Application

PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

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PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 97572894

Filing Date: 08/31/2022

To the Commissioner for Trademarks:

MARK: BLUE BELL (Standard Characters, see mark)
The literal element of the mark consists of BLUE BELL. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Blue Bell Mattress Company, LLC, a limited liability company legally organized under the laws of Delaware, having an address of
      24 Thompson Road
      East Windsor, Connecticut 06088
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 035:  Advertising, marketing, and promotional services for mattresses, mattress foundations, box springs and components thereof, and pillows; publicity services; online advertising and marketing services in the field of mattresses, mattress foundations, box springs, and components thereof, and pillows via wireless networks for display on mobile devices

In International Class 035, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 01/31/1938, and first used in commerce at least as early as 01/31/1938, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Webpages depicting the mark as used in conjunction with services.

Original PDF file:
SPE0-20812771122-20220715 173816761837_._Blue_Bell_ Homepage.pdf
Converted PDF file(s) (2 pages)
Specimen File1
Specimen File2
Original PDF file:
SPE0-20812771122-20220715 173816761837_._Blue_Bell_ About.pdf
Converted PDF file(s) (1 page)
Specimen File1
Original PDF file:
SPE0-20812771122-20220715 173816761837_._Blue_Bell_ Our_Brands.pdf
Converted PDF file(s) (1 page)
Specimen File1
Original PDF file:
SPE0-20812771122-20220715 173816761837_._Blue_Bell_ Dealer.pdf
Converted PDF file(s) (1 page)
Specimen File1
Webpage URL: http://bluebellmattress.com/
Webpage Date of Access: 07/15/2022
Webpage URL: http://bluebellmattress.com/dealer-locator/
Webpage Date of Access: 07/15/2022
Webpage URL: http://bluebellmattress.com/#section-89-310
Webpage Date of Access: 07/15/2022

International Class 040:  Manufacturing services for others in the field of mattresses, mattress foundations, box springs, and components thereof

In International Class 040, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 01/31/1938, and first used in commerce at least as early as 01/31/1938, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Webpages depicting the specimens as used in conjunction with services.

Original PDF file:
SPE0-1-20812771122-202207 15173816761837_._Blue_Bel l_About.pdf
Converted PDF file(s) (1 page)
Specimen File1
Original PDF file:
SPE0-1-20812771122-202207 15173816761837_._Blue_Bel l_Homepage.pdf
Converted PDF file(s) (2 pages)
Specimen File1
Specimen File2
Original PDF file:
SPE0-1-20812771122-202207 15173816761837_._Blue_Bel l_Our_Brands.pdf
Converted PDF file(s) (1 page)
Specimen File1
Original PDF file:
SPE0-1-20812771122-202207 15173816761837_._Blue_Bel l_Dealer.pdf
Converted PDF file(s) (1 page)
Specimen File1
Webpage URL: http://bluebellmattress.com/
Webpage Date of Access: 07/15/2022
Webpage URL: http://bluebellmattress.com/dealer-locator/
Webpage Date of Access: 07/15/2022
Webpage URL: http://bluebellmattress.com/#section-89-310
Webpage Date of Access: 07/15/2022



The owner's/holder's proposed attorney information: Lindsay B. Allen. Other appointed attorneys are Lindsay B. Allen, Griffin Barnett, Britt L. Anderson, Caleb Bacos, Stefan B. Blum, Jared H. Bryant, Jeremy L. Buxbaum, Katie Christensen, James R. Davis, Colleen Ferguson, Colleen M. Ganin, Daniel J. Glenn, Mark S. Goodrich, Lynne E. Graybeal, Monica Gutierrez, Patchen M. Haggerty, Christian Hawthorne, Thomas L. Holt, Jason S. Howell, Patrick J Koncel, Elizabeth A. Kristoferson, Emilie Kurth, Kristin Lockhart, Winfield B. Martin, Alicia A. Matusheski, Vicki Y. Nee, Lisa T. Oratz, Scott J. Palmer, Mira Park, Grace Han Stanton, Malcolm C. Tyler, James L. Vana, Fabricio Vayra and Robert G. Woolston. Lindsay B. Allen of Perkins Coie LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      P.O. Box 2608
      Seattle, Washington 98111
      United States
      206-359-8000(phone)
      2063599000(fax)
      pctrademarks@perkinscoie.com
The docket/reference number is 127417.4010.
Lindsay B. Allen submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Lindsay B. Allen

PRIMARY EMAIL FOR CORRESPONDENCE: pctrademarks@perkinscoie.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): tborisyuk@perkinscoie.com; lallen@perkinscoie.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $700 has been submitted with the application, representing payment for 2 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /rebecca gray/   Date: 08/31/2022
Signatory's Name: Rebecca Gray
Signatory's Position: Chief Sales Officer
Signatory's Phone Number: 000-000-0000
Signature method: Sent to third party for signature
Payment Sale Number: 97572894
Payment Accounting Date: 08/31/2022

Serial Number: 97572894
Internet Transmission Date: Wed Aug 31 13:37:52 ET 2022
TEAS Stamp: USPTO/BAS-XXX.XXX.XX.XX-2022083113375365
8963-97572894-820559bd41fe1f798684b943a3
bb7a22e983ddfcc33caf4e216a73d6ff4c8bb-CC
-37524012-20220805165449708135