PTO- 1478
Approved for use through 10/31/2024. OMB 0651-0009
U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 97733200
Filing Date: 12/27/2022

The table below presents the data as entered.

Input Field
Entered
SERIAL NUMBER97733200
MARK INFORMATION
*MARKMALIBU
STANDARD CHARACTERS YES
USPTO-GENERATED IMAGE YES
LITERAL ELEMENTMALIBU
MARK STATEMENTThe mark consists of standard characters, without claim to any particular font style, size, or color.
REGISTER Principal
APPLICANT INFORMATION
*OWNER OF MARKThe Absolut Company Aktiebolag
*MAILING ADDRESS117 97
*CITYStockholm
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORYSweden
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
0
*EMAIL ADDRESSXXXX
LEGAL ENTITY INFORMATION
TYPEcorporation
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY OF INCORPORATION Sweden
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS009 
*IDENTIFICATIONDownloadable virtual goods, namely, computer programs featuring alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers, all for use in online virtual worlds; Downloadable software, mobile application software and cloud based solution for virtual reality game and virtual worlds ; Virtual reality headsets and glasses; electronic devices, namely, connected bracelets adapted for use in online virtual worlds; Downloadable multimedia files containing artwork, text, audio, music and/or video relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers; Downloadable multimedia files containing artwork, text, audio, music and/or video relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers authenticated by non-fungible tokens; Downloadable virtual and augmented reality software for education, learning, entertainment purpose; Downloadable software, mobile application software and cloud based solution for providing a virtual marketplace; Downloadable software, mobile application software and cloud based solution for generating cryptographic keys for receiving and spending crypto assets and downloadable computer software for managing cryptocurrency transactions using blockchain technology; Computer programs for the creation and trade of digital collectibles using blockchain-based software technology; Software, enabling the authentication, ownership, availability and trading of digital assets; Downloadable software, mobile application software and cloud based solution for processing transactions related to crypto-collectibles, non-fungible tokens and other application tokens; Downloadable software, mobile application software and cloud based solution for use in electronically trading, storing, sending, receiving, accepting and transmitting crypto-collectibles, non-fungible tokens and other application tokens; Downloadable computer software, mobile application software and cloud based solution for use in facilitating the purchase and sale of rights to digital goods; Downloadable computer software, mobile application software and cloud based solution for managing digital collectibles; Downloadable computer software, mobile application software and cloud based solution for viewing images, videos and content relating to beverages, food, sports, gaming, music and apparel; Downloadable loyalty cards, incentive cards and reward cards.
FILING BASISSECTION 1(b)
FILING BASISSECTION 44(d)
       FOREIGN APPLICATION NUMBER2022/03866
       FOREIGN APPLICATION
       COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
Sweden
       FOREIGN FILING DATE07/22/2022
       INTENT TO
       PERFECT 44(d)
At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.
INTERNATIONAL CLASS035 
*IDENTIFICATIONRetail store and online retail store services featuring virtual goods, namely, alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers for use online in online virtual worlds; Retail and retail store services in relation to non-fungible tokens (NFT's) namely, alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers; Organizing and conducting events, exhibitions, expositions and conferences for commercial purposes in the interactive entertainment, virtual reality, sports and video game entertainment industries; Providing incentive reward programs for customers through issuance and processing of loyalty points authenticated by non-fungible tokens (NFTs) for on-line purchase of a company's goods and services; Providing incentive award programs for customers and employees through the issuance of digital tokens for the purpose of promoting and rewarding customer loyalty; Retail store and online retail store services featuring virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets in the field of beverages, food, sports, gaming, music, culture and apparel; Provision of online marketplaces for buyers and sellers of virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets; Provision of online marketplaces for buyers and sellers of downloadable digital art images, music, videos.
