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Patent applications and USPTO patent grants for Varian; Hal.The latest application filed is for "generating and using ad serving guarantees in an online advertising network".
Patent | Date |
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Generating And Using Ad Serving Guarantees In An Online Advertising Network App 20160034972 - Koningstein; Ross ;   et al. | 2016-02-04 |
Adjusting ad costs using document performance or document collection performance Grant 8,719,079 - Axe , et al. May 6, 2 | 2014-05-06 |
Adjusting Ad Costs Using Document Performance Or Document Collection Performance App 20140032335 - AXE; Brian ;   et al. | 2014-01-30 |
Adjusting ad costs using document performance or document collection performance Grant 8,494,900 - Axe , et al. July 23, 2 | 2013-07-23 |
Using the utility of configurations in ad serving decisions App 20060293951 - Patel; Amit ;   et al. | 2006-12-28 |
Adjusting ad costs using document performance or document collection performance App 20060004628 - Axe; Brian ;   et al. | 2006-01-05 |
Facilitating the serving of ads having different treatments and/or characteristics, such as text ads and image ads App 20050251444 - Varian, Hal ;   et al. | 2005-11-10 |
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