Response to Office Action

ALLSTATE

Allstate Insurance Company

Response to Office Action

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1957 (Rev 10/2011)
OMB No. 0651-0050 (Exp 09/20/2020)

Response to Office Action


The table below presents the data as entered.

Input Field
Entered
SERIAL NUMBER 88424630
LAW OFFICE ASSIGNED LAW OFFICE 122
MARK SECTION
MARK http://uspto.report/TM/88424630/mark.png
LITERAL ELEMENT ALLSTATE
STANDARD CHARACTERS YES
USPTO-GENERATED IMAGE YES
MARK STATEMENT The mark consists of standard characters, without claim to any particular font style, size or color.
OWNER SECTION (current)
NAME Allstate Insurance Company
STREET Allstate Plaza
CITY Northbrook
STATE Illinois
ZIP/POSTAL CODE 60062
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
OWNER SECTION (proposed)
NAME Allstate Insurance Company
STREET Allstate Plaza
CITY Northbrook
STATE Illinois
ZIP/POSTAL CODE 60062
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
EMAIL XXXX
GOODS AND/OR SERVICES SECTION (035) (no change)
GOODS AND/OR SERVICES SECTION (036) (no change)
GOODS AND/OR SERVICES SECTION (037) (no change)
GOODS AND/OR SERVICES SECTION (041) (no change)
GOODS AND/OR SERVICES SECTION (042) (current)
INTERNATIONAL CLASS 042
DESCRIPTION
Computer software installation, maintenance and repair; computer services, namely, remote computer monitoring for technical purposes; technical support, namely, troubleshooting of computer software; technical support, namely, troubleshooting of computers in the nature of diagnosing problems with computer hardware and servers; maintenance of computer software, namely, computer desktop issues, security software, and virus identification and removal software; computer diagnostic services; electronic monitoring of computer systems for detecting unauthorized access or data breach services for security purposes in the fields of identity theft, privacy protection, and identifying network security threats; providing computer surveillance, analysis and cybersecurity threat information featuring security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; investigation services in the field of computer security, namely, comprehensive network and financial identity monitoring service namely, electronic monitoring of credit card activity to detect fraud; platform as a service (PAAS) for combating cyber threats that target a company's network infrastructure, featuring risk, threat intelligence, security intelligence, electronic crime intelligence, vulnerability intelligence, compromised credentials intelligence, and compromised credentials and dark-web forum posts that enable subscribers to mitigate risks and deliver preemptive intelligence to help thwart cyber attacks; providing temporary use of a web-based software application for password management; providing temporary use of online, non-downloadable software aiding the consumer in identity theft restoration and remediation; software as a service (SAAS) for diagnosing the health of a computer and recommending proper maintenance; software as a service (SAAS) for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; computer network diagnostic and maintenance platform; software as a service (SAAS) for data protection and data security, virus scan and virus removal; software as a service (SAAS) for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for automating workflows; software as a service (SAAS) for optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for remote access and communications to and from technical support providers; software as a service (SAAS) featuring graphical user interface software; software as a service (SAAS) featuring software development tools; software as a service (SAAS) for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; software as a service (SAAS) featuring software for providing self-help and self-diagnosis tutorials and training to users; software as a service (SAAS) featuring software for assessing and diagnosing presence and interconnectivity of technology and devices; platform as a service (PAAS) featuring software platforms for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platforms for remote access and communications to and from technical support providers; platform as a service (PAAS) featuring software platforms for automating workflows, optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices, and for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for diagnosing the health of a computer and recommending proper maintenance; platform as a service (PAAS) featuring software platform for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for data protection and data security, virus scan and virus removal; platform as a service (PAAS) featuring software platforms for graphical user interface software; platform as a service (PAAS) featuring software platforms for software development tools; platform as a service (PAAS) featuring software platforms for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; platform as a service (PAAS) featuring software platforms for providing self-help and self-diagnosis tutorials and training to users; platform as a service (PAAS) featuring software platforms for assessing and diagnosing presence and interconnectivity of technology and devices; all of the foregoing specifically excluding computer software for calibrating and optimizing image processing parameters for cameras and display screens and services related thereto; consultation in the field of electronic monitoring services for data theft and identity theft purposes; electronic monitoring of financial identity information for fraud protection purposes; electronic monitoring of personally identifying information for fraud and identity theft protection; electronic monitoring of personally identifying information for fraud detection in the field of identity monitoring, online security, reputation monitoring, health identity risk monitoring, and compromised credential monitoring consisting of username, email, or password monitoring; monitoring of credit reports, the internet, and public records to facilitate the detection and prevention of identity theft and fraud; electronic monitoring of personally identifying information for security purposes in the field of identity theft, privacy management and privacy protection; consultation in the field of electronic storage and management of secure document to manage personal information; consultation in the field of electronic monitoring of online personal security; identification verification services, namely, using technology to electronically authenticate personal identification information; electronic monitoring services for security purposes in the field of medical identity theft and privacy protection; electronic monitoring services for security purposes in the field of compromised personal electronic credentials such as email addresses, usernames, and passwords exposed by hackers, data breaches, and other security risks; electronic monitoring services for security purposes in the field of protection of personal social media accounts to alert and report personal reputation damage, to alert and report online predator threats, and to alert and