UNITED STATES PATENT AND TRADEMARK OFFICE (USPTO)
OFFICE ACTION (OFFICIAL LETTER) ABOUT APPLICANT’S TRADEMARK APPLICATION
U.S. APPLICATION SERIAL NO. 88267527
MARK: BEACON
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CORRESPONDENT ADDRESS: |
CLICK HERE TO RESPOND TO THIS LETTER: http://www.gov.uspto.report/trademarks/teas/response_forms.jsp
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APPLICANT: DQC International Corp.
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CORRESPONDENT’S REFERENCE/DOCKET NO: CORRESPONDENT E-MAIL ADDRESS: |
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OFFICE ACTION
TO AVOID ABANDONMENT OF APPLICANT’S TRADEMARK APPLICATION, THE USPTO MUST RECEIVE APPLICANT’S COMPLETE RESPONSE TO THIS LETTER WITHIN 6 MONTHS OF THE ISSUE/MAILING DATE BELOW. A RESPONSE TRANSMITTED THROUGH THE TRADEMARK ELECTRONIC APPLICATION SYSTEM (TEAS) MUST BE RECEIVED BEFORE MIDNIGHT EASTERN TIME OF THE LAST DAY OF THE RESPONSE PERIOD.
ISSUE/MAILING DATE: 4/10/2019
TRADEMARK ACT SECTION 2(d) REFUSAL – LIKELIHOOD OF CONFUSION WITH REGISTERED MARKS
Registration of the applied-for mark is refused because of a likelihood of confusion with the marks in U.S. Registration Nos. 2884965 (TACKLE BEACON) and 5475842 (BEACON). Trademark Act Section 2(d), 15 U.S.C. §1052(d); see TMEP §§1207.01 et seq. See the attached registrations.
Trademark Act Section 2(d) bars registration of an applied-for mark that is so similar to a registered mark that it is likely consumers would be confused, mistaken, or deceived as to the commercial source of the goods of the parties. See 15 U.S.C. §1052(d). Likelihood of confusion is determined on a case-by-case basis by applying the factors set forth in In re E. I. du Pont de Nemours & Co., 476 F.2d 1357, 1361, 177 USPQ 563, 567 (C.C.P.A. 1973) (called the “du Pont factors”). In re i.am.symbolic, llc, 866 F.3d 1315, 1322, 123 USPQ2d 1744, 1747 (Fed. Cir. 2017). Only those factors that are “relevant and of record” need be considered. M2 Software, Inc. v. M2 Commc’ns, Inc., 450 F.3d 1378, 1382, 78 USPQ2d 1944, 1947 (Fed. Cir. 2006) (citing Shen Mfg. Co. v. Ritz Hotel Ltd., 393 F.3d 1238, 1241, 73 USPQ2d 1350, 1353 (Fed. Cir. 2004)); see In re Inn at St. John’s, LLC, 126 USPQ2d 1742, 1744 (TTAB 2018).
Although not all du Pont factors may be relevant, there are generally two key considerations in any likelihood of confusion analysis: (1) the similarities between the compared marks and (2) the relatedness of the compared goods. See In re i.am.symbolic, llc, 866 F.3d at 1322, 123 USPQ2d at 1747 (quoting Herbko Int’l, Inc. v. Kappa Books, Inc., 308 F.3d 1156, 1164-65, 64 USPQ2d 1375, 1380 (Fed. Cir. 2002)); Federated Foods, Inc. v. Fort Howard Paper Co.,544 F.2d 1098, 1103, 192 USPQ 24, 29 (C.C.P.A. 1976) (“The fundamental inquiry mandated by [Section] 2(d) goes to the cumulative effect of differences in the essential characteristics of the goods [or services] and differences in the marks.”); TMEP §1207.01.
Comparison of the Marks
Applicant’s mark is BEACON in standard character form.
Registrant No. 1’s mark in Registration No. 2884965 is TACKLE BEACON in typed form.
Registrant No. 2's mark in Registration No. 5475842 is TACKLE in standard character form.
