DMA

Association Of National Advertisers, Inc.

Application Filed: 2016-10-17
Trademark Application Details
Trademark Logo DMA

The mark consists of the stylized letters "DMA".

Mark For: DMA® trademark registration is intended to cover the categories of association services, namely, promoting the interests of entities that use or supply data-driven marketing and direct marketing; public relations and lobbying services, namely, promoting the interests of direct marketers and data-driven marketers and consumers by working with government and the public in the fields of legislation and regulation; organizing and conducting conferences and exhibitions for business purposes in the field of data-driven marketing and direct marketing; providing a job bank and resume bank, namely, providing an online searchable database featuring job listings and resumes of persons searching for employment; providing business information on thought leadership and innovation in the field of data-driven marketing and direct marketing. [all]

>Color is not claimed as a feature of the mark. The mark consists of the stylized letters "DMA".

Status

2021-07-25 UTC
LIVE REGISTRATION Issued and Active
The trademark application has been registered with the Office.


Research OneLook Acronym Finder
Serial Number87205041
Registration Number5287841
Mark Literal ElementsDMA
Mark Drawing Type5 - AN ILLUSTRATION DRAWING WITH WORD(S) /LETTER(S)/ NUMBER(S) INSTYLIZED FORM
Mark TypeSERVICE MARK
Standard Character ClaimNo
RegisterPRINCIPAL
Current LocationPUBLICATION AND ISSUE SECTION 2017-08-10
Basis1(a)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseNo
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisYes
Attorney NameDarren B. Cohen
Law Office AssignedN40
Employee NameADEMI, XHENETA

Timeline

2016-10-17Application Filed
2016-12-00Date of First Use
2016-12-01Date of First Use
2016-12-01Date of Use In Commerce
2017-04-11Published
2017-04-11Published for Opposition
2017-08-10Location: PUBLICATION AND ISSUE SECTION
2017-09-12Status: Live/Registered
2017-09-12Status: Registered. The registration date is used to determine when post-registration maintenance documents are due.
2017-09-12Trademark Registered
2019-02-28Transaction Date
2022-09-12Maintenance Early File Date
2023-09-12Maintenance On Time Date
2024-03-12Maintenance Late Fee Date

Trademark Parties (Applicants & Owners)

Party: ASSOCIATION OF NATIONAL ADVERTISERS, INC.
Address708 THIRD AVENUE NEW YORK, NEW YORK UNITED STATES 10022
Legal Entity TypeNon-profit Corporation
Legal Entity StateNEW YORK

Attorney of Record

Darren B. Cohen
Reed Smith LLP
599 Lexington Avenue
New York NY 10022

Good, Services, and Codes


IC 035. US 100 101 102. G & S: Association services, namely, promoting the interests of entities that use or supply data-driven marketing and direct marketing; public relations and lobbying services, namely, promoting the interests of direct marketers and data-driven marketers and consumers by working with government and the public in the fields of legislation and regulation; organizing and conducting conferences and exhibitions for business purposes in the field of data-driven marketing and direct marketing; providing a job bank and resume bank, namely, providing an online searchable database featuring job listings and resumes of persons searching for employment; providing business information on thought leadership and innovation in the field of data-driven marketing and direct marketing. FIRST USE: 20161200. FIRST USE IN COMMERCE: 20161200
IC 041. US 100 101 107. G & S: Educational services, namely, conducting courses, classes, and seminars in the field of direct marketing and data-driven marketing; development and dissemination of educational materials to others in the field of direct marketing and data-driven marketing, namely, industry guidelines and best practices for the purposes of educating those in the field; arranging and conducting seminars in the field of data-driven marketing and direct marketing. FIRST USE: 20161200. FIRST USE IN COMMERCE: 20161200

International Codes:35
U.S. Codes:100,101,102
International Codes:41
U.S. Codes:100,101,107
Type CodeType
CC0000Color is not claimed as a feature of the mark.

Assignments

Trademark Filing History

DescriptionDateProceeding Number
AUTOMATIC UPDATE OF ASSIGNMENT OF OWNERSHIP2019-02-27
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED2019-02-23
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED2019-02-23
REGISTERED-PRINCIPAL REGISTER2017-09-12
NOTICE OF ACCEPTANCE OF STATEMENT OF USE E-MAILED2017-08-11
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED2017-08-10
STATEMENT OF USE PROCESSING COMPLETE2017-07-1570565
CASE ASSIGNED TO INTENT TO USE PARALEGAL2017-07-1370565
USE AMENDMENT FILED2017-06-1570565
TEAS STATEMENT OF USE RECEIVED2017-06-15
TEAS STATEMENT OF USE RECEIVED2017-06-08
NOA E-MAILED - SOU REQUIRED FROM APPLICANT2017-06-06
PUBLISHED FOR OPPOSITION2017-04-11
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2017-04-11
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2017-03-22
LAW OFFICE PUBLICATION REVIEW COMPLETED2017-03-0770629
APPROVED FOR PUB - PRINCIPAL REGISTER2017-03-02
TEAS/EMAIL CORRESPONDENCE ENTERED2017-03-0170629
CORRESPONDENCE RECEIVED IN LAW OFFICE2017-03-0170629
ASSIGNED TO LIE2017-02-2370629
TEAS RESPONSE TO OFFICE ACTION RECEIVED2017-02-09
NOTIFICATION OF NON-FINAL ACTION E-MAILED2017-01-276325
NON-FINAL ACTION WRITTEN2017-01-2793068
NON-FINAL ACTION E-MAILED2017-01-276325
ASSIGNED TO EXAMINER2017-01-2593068
NOTICE OF PSEUDO MARK E-MAILED2016-10-21
TEAS VOLUNTARY AMENDMENT RECEIVED2016-10-20
TEAS AMENDMENT ENTERED BEFORE ATTORNEY ASSIGNED2016-10-2088889
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2016-10-20
NEW APPLICATION ENTERED IN TRAM2016-10-20

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