report cyberbullying; electronic monitoring services for security purposes in the field of vendor management to uncover data incidents, data breaches, and other security risks; electronic monitoring of personally identifying information for measuring, monitoring, and scoring identity risk factors, including, but not limited to evaluating and scoring the potential risk of financial, credit, insurance and medical fraud; identity theft detection and protection services in the nature of providing a secure interactive website that enables consumers to store, manage, and easily reference their personal identity information such as user identifications and passwords, debit cards, credit cards, checking accounts, driver's licenses, health insurance cards and vehicle insurance cards; electronically monitoring the internet and unregulated global computer networks to detect and protect against identity theft and fraud, including real-time card monitoring; providing technology that sends notifications of potential fraud and potential identity theft to consumers via e-mail alerts; providing computer security surveillance, analysis and cyber security threat information for protecting data comprising security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; electronic monitoring services to identify network security threats; providing electronic information and proactive electronic alerts related to data security in the nature of electronic credit monitoring for prevention of identity theft and fraud; Computer security consultancy, namely, comprehensive network and investigative services providing cyber-threat intelligence; Computer security consultancy, namely, providing client-specific and industry-specific investigations comprising penetration testing, vulnerability assessment, threat attack tactics monitoring, and targeted attribution reports on bad actors; Electronic monitoring services for fraud protection and privacy management purposes, namely, using technology to reduce the dissemination of advertising matter, including unwanted solicitations and other sources of risks to identity theft
FILING BASIS Section 1(b)
GOODS AND/OR SERVICES SECTION (042) (proposed)
INTERNATIONAL CLASS 042
TRACKED TEXT DESCRIPTION
Computer software installation, maintenance and repair; computer services, namely, remote computer monitoring for technical purposes; technical support, namely, troubleshooting of computer software; technical support, namely, troubleshooting of computers in the nature of diagnosing problems with computer hardware and servers; maintenance of computer software, namely, computer desktop issues, security software, and virus identification and removal software; computer diagnostic services; electronic monitoring of computer systems for detecting unauthorized access or data breach services for security purposes in the fields of identity theft, privacy protection, and identifying network security threats; providing computer surveillance, analysis and cybersecurity threat information featuring security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; investigation services in the field of computer security, namely, comprehensive network and financial identity monitoring service namely, electronic monitoring of credit card activity to detect fraud; platform as a service (PAAS) for combating cyber threats that target a company's network infrastructure, featuring risk, threat intelligence, security intelligence, electronic crime intelligence, vulnerability intelligence, compromised credentials intelligence, and compromised credentials and dark-web forum posts that enable subscribers to mitigate risks and deliver preemptive intelligence to help thwart cyber attacks; providing temporary use of a web-based software application for password management; providing temporary use of online, non-downloadable software aiding the consumer in identity theft restoration and remediation; software as a service (SAAS) for diagnosing the health of a computer and recommending proper maintenance; software as a service (SAAS) services featuring software for diagnosing the health of a computer and recommending proper maintenance; software as a service (SAAS) for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; computer network diagnostic and maintenance platform; software as a service (SAAS) for data protection and data security, virus scan and virus removal; software as a service (SAAS) services featuring software for data protection and data security, virus scan and virus removal; software as a service (SAAS) for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for automating workflows; software as a service (SAAS) services featuring software for automating workflows; software as a service (SAAS) for optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for remote access and communications to and from technical support providers; software as a service (SAAS) services featuring software for remote access and communications to and from technical support providers; software as a service (SAAS) featuring graphical user interface software; software as a service (SAAS) featuring software development tools; software as a service (SAAS) for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; software as a service (SAAS) services featuring software for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; software as a service (SAAS) featuring software for providing self-help and self-diagnosis tutorials and training to users; software as a service (SAAS) services featuring software for providing self-help and self-diagnosis tutorials and training to users; software as a service (SAAS) featuring software for assessing and diagnosing presence and interconnectivity of technology and devices; platform as a service (PAAS) featuring software platforms for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platforms for remote access and communications to and from technical support providers; platform as a service (PAAS) featuring software platforms for automating workflows, optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices, and for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for diagnosing the health of a computer and recommending proper maintenance; platform as a service (PAAS) featuring software platform for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for data protection and data security, virus scan and virus removal; platform as a service (PAAS) featuring software platforms for graphical user interface software; platform as a service (PAAS) featuring software platforms for software development tools; platform as a service (PAAS) featuring software platforms for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; platform as a service (PAAS) featuring software platforms for providing self-help and self-diagnosis tutorials and training to users; platform as a service (PAAS) featuring software platforms for assessing and diagnosing presence and interconnectivity of technology and devices; all of the foregoing specifically excluding computer software for calibrating and optimizing image processing parameters for cameras and display screens and services related thereto; consultation in the field of electronic monitoring