Trademark/Service Mark Application, Principal Register

MARK INFORMATION
Input Field	Entered
SERIAL NUMBER	97746521
*MARK	\\TICRS\EXPORT18\IMAGEOUT 18\977\465\97746521\xml1 \ APP0002.JPG
SPECIAL FORM	YES
USPTO-GENERATED IMAGE	NO
COLOR MARK	NO
*DESCRIPTION OF THE MARK (and Color Location, if applicable)	The mark consists of a label placed on the front of a bottle and a label placed on the back of the a bottle. The design on the front label consist of the stylized word FIJI and a stylized rendering of a hibiscus flower. The design on the back label consists of a dark tone gradient with the darkest tone of the gradient beginning on the bottom left corner of the back label, gradually changing upwards into a lighter tone towards the upper right corner of the back label, which faces the interior of the bottle. When the two designs are viewed together from the front, they form a complete scene. The bottle cap and bottle configuration are shown in dotted lines and are not claimed as part of the mark.
PIXEL COUNT ACCEPTABLE	YES
PIXEL COUNT	415 x 944
REGISTER	Principal
APPLICANT INFORMATION
*OWNER OF MARK	FIJI WATER COMPANY PTE. LTD.
*MAILING ADDRESS	11444 West Olympic Blvd., 10th Floor
*CITY	Los Angeles
*STATE (Required for U.S. applicants)	California
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY	United States
*ZIP/POSTAL CODE (Required for U.S. and certain international addresses)	90064
*EMAIL ADDRESS	XXXX
LEGAL ENTITY INFORMATION
TYPE	Private Company Limited By Shares
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY WHERE LEGALLY ORGANIZED	Singapore
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS	009
*IDENTIFICATION	Virtual beverage products; Digital media, namely, artwork, text, audio, video, and non-fungible tokens (NFTs); Downloadable virtual goods, namely, computer programs featuring downloadable food, beverages, apparel, accessories, bags, beverageware, beverage coolers, clothing, headwear, umbrellas, blankets, towels, toys, notebooks, coasters, posters, for use in online virtual worlds; Downloadable multimedia files containing artwork, text, audio, and video relating to food and beverages, authenticated by non-fungible tokens (NFTs); Downloadable software and mobile application software providing a virtual marketplace; Downloadable loyalty cards, incentive cards, reward cards that may be redeemed for or used towards the purchase of food or beverage items in the virtual and real world.
FILING BASIS	SECTION 1(b)
INTERNATIONAL CLASS	032
*IDENTIFICATION	Beverage products in packaging that incorporates near field communication technology; Beverage products featuring packaging incorporating near field communication technology; Packaging for beverage products to be sold for virtual avatars.
FILING BASIS	SECTION 1(b)
INTERNATIONAL CLASS	035
*IDENTIFICATION	Providing digital collectible services, namely, operating an online marketplace for transactions of non-fungible tokens (NFTs); Online retail store services featuring physical and virtual food and beverage products; On-line retail store services featuring physical and virtual merchandise for use by members of an online community in connection with a designated website featuring fictional characters; Retail store and online retail store services featuring virtual goods, namely blockchain tokens, digital tokens, non-fungible tokens (NFTs), digital media, digital files, and digital assets in the field of beverages, food, apparel, and accessories, for use in online virtual worlds; Provision of an online marketplace for buyers and sellers of downloadable digital videos, art images, photos, advertisements, artistic and creative work, movie clips, food and beverage product merchandise, authenticated by non-fungible tokens (NFTs); Provision of an online marketplace for buyers and sellers of virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets; Administration of a customer loyalty program whereby individuals can earn real world and virtual rewards; Providing incentive and award programs for customers through issuance and processing of loyalty points for goods in the virtual and real worlds; Providing incentive and award programs for customers through issuance and processing of loyalty points for goods in the virtual and real worlds.
FILING BASIS	SECTION 1(b)
INTERNATIONAL CLASS	036
*IDENTIFICATION	Issue and redemption of tokens for customer loyalty programs.
FILING BASIS	SECTION 1(b)
INTERNATIONAL CLASS	041
*IDENTIFICATION	Entertainment services, namely, providing virtual events; Entertainment services, namely, providing on-line, non-downloadable virtual food and beverage items for use in virtual worlds; Entertainment services, namely, providing on-line, non-downloadable virtual content and digital media related to beverages and food for use in virtual environments created for entertainment purposes; Entertainment services, namely, providing virtual environments in which users can consumer virtual food and beverages; Entertainment services providing on-line, non-downloadable virtual goods and non-fungible tokens (NTFs), featuring food and beverages; Providing an online non-downloadable platform for users to browse, create, modify and manipulate virtual retail consumer goods featuring food and beverage products and artwork products for entertainment purposes; Entertainment services, namely, on-line virtual water sources, islands, orchards, retail stores, landmarks in virtual environments.
FILING BASIS	SECTION 1(b)
ATTORNEY INFORMATION
NAME	Danielle M. Criona, Esq.
ATTORNEY DOCKET NUMBER	215085
ATTORNEY BAR MEMBERSHIP NUMBER	XXX
YEAR OF ADMISSION	XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY	XX
STREET	11444 West Olympic Blvd., 7th Floor
CITY	Los Angeles
STATE	California
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY	United States
ZIP/POSTAL CODE	90064
EMAIL ADDRESS	tmdocketing@roll.com
CORRESPONDENCE INFORMATION
NAME	Danielle M. Criona, Esq.
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE	tmdocketing@roll.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)	latunda.powell@roll.com
FEE INFORMATION
APPLICATION FILING OPTION	TEAS Standard
NUMBER OF CLASSES	5
APPLICATION FOR REGISTRATION PER CLASS	350
*TOTAL FEES DUE	1750
*TOTAL FEES PAID	1750
SIGNATURE INFORMATION
SIGNATURE	/s/ Danielle M Criona /s/
SIGNATORY'S NAME	Danielle M. Criona
SIGNATORY'S POSITION	Special Counsel, Intellectual Property
SIGNATORY'S PHONE NUMBER	310-966-8771
DATE SIGNED	01/06/2023
SIGNATURE METHOD	Sent to third party for signature

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Trademark/Service Mark Application, Principal Register

The table below presents the data as entered.

Trademark/Service Mark Application, Principal Register

To the Commissioner for Trademarks: