WPP BRAND BRAIN

WPP Properties

Application Filed: 2023-07-11
Trademark Application Details
Trademark Logo WPP BRAND BRAIN

Mark For: WPP BRAND BRAIN™ trademark registration is intended to cover the categories of computer software; computer programs (downloadable software); data processing equipment and computers; downloadable computer software for the transmission of information; software for the processing, transmission, storage, logging, reception and retrieval of data being in the form of encoded data, text, audio, graphic images or video or a combination of these formats; computer software applications for the analysis of website traffic and targeting based on user behaviour; computer software for obtaining and analysing search data and managing search advertisements for others on a global computer network; computer software that enables users to organise and conduct meetings, events and interactive discussions via the internet and communication networks; computer software for sending and receiving electronic messages, photographs, images, multimedia content, data, text, audio, videos via the Internet and via communication networks; computer software which allows users to create and publish their own content, images, videos and audio via the Internet and communication networks; computer software in the field of marketing and marketing surveys; artificial intelligence software for use in market research and data analytics; computer software for collecting, organising, managing, modifying, transmitting, sharing and storing data and information; electronic data storage apparatus; telecommunications and communications apparatus and instruments; image processing apparatus and instruments; photographic apparatus and instruments; computer hardware; downloadable electronic publications providing online from computer databases, the Internet or other electronic networks; downloadable data, text, audio, graphic images or video provided from computer databases, the internet or other electronic networks; apparatus for downloading data, text, audio, graphic images or video from computer databases, the Internet or other electronic networks; augmented and artificial intelligence apparatus and software; data feeders linked with artificial intelligence; data feeders for use with artificial intelligence; computer software for machine learning, data query, and data analysis; computer software for cognitive computing, deep learning and artificial intelligence; downloadable AI computer software for the optimisation of advertising and marketing campaigns, for the optimisation of media buying and strategy and for creative analytics for campaign optimisation; parts and fittings for all the aforesaid goods.

Status

2023-07-14 UTC
LIVE APPLICATION Awaiting Examination
The trademark application has been accepted by the Office (has met the minimum filing requirements) and has not yet been assigned to an examiner.


Research OneLook Acronym Finder
Serial Number98079984
Mark Literal ElementsWPP BRAND BRAIN
Mark Drawing Type4 - STANDARD CHARACTER MARK
Mark TypeTrademark, Service Mark
Current LocationNEW APPLICATION PROCESSING 2023-07-14
Basis1(b)
Class StatusACTIVE
Primary US Classes
  • 021: Electrical Apparatus, Machines and Supplies
  • 023: Cutlery, Machinery, Tools and Parts Thereof
  • 026: Measuring and Scientific Appliances
  • 036: Musical Instruments and Supplies
  • 038: Prints and Publications
Primary International Class
  • 009 - Primary Class
  • (Electrical and scientific apparatus) Scientific, nautical, surveying, electric, photographic, cinematographic, optical, weighing, measuring, signaling, checking (supervision), lifesaving and teaching apparatus and instruments; apparatus for recording, transmission or reproduction of sound or images; magnetic data carriers, recording discs; automatic vending machines and mechanisms for coin operated apparatus; cash registers, calculating machines, data processing equipment and computers; fire-extinguishing apparatus.
Filed UseNo
Current UseNo
Intent To UseYes
Filed ITUYes
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameJeffrey C. Katz
Attorney Docket Number296620024004

Timeline

2023-07-11Application Filed
2023-07-14Location: NEW APPLICATION PROCESSING
2023-07-14Status: Live/Pending
2023-07-14Status: New application awaiting assignment to an examining attorney. See current trademark processing wait times for more information.
2023-07-14Transaction Date

Trademark Parties (Applicants & Owners)

Party: WPP Properties
Address3 World Trade Center, 175 Greenwich St. New York, NEW YORK UNITED STATES 10007
Legal Entity TypePartnership
Legal Entity StateDELAWARE

Documents

Application2023-07-11
Drawing2023-07-11

Attorney of Record

JEFFREY C. KATZ
DAVIS+GILBERT LLP
1675 BROADWAY
31ST FLOOR
NEW YORK, NY 10019

Good, Services, and Codes

International Codes:9
U.S. Codes:021,023,026,036,038
International Codes:35
U.S. Codes:100,101,102
International Codes:42
U.S. Codes:100,101
Type CodeType
GS0091Computer software; computer programs (downloadable software); data processing equipment and computers; downloadable computer software for the transmission of information; software for the processing, transmission, storage, logging, reception and retrieval of data being in the form of encoded data, text, audio, graphic images or video or a combination of these formats; computer software applications for the analysis of website traffic and targeting based on user behaviour; computer software for obtaining and analysing search data and managing search advertisements for others on a global computer network; computer software that enables users to organise and conduct meetings, events and interactive discussions via the internet and communication networks; computer software for sending and receiving electronic messages, photographs, images, multimedia content, data, text, audio, videos via the Internet and via communication networks; computer software which allows users to create and publish their own content, images, videos and audio via the Internet and communication networks; computer software in the field of marketing and marketing surveys; artificial intelligence software for use in market research and data analytics; computer software for collecting, organising, managing, modifying, transmitting, sharing and storing data and information; electronic data storage apparatus; telecommunications and communications apparatus and instruments; image processing apparatus and instruments; photographic apparatus and instruments; computer hardware; downloadable electronic publications providing online from computer databases, the Internet or other electronic networks; downloadable data, text, audio, graphic images or video provided from computer databases, the internet or other electronic networks; apparatus for downloading data, text, audio, graphic images or video from computer databases, the Internet or other electronic networks; augmented and artificial intelligence apparatus and software; data feeders linked with artificial intelligence; data feeders for use with artificial intelligence; computer software for machine learning, data query, and data analysis; computer software for cognitive computing, deep learning and artificial intelligence; downloadable AI computer software for the optimisation of advertising and marketing campaigns, for the optimisation of media buying and strategy and for creative analytics for campaign optimisation; parts and fittings for all the aforesaid goods

Trademark Filing History

DescriptionDateProceeding Number
NEW APPLICATION ENTERED2023-07-14

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