services for data theft and identity theft purposes; electronic monitoring of financial identity information for fraud protection purposes; electronic monitoring of personally identifying information for fraud and identity theft protection; electronic monitoring of personally identifying information for fraud detection in the field of identity monitoring, online security, reputation monitoring, health identity risk monitoring, and compromised credential monitoring consisting of username, email, or password monitoring; monitoring of credit reports, the internet, and public records to facilitate the detection and prevention of identity theft and fraud; computer security threat analysis for protecting data, namely, electronic monitoring of credit reports, the internet, and public records to facilitate the detection and prevention of identity theft and fraud; electronic monitoring of personally identifying information for security purposes in the field of identity theft, privacy management and privacy protection; consultation in the field of electronic storage and management of secure document to manage personal information; consultation in the field of electronic monitoring of online personal security; identification verification services, namely, using technology to electronically authenticate personal identification information; electronic monitoring services for security purposes in the field of medical identity theft and privacy protection; electronic monitoring services for security purposes in the field of compromised personal electronic credentials such as email addresses, usernames, and passwords exposed by hackers, data breaches, and other security risks; electronic monitoring services for security purposes in the field of protection of personal social media accounts to alert and report personal reputation damage, to alert and report online predator threats, and to alert and report cyberbullying; electronic monitoring services for security purposes in the field of vendor management to uncover data incidents, data breaches, and other security risks; electronic monitoring of personally identifying information for measuring, monitoring, and scoring identity risk factors, including, but not limited to evaluating and scoring the potential risk of financial, credit, insurance and medical fraud; identity theft detection and protection services in the nature of providing a secure interactive website that enables consumers to store, manage, and easily reference their personal identity information such as user identifications and passwords, debit cards, credit cards, checking accounts, driver's licenses, health insurance cards and vehicle insurance cards; electronically monitoring the internet and unregulated global computer networks to detect and protect against identity theft and fraud, including real-time card monitoring; providing technology that sends notifications of potential fraud and potential identity theft to consumers via e-mail alerts; providing non-downloadable, online software that sends notifications of potential fraud and potential identity theft to consumers via e-mail alerts; providing computer security surveillance, analysis and cyber security threat information for protecting data comprising security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; electronic monitoring services to identify network security threats; providing electronic information and proactive electronic alerts related to data security in the nature of electronic credit monitoring for prevention of identity theft and fraud; Computer security consultancy, namely, comprehensive network and investigative services providing cyber-threat intelligence; Computer security consultancy, namely, providing client-specific and industry-specific investigations comprising penetration testing, vulnerability assessment, threat attack tactics monitoring, and targeted attribution reports on bad actors; Electronic monitoring services for fraud protection and privacy management purposes, namely, using technology to reduce the dissemination of advertising matter, including unwanted solicitations and other sources of risks to identity theft
FINAL DESCRIPTION
Computer software installation, maintenance and repair; computer services, namely, remote computer monitoring for technical purposes; technical support, namely, troubleshooting of computer software; technical support, namely, troubleshooting of computers in the nature of diagnosing problems with computer hardware and servers; maintenance of computer software, namely, computer desktop issues, security software, and virus identification and removal software; computer diagnostic services; electronic monitoring of computer systems for detecting unauthorized access or data breach services for security purposes in the fields of identity theft, privacy protection, and identifying network security threats; providing computer surveillance, analysis and cybersecurity threat information featuring security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; investigation services in the field of computer security, namely, comprehensive network and financial identity monitoring service namely, electronic monitoring of credit card activity to detect fraud; platform as a service (PAAS) for combating cyber threats that target a company's network infrastructure, featuring risk, threat intelligence, security intelligence, electronic crime intelligence, vulnerability intelligence, compromised credentials intelligence, and compromised credentials and dark-web forum posts that enable subscribers to mitigate risks and deliver preemptive intelligence to help thwart cyber attacks; providing temporary use of a web-based software application for password management; providing temporary use of online, non-downloadable software aiding the consumer in identity theft restoration and remediation; software as a service (SAAS) services featuring software for diagnosing the health of a computer and recommending proper maintenance; software as a service (SAAS) services featuring software for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; computer network diagnostic and maintenance platform; software as a service (SAAS) services featuring software for data protection and data security, virus scan and virus removal; software as a service (SAAS) services featuring software for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for automating workflows; software as a service (SAAS) services featuring software for optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for remote access and communications to and from technical support providers; software as a service (SAAS) featuring graphical user interface software; software as a service (SAAS) featuring software development tools; software as a service (SAAS) services featuring software for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; software as a service (SAAS) services featuring software for providing self-help and self-diagnosis tutorials and training to users; software as a service (SAAS) featuring software for assessing and diagnosing presence and interconnectivity of technology and devices; platform as a service (PAAS) featuring software platforms