Application

PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

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PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 97313512

Filing Date: 03/15/2022

To the Commissioner for Trademarks:

MARK: VS (stylized and/or with design, see mark)
The literal element of the mark consists of VS. The mark consists of a stylized depiction of the letters "VS".
The applicant, Maven Arena, Inc., a corporation of Delaware, having an address of
      2183 Parkway Lake Drive
      Hoover, Alabama 35244
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 009:  Downloadable mobile application available through a subscription that enables users to access online video courses and material resources of instruction and mentorship, including augmented reality and interactive conversational artificial intelligence components to engage students and users, allowing them to ask a series of questions and directly interact with their professional instructors in real-time on a variety of topics, namely, sports, leadership development, life skills, sports psychology, business management, business leadership, organizational management, organizational leadership, team management, team leadership, developmental technology, and lifestyle
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

International Class 041:  Education services, namely providing teaching, instruction, and mentorship to students and athletes; Providing teaching, instruction, and mentorship to students and users on a variety of topics, namely, sports, leadership development, life skills, sports psychology, business management, business leadership, organizational management, organizational leadership, team management, team leadership, developmental technology, and lifestyle; Providing teaching, instruction, and mentorship to aspiring athletes, users, and students about the mental and the technical side of sports via software, mobile application, augmented reality and artificial intelligence
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

International Class 042:  Providing temporary use of online nondownloadable software available through a subscription that enables users to access online video courses and material resources of instruction and mentorship, including augmented reality and interactive conversational artificial intelligence components to engage students and users, allowing them to ask a series of questions and directly interact with their professional instructors on a variety of topics, namely, sports, leadership development, life skills, sports psychology, business management, business leadership, organizational management, organizational leadership, team management, team leadership, developmental technology, and lifestyle
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.




The owner's/holder's proposed attorney information: Adelee Traylor. Other appointed attorneys are Hemant Gupta, Brande Boyd, Brad S. Anderson, Benjamin L. Mitchell, John J. Healy III, Cara R. Baer, and Melanie Alyssa Barksdale. Adelee Traylor of Butler Snow LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      Suite 500
      6075 Poplar Avenue
      Memphis, Tennessee 38119
      United States
      469-680-5508(phone)
      (469) 680-5501(fax)
      trademark.docket@butlersnow.com
The docket/reference number is 55579.220271.
Adelee Traylor submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Adelee Traylor

PRIMARY EMAIL FOR CORRESPONDENCE: trademark.docket@butlersnow.com       SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): NOT PROVIDED Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $1050 has been submitted with the application, representing payment for 3 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Adelee Traylor/   Date: 03/15/2022
Signatory's Name: Adelee Traylor
Signatory's Position: Attorney for Applicant and Texas Bar Member
Signatory's Phone Number: 469-680-5508
Signature method: Signed directly within the form
Payment Sale Number: 97313512
Payment Accounting Date: 03/15/2022

Serial Number: 97313512
Internet Transmission Date: Tue Mar 15 17:27:02 ET 2022
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.XX-202203151727022
99857-97313512-82090ac6f88448f81e0303cdb
8291beaa97ea3337d86662e485f64f487c1d1fbc
16-DA-27024569-20220315172356708303