
Filed ITUYes
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameChristopher D. Olszyk, Jr.
Attorney Docket Number043484.00030
Law Office AssignedL30
Employee NameMACIOL, GENE V J

Timeline

2019-07-25Application Filed
2019-10-28Location: PUBLICATION AND ISSUE SECTION
2019-12-03Published
2019-12-03Published for Opposition
2019-12-03Status: Live/Pending
2019-12-20Transaction Date
2020-01-28Location: INTENT TO USE SECTION
2020-01-28Status: Notice of Allowance (NOA) sent (issued) to the applicant. Applicant must file a Statement of Use or Extension Request within six
2020-09-29Trademark Registered

Trademark Parties (Applicants & Owners)

Party: Goodway Group, Inc.
Address261 Old York Road, Suite 930 Jenkintown, PENNSYLVANIA UNITED STATES 19046
Legal Entity TypeCorporation
Legal Entity StatePENNSYLVANIA

Documents

DrawingIMAGE/JPEG2019-07-25
TEAS RF New ApplicationMULTI2019-07-25
XSearch Search SummaryXML2019-10-17
TRAM Snapshot of App at Pub for OppostnAPPLICATION/XML,IMAGE/JPEG2019-10-24
Notice of PublicationXML2019-11-13
Notification Of Notice of PublicationXML2019-11-13
OG Publication ConfirmationAPPLICATION/XML2019-12-03
Notice of AllowanceAPPLICATION/XML2020-01-28

Attorney of Record

CHRISTOPHER D. OLSZYK, JR.
FOX ROTHSCHILD LLP
997 LENOX DRIVE, BLDG. 3
LAWRENCEVILLE, NJ 08648-2311

Good, Services, and Codes


IC 035. US 100 101 102. G & S: Advertising and marketing consultancy; consulting services in the field of internet marketing; development of marketing strategies and concepts; on-line advertising and marketing services; on-line customer-based social media brand marketing services; dissemination of advertising for others via an on-line communications network on the internet; planning, design, development, maintenance, tracking and reporting of online marketing activities for third parties; multi-level marketing services; advertising and marketing services, namely, promoting the goods and services of others; development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; pay per click (PPC) advertising management services; pay per click advertising; providing marketing consulting in the field of social media; business reputation management and improvement services; business consulting services in the field of digital media purchase optimization; conducting digital media advertising audits by use of proprietary algorithms which evaluate advertising profitability, viewability of advertisements, rate of advertisement conversion, and detection of fraudulent advertising; business management and consulting services in the field of web-based advertising and marketing services; media buying business advice, namely, advising clients on how to secure the greatest value, viewability and realization in digital media purchasing decisions; preparation and realization of media and advertising plans and concepts; statistical evaluations of marketing and advertising data; tracking and monitoring online digital advertising profitability for others for business purposes; Advertising services, namely, cost-per-action on-line advertising; digital advertising consulting services in the field of target audience discovery, audience segmentation, and target audience profiling
IC 042. US 100 101. G & S: Providing web-based software services that feature technology that enables users to develop, plan and implement web-based advertising and marketing campaigns, evaluate performance analytics and return-on-investment for advertising and marketing campaign, develop target audience segmentation and plan future marketing campaigns

International Codes:35
U.S. Codes:100,101,102
International Codes:42
U.S. Codes:100,101
Type CodeType
GS0351Advertising and marketing consultancy; consulting services in the field of internet marketing; development of marketing strategies and concepts; on-line advertising and marketing services; on-line customer-based social media brand marketing services; dissemination of advertising for others via an on-line communications network on the internet; planning, design, development, maintenance, tracking and reporting of online marketing activities for third parties; multi-level marketing services; advertising and marketing services, namely, promoting the goods and services of others; development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; pay per click (PPC) advertising management services; pay per click advertising; providing marketing consulting in the field of social media; business reputation management and improvement services; business consulting services in the field of digital media purchase optimization; conducting digital media advertising audits by use of proprietary algorithms which evaluate advertising profitability, viewability of advertisements, rate of advertisement conversion, and detection of fraudulent advertising; business management and consulting services in the field of web-based advertising and marketing services; media buying business advice, namely, advising clients on how to secure the greatest value, viewability and realization in digital media purchasing decisions; preparation and realization of media and advertising plans and concepts; statistical evaluations of marketing and advertising data; tracking and monitoring online digital advertising profitability for others for business purposes; Advertising services, namely, cost-per-action on-line advertising; digital advertising consulting services in the field of target audience discovery, audience segmentation, and target audience profiling
GS0351Advertising and marketing consultancy; consulting services in the field of internet marketing; development of marketing strategies and concepts; on-line advertising and marketing services; on-line customer-based social media brand marketing services; dissemination of advertising for others via an on-line communications network on the internet; planning, design, development, maintenance, tracking and reporting of online marketing activities for third parties; multi-level marketing services; advertising and marketing services, namely, promoting the goods and services of others; development of marketing strategies, concepts and tactics, namely, audience development, brand awareness, customer relations, online community building and digital word of mouth communications; pay per click (PPC) advertising management services; pay per click advertising; providing marketing consulting in the field of social media; business reputation management and improvement services; business consulting services in the field of digital media purchase optimization; conducting digital media advertising audits by use of proprietary algorithms which evaluate advertising profitability, viewability of advertisements, rate of advertisement conversion, and detection of fraudulent advertising; business management and consulting services in the field of web-based advertising and marketing services; media buying business advice, namely, advising clients on how to secure the greatest value, viewability and realization in digital media purchasing decisions; preparation and realization of media and advertising plans and concepts; statistical evaluations of marketing and advertising data; tracking and monitoring online digital advertising profitability for others for business purposes; Advertising services, namely, cost-per-action on-line advertising; digital advertising consulting services in the field of target audience discovery, audience segmentation, and target audience profiling

Trademark Filing History

DescriptionDateProceeding Number
NOA E-MAILED - SOU REQUIRED FROM APPLICANT2020-01-28
PUBLISHED FOR OPPOSITION2019-12-03
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2019-12-03
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2019-11-13
APPROVED FOR PUB - PRINCIPAL REGISTER2019-10-23
ASSIGNED TO EXAMINER2019-10-1676508
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2019-08-02
NEW APPLICATION ENTERED IN TRAM2019-07-29

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