for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platforms for remote access and communications to and from technical support providers; platform as a service (PAAS) featuring software platforms for automating workflows, optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices, and for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for diagnosing the health of a computer and recommending proper maintenance; platform as a service (PAAS) featuring software platform for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for data protection and data security, virus scan and virus removal; platform as a service (PAAS) featuring software platforms for graphical user interface software; platform as a service (PAAS) featuring software platforms for software development tools; platform as a service (PAAS) featuring software platforms for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; platform as a service (PAAS) featuring software platforms for providing self-help and self-diagnosis tutorials and training to users; platform as a service (PAAS) featuring software platforms for assessing and diagnosing presence and interconnectivity of technology and devices; all of the foregoing specifically excluding computer software for calibrating and optimizing image processing parameters for cameras and display screens and services related thereto; consultation in the field of electronic monitoring services for data theft and identity theft purposes; electronic monitoring of financial identity information for fraud protection purposes; electronic monitoring of personally identifying information for fraud and identity theft protection; electronic monitoring of personally identifying information for fraud detection in the field of identity monitoring, online security, reputation monitoring, health identity risk monitoring, and compromised credential monitoring consisting of username, email, or password monitoring; computer security threat analysis for protecting data, namely, electronic monitoring of credit reports, the internet, and public records to facilitate the detection and prevention of identity theft and fraud; electronic monitoring of personally identifying information for security purposes in the field of identity theft, privacy management and privacy protection; consultation in the field of electronic storage and management of secure document to manage personal information; consultation in the field of electronic monitoring of online personal security; identification verification services, namely, using technology to electronically authenticate personal identification information; electronic monitoring services for security purposes in the field of medical identity theft and privacy protection; electronic monitoring services for security purposes in the field of compromised personal electronic credentials such as email addresses, usernames, and passwords exposed by hackers, data breaches, and other security risks; electronic monitoring services for security purposes in the field of protection of personal social media accounts to alert and report personal reputation damage, to alert and report online predator threats, and to alert and report cyberbullying; electronic monitoring services for security purposes in the field of vendor management to uncover data incidents, data breaches, and other security risks; electronic monitoring of personally identifying information for measuring, monitoring, and scoring identity risk factors, including, but not limited to evaluating and scoring the potential risk of financial, credit, insurance and medical fraud; identity theft detection and protection services in the nature of providing a secure interactive website that enables consumers to store, manage, and easily reference their personal identity information such as user identifications and passwords, debit cards, credit cards, checking accounts, driver's licenses, health insurance cards and vehicle insurance cards; electronically monitoring the internet and unregulated global computer networks to detect and protect against identity theft and fraud, including real-time card monitoring; providing non-downloadable, online software that sends notifications of potential fraud and potential identity theft to consumers via e-mail alerts; providing computer security surveillance, analysis and cyber security threat information for protecting data comprising security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; electronic monitoring services to identify network security threats; providing electronic information and proactive electronic alerts related to data security in the nature of electronic credit monitoring for prevention of identity theft and fraud; Computer security consultancy, namely, comprehensive network and investigative services providing cyber-threat intelligence; Computer security consultancy, namely, providing client-specific and industry-specific investigations comprising penetration testing, vulnerability assessment, threat attack tactics monitoring, and targeted attribution reports on bad actors; Electronic monitoring services for fraud protection and privacy management purposes, namely, using technology to reduce the dissemination of advertising matter, including unwanted solicitations and other sources of risks to identity theft
FILING BASIS Section 1(b)
GOODS AND/OR SERVICES SECTION (045) (no change)
ATTORNEY INFORMATION (current)
NAME Marsha K. Hoover
ATTORNEY BAR MEMBERSHIP NUMBER NOT SPECIFIED
YEAR OF ADMISSION NOT SPECIFIED
U.S. STATE/ COMMONWEALTH/ TERRITORY NOT SPECIFIED
FIRM NAME GOLDBERG KOHN LTD.
STREET 55 EAST MONROE, SUITE 3300
CITY CHICAGO
STATE Illinois
POSTAL CODE 60603
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
PHONE 312-201-4000
FAX 312 332 2196
EMAIL tmapps@goldbergkohn.com
DOCKET/REFERENCE NUMBER 7640.640
ATTORNEY INFORMATION (proposed)
NAME Marsha K. Hoover
ATTORNEY BAR MEMBERSHIP NUMBER XXX
YEAR OF ADMISSION XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY XX
FIRM NAME GOLDBERG KOHN LTD.
STREET 55 EAST MONROE, SUITE 3300
CITY CHICAGO
STATE Illinois
POSTAL CODE 60603
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
PHONE 312-201-4000
FAX 312 332 2196
EMAIL tmapps@goldbergkohn.com
DOCKET/REFERENCE NUMBER 7640.640
OTHER APPOINTED ATTORNEY Danielle K. Johnson and Robert D. Leighton
CORRESPONDENCE INFORMATION (current)
NAME MARSHA K. HOOVER
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE tmapps@goldbergkohn.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES) NOT PROVIDED
DOCKET/REFERENCE NUMBER 7640.640
CORRESPONDENCE INFORMATION (proposed)
NAME Marsha K. Hoover
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE tmapps@goldbergkohn.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES) NOT PROVIDED
DOCKET/REFERENCE NUMBER 7640.640
SIGNATURE SECTION
RESPONSE SIGNATURE /dkj/
SIGNATORY'S NAME Danielle K. Johnson
SIGNATORY'S POSITION Attorney of record, Illinois bar member
DATE SIGNED 04/21/2020
AUTHORIZED SIGNATORY YES
FILING INFORMATION SECTION
SUBMIT DATE Tue Apr 21 15:37:59 ET 2020
TEAS STAMP USPTO/ROA-XXX.XXX.XX.XX-2
0200421153759972202-88424
630-7106ceef7724094173eff
f3de74a559db5a23379d2b766
c29870a7947b66baf82c-N/A-
N/A-20200421135036093175



Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1957 (Rev 10/2011)
OMB No. 0651-0050 (Exp 09/20/2020)

Response to Office Action


To the Commissioner for Trademarks:

Application serial no. 88424630 ALLSTATE(Standard Characters, see http://uspto.report/TM/88424630/mark.png) has been amended as follows:

CLASSIFICATION AND LISTING OF GOODS/SERVICES
Applicant proposes to amend the following:
Current: Class 042 for Computer software installation, maintenance and repair; computer services, namely, remote computer monitoring for technical purposes; technical support, namely, troubleshooting of computer software; technical support, namely, troubleshooting of computers in the nature of diagnosing problems with computer hardware and servers; maintenance of computer software, namely, computer desktop issues, security software, and virus identification and removal software; computer diagnostic services; electronic monitoring of computer systems for detecting unauthorized access or data breach services for security purposes in the fields of identity theft, privacy protection, and identifying network security threats; providing computer surveillance, analysis and cybersecurity threat information featuring security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; investigation services in the field of computer security, namely, comprehensive network and financial identity monitoring service namely, electronic monitoring of credit card activity to detect fraud; platform as a service (PAAS) for combating cyber threats that target a company's network infrastructure, featuring risk, threat intelligence, security intelligence, electronic crime intelligence, vulnerability intelligence, compromised credentials intelligence, and compromised credentials and dark-web forum posts that enable subscribers to mitigate risks and deliver preemptive intelligence to help thwart cyber attacks; providing temporary use of a web-based software application for password management; providing temporary use of online, non-downloadable software aiding the consumer in identity theft restoration and remediation; software as a service (SAAS) for diagnosing the health of a computer and recommending proper maintenance; software as a service (SAAS) for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; computer network diagnostic and maintenance platform; software as a service (SAAS) for data protection and data security, virus scan and virus removal; software as a service (SAAS) for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for automating workflows; software as a service (SAAS) for optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for remote access and communications to and from technical support providers; software as a service (SAAS) featuring graphical user interface software; software as a service (SAAS) featuring software development tools; software as a service (SAAS) for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; software as a service (SAAS) featuring software for providing self-help and self-diagnosis tutorials and training to users; software as a service (SAAS) featuring software for assessing and diagnosing presence and interconnectivity of technology and devices; platform as a service (PAAS) featuring software platforms for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platforms for remote access and communications to and from technical support providers; platform as a service (PAAS) featuring software platforms for automating workflows, optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices, and for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for diagnosing the health of a computer and recommending proper maintenance; platform as a service (PAAS) featuring software platform for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for data protection and data security, virus scan and virus removal; platform as a service (PAAS) featuring software platforms for graphical user interface software; platform as a service (PAAS) featuring software platforms for software development tools; platform as a service (PAAS) featuring software platforms for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; platform as a service (PAAS) featuring software platforms for providing self-help and self-diagnosis tutorials and training to users; platform as a service (PAAS) featuring software platforms for assessing and diagnosing presence and interconnectivity of technology and devices; all of the foregoing specifically excluding computer software for calibrating and optimizing image processing parameters for cameras and display screens and services related thereto; consultation in the field of electronic monitoring services for data theft and identity theft purposes; electronic monitoring of financial identity information for fraud protection purposes; electronic monitoring of personally identifying information for fraud and identity theft protection; electronic monitoring of personally identifying information for fraud detection in the field of identity monitoring, online security, reputation monitoring, health identity risk monitoring, and compromised credential monitoring consisting of username, email, or password monitoring; monitoring of credit reports, the internet, and public records to facilitate the detection and prevention of identity theft and fraud; electronic monitoring of personally identifying information for security purposes in the field of identity theft, privacy management and privacy protection; consultation in the field of electronic storage and management of secure document to manage personal information; consultation in the field of electronic monitoring of online personal security; identification verification services, namely, using technology to electronically authenticate personal identification information; electronic monitoring services for security purposes in the field of medical identity theft and privacy protection; electronic monitoring services for security purposes in the field of compromised personal electronic credentials such as email addresses, usernames, and passwords exposed by hackers, data breaches, and other security risks; electronic monitoring services for security purposes in the field of protection of personal social media accounts to alert and report personal reputation damage, to alert and report online predator threats, and to alert and report cyberbullying; electronic monitoring services for security purposes in the field of vendor management to uncover data incidents, data breaches, and other security risks; electronic monitoring of personally identifying information for measuring, monitoring, and scoring identity risk factors, including, but not limited to evaluating and scoring the potential risk of financial, credit, insurance and medical fraud; identity theft detection and protection services in the nature of providing a secure interactive website that enables consumers to store, manage, and easily reference their personal identity information such as user identifications and passwords, debit cards, credit cards, checking accounts, driver's licenses, health insurance cards and vehicle insurance cards; electronically monitoring the internet and unregulated global computer networks to detect and protect against identity theft and fraud, including real-time card monitoring; providing technology that sends notifications of potential fraud and potential identity theft to consumers via e-mail alerts; providing computer security surveillance, analysis and cyber security threat information for protecting data comprising security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; electronic monitoring services to identify network security threats; providing electronic information and proactive electronic alerts related to data security in the nature of electronic credit monitoring for prevention of identity theft and fraud; Computer security consultancy, namely, comprehensive network and investigative services providing cyber-threat intelligence; Computer security consultancy, namely, providing client-specific and industry-specific investigations comprising penetration testing, vulnerability assessment, threat attack tactics monitoring, and targeted attribution reports on bad actors; Electronic monitoring services for fraud protection and privacy management purposes, namely, using technology to reduce the dissemination of advertising matter, including unwanted solicitations and other sources of risks to identity theft
Filing Basis: Section 1(b), Intent to Use: For a trademark or service mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to use the mark in commerce on or in connection with the identified goods/services in the application. For a collective trademark, collective service mark, or collective membership mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce by members on or in connection with the identified goods/services/collective membership organization. For a certification mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce by authorized users in connection with the identified goods/services, and the applicant will not engage in the production or marketing of the goods/services to which the mark is applied, except to advertise or promote recognition of the certification program or of the goods/services that meet the certification standards of the applicant.

