Application

PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

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PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 97584908

Filing Date: 09/09/2022

To the Commissioner for Trademarks:

MARK: NOVO (Standard Characters, see mark)
The literal element of the mark consists of NOVO. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Sandeep Gupta, a citizen of United States, having an address of
      2204 N. Cleveland Ave.
      Chicago, Illinois 60614
      United States
      312-332-7720(phone)
      312-332-7701(fax)
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 035:  Business management services in the nature of reorganizing the legal, ownership and/or operational structure of a company for the purpose of making it more profitable; Public relations services in the field of interim and crisis management; Loan financing; Financial services, namely, corporate workout, debt restructuring, receivership, and loan resolution for commercial loans; Financial services, namely, money lending; Financing and loan services; Financing loans for consumers; Business advice and information relating to loans, finance and capital; Turnaround and Restructuring Services, Crisis and Turnaround Management, Liquidity Management and Cash Flow Planning, Bankruptcy and Receivership Advisory, Wind Down and Recovery Services, Performance Improvement Services, Sales Strategy and Pricing Analytics, Profit and Contribution Margin Analytics, Sales and Operation Planning, Business Process Improvement, Transaction Advisory Services, Sell-Side Preparation, Carve-Out/Divestiture Support, Post-Transaction Merger Integration, Buy-Side Advisory, Capital Advisory Services, Balance Sheet Restructuring, Refinance Support, Mergers and Acquisitions Support, Due Diligence Support, C-Suite Leadership Services, Interim Management Services, Strategic Initiative Execution, Departmental Reorganization, KPI Improvement and Implementation; Financial restructuring and debt restructuring; Capital investment; Equity capital investment; Capital investment services; Investment of funds; Investment banking services; Providing venture capital, development capital, private equity and investment funding; Financial services, namely, investment advice, investment management, investment consultation and investment of funds for others, including private and public equity and debt investment services; Financial and investment services, namely, asset and investment acquisition, consultation, advisory and development; Providing working capital financing to small businesses and small business owners; Venture capital services, namely, providing financing to emerging and start-up companies
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.



The owner's/holder's proposed attorney information: Richard J. Gurak. Richard J. Gurak of Advitam IP, LLC, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, is located at
      150 S. Wacker Drive, Suite 2400
      Chicago, Illinois 60606
      United States
      312-332-7720(phone)
      312-332-7701(fax)
      RJGdocket@AdvitamIP.com
The docket/reference number is 4299-18779.
Richard J. Gurak submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Richard J. Gurak

PRIMARY EMAIL FOR CORRESPONDENCE: RJGdocket@AdvitamIP.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): TValente@AdvitamIP.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $350 has been submitted with the application, representing payment for 1 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Richard J. Gurak/   Date: 09/09/2022
Signatory's Name: Richard J. Gurak
Signatory's Position: Attorney of record, Illinois bar member
Signatory's Phone Number: 312-332-7720
Signature method: Sent to third party for signature
Payment Sale Number: 97584908
Payment Accounting Date: 09/09/2022

Serial Number: 97584908
Internet Transmission Date: Fri Sep 09 12:37:24 ET 2022
TEAS Stamp: USPTO/BAS-XXXX:XXXX:XXXX:XXXX:XXXX:XXXX:
XXXX:XXXX-20220909123726134450-97584908-
82021c050d0f14852614375c693234293ee9c80e
2c44a4b1bd9d2e802d8a6c5e8a-CC-37244696-2
0220909114912209052