SMILE DIRECT CLUB

Sdc U.s. Smilepay Spv

Application Filed: 2019-01-22
Trademark Application Details
Trademark Logo SMILE DIRECT CLUB

The mark consists of the word "SMILE" with the words "DIRECT CLUB" in a curve below the word "SMILE".

Mark For: SMILE DIRECT CLUB® trademark registration is intended to cover the categories of providing a website featuring blogs, non-downloadable videos and non-downloadable publications in the nature of articles and posts in the fields of lifestyle, beauty, health, diet, wellness, orthodontia and oral health; training and educational services, namely, providing classes, online non-downloadable educational videos, and in-person training programs in the fields of dentistry and orthodontia and distributing educational materials in connection therewith. [all]

>Color is not claimed as a feature of the mark. The mark consists of the word "SMILE" with the words "DIRECT CLUB" in a curve below the word "SMILE".

Status

2020-11-05 UTC
LIVE REGISTRATION Issued and Active
The trademark application has been registered with the Office.


Research OneLook Acronym Finder
Serial Number88270716
Registration Number5987767
Mark Literal ElementsSMILE DIRECT CLUB
Mark Drawing Type5 - AN ILLUSTRATION DRAWING WITH WORD(S) /LETTER(S)/ NUMBER(S) INSTYLIZED FORM
Mark TypeSERVICE MARK
Standard Character ClaimNo
RegisterPRINCIPAL
Current LocationPUBLICATION AND ISSUE SECTION 2020-02-18
Basis1(a)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 107: Education and Entertainment
Primary International Class
  • 041 - Primary Class
  • (Education and entertainment) Education; providing of training; entertainment; sporting and cultural activities.
Filed UseYes
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameJami A. Gekas
Attorney Docket Number116515-0121
Law Office AssignedO10
Employee NameOAKES, JEFFREY ALLEN

Timeline

2016-03-29Date of First Use
2016-03-29Date of Use In Commerce
2019-01-22Application Filed
2019-10-21Location: TMO LAW OFFICE 128 - EXAMINING ATTORNEY ASSIGNED
2019-10-21Status: Live/Pending
2019-10-25Transaction Date
2019-12-03Published
2019-12-03Published for Opposition
2020-02-18Location: PUBLICATION AND ISSUE SECTION
2020-02-18Status: Registered. The registration date is used to determine when post-registration maintenance documents are due.
2020-02-18Trademark Registered

Trademark Parties (Applicants & Owners)

Party: SDC U.S. SMILEPAY SPV
Address1100 N. MARKET STREET WILMINGTON, DELAWARE UNITED STATES 19890
Legal Entity TypeStatutory Trust
Legal Entity StateDELAWARE
Party: SMILEDIRECTCLUB, LLC
Address414 Union Street, 8th Floor Nashville TN 37219
Legal Entity TypeLimited Liability Company
Legal Entity StateTN

*multiple parties listed, check assignment documents for ownership information

Attorney of Record

Jami A. Gekas
FOLEY & LARDNER LLP
321 NORTH CLARK STREET, SUITE 2800
CHICAGO, IL 60654-5313

Good, Services, and Codes


IC 041. US 100 101 107. G & S: Providing a website featuring blogs, non-downloadable videos and non-downloadable publications in the nature of articles and posts in the fields of lifestyle, beauty, health, diet, wellness, orthodontia and oral health; training and educational services, namely, providing classes, online non-downloadable educational videos, and in-person training programs in the fields of dentistry and orthodontia and distributing educational materials in connection therewith. FIRST USE: 20160329. FIRST USE IN COMMERCE: 20160329

International Codes:41
U.S. Codes:100,101,107
Type CodeType
CC0000Color is not claimed as a feature of the mark.
CC0000Color is not claimed as a feature of the mark.

Trademark Filing History

DescriptionDateProceeding Number
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP2020-06-03
REGISTERED-PRINCIPAL REGISTER2020-02-18
PUBLISHED FOR OPPOSITION2019-12-03
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2019-12-03
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2019-11-13
ASSIGNED TO LIE2019-10-2573296
APPROVED FOR PUB - PRINCIPAL REGISTER2019-10-21
TEAS/EMAIL CORRESPONDENCE ENTERED2019-10-0488889
TEAS RESPONSE TO OFFICE ACTION RECEIVED2019-10-02
CORRESPONDENCE RECEIVED IN LAW OFFICE2019-10-0288889
NOTIFICATION OF NON-FINAL ACTION E-MAILED2019-04-056325
NON-FINAL ACTION WRITTEN2019-04-0594484
NON-FINAL ACTION E-MAILED2019-04-056325
ASSIGNED TO EXAMINER2019-04-0191173
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2019-02-13
NEW APPLICATION ENTERED IN TRAM2019-01-25

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