Proposed:
Tracked Text Description: Computer software installation, maintenance and repair; computer services, namely, remote computer monitoring for technical purposes; technical support, namely, troubleshooting of computer software; technical support, namely, troubleshooting of computers in the nature of diagnosing problems with computer hardware and servers; maintenance of computer software, namely, computer desktop issues, security software, and virus identification and removal software; computer diagnostic services; electronic monitoring of computer systems for detecting unauthorized access or data breach services for security purposes in the fields of identity theft, privacy protection, and identifying network security threats; providing computer surveillance, analysis and cybersecurity threat information featuring security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; investigation services in the field of computer security, namely, comprehensive network and financial identity monitoring service namely, electronic monitoring of credit card activity to detect fraud; platform as a service (PAAS) for combating cyber threats that target a company's network infrastructure, featuring risk, threat intelligence, security intelligence, electronic crime intelligence, vulnerability intelligence, compromised credentials intelligence, and compromised credentials and dark-web forum posts that enable subscribers to mitigate risks and deliver preemptive intelligence to help thwart cyber attacks; providing temporary use of a web-based software application for password management; providing temporary use of online, non-downloadable software aiding the consumer in identity theft restoration and remediation; software as a service (SAAS) for diagnosing the health of a computer and recommending proper maintenance; software as a service (SAAS) services featuring software for diagnosing the health of a computer and recommending proper maintenance; software as a service (SAAS) for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; computer network diagnostic and maintenance platform; software as a service (SAAS) for data protection and data security, virus scan and virus removal; software as a service (SAAS) services featuring software for data protection and data security, virus scan and virus removal; software as a service (SAAS) for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for automating workflows; software as a service (SAAS) services featuring software for automating workflows; software as a service (SAAS) for optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) for remote access and communications to and from technical support providers; software as a service (SAAS) services featuring software for remote access and communications to and from technical support providers; software as a service (SAAS) featuring graphical user interface software; software as a service (SAAS) featuring software development tools; software as a service (SAAS) for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; software as a service (SAAS) services featuring software for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; software as a service (SAAS) featuring software for providing self-help and self-diagnosis tutorials and training to users; software as a service (SAAS) services featuring software for providing self-help and self-diagnosis tutorials and training to users; software as a service (SAAS) featuring software for assessing and diagnosing presence and interconnectivity of technology and devices; platform as a service (PAAS) featuring software platforms for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platforms for remote access and communications to and from technical support providers; platform as a service (PAAS) featuring software platforms for automating workflows, optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices, and for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for diagnosing the health of a computer and recommending proper maintenance; platform as a service (PAAS) featuring software platform for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for data protection and data security, virus scan and virus removal; platform as a service (PAAS) featuring software platforms for graphical user interface software; platform as a service (PAAS) featuring software platforms for software development tools; platform as a service (PAAS) featuring software platforms for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; platform as a service (PAAS) featuring software platforms for providing self-help and self-diagnosis tutorials and training to users; platform as a service (PAAS) featuring software platforms for assessing and diagnosing presence and interconnectivity of technology and devices; all of the foregoing specifically excluding computer software for calibrating and optimizing image processing parameters for cameras and display screens and services related thereto; consultation in the field of electronic monitoring services for data theft and identity theft purposes; electronic monitoring of financial identity information for fraud protection purposes; electronic monitoring of personally identifying information for fraud and identity theft protection; electronic monitoring of personally identifying information for fraud detection in the field of identity monitoring, online security, reputation monitoring, health identity risk monitoring, and compromised credential monitoring consisting of username, email, or password monitoring; monitoring of credit reports, the internet, and public records to facilitate the detection and prevention of identity theft and fraud; computer security threat analysis for protecting data, namely, electronic monitoring of credit reports, the internet, and public records to facilitate the detection and prevention of identity theft and fraud; electronic monitoring of personally identifying information for security purposes in the field of identity theft, privacy management and privacy protection; consultation in the field of electronic storage and management of secure document to manage personal information; consultation in the field of electronic monitoring of online personal security; identification verification services, namely, using technology to electronically authenticate personal identification information; electronic monitoring services for security purposes in the field of medical identity theft and privacy protection; electronic monitoring services for security purposes in the field of compromised personal electronic credentials such as email addresses, usernames, and passwords exposed by hackers, data breaches, and other security risks; electronic monitoring services for security purposes in the field of protection of personal social media accounts to alert and report personal reputation damage, to alert and report online predator threats, and to alert and report cyberbullying; electronic monitoring services for security purposes in the field of vendor management to uncover data incidents, data breaches, and other security risks; electronic monitoring of personally identifying information for measuring, monitoring, and scoring identity risk factors, including, but not limited to evaluating and scoring the potential risk of financial, credit, insurance and medical fraud; identity theft detection and protection services in the nature of providing a secure interactive website that enables consumers to store, manage, and easily reference their personal identity information such as user identifications and passwords, debit cards, credit cards, checking accounts, driver's licenses, health insurance cards and vehicle insurance cards; electronically monitoring the internet and unregulated global computer networks to detect and protect against identity theft and fraud, including real-time card monitoring; providing technology that sends notifications of potential fraud and potential identity theft to consumers via e-mail alerts; providing non-downloadable, online software that sends notifications of potential fraud and potential identity theft to consumers via e-mail alerts; providing computer security surveillance, analysis and cyber security threat information for protecting data comprising security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; electronic monitoring services to identify network security threats; providing electronic information and proactive electronic alerts related to data security in the nature of electronic credit monitoring for prevention of identity theft and fraud; Computer security consultancy, namely, comprehensive network and investigative services providing cyber-threat intelligence; Computer security consultancy, namely, providing client-specific and industry-specific investigations comprising penetration testing, vulnerability assessment, threat attack tactics monitoring, and targeted attribution reports on bad actors; Electronic monitoring services for fraud protection and privacy management purposes, namely, using technology to reduce the dissemination of advertising matter, including unwanted solicitations and other sources of risks to identity theftClass 042 for Computer software installation, maintenance and repair; computer services, namely, remote computer monitoring for technical purposes; technical support, namely, troubleshooting of computer software; technical support, namely, troubleshooting of computers in the nature of diagnosing problems with computer hardware and servers; maintenance of computer software, namely, computer desktop issues, security software, and virus identification and removal software; computer diagnostic services; electronic monitoring of computer systems for detecting unauthorized access or data breach services for security purposes in the fields of identity theft, privacy protection, and identifying network security threats; providing computer surveillance, analysis and cybersecurity threat information featuring security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; investigation services in the field of computer security, namely, comprehensive network and financial identity monitoring service namely, electronic monitoring of credit card activity to detect fraud; platform as a service (PAAS) for combating cyber threats that target a company's network infrastructure, featuring risk, threat intelligence, security intelligence, electronic crime intelligence, vulnerability intelligence, compromised credentials intelligence, and compromised credentials and dark-web forum posts that enable subscribers to mitigate risks and deliver preemptive intelligence to help thwart cyber attacks; providing temporary use of a web-based software application for password management; providing temporary use of online, non-downloadable software aiding the consumer in identity theft restoration and remediation; software as a service (SAAS) services featuring software for diagnosing the health of a computer and recommending proper maintenance; software as a service (SAAS) services featuring software for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; computer network diagnostic and maintenance platform; software as a service (SAAS) services featuring software for data protection and data security, virus scan and virus removal; software as a service (SAAS) services featuring software for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for automating workflows; software as a service (SAAS) services featuring software for optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; software as a service (SAAS) services featuring software for remote access and communications to and from technical support providers; software as a service (SAAS) featuring graphical user interface software; software as a service (SAAS) featuring software development tools; software as a service (SAAS) services featuring software for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; software as a service (SAAS) services featuring software for providing self-help and self-diagnosis tutorials and training to users; software as a service (SAAS) featuring software for assessing and diagnosing presence and interconnectivity of technology and devices; platform as a service (PAAS) featuring software platforms for automated technical support and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platforms for remote access and communications to and from technical support providers; platform as a service (PAAS) featuring software platforms for automating workflows, optimizing performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices, and for generating and providing alerts and reports regarding performance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for diagnosing the health of a computer and recommending proper maintenance; platform as a service (PAAS) featuring software platform for troubleshooting, resolution and maintenance of HDTV devices, gaming consoles and systems, it systems, computer hardware, software, networks, applications and devices; platform as a service (PAAS) featuring software platform for data protection and data security, virus scan and virus removal; platform as a service (PAAS) featuring software platforms for graphical user interface software; platform as a service (PAAS) featuring software platforms for software development tools; platform as a service (PAAS) featuring software platforms for monitoring, gathering and tracking data about a user's HDTV devices, gaming consoles and systems, it system, computer hardware, software, networks, applications and devices, and for reporting and transmitting such data to the technical support provider; platform as a service (PAAS) featuring software platforms for providing self-help and self-diagnosis tutorials and training to users; platform as a service (PAAS) featuring software platforms for assessing and diagnosing presence and interconnectivity of technology and devices; all of the foregoing specifically excluding computer software for calibrating and optimizing image processing parameters for cameras and display screens and services related thereto; consultation in the field of electronic monitoring services for data theft and identity theft purposes; electronic monitoring of financial identity information for fraud protection purposes; electronic monitoring of personally identifying information for fraud and identity theft protection; electronic monitoring of personally identifying information for fraud detection in the field of identity monitoring, online security, reputation monitoring, health identity risk monitoring, and compromised credential monitoring consisting of username, email, or password monitoring; computer security threat analysis for protecting data, namely, electronic monitoring of credit reports, the internet, and public records to facilitate the detection and prevention of identity theft and fraud; electronic monitoring of personally identifying information for security purposes in the field of identity theft, privacy management and privacy protection; consultation in the field of electronic storage and management of secure document to manage personal information; consultation in the field of electronic monitoring of online personal security; identification verification services, namely, using technology to electronically authenticate personal identification information; electronic monitoring services for security purposes in the field of medical identity theft and privacy protection; electronic monitoring services for security purposes in the field of compromised personal electronic credentials such as email addresses, usernames, and passwords exposed by hackers, data breaches, and other security risks; electronic monitoring services for security purposes in the field of protection of personal social media accounts to alert and report personal reputation damage, to alert and report online predator threats, and to alert and report cyberbullying; electronic monitoring services for security purposes in the field of vendor management to uncover data incidents, data breaches, and other security risks; electronic monitoring of personally identifying information for measuring, monitoring, and scoring identity risk factors, including, but not limited to evaluating and scoring the potential risk of financial, credit, insurance and medical fraud; identity theft detection and protection services in the nature of providing a secure interactive website that enables consumers to store, manage, and easily reference their personal identity information such as user identifications and passwords, debit cards, credit cards, checking accounts, driver's licenses, health insurance cards and vehicle insurance cards; electronically monitoring the internet and unregulated global computer networks to detect and protect against identity theft and fraud, including real-time card monitoring; providing non-downloadable, online software that sends notifications of potential fraud and potential identity theft to consumers via e-mail alerts; providing computer security surveillance, analysis and cyber security threat information for protecting data comprising security intelligence, electronic crime intelligence, and compromised credentials intelligence for the safety and identity protection of persons and businesses; electronic monitoring services to identify network security threats; providing electronic information and proactive electronic alerts related to data security in the nature of electronic credit monitoring for prevention of identity theft and fraud; Computer security consultancy, namely, comprehensive network and investigative services providing cyber-threat intelligence; Computer security consultancy, namely, providing client-specific and industry-specific investigations comprising penetration testing, vulnerability assessment, threat attack tactics monitoring, and targeted attribution reports on bad actors; Electronic monitoring services for fraud protection and privacy management purposes, namely, using technology to reduce the dissemination of advertising matter, including unwanted solicitations and other sources of risks to identity theft
Filing Basis: Section 1(b), Intent to Use: For a trademark or service mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to use the mark in commerce on or in connection with the identified goods/services in the application. For a collective trademark, collective service mark, or collective membership mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce by members on or in connection with the identified goods/services/collective membership organization. For a certification mark application: As of the application filing date, the applicant had a bona fide intention, and was entitled, to exercise legitimate control over the use of the mark in commerce by authorized users in connection with the identified goods/services, and the applicant will not engage in the production or marketing of the goods/services to which the mark is applied, except to advertise or promote recognition of the certification program or of the goods/services that meet the certification standards of the applicant.

OWNER AND/OR ENTITY INFORMATION
Applicant proposes to amend the following:
Current: Allstate Insurance Company, a corporation of Illinois, having an address of
      Allstate Plaza
      Northbrook, Illinois 60062
      United States

Proposed: Allstate Insurance Company, a corporation of Illinois, having an address of
      Allstate Plaza
      Northbrook, Illinois 60062
      United States
      Email Address: XXXX

The owner's/holder's current attorney information: Marsha K. Hoover. Marsha K. Hoover of GOLDBERG KOHN LTD., is located at

      55 EAST MONROE, SUITE 3300
      CHICAGO, Illinois 60603
      United States
The docket/reference number is 7640.640.
      The phone number is 312-201-4000.
      The fax number is 312 332 2196.
      The email address is tmapps@goldbergkohn.com

The owner's/holder's proposed attorney information: Marsha K. Hoover. Other appointed attorneys are Danielle K. Johnson and Robert D. Leighton. Marsha K. Hoover of GOLDBERG KOHN LTD., is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at

      55 EAST MONROE, SUITE 3300
      CHICAGO, Illinois 60603
      United States
The docket/reference number is 7640.640.
      The phone number is 312-201-4000.
      The fax number is 312 332 2196.
      The email address is tmapps@goldbergkohn.com

Marsha K. Hoover submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.Correspondence Information (current):
      MARSHA K. HOOVER
      PRIMARY EMAIL FOR CORRESPONDENCE: tmapps@goldbergkohn.com
      SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): NOT PROVIDED

The docket/reference number is 7640.640.
Correspondence Information (proposed):
      Marsha K. Hoover
      PRIMARY EMAIL FOR CORRESPONDENCE: tmapps@goldbergkohn.com
      SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): NOT PROVIDED

The docket/reference number is 7640.640.

Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the owner/holder and the owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

SIGNATURE(S)
Response Signature
Signature: /dkj/     Date: 04/21/2020
Signatory's Name: Danielle K. Johnson
Signatory's Position: Attorney of record, Illinois bar member

The signatory has confirmed that he/she is a U.S.-licensed attorney who is an active member in good standing of the bar of the highest court of a U.S. state (including the District of Columbia and any U.S. Commonwealth or territory); and he/she is currently the owner's/holder's attorney or an associate thereof; and to the best of his/her knowledge, if prior to his/her appointment another U.S.-licensed attorney not currently associated with his/her company/firm previously represented the owner/holder in this matter: the owner/holder has revoked their power of attorney by a signed revocation or substitute power of attorney with the USPTO; the USPTO has granted that attorney's withdrawal request; the owner/holder has filed a power of attorney appointing him/her in this matter; or the owner's/holder's appointed U.S.-licensed attorney has filed a power of attorney appointing him/her as an associate attorney in this matter.

Mailing Address:    MARSHA K. HOOVER
   GOLDBERG KOHN LTD.
   
   55 EAST MONROE, SUITE 3300
   CHICAGO, Illinois 60603
Mailing Address:    Marsha K. Hoover
   GOLDBERG KOHN LTD.
   55 EAST MONROE, SUITE 3300
   CHICAGO, Illinois 60603
        
Serial Number: 88424630
Internet Transmission Date: Tue Apr 21 15:37:59 ET 2020
TEAS Stamp: USPTO/ROA-XXX.XXX.XX.XX-2020042115375997
2202-88424630-7106ceef7724094173efff3de7
4a559db5a23379d2b766c29870a7947b66baf82c
-N/A-N/A-20200421135036093175



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