Application

VENTURE A VIRTUAL HOMEBUYING EXPERIENCE

Taylor Morrison, Inc.

Trademark/Service Mark Application, Principal Register

PTO- 1478
Approved for use through 10/31/2024. OMB 0651-0009
U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 97376488
Filing Date: 04/22/2022

The table below presents the data as entered.

Input Field
Entered
SERIAL NUMBER 97376488
MARK INFORMATION
*MARK \\TICRS\EXPORT18\IMAGEOUT 18\973\764\97376488\xml1 \ APP0002.JPG
SPECIAL FORM YES
USPTO-GENERATED IMAGE NO
LITERAL ELEMENT Venture A Virtual Homebuying Experience
COLOR MARK NO
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of the word "Venture" with a circle incorporated into the letter "V" under which is the phrase "A Virtual Homebuying Experience".
PIXEL COUNT ACCEPTABLE NO
PIXEL COUNT 592 x 188
REGISTER Principal
APPLICANT INFORMATION
*OWNER OF MARK Taylor Morrison, Inc.
INTERNAL ADDRESS Suite 2000
*MAILING ADDRESS 4900 North Scottsdale Road
*CITY Scottsdale
*STATE
(Required for U.S. applicants)
Arizona
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
85251
*EMAIL ADDRESS XXXX
LEGAL ENTITY INFORMATION
TYPE corporation
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY OF INCORPORATION Delaware
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS 035 
*IDENTIFICATION Real estate marketing services, namely, on-line services featuring the promotion of residential new construction; real estate advertising services; real estate marketing services; providing an Internet website portal featuring information in the field of real estate marketing and advertising; advertising of residential real estate; providing an Internet website portal offering information in the fields of real estate concerning the purchase, construction, interior and exterior finishing of new residential property; providing an interactive real estate website for prospective home buyers; providing an interactive real estate website for prospective home buyers to schedule self-guided tours of model homes
FILING BASIS SECTION 1(a)
       FIRST USE ANYWHERE DATE At least as early as 06/24/2021
       FIRST USE IN COMMERCE DATE At least as early as 06/24/2021
       SPECIMEN FILE NAME(S)
       ORIGINAL PDF FILE SPE0-389924698-2022042119 2433168387_._VENTURE_Clas s_35_specimen.pdf
       CONVERTED PDF FILE(S)
       (3 pages)
\\TICRS\EXPORT18\IMAGEOUT 18\973\764\97376488\xml1\ APP0003.JPG
        \\TICRS\EXPORT18\IMAGEOUT 18\973\764\97376488\xml1\ APP0004.JPG
        \\TICRS\EXPORT18\IMAGEOUT 18\973\764\97376488\xml1\ APP0005.JPG
       SPECIMEN DESCRIPTION Webpages demonstrating use of mark with associated services
        WEBPAGE URL http://www.taylormorrison.com/venture
        WEBPAGE DATE OF ACCESS 04/21/2022
INTERNATIONAL CLASS 042 
*IDENTIFICATION Providing online non-downloadable software, namely, virtual reality software for prospective home buyers for searching, viewing, purchasing and providing tours of properties and open houses
FILING BASIS SECTION 1(a)
       FIRST USE ANYWHERE DATE At least as early as 06/24/2021
       FIRST USE IN COMMERCE DATE At least as early as 06/24/2021
       SPECIMEN FILE NAME(S)
       ORIGINAL PDF FILE SPE0-389924698-2022042119 2433168387_._VENTURE_Clas s_42_specimen.pdf
       CONVERTED PDF FILE(S)
       (3 pages)
\\TICRS\EXPORT18\IMAGEOUT 18\973\764\97376488\xml1\ APP0006.JPG
        \\TICRS\EXPORT18\IMAGEOUT 18\973\764\97376488\xml1\ APP0007.JPG
        \\TICRS\EXPORT18\IMAGEOUT 18\973\764\97376488\xml1\ APP0008.JPG
       SPECIMEN DESCRIPTION Webpages demonstrating use of mark with associated services
        WEBPAGE URL http://www.taylormorrison.com/venture
        WEBPAGE DATE OF ACCESS 04/21/2022
ADDITIONAL STATEMENTS SECTION
DISCLAIMER No claim is made to the exclusive right to use "A VIRTUAL HOMEBUYING EXPERIENCE" apart from the mark as shown.
ATTORNEY INFORMATION
NAME Lindsay J. Hulley
ATTORNEY DOCKET NUMBER 028555.0087T
ATTORNEY BAR MEMBERSHIP NUMBER XXX
YEAR OF ADMISSION XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY XX
FIRM NAME Rutan & Tucker, LLP
INTERNAL ADDRESS 9th Floor
STREET 18575 Jamboree Road
CITY Irvine
STATE California
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
ZIP/POSTAL CODE 92612
PHONE 714-641-5100
EMAIL ADDRESS trademarks@rutan.com
OTHER APPOINTED ATTORNEY All attorneys in the Trademark Legal Department
CORRESPONDENCE INFORMATION
NAME Lindsay J. Hulley
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE trademarks@rutan.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES) NOT PROVIDED
FEE INFORMATION
APPLICATION FILING OPTION TEAS Standard
NUMBER OF CLASSES 2
APPLICATION FOR REGISTRATION PER CLASS 350
*TOTAL FEES DUE 700
*TOTAL FEES PAID 700
SIGNATURE INFORMATION
SIGNATURE /Caroline Estrada/
SIGNATORY'S NAME Caroline Estrada
SIGNATORY'S POSITION Director, Legal Compliance
SIGNATORY'S PHONE NUMBER 480-840-8100
DATE SIGNED 04/21/2022
SIGNATURE METHOD Sent to third party for signature



