Trademark/Service Mark Application, Principal Register
PTO- 1478
Approved for use through 10/31/2024. OMB 0651-0009
U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number
Trademark/Service Mark Application, Principal Register
The mark consists of standard characters, without claim to any particular font style, size, or color.
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
ADS Alliance Data Systems, Inc.
INTERNAL ADDRESS
Suite 700
*MAILING ADDRESS
7500 Dallas Parkway
*CITY
Plano
*STATE
(Required for U.S. applicants)
Texas
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
75024
*EMAIL ADDRESS
XXXX
LEGAL ENTITY INFORMATION
TYPE
corporation
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY OF INCORPORATION
Delaware
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS
042
*IDENTIFICATION
Providing temporary use of non-downloadable software and applications for facilitating and administering banking, loans, financing of
purchases, consumer lending, loan applications, credit card applications, credit and loan account management, payment by credit card or virtual payment method, electronic funds transfer services,
electronic payment services transaction authentication services, routing, authorization and settlement services, and fraud detection and control services; non-downloadable software for enabling the
electronic transfer of funds between users; non-downloadable software for enabling peer-to-peer payments; non-downloadable software for enabling the electronic transfer of funds between users,
including peer-to-peer payments, consumer-to-business payments, business-to-consumer payments, and business-to-business payments; non-downloadable software for enabling the electronic transfer of
funds made via electronic payments and credit card; providing temporary use of non-downloadable software and applications for data analysis, analysis of loans, analysis of credit and credit accounts,
analysis of marketing and advertising data, and analysis of loyalty and rewards data
FILING BASIS
SECTION 1(b)
ADDITIONAL STATEMENTS SECTION
MISCELLANEOUS STATEMENT
Lon Operations LLC, the owner of reg. no. 4814856 for the mark BREAD, is a wholly owned subsidiary of the Applicant, ADS Alliance
Data Systems, Inc. Comenity LLC, the owner of reg. no. 6286635 for the mark BREAD, is a wholly owned subsidiary of the Applicant, ADS Alliance Data Systems, Inc.
ATTORNEY INFORMATION
NAME
Martin J. Miller
ATTORNEY DOCKET NUMBER
229624
ATTORNEY BAR MEMBERSHIP NUMBER
XXX
YEAR OF ADMISSION
XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY
XX
FIRM NAME
Porter Wright Morris & Arthur LLP
INTERNAL ADDRESS
Suite 2900
STREET
41 South High Street
CITY
Columbus
STATE
Ohio
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
ZIP/POSTAL CODE
43215
PHONE
513-369-4250
EMAIL ADDRESS
ipdocket@porterwright.com
OTHER APPOINTED ATTORNEY
Liane H. Rousseau
CORRESPONDENCE INFORMATION
NAME
Martin J. Miller
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
ipdocket@porterwright.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
mmiller@porterwright.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Standard
NUMBER OF CLASSES
1
APPLICATION FOR REGISTRATION PER CLASS
350
*TOTAL FEES DUE
350
*TOTAL FEES PAID
350
SIGNATURE INFORMATION
SIGNATURE
/Michelle Metzger/
SIGNATORY'S NAME
Michelle Metzger
SIGNATORY'S POSITION
Senior Director and Senior Counsel
DATE SIGNED
03/09/2022
SIGNATURE METHOD
Sent to third party for signature
PTO- 1478
Approved for use through 10/31/2024. OMB 0651-0009
U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE
Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number
Trademark/Service Mark Application, Principal Register
Serial Number:97303030
Filing Date:03/09/2022
To the Commissioner for Trademarks:
MARK: BREAD CASHBACK (Standard Characters, see mark)
The literal element of the mark consists of BREAD CASHBACK. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, ADS Alliance Data Systems, Inc., a corporation of Delaware, having an address of
Suite 700
7500 Dallas Parkway
Plano, Texas 75024
United States
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 042: Providing temporary use of non-downloadable software and applications for facilitating and administering banking, loans, financing of purchases, consumer lending, loan
applications, credit card applications, credit and loan account management, payment by credit card or virtual payment method, electronic funds transfer services, electronic payment services
transaction authentication services, routing, authorization and settlement services, and fraud detection and control services; non-downloadable software for enabling the electronic transfer of funds
between users; non-downloadable software for enabling peer-to-peer payments; non-downloadable software for enabling the electronic transfer of funds between users, including peer-to-peer payments,
consumer-to-business payments, business-to-consumer payments, and business-to-business payments; non-downloadable software for enabling the electronic transfer of funds made via electronic payments
and credit card; providing temporary use of non-downloadable software and applications for data analysis, analysis of loans, analysis of credit and credit accounts, analysis of marketing and
advertising data, and analysis of loyalty and rewards data
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.
Miscellaneous Statement
Lon Operations LLC, the owner of reg. no. 4814856 for the mark BREAD, is a wholly owned subsidiary of the Applicant, ADS Alliance Data Systems, Inc. Comenity LLC, the owner of reg. no. 6286635 for
the mark BREAD, is a wholly owned subsidiary of the Applicant, ADS Alliance Data Systems, Inc.
The owner's/holder's proposed attorney information: Martin J. Miller. Other appointed attorneys are Liane H. Rousseau. Martin J. Miller of Porter Wright Morris & Arthur LLP, is a member of
the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
Suite 2900
41 South High Street
Columbus, Ohio 43215
United States
513-369-4250(phone)
ipdocket@porterwright.com
The docket/reference number is 229624.
Martin J. Miller submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S.
Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $350 has been submitted with the application, representing payment for 1 class(es).
Declaration
Declaration Signature
Signature: /Michelle Metