UNBOX

the dtx company

Application Filed: 2019-06-24
Trademark Application Details
Trademark Logo UNBOX

The mark consists of the word "UNBOX" inside a box that is open on the top right side.

Mark For: UNBOX™ trademark registration is intended to cover the categories of downloadable computer application software for mobile phones and mobile devices, namely, software for engaging consumers in advertising and media campaigns and the purchase of goods and services in a variety of fields; downloadable software that allows consumers to scan barcodes and QR codes to obtain product information; Downloadable software in the nature of a mobile application for presenting information to consumers regarding goods and services; Downloadable software in the nature of a mobile application for presenting and communicating information between brands and consumers and social media and also providing QR codes for consumers to place orders for goods and services of others. [all]

>Color is not claimed as a feature of the mark. The mark consists of the word "UNBOX" inside a box that is open on the top right side.

Status

2020-04-04 UTC
LIVE APPLICATION Published for Opposition
A pending trademark application has been examined by the Office and has been published in a way that provides an opportunity for the public to oppose its registration.


Research OneLook Acronym Finder
Serial Number88485736
Mark Literal ElementsUNBOX
Mark Drawing Type3 - AN ILLUSTRATION DRAWING WHICH INCLUDES WORD(S)/ LETTER(S)/NUMBER(S)
Mark TypeTRADEMARK. SERVICE MARK
Standard Character ClaimNo
RegisterPRINCIPAL
Current LocationPUBLICATION AND ISSUE SECTION 2020-02-20
Basis1(b)
Class StatusACTIVE
Primary US Classes
  • 021: Electrical Apparatus, Machines and Supplies
  • 023: Cutlery, Machinery, Tools and Parts Thereof
  • 026: Measuring and Scientific Appliances
  • 036: Musical Instruments and Supplies
  • 038: Prints and Publications
Primary International Class
  • 009 - Primary Class
  • (Electrical and scientific apparatus) Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, measuring, signaling, checking (supervision), lifesaving and teaching apparatus and instruments; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus.
Filed UseNo
Current UseNo
Intent To UseYes
Filed ITUYes
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameDeborah J Peckham
Attorney Docket NumberDTX-605
Law Office AssignedM80
Employee NameJACKSON, WILLIAM D

Timeline

2019-06-24Application Filed
2019-09-14Location: TMO LAW OFFICE 117
2019-09-14Status: Live/Pending
2019-09-14Transaction Date
2020-02-20Location: PUBLICATION AND ISSUE SECTION
2020-03-24Published
2020-03-24Status: Application has been published for opposition. The opposition period begins on the date of publication.

Trademark Parties (Applicants & Owners)

Party: the dtx company
Address72 Spring Street New York, MASSACHUSETTS UNITED STATES 02110
Legal Entity TypeCorporation
Legal Entity StateDELAWARE

Documents

Design Search Codes

26.11.03Incomplete rectangles; Rectangles (incomplete)
26.11.28Miscellaneous designs with overall rectangular shape; Rectangular shapes (miscellaneous overall shape)
190525Boxes, cardboard (packing or storage); Cartons, packing or storage; Dumpster; Freight containers; Other large containers; Pallets for storing or moving cargo or freight; shipping containers
261103Incomplete rectangles; Rectangles (incomplete)
261128Miscellaneous designs with overall rectangular shape; Rectangular shapes (miscellaneous overall shape)

Attorney of Record

DEBORAH J PECKHAM
BURNS & LEVINSON LLP
125 SUMMER STREET
BOSTON, MA 02110

Good, Services, and Codes


IC 009. US 021 023 026 036 038. G & S: downloadable computer application software for mobile phones and mobile devices, namely, software for engaging consumers in advertising and media campaigns and the purchase of goods and services in a variety of fields; downloadable software that allows consumers to scan barcodes and QR codes to obtain product information; Downloadable software in the nature of a mobile application for presenting information to consumers regarding goods and services; Downloadable software in the nature of a mobile application for presenting and communicating information between brands and consumers and social media and also providing QR codes for consumers to place orders for goods and services of others
IC 035. US 100 101 102. G & S: Advertising and marketing services, namely, promoting the goods and services of others; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Advertising, marketing and promotion services, namely, promoting the goods and services of others by providing customized exhibits; Marketing, advertising, and promoting the goods and services of others through wireless electronic devices; Consulting services in the field of marketing; Marketing and consulting services in the field of promoting and tracking the goods, services, and brands of others through all public communication means; Technical consulting in the field of marketing and advertising; providing marketing consulting in the field of social media; Advertising services in the nature of design and execution of word of mouth, viral, buzz and experiential marketing programs; design of advertising campaigns provided through digital signage; design of internet and social medial advertising; Advertising services, namely, providing placement and promotional opportunities for product placement and product integration of name brand products in new media, print, events, and mass media productions and publications; negotiating, brokering, developing, and implementing commercial transactions in the nature of endorsements and appearances to promote name brand products; providing event integration services, namely, negotiating, brokering, developing, and implementing commercial transactions for placement and promotional sponsorship of name brand products at events, namely, festivals, exhibitions, musical performances, art exhibitions at which celebrities and influencers are in attendance; Digital and social media advertising services; Digital advertising services; Advertising agencies specializing in online marketing through the use of digital influencers; advertising and promotion services and related consulting; marketing the goods and services of others; Arranging and conducting marketing promotional events for others; Advertising and marketing services provided by means of indirect methods of marketing communications, namely, social media, influencer marketing, search engine marketing, inquiry marketing, internet marketing, mobile marketing, blogging and other forms of passive, sharable or viral communications channels; Advertising via electronic media and specifically the internet; On-line customer-based social media brand marketing services and influencer marketing services; Professional business consulting; Social media strategy and marketing consultancy focusing on helping clients create and extend their product and brand strategies by building virally engaging marketing solutions; Internet advertising services; Providing advertising, marketing and promotional services, namely, development of advertising campaigns provided online as video content; developing advertising campaigns for others through video brand promotion; advertising, publicity, and brand promotion services relating to the goods and services of others; promotional services, namely, distribution of catalogs for others; Consumer strategy business consulting in the fields of advertising, marketing, sales, and customer engagement, particularly specializing in the use of analytic models for the understanding and predicting of consumer, business, and retail market trends and actions; provision of business data and analytics to others; Business administration and management, namely, provision of analytics and consulting with regard to marketing, advertising and customer engagement; provision of information and data concerning advertising and marketing programs and efficacy of advertising and marketing programs, as well customer engagement with brands
IC 042. US 100 101. G & S: Software as a services (SAAS) services, namely, hosting and maintaining software for use in the fields of advertising and marketing, namely, software as a service used in engaging consumers in advertising and media campaigns, to facilitate the purchase of goods and services from others; for presenting information to consumers regarding goods and services of others, for presenting and communicating information between brand owners and consumers and social media, and to assist brand owners to reach consumers directly through all channels of marketing and advertising; software as a services (SAAS) services, namely, providing software for managing direct to consumer marketing, advertising and purchasing of goods and services of others

International Codes:9
U.S. Codes:021,023,026,036,038
International Codes:35
U.S. Codes:100,101,102
International Codes:42
U.S. Codes:100,101
Type CodeType
GS0421Software as a services (SAAS) services, namely, hosting and maintaining software for use in the fields of advertising and marketing, namely, software as a service used in engaging consumers in advertising and media campaigns, to facilitate the purchase of goods and services from others; for presenting information to consumers regarding goods and services of others, for presenting and communicating information between brand owners and consumers and social media, and to assist brand owners to reach consumers directly through all channels of marketing and advertising; software as a services (SAAS) services, namely, providing software for managing direct to consumer marketing, advertising and purchasing of goods and services of others
DM0000The mark consists of the word "UNBOX" inside a box that is open on the top right side.

Trademark Filing History

DescriptionDateProceeding Number
PUBLISHED FOR OPPOSITION2020-03-24
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2020-03-24
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2020-03-04
APPROVED FOR PUB - PRINCIPAL REGISTER2020-02-18
TEAS/EMAIL CORRESPONDENCE ENTERED2020-02-1788889
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED2020-02-16
TEAS RESPONSE TO OFFICE ACTION RECEIVED2020-02-16
TEAS CHANGE OF OWNER ADDRESS RECEIVED2020-02-16
TEAS CHANGE OF CORRESPONDENCE RECEIVED2020-02-16
CORRESPONDENCE RECEIVED IN LAW OFFICE2020-02-1688889
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED2020-02-16
APPLICANT/CORRESPONDENCE CHANGES (NON-RESPONSIVE) ENTERED2020-02-1688888
NOTIFICATION OF NON-FINAL ACTION E-MAILED2019-09-236325
NON-FINAL ACTION WRITTEN2019-09-2374666
NON-FINAL ACTION E-MAILED2019-09-236325
ASSIGNED TO EXAMINER2019-09-1474666
NOTICE OF DESIGN SEARCH CODE E-MAILED2019-07-03
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2019-07-02
NEW APPLICATION ENTERED IN TRAM2019-06-27

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