PTO- 1478
Approved for use through 10/31/2024. OMB 0651-0009
U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number


Trademark/Service Mark Application, Principal Register

Serial Number: 97376488
Filing Date: 04/22/2022

To the Commissioner for Trademarks:

MARK: Venture A Virtual Homebuying Experience (stylized and/or with design, see mark)
The literal element of the mark consists of Venture A Virtual Homebuying Experience. The mark consists of the word "Venture" with a circle incorporated into the letter "V" under which is the phrase "A Virtual Homebuying Experience".
The applicant, Taylor Morrison, Inc., a corporation of Delaware, having an address of
      Suite 2000
      4900 North Scottsdale Road
      Scottsdale, Arizona 85251
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 035:  Real estate marketing services, namely, on-line services featuring the promotion of residential new construction; real estate advertising services; real estate marketing services; providing an Internet website portal featuring information in the field of real estate marketing and advertising; advertising of residential real estate; providing an Internet website portal offering information in the fields of real estate concerning the purchase, construction, interior and exterior finishing of new residential property; providing an interactive real estate website for prospective home buyers; providing an interactive real estate website for prospective home buyers to schedule self-guided tours of model homes

In International Class 035, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 06/24/2021, and first used in commerce at least as early as 06/24/2021, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Webpages demonstrating use of mark with associated services.

Original PDF file:
SPE0-389924698-2022042119 2433168387_._VENTURE_Clas s_35_specimen.pdf
Converted PDF file(s) (3 pages)
Specimen File1
Specimen File2
Specimen File3
Webpage URL: http://www.taylormorrison.com/venture
Webpage Date of Access: 04/21/2022

International Class 042:  Providing online non-downloadable software, namely, virtual reality software for prospective home buyers for searching, viewing, purchasing and providing tours of properties and open houses

In International Class 042, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 06/24/2021, and first used in commerce at least as early as 06/24/2021, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Webpages demonstrating use of mark with associated services.

Original PDF file:
SPE0-389924698-2022042119 2433168387_._VENTURE_Clas s_42_specimen.pdf
Converted PDF file(s) (3 pages)
Specimen File1
Specimen File2
Specimen File3
Webpage URL: http://www.taylormorrison.com/venture
Webpage Date of Access: 04/21/2022


Disclaimer
No claim is made to the exclusive right to use "A VIRTUAL HOMEBUYING EXPERIENCE" apart from the mark as shown.


The owner's/holder's proposed attorney information: Lindsay J. Hulley. Other appointed attorneys are All attorneys in the Trademark Legal Department. Lindsay J. Hulley of Rutan & Tucker, LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      9th Floor
      18575 Jamboree Road
      Irvine, California 92612
      United States
      714-641-5100(phone)
      trademarks@rutan.com
The docket/reference number is 028555.0087T.
Lindsay J. Hulley submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:
      Lindsay J. Hulley
       PRIMARY EMAIL FOR CORRESPONDENCE: trademarks@rutan.com       SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): NOT PROVIDED


Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $700 has been submitted with the application, representing payment for 2 class(es).

Declaration

Declaration Signature

Signature: /Caroline Estrada/   Date: 04/21/2022
Signatory's Name: Caroline Estrada
Signatory's Position: Director, Legal Compliance
Signatory's Phone Number: 480-840-8100
Signature method: Sent to third party for signature
Payment Sale Number: 97376488
Payment Accounting Date: 04/22/2022

Serial Number: 97376488
Internet Transmission Date: Fri Apr 22 12:31:50 ET 2022
TEAS Stamp: USPTO/BAS-XX.XX.XXX.XX-20220422123150570
587-97376488-8204afb187b3c71549b35a0778d
37c0c36fe7624bd17591f9c0e04ae79169e5b-DA
-31503823-20220421194809817785

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