SENSIBLE CHOICE

Royal Canin U.s.a., Inc.

Application Filed: 1990-01-29
Trademark Application Details
Trademark Logo SENSIBLE CHOICE

Mark For: SENSIBLE CHOICE® trademark registration is intended to cover the category of dog and cat food. [all]

Status

2021-08-05 UTC
LIVE REGISTRATION Issued and Active
The trademark application has been registered with the Office.


Research OneLook Acronym Finder
Serial Number74023190
Registration Number1661299
Mark Literal ElementsSENSIBLE CHOICE
Mark Drawing Type1 - TYPESET WORD(S) /LETTER(S) /NUMBER(S)
Mark TypeTRADEMARK
Standard Character ClaimNo
RegisterPRINCIPAL
Affidavit TextSECT 15. SECT 8 (6-YR). SECTION 8(10-YR) 20111024.
Affidavit Text2ND RENEWAL 20111024
Current LocationGENERIC WEB UPDATE 2011-10-24
Basis1(a)
Class StatusACTIVE
Primary International Class
  • 031 - Primary Class
  • (Natural agricultural products) Agricultural, horticultural and forestry products and grains not included in other classes; living animals; fresh fruits and vegetables; seeds, natural plants and flowers; foodstuffs for animals, malt.
Filed UseNo
Current UseYes
Intent To UseNo
Filed ITUYes
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameAnthony Palumbo
Law Office AssignedG60
Employee NamePRICE, JERRY L

Timeline

1990-01-29Application Filed
1990-03-01Date of First Use
1990-03-01Date of Use In Commerce
1990-12-11Published
1990-12-11Published for Opposition
1991-10-15Trademark Registered
2011-10-15Renewal Date
2011-10-24Location: GENERIC WEB UPDATE
2011-10-24Status: Live/Registered
2011-10-24Status: The registration has been renewed.
2018-07-08Transaction Date
2021-10-15Maintenance On Time Date
2022-04-15Maintenance Late Fee Date
2ND RENEWAL 20111024Renewal Date

Trademark Parties (Applicants & Owners)

Party: ROYAL CANIN U.S.A., INC.
Address5600 MEXICO ROAD SUITE 2 ST. PETERS, MISSOURI UNITED STATES 633761660
Legal Entity TypeCorporation
Legal Entity StateDELAWARE
Party: Royal Canin U.S.A., Inc.
Address 1600 Heritage Landing, Suite 112 St. Charles MO 63303
Legal Entity Type
Legal Entity StateDE

*multiple parties listed, check assignment documents for ownership information

Attorney of Record

Anthony Palumbo
Mars, Incorporated
Mars Goose Island
930 West Evergreen Avenue
Chicago IL 60642

Good, Services, and Codes


IC 031. US 046. G & S: dog and cat food. FIRST USE: 19900301. FIRST USE IN COMMERCE: 19900301

International Codes:31
U.S. Codes:046
Type CodeType
GS0311dog and cat food

Trademark Filing History

DescriptionDateProceeding Number
COURTESY REMINDER - SEC. 8 (10-YR)/SEC. 9 E-MAILED2020-10-15
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED2014-05-13
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED2014-05-13
TEAS CHANGE OF CORRESPONDENCE RECEIVED2011-12-22
UNDELIVERABLE MAIL - CORRESP. REMAILED2011-11-0348455
REGISTERED AND RENEWED (SECOND RENEWAL - 10 YRS)2011-10-2468973
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED2011-10-2468973
CASE ASSIGNED TO POST REGISTRATION PARALEGAL2011-10-2268973
TEAS SECTION 8 & 9 RECEIVED2011-09-29
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED2009-02-14
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED2009-02-14
CASE FILE IN TICRS2007-11-26
TEAS REVOKE/APP/CHANGE ADDR OF ATTY/DOM REP RECEIVED2004-11-05
ATTORNEY/DOM.REP.REVOKED AND/OR APPOINTED2004-11-05
REGISTERED AND RENEWED (FIRST RENEWAL - 10 YRS)2001-12-19
REGISTERED - SEC. 8 (10-YR) ACCEPTED/SEC. 9 GRANTED2001-12-19
REGISTERED - COMBINED SECTION 8 (10-YR) & SEC. 9 FILED2001-08-24
REGISTERED - SEC. 8 (6-YR) ACCEPTED & SEC. 15 ACK.1997-01-18
REGISTERED - SEC. 8 (6-YR) & SEC. 15 FILED1996-12-16
REGISTERED-PRINCIPAL REGISTER1991-10-15
ALLOWED PRINCIPAL REGISTER - SOU ACCEPTED1991-08-17
ASSIGNED TO EXAMINER1991-06-1761200
USE AMENDMENT FILED1991-05-13
NOA MAILED - SOU REQUIRED FROM APPLICANT1991-03-05
PUBLISHED FOR OPPOSITION1990-12-11
NOTICE OF PUBLICATION1990-11-10
PUBLISHED FOR OPPOSITION1990-08-28
NOTICE OF PUBLICATION1990-07-28
APPROVED FOR PUB - PRINCIPAL REGISTER1990-05-03
ASSIGNED TO EXAMINER1990-04-2661200

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