Application

PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

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PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 97919320

Filing Date: 05/03/2023

To the Commissioner for Trademarks:

MARK: WHAT YOU FISH MATTERS (Standard Characters, see mark)
The literal element of the mark consists of WHAT YOU FISH MATTERS. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Good Sportsman Marketing, L.L.C., a limited liability company legally organized under the laws of Delaware, having an address of
      5250 Frye Road
      Irving, Texas 75061
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 025:  Clothing, namely, T-shirts, caps being headwear, hats, pullovers, hoodies; sport apparel, namely, vests, shirts and pants.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

International Class 028:  Artificial fishing bait; fishing lures.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

International Class 035:  Online retail store services featuring clothing, artificial fishing bait, fishing lures.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.



The owner's/holder's proposed attorney information: Usha Menon. Usha Menon of D'Ambrosio & Menon P.L.L.C., is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, is located at
      3 Sugar Creek Center Blvd., Suite 100
      Sugar Land, Texas 77478
      United States
      832-886-6845(phone)
      713-975-0995(fax)
      umenon@dmiplaw.com
The docket/reference number is GSM211TM.
Usha Menon submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Usha Menon

PRIMARY EMAIL FOR CORRESPONDENCE: umenon@dmiplaw.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): info@dmiplaw.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $1050 has been submitted with the application, representing payment for 3 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Doug Mann/   Date: 05/03/2023
Signatory's Name: Doug Mann
Signatory's Position: Vice President Brands
Signatory's Phone Number: Not Provided
Signature method: Sent to third party for signature
Payment Sale Number: 97919320
Payment Accounting Date: 05/03/2023

Serial Number: 97919320
Internet Transmission Date: Wed May 03 18:08:12 ET 2023
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.X-2023050318081391
5606-97919320-860bd113af5b7a5ebf6fb9f995
7ec962197c224ee7e58e5176638a5c23b51e6a65
-CC-08129515-20230503120945350115