DIRECT

Us Foods, Inc.

Application Filed: 2018-06-27
Trademark Application Details
Trademark Logo DIRECT

The mark consists of the word "DIRECT" with a capital letter "D" and the remaining letters in lower case, and the image of a curved arrow passing through the blank center space of the capital letter "D".

Mark For: DIRECT® trademark registration is intended to cover the categories of distributorship services for the foodservice industry featuring a broad range of restaurant equipment and supplies, namely, small wares, dishes, utensils, furniture, glassware, appliances, stoves, hoods, freezers, refrigerators, fryers. [all]

>Color is not claimed as a feature of the mark. The mark consists of the word "DIRECT" with a capital letter "D" and the remaining letters in lower case, and the image of a curved arrow passing through the blank center space of the capital letter "D".

Status

2021-07-21 UTC
LIVE REGISTRATION Issued and Active
The trademark application has been registered with the Office.


Research OneLook Acronym Finder
Serial Number88016457
Registration Number5679684
Mark Literal ElementsDIRECT
Mark Drawing Type3 - AN ILLUSTRATION DRAWING WHICH INCLUDES WORD(S)/ LETTER(S)/NUMBER(S)
Mark TypeSERVICE MARK
Standard Character ClaimNo
RegisterPRINCIPAL
Current LocationPUBLICATION AND ISSUE SECTION 2019-02-19
Basis1(a)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseYes
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameClay A. Tillack
Law Office AssignedL90
Employee NameMCDORMAN, ROGER THOMAS

Timeline

2015-12-31Date of First Use
2015-12-31Date of Use In Commerce
2018-06-27Application Filed
2018-12-04Published
2018-12-04Published for Opposition
2019-02-19Location: PUBLICATION AND ISSUE SECTION
2019-02-19Status: Live/Registered
2019-02-19Status: Registered. The registration date is used to determine when post-registration maintenance documents are due.
2019-02-19Trademark Registered
2019-12-13Transaction Date

Trademark Parties (Applicants & Owners)

Party: US FOODS, INC.
Address9399 WEST HIGGINS ROAD, SUITE 600 ROSEMONT, ILLINOIS UNITED STATES 60018
Legal Entity TypeCorporation
Legal Entity StateDELAWARE
Party: FOOD SERVICES OF AMERICA, INC.
AddressP.O. BOX 25109 SCOTTSDALE DE 85255
Legal Entity Type
Legal Entity StateDE

*multiple parties listed, check assignment documents for ownership information

Design Search Codes

24.15.04Arrowheads
26.17.09Bands, curved; Bars, curved; Curved line(s), band(s) or bar(s); Lines, curved
011102Moons, crescent; Moons, half; Partial moons, including half moons and crescent moons (not a moon with craters)
241504Arrowheads
261709Bands, curved; Bars, curved; Curved line(s), band(s) or bar(s); Lines, curved

Attorney of Record

Clay A. Tillack
Schiff Hardin LLP
P.O. Box 06079
Chicago IL 60606-0079

Good, Services, and Codes


IC 035. US 100 101 102. G & S: distributorship services for the foodservice industry featuring a broad range of restaurant equipment and supplies, namely, small wares, dishes, utensils, furniture, glassware, appliances, stoves, hoods, freezers, refrigerators, fryers. FIRST USE: 20151231. FIRST USE IN COMMERCE: 20151231

International Codes:35
U.S. Codes:100,101,102
Type CodeType
CC0000Color is not claimed as a feature of the mark.

Trademark Filing History

DescriptionDateProceeding Number
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY2020-05-06
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP2020-02-05
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED2019-12-12
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED2019-12-12
ASSIGNMENT OF OWNERSHIP NOT UPDATED AUTOMATICALLY2019-10-02
REGISTERED-PRINCIPAL REGISTER2019-02-19
PUBLISHED FOR OPPOSITION2018-12-04
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2018-12-04
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2018-11-14
LAW OFFICE PUBLICATION REVIEW COMPLETED2018-11-0169712
ASSIGNED TO LIE2018-10-2769712
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED2018-10-156328
EXAMINERS AMENDMENT E-MAILED2018-10-156328
EXAMINERS AMENDMENT -WRITTEN2018-10-1590285
EXAMINER'S AMENDMENT ENTERED2018-10-1588888
APPROVED FOR PUB - PRINCIPAL REGISTER2018-10-15
ASSIGNED TO EXAMINER2018-10-1090285
NOTICE OF DESIGN SEARCH CODE E-MAILED2018-07-03
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2018-07-01

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