FILING BASISSECTION 1(b)
FILING BASISSECTION 44(d)
       FOREIGN APPLICATION NUMBER2022/03866
       FOREIGN APPLICATION
       COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
Sweden
       FOREIGN FILING DATE07/22/2022
       INTENT TO
       PERFECT 44(d)
At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.
INTERNATIONAL CLASS041 
*IDENTIFICATIONEntertainment services, namely, providing on-line, downloadable and non-downloadable virtual goods for use in virtual environments; Entertainment services, namely, providing on-line actual and virtual concerts and other virtual events; Entertainment services, namely, operating a virtual bar or restaurant offering virtual food and beverages; Entertainment services, namely, conducting actual and virtual workshops, educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages; Entertainment services, namely, providing non-fungible tokens, digital media, digital files, and digital assets; Entertainment services, namely, providing on-line, downloadable and non-downloadable virtual beverages, food, bags, beverageware, coolers, clothing, headwear, footwear, umbrellas, towels, sporting equipment, toys, video game equipment and accessories, games; Entertainment services, namely, production, distribution, display, and storage of digital collectibles; Entertainment services, namely, providing an on-line virtual environment for using, trading, and purchasing virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets; Organizing and conducting virtual events, virtual exhibitions, virtual expositions and virtual conferences for educational and cultural purposes.
FILING BASISSECTION 1(b)
FILING BASISSECTION 44(d)
       FOREIGN APPLICATION NUMBER2022/03866
       FOREIGN APPLICATION
       COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
Sweden
       FOREIGN FILING DATE07/22/2022
       INTENT TO
       PERFECT 44(d)
At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.
INTERNATIONAL CLASS043 
*IDENTIFICATIONOperating a virtual bar and/or restaurant offering virtual food and beverages; operating a virtual bar and/or restaurant featuring actual home delivery.
FILING BASISSECTION 1(b)
FILING BASISSECTION 44(d)
       FOREIGN APPLICATION NUMBER2022/03866
       FOREIGN APPLICATION
       COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
Sweden
       FOREIGN FILING DATE07/22/2022
       INTENT TO
       PERFECT 44(d)
At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.
ADDITIONAL STATEMENTS SECTION
ACTIVE PRIOR REGISTRATION(S)The applicant claims ownership of active prior U.S. Registration Number(s) 1261893, 2989886, 5779959, and others.
ATTORNEY INFORMATION
NAME Louis S. Ederer
ATTORNEY DOCKET NUMBER 1100502.tbd
ATTORNEY BAR MEMBERSHIP NUMBER XXX
YEAR OF ADMISSION XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY XX
FIRM NAME ARNOLD & PORTER KAYE SCHOLER LLP
INTERNAL ADDRESS IP DOCKETING
STREET 601 Massachusetts Ave., NW
CITY Washington
STATE District of Columbia
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
ZIP/POSTAL CODE 20001
PHONE 202-942-5000
FAX 202.942.5999
EMAIL ADDRESS trademarkdocketing@arnoldporter.com
OTHER APPOINTED ATTORNEY Palak Mayani Parikh, Miranda A.M. Hallett and Paul C. Llewellyn
DOMESTIC REPRESENTATIVE INFORMATION
NAME Louis S. Ederer
FIRM NAMEARNOLD & PORTER KAYE SCHOLER LLP
INTERNAL ADDRESS IP DOCKETING
STREET601 Massachusetts Ave., NW
CITY Washington
STATE District of Columbia
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
ZIP CODE 20001
PHONE 202-942-5000
FAX 202.942.5999
EMAIL ADDRESS trademarkdocketing@arnoldporter.com
CORRESPONDENCE INFORMATION
NAME Louis S. Ederer
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCEtrademarkdocketing@arnoldporter.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)louis.ederer@arnoldporter.com; miranda.hallett@arnoldporter.com; palak.mayani@arnoldporter.com; elisabeth.richards@arnoldporter.com
FEE INFORMATION
APPLICATION FILING OPTIONTEAS Standard
NUMBER OF CLASSES4
APPLICATION FOR REGISTRATION PER CLASS350
*TOTAL FEES DUE1400
*TOTAL FEES PAID1400
SIGNATURE INFORMATION
SIGNATURE /Miranda A.M. Hallett/
SIGNATORY'S NAME Miranda A.M. Hallett
SIGNATORY'S POSITION Attorney of record, D.C. bar member
SIGNATORY'S PHONE NUMBER 2029425982
DATE SIGNED 12/27/2022
SIGNATURE METHOD Sent to third party for signature