In the present case, applicant’s mark is TACKLE and Registrant No. 2’s mark is TACKLE. These marks are identical in appearance, sound, and meaning, “and have the potential to be used . . . in exactly the same manner.” In re i.am.symbolic, llc, 116 USPQ2d 1406, 1411 (TTAB 2015), aff’d, 866 F.3d 1315, 123 USPQ2d 1744 (Fed. Cir. 2017). Additionally, because they are identical, these marks are likely to engender the same connotation and overall commercial impression when considered in connection with applicant’s and registrant’s respective goods. Id.
In addition, the applicant's mark and Registrant No. 1's marks are confusingly similar because they both feature the wording BEACON. Marks may be confusingly similar in appearance where similar terms or phrases or similar parts of terms or phrases appear in the compared marks and create a similar overall commercial impression. See Crocker Nat’l Bank v. Canadian Imperial Bank of Commerce, 228 USPQ 689, 690-91 (TTAB 1986), aff’d sub nom. Canadian Imperial Bank of Commerce v. Wells Fargo Bank, Nat’l Ass’n, 811 F.2d 1490, 1495, 1 USPQ2d 1813, 1817 (Fed. Cir. 1987) (finding COMMCASH and COMMUNICASH confusingly similar); In re Corning Glass Works, 229 USPQ 65, 66 (TTAB 1985) (finding CONFIRM and CONFIRMCELLS confusingly similar); In re Pellerin Milnor Corp., 221 USPQ 558, 560 (TTAB 1983) (finding MILTRON and MILLTRONICS confusingly similar); TMEP §1207.01(b)(ii)-(iii).
Furthermore, there is a likelihood of confusion because the wording BEACON is the dominant portion of Registrant No. 1's mark. Although marks are compared in their entireties, one feature of a mark may be more significant or dominant in creating a commercial impression. See In re Viterra Inc., 671 F.3d 1358, 1362, 101 USPQ2d 1905, 1908 (Fed. Cir. 2012); In re Nat’l Data Corp., 753 F.2d 1056, 1058, 224 USPQ 749, 751 (Fed. Cir. 1985); TMEP §1207.01(b)(viii), (c)(ii). Disclaimed matter that is descriptive of or generic for a party’s goods is typically less significant or less dominant when comparing marks. In re Detroit Athletic Co., 903 F.3d 1297, 1305, 128 USPQ2d 1047, 1050 (Fed. Cir. 2018) (citing In re Dixie Rests., Inc., 105 F.3d 1405, 1407, 41 USPQ2d 1531, 1533-34 (Fed. Cir. 1997)); TMEP §1207.01(b)(viii), (c)(ii).
Thus, the marks are confusingly similar.
Comparison of Goods
The goods are related.
Applicant's goods are as follows:
INTERNATIONAL CLASS 028: Fishing tackle; Artificial fishing baits; Fishing lures
Registrant No. 1’s goods in Registration No. 2884965 are as follows:
INTERNATIONAL CLASS 028: Fishing accessories, namely, a holder for light sticks to be attached to fishing lures, jigs and bobbers.
Registrant No. 2's goods in Registration No. 5475842 include the following goods:
INTERNATIONAL CLASS 028: coats, jackets, shirts, pants, blazers, skirts, socks, garters, caps, hats, gloves, and gilets for wear in the sport of hunting, shooting and fishing; sporting gloves, namely, gloves for use in hunting, shooting and fishing
The compared goods need not be identical or even competitive to find a likelihood of confusion. See On-line Careline Inc. v. Am. Online Inc., 229 F.3d 1080, 1086, 56 USPQ2d 1471, 1475 (Fed. Cir. 2000); Recot, Inc. v. Becton, 214 F.3d 1322, 1329, 54 USPQ2d 1894, 1898 (Fed. Cir. 2000); TMEP §1207.01(a)(i). They need only be “related in some manner and/or if the circumstances surrounding their marketing are such that they could give rise to the mistaken belief that [the goods] emanate from the same source.” Coach Servs., Inc. v. Triumph Learning LLC, 668 F.3d 1356, 1369, 101 USPQ2d 1713, 1722 (Fed. Cir. 2012) (quoting 7-Eleven Inc. v. Wechsler, 83 USPQ2d 1715, 1724 (TTAB 2007)); TMEP §1207.01(a)(i).
