HEA

Healthy Eyes Advantage, Llc

Application Filed: 2018-12-12
Trademark Application Details
Trademark Logo HEA

The mark consists of the stylized wording "HEA", the "H" having a stylized vertical line between it to form the connecting line, the "E" being made up of three horizontal bars, and the "A" being a triangle.

Mark For: HEA® trademark registration is intended to cover the categories of administering discount group purchasing programs for the eye care industry by negotiating contracts with vendors of optometric and eye care products and services to enable independent eye care professionals participating as members to purchase such products and services in accordance with negotiated pricing terms; Business services, namely, marketing services and sales optimization and management services for independent eye care professionals; Association services, namely, promoting the interests of independent eye care and optometric professionals by providing strategically sourced eye care products and services for favorable negotiated prices. [all]

>Color is not claimed as a feature of the mark. The mark consists of the stylized wording "HEA", the "H" having a stylized vertical line between it to form the connecting line, the "E" being made up of three horizontal bars, and the "A" being a triangle.

Status

2021-02-14 UTC
LIVE REGISTRATION Issued and Active
The trademark application has been registered with the Office.


Research OneLook Acronym Finder
Serial Number88223759
Registration Number5799495
Mark Literal ElementsHEA
Mark Drawing Type3 - AN ILLUSTRATION DRAWING WHICH INCLUDES WORD(S)/ LETTER(S)/NUMBER(S)
Mark TypeSERVICE MARK
Standard Character ClaimNo
RegisterPRINCIPAL
Current LocationPUBLICATION AND ISSUE SECTION 2019-07-09
Basis1(a)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseYes
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameAlexis Campbell
Attorney Docket Number1131785

Timeline

2017-11-01Date of First Use
2017-11-08Date of Use In Commerce
2018-12-12Application Filed
2018-12-15Location: NEW APPLICATION PROCESSING
2018-12-15Status: Live/Pending
2019-01-04Transaction Date
2019-04-23Published
2019-04-23Published for Opposition
2019-07-09Location: PUBLICATION AND ISSUE SECTION
2019-07-09Status: Registered. The registration date is used to determine when post-registration maintenance documents are due.
2019-07-09Trademark Registered

Trademark Parties (Applicants & Owners)

Party: HEALTHY EYES ADVANTAGE, LLC
Address6111 BROKEN SOUND PARKWAY SUITE 370 BOCA RATON, FLORIDA UNITED STATES 33487
Legal Entity TypeLimited Liability Company
Legal Entity StateDELAWARE
Party: HEALTHY EYES ADVANTAGE, INC.
AddressC/O LegalForce RAPC Worldwide 446 E Southern Ave Tempe DE 85282
Legal Entity Type
Legal Entity StateDE

*multiple parties listed, check assignment documents for ownership information

Design Search Codes

26.17.01Bands, straight; Bars, straight; Lines, straight; Straight line(s), band(s) or bar(s)
26.17.05Bands, horizontal; Bars, horizontal; Horizontal line(s), band(s) or bar(s); Lines, horizontal
27.03.01Geometric figures forming letters, numerals or punctuation
260501Triangles as borders or carriers
261701Bands, straight; Bars, straight; Lines, straight; Straight line(s), band(s) or bar(s)
261705Bands, horizontal; Bars, horizontal; Horizontal line(s), band(s) or bar(s); Lines, horizontal
270301Geometric figures forming letters, numerals or punctuation

Attorney of Record

ALEXIS CAMPBELL
LEGALFORCE RAPC WORLDWIDE, P.C.
446 E SOUTHERN AVE
TEMPE, AZ 85282

Good, Services, and Codes


IC 035. US 100 101 102. G & S: Administering discount group purchasing programs for the eye care industry by negotiating contracts with vendors of optometric and eye care products and services to enable independent eye care professionals participating as members to purchase such products and services in accordance with negotiated pricing terms; Business services, namely, marketing services and sales optimization and management services for independent eye care professionals; Association services, namely, promoting the interests of independent eye care and optometric professionals by providing strategically sourced eye care products and services for favorable negotiated prices. FIRST USE: 20171101. FIRST USE IN COMMERCE: 20171108
IC 036. US 100 101 102. G & S: Consolidated billing services; Group purchasing services in the field of eye care, namely, financial services in the nature of payment collection and processing services for participating members of the group purchasing program from associated eye care vendors based on negotiated pricing terms available to such members. FIRST USE: 20171101. FIRST USE IN COMMERCE: 20171108

International Codes:35
U.S. Codes:100,101,102
International Codes:36
U.S. Codes:100,101,102
Type CodeType
PM0001HEALTHY EYES ADVANTAGE
CC0000Color is not claimed as a feature of the mark.

Trademark Filing History

DescriptionDateProceeding Number
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP2020-03-04
REGISTERED-PRINCIPAL REGISTER2019-07-09
PUBLISHED FOR OPPOSITION2019-04-23
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2019-04-23
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2019-04-03
APPROVED FOR PUB - PRINCIPAL REGISTER2019-03-14
ASSIGNED TO EXAMINER2019-03-0786335
NOTICE OF DESIGN SEARCH CODE E-MAILED2019-01-03
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2019-01-02
NEW APPLICATION ENTERED IN TRAM2018-12-15

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