PTO- 1478
Approved for use through 10/31/2024. OMB 0651-0009
U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number


Trademark/Service Mark Application, Principal Register

Serial Number: 97733200
Filing Date: 12/27/2022

To the Commissioner for Trademarks:

MARK: MALIBU (Standard Characters, see mark)
The literal element of the mark consists of MALIBU. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, The Absolut Company Aktiebolag, a corporation of Sweden, having an address of
      117 97
      Stockholm 0
      Sweden
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 009:  Downloadable virtual goods, namely, computer programs featuring alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers, all for use in online virtual worlds; Downloadable software, mobile application software and cloud based solution for virtual reality game and virtual worlds ; Virtual reality headsets and glasses; electronic devices, namely, connected bracelets adapted for use in online virtual worlds; Downloadable multimedia files containing artwork, text, audio, music and/or video relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers; Downloadable multimedia files containing artwork, text, audio, music and/or video relating to events, pop culture, sports, art, culture, entertainment, night life, travel, adventure, music, lifestyle, fashion, beauty, photography and people, namely, celebrities, athletes, artists, musicians, and photographers authenticated by non-fungible tokens; Downloadable virtual and augmented reality software for education, learning, entertainment purpose; Downloadable software, mobile application software and cloud based solution for providing a virtual marketplace; Downloadable software, mobile application software and cloud based solution for generating cryptographic keys for receiving and spending crypto assets and downloadable computer software for managing cryptocurrency transactions using blockchain technology; Computer programs for the creation and trade of digital collectibles using blockchain-based software technology; Software, enabling the authentication, ownership, availability and trading of digital assets; Downloadable software, mobile application software and cloud based solution for processing transactions related to crypto-collectibles, non-fungible tokens and other application tokens; Downloadable software, mobile application software and cloud based solution for use in electronically trading, storing, sending, receiving, accepting and transmitting crypto-collectibles, non-fungible tokens and other application tokens; Downloadable computer software, mobile application software and cloud based solution for use in facilitating the purchase and sale of rights to digital goods; Downloadable computer software, mobile application software and cloud based solution for managing digital collectibles; Downloadable computer software, mobile application software and cloud based solution for viewing images, videos and content relating to beverages, food, sports, gaming, music and apparel; Downloadable loyalty cards, incentive cards and reward cards.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of priority based on Sweden application number 2022/03866, filed 07/22/2022.
INTENT TO PERFECT 44(d) : At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.


International Class 035:  Retail store and online retail store services featuring virtual goods, namely, alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, clocks, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers for use online in online virtual worlds; Retail and retail store services in relation to non-fungible tokens (NFT's) namely, alcoholic and non-alcoholic beverages, food, clothing, footwear, headwear, eyewear, bags, sports bags, backpacks, umbrellas, parasols, serving trays, portable beverage coolers, portable bars, ice buckets, cups, glasses and drinking vessels, bottle openers, cases and covers for cell phones, smart phones, tablet computers; Organizing and conducting events, exhibitions, expositions and conferences for commercial purposes in the interactive entertainment, virtual reality, sports and video game entertainment industries; Providing incentive reward programs for customers through issuance and processing of loyalty points authenticated by non-fungible tokens (NFTs) for on-line purchase of a company's goods and services; Providing incentive award programs for customers and employees through the issuance of digital tokens for the purpose of promoting and rewarding customer loyalty; Retail store and online retail store services featuring virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets in the field of beverages, food, sports, gaming, music, culture and apparel; Provision of online marketplaces for buyers and sellers of virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets; Provision of online marketplaces for buyers and sellers of downloadable digital art images, music, videos.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of priority based on Sweden application number 2022/03866, filed 07/22/2022.
INTENT TO PERFECT 44(d) : At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.