Applicant's and registrants' goods are related because all the goods are used for fishing. In addition sporting goods companies make various different goods for fishing. According to Collins dictionary, attached as http://www.collinsdictionary.com/dictionary/english/fishing-tackle, "[f]ishing tackle consists of all the equipment that is used in the sport of fishing, such as fishing rods, lines, hooks, and bait." Furthermore, Registrant No. 1's goods are fishing accessories that are used with applicant's fishing tackle, artificial fishing bait, and fishing lures. The attached Internet evidence, consisting of fishing good manufacturers, establishes that the same entity commonly manufactures the relevant goods and markets the goods under the same mark. In addition, the attached evidence shows that the goods are similar or complementary in terms of purpose or function. Thus, applicant’s and registrant’s goods are considered related for likelihood of confusion purposes. See, e.g., In re Davey Prods. Pty Ltd., 92 USPQ2d 1198, 1202-04 (TTAB 2009); In re Toshiba Med. Sys. Corp., 91 USPQ2d 1266, 1268-69, 1271-72 (TTAB 2009).
Please see evidence from:
· BERKLEY® (http://www.berkley-fishing.com/), offering:
o FISHING GLOVES: http://www.berkley-fishing.com/berkley-tools-and-equipment-catch-management-berkley-fishingear/berkley-coated-grip-gloves/1285868.html#start=11
o ARTIFICIAL FISHING BAIT/FISHING LURES: http://www.berkley-fishing.com/berkley-bait-hard-bait-berkley-flicker/berkley-flicker-shad-shallow/1454428.html#sz=251&start=94
o FISHING TACKLE: http://www.berkley-fishing.com/berkley-rods-casting-rods-berkley-heritage/berkley-heritage-trolling-rod/1365082.html#start=1
· LINDY® (http://www.lindyfishingtackle.com/ ), offering:
o SHIRTS: http://www.lindyfishingtackle.com/lindy-logo-tee
o FISHING GLOVES: http://www.lindyfishingtackle.com/lindy-fish-handling-glove-1
o ARTIFICIAL FISHING BAIT/FISHING LURES: http://www.lindyfishingtackle.com/lindy-fuzz-e-grub-jigs
o FISHING TACKLE: http://www.lindyfishingtackle.com/lindy-walking-sinker
o HOLDER FOR LIGHT STICKS: http://www.lindyfishingtackle.com/lindy-glow-spoon
· NORTHLAND® (http://www.northlandtackle.com/), offering:
o HATS: http://shop.northlandtackle.com/clothing/camouflage-hat/
o SHIRTS: http://shop.northlandtackle.com/clothing/team-northland-long-sleeve-tee/
o ARTIFICIAL FISHING BAIT/FISHING LURES: http://shop.northlandtackle.com/soft-plastics/impulse-live-paddle-minnow/
o FISHING TACKLE: http://shop.northlandtackle.com/jigs/bro-bug-jig/
o HOLDER FOR LIGHT STICKS: http://shop.northlandtackle.com/spoons-swimming/glo-shot-spoon/
· RAPALA® (http://www.rapala.com/), offering:
o FISHING GLOVES: http://www.rapala.com/rapala/fishing-tools/all-other-fishing-tools/fishermans-gloves/Fishermans+Gloves.html#id=1&q=gloves&start=2
o ARTIFICIAL FISHING BAIT/FISHING LURES: http://www.rapala.com/rapala/lures/jigging-series/jigging-rap/Jigging+Rap.html
o FISHING TACKLE: http://www.rapala.com/vmc/hooks/circle-hooks/9788-circle-hook/9788+Circle+Hook.html#id=1&q=hook&start=1
In re Hester Indus., Inc., 231 USPQ 881, 882-83 (TTAB 1986) (holding bread and frozen chicken parts to be related because they are complementary goods that are appropriate for use together in sandwiches and may otherwise be sold to the same purchasers for use in a single meal); In re Vienna Sausage Mfg. Co., 230 USPQ 799, 799-800 (TTAB 1986) (holding sausage and cheese to be related because they are complementary goods that may be used together in recipes, sandwiches, and hors d’oeuvres); Polo Fashions, Inc. v. La Loren, Inc., 224 USPQ 509, 511 (TTAB 1984) (holding bath sponges and personal products, such as bath oil, soap, and body lotion, to be related because they are complementary goods that are likely to be purchased and used together by the same purchasers).
Conclusion
Generally, the greater degree of similarity between the applied-for mark and the registered mark, the lesser the degree of similarity between the goods of the parties is required to support a finding of likelihood of confusion. In re C.H. Hanson Co., 116 USPQ2d 1351, 1353 (TTAB 2015) (citing In re Opus One Inc., 60 USPQ2d 1812, 1815 (TTAB 2001)); In re Thor Tech, Inc., 90 USPQ2d 1634, 1636 (TTAB 2009).
Thus, upon encountering the marks BEACON, TACKLE BEACON, and BEACON as used on the identified goods, consumers are likely to be confused and mistakenly believe that the respective goods emanate from a common source. Therefore, applicant’s mark is not entitled to registration because of a likelihood of confusion with the marks in U.S. Registration Nos. 2884965 (TACKLE BEACON) and 5475842 (BEACON). Trademark Act Section 2(d), 15 U.S.C. §1052(d); see TMEP §§1207.01 et seq.
RESPONSE GUIDELINES
TEAS PLUS OR TEAS REDUCED FEE (TEAS RF) APPLICANTS – TO MAINTAIN LOWER FEE, ADDITIONAL REQUIREMENTS MUST BE MET, INCLUDING SUBMITTING DOCUMENTS ONLINE: Applicants who filed their application online using the lower-fee TEAS Plus or TEAS RF application form must (1) file certain documents online using TEAS, including responses to Office actions (see TMEP §§819.02(b), 820.02(b) for a complete list of these documents); (2) maintain a valid e-mail correspondence address; and (3) agree to receive correspondence from the USPTO by e-mail throughout the prosecution of the application. See 37 C.F.R. §§2.22(b), 2.23(b); TMEP §§819, 820. TEAS Plus or TEAS RF applicants who do not meet these requirements must submit an additional processing fee of $125 per class of goods. 37 C.F.R. §§2.6(a)(1)(v), 2.22(c), 2.23(c); TMEP §§819.04, 820.04. However, in certain situations, TEAS Plus or TEAS RF applicants may respond to an Office action by authorizing an examiner’s amendment by telephone or e-mail without incurring this additional fee.
ASSISTANCE
/Aubrey Biache/
Examining Attorney
Trademark Law Office 123
(571) 270-0120
aubrey.biache@uspto.gov
TO RESPOND TO THIS LETTER: Go to http://www.gov.uspto.report/trademarks/teas/response_forms.jsp. Please wait 48-72 hours from the issue/mailing date before using the Trademark Electronic Application System (TEAS), to allow for necessary system updates of the application. For technical assistance with online forms, e-mail TEAS@uspto.gov. For questions about the Office action itself, please contact the assigned trademark examining attorney. E-mail communications will not be accepted as responses to Office actions; therefore, do not respond to this Office action by e-mail.
All informal e-mail communications relevant to this application will be placed in the official application record.
WHO MUST SIGN THE RESPONSE: It must be personally signed by an individual applicant or someone with legal authority to bind an applicant (i.e., a corporate officer, a general partner, all joint applicants). If an applicant is represented by an attorney, the attorney must sign the response.
PERIODICALLY CHECK THE STATUS OF THE APPLICATION: To ensure that applicant does not miss crucial deadlines or official notices, check the status of the application every three to four months using the Trademark Status and Document Retrieval (TSDR) system at http://tsdr.gov.uspto.report/. Please keep a copy of the TSDR status screen. If the status shows no change for more than six months, contact the Trademark Assistance Center by e-mail at TrademarkAssistanceCenter@uspto.gov or call 1-800-786-9199. For more information on checking status, see http://www.gov.uspto.report/trademarks/process/status/.
TO UPDATE CORRESPONDENCE/E-MAIL ADDRESS: Use the TEAS form at http://www.gov.uspto.report/trademarks/teas/correspondence.jsp.