AG/ETCH AUTOGUARD VEHICLE THEFT PROTECTION

The mark consists of stylized letters "AG" separated from the stylized lettering "ETCH" by a slash comprised of three dashed lines. All of the foregoing appears above the wording "AutoGuard Vehicle Theft Protection". The color white represents transparent background and is not claimed as a feature of the mark.

Mark For: AG/ETCH AUTOGUARD VEHICLE THEFT PROTECTION® trademark registration is intended to cover the categories of etching of a sequence of traceable identification numbers on automobile windows, so as to identify a particular automobile recovered after theft. [all]

>Color is not claimed as a feature of the mark. The mark consists of stylized letters "AG" separated from the stylized lettering "ETCH" by a slash comprised of three dashed lines. All of the foregoing appears above the wording "AutoGuard Vehicle Theft Protection". The color white represents transparent background and is not claimed as a feature of the mark.

Research	OneLook Acronym Finder
Serial Number	88349878
Registration Number	5879089
Mark Literal Elements	AG/ETCH AUTOGUARD VEHICLE THEFT PROTECTION
Mark Drawing Type	3 - AN ILLUSTRATION DRAWING WHICH INCLUDES WORD(S)/ LETTER(S)/NUMBER(S)
Mark Type	SERVICE MARK
Standard Character Claim	No
Register	PRINCIPAL
Current Location	PUBLICATION AND ISSUE SECTION 2019-10-08
Basis	1(a)
Class Status	ACTIVE
Primary US Classes	100: Miscellaneous 103: Construction and Repair 106: Material Treatment
Primary International Class	040 - Primary Class (Treatment of materials) Treatment of materials.
Filed Use	Yes
Current Use	Yes
Intent To Use	No
Filed ITU	No
44D Filed	No
44E Current	No
66A Current	No
Current Basis	No
No Basis	No

Timeline

2018-04-01	Date of First Use
2018-04-01	Date of Use In Commerce
2019-03-21	Application Filed
2019-04-08	Location: NEW APPLICATION PROCESSING
2019-04-08	Status: Live/Pending
2019-04-08	Transaction Date
2019-07-23	Published
2019-07-23	Published for Opposition
2019-10-08	Location: PUBLICATION AND ISSUE SECTION
2019-10-08	Status: Registered. The registration date is used to determine when post-registration maintenance documents are due.
2019-10-08	Trademark Registered

Party:	American Auto Guardian, Inc.
Address	7th Floor 1700 E. Golf Road Schaumburg, ILLINOIS UNITED STATES 60173
Legal Entity Type	Corporation
Legal Entity State	ILLINOIS

Drawing	JPEG	2019-03-21
Specimen	JPEG	2019-03-21
TEAS Plus New Application	MULTI	2019-03-21
Design Search Code Corr Project	APPLICATION/XML	2019-04-09
Examiners Amendment	XML	2019-05-31
Notation to File	XML	2019-05-31
XSearch Search Summary	XML	2019-05-31
Amendment and Mail Process Complete	MULTI	2019-06-01
TRAM Snapshot of App at Pub for Oppostn	MULTI	2019-06-01
Notice of Publication	XML	2019-07-03
Notification Of Notice of Publication	XML	2019-07-03
OG Publication Confirmation	APPLICATION/XML	2019-07-23
Registration Certificate	PDF	2019-10-08

26.17.03	Dotted line(s); Lines, dotted
26.17.06	Bands, diagonal; Bars, diagonal; Diagonal line(s), band(s) or bar(s); Lines, diagonal
261701	Bands, straight; Bars, straight; Lines, straight; Straight line(s), band(s) or bar(s)
261703	Dotted line(s); Lines, dotted
261706	Bands, diagonal; Bars, diagonal; Diagonal line(s), band(s) or bar(s); Lines, diagonal

AMERICAN AUTO GUARDIAN, INC.
AMERICAN AUTO GUARDIAN, INC.
1700 E. GOLF ROAD
7TH FLOOR
SCHAUMBURG, IL 60173

IC 040. US 100 103 106. G & S: Etching of a sequence of traceable identification numbers on automobile windows, so as to identify a particular automobile recovered after theft. FIRST USE: 20180401. FIRST USE IN COMMERCE: 20180401

International Codes:	40
U.S. Codes:	100,103,106

Type Code	Type
CC0000	Color is not claimed as a feature of the mark.
CC0000	Color is not claimed as a feature of the mark.

Description	Date	Proceeding Number
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY	2020-01-29
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY	2020-01-22
REGISTERED-PRINCIPAL REGISTER	2019-10-08
PUBLISHED FOR OPPOSITION	2019-07-23
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED	2019-07-23
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED	2019-07-03
ASSIGNED TO LIE	2019-06-14	73797
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED	2019-05-31	6328
EXAMINERS AMENDMENT E-MAILED	2019-05-31	6328
EXAMINERS AMENDMENT -WRITTEN	2019-05-31	90293
EXAMINER'S AMENDMENT ENTERED	2019-05-31	88888
ASSIGNED TO EXAMINER	2019-05-31	90293
APPROVED FOR PUB - PRINCIPAL REGISTER	2019-05-31
NOTICE OF DESIGN SEARCH CODE E-MAILED	2019-04-09
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM	2019-04-08
NEW APPLICATION ENTERED IN TRAM	2019-03-25

Mark Image Registration | Serial	Company Trademark Application Date
AG/ETCH AUTOGUARD VEHICLE THEFT PROTECTION 88349878 not registered Live/Pending	American Auto Guardian, Inc. 2019-03-21
AG/ETCH AUTOGUARD VEHICLE THEFT PROTECTION 87624421 not registered Live/Pending	American Auto Guardian, Inc. 2017-09-27