International Class 041:  Entertainment services, namely, providing on-line, downloadable and non-downloadable virtual goods for use in virtual environments; Entertainment services, namely, providing on-line actual and virtual concerts and other virtual events; Entertainment services, namely, operating a virtual bar or restaurant offering virtual food and beverages; Entertainment services, namely, conducting actual and virtual workshops, educational demonstrations and courses of instruction in the field of mixology and alcoholic beverages; Entertainment services, namely, providing non-fungible tokens, digital media, digital files, and digital assets; Entertainment services, namely, providing on-line, downloadable and non-downloadable virtual beverages, food, bags, beverageware, coolers, clothing, headwear, footwear, umbrellas, towels, sporting equipment, toys, video game equipment and accessories, games; Entertainment services, namely, production, distribution, display, and storage of digital collectibles; Entertainment services, namely, providing an on-line virtual environment for using, trading, and purchasing virtual goods, blockchain tokens, digital tokens, non-fungible tokens, digital media, digital files, and digital assets; Organizing and conducting virtual events, virtual exhibitions, virtual expositions and virtual conferences for educational and cultural purposes.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of priority based on Sweden application number 2022/03866, filed 07/22/2022.
INTENT TO PERFECT 44(d) : At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.


International Class 043:  Operating a virtual bar and/or restaurant offering virtual food and beverages; operating a virtual bar and/or restaurant featuring actual home delivery.
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of priority based on Sweden application number 2022/03866, filed 07/22/2022.
INTENT TO PERFECT 44(d) : At this time, the applicant intends to rely on Section 44(e) as a basis for registration. If ultimately the applicant does not rely on Section 44(e) as a basis for registration, a valid claim of priority may be retained.



Claim of Active Prior Registration(s)
The applicant claims ownership of active prior U.S. Registration Number(s) 1261893, 2989886, 5779959, and others.


The owner's/holder's proposed attorney information: Louis S. Ederer. Other appointed attorneys are Palak Mayani Parikh, Miranda A.M. Hallett and Paul C. Llewellyn. Louis S. Ederer of ARNOLD & PORTER KAYE SCHOLER LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      IP DOCKETING
      601 Massachusetts Ave., NW
      Washington, District of Columbia 20001
      United States
      202-942-5000(phone)
      202.942.5999(fax)
      trademarkdocketing@arnoldporter.com
The docket/reference number is 1100502.tbd.
Louis S. Ederer submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant hereby appoints Louis S. Ederer of ARNOLD & PORTER KAYE SCHOLER LLP
      601 Massachusetts Ave., NW
      IP DOCKETING
      Washington District of Columbia 20001
      United States
      202-942-5000(phone)
      202.942.5999(fax)
      trademarkdocketing@arnoldporter.com
as applicant's representative upon whom notice or process in the proceedings affecting the mark may be served.


The applicant's current Correspondence Information:
      Louis S. Ederer
       PRIMARY EMAIL FOR CORRESPONDENCE: trademarkdocketing@arnoldporter.com
       SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): louis.ederer@arnoldporter.com; miranda.hallett@arnoldporter.com; palak.mayani@arnoldporter.com; elisabeth.richards@arnoldporter.com


Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $1400 has been submitted with the application, representing payment for 4 class(es).

Declaration

Declaration Signature

Signature: /Miranda A.M. Hallett/   Date: 12/27/2022
Signatory's Name: Miranda A.M. Hallett
Signatory's Position: Attorney of record, D.C. bar member
Signatory's Phone Number: 2029425982
Signature method: Sent to third party for signature
Payment Sale Number: 97733200
Payment Accounting Date: 12/27/2022

Serial Number: 97733200
Internet Transmission Date: Tue Dec 27 18:32:23 ET 2022
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.XX-202212271832248
90535-97733200-85073756adc305e47195cb5d2
b71c93211a54caedcaba848c8efdbb8d836a12-C
C-32234211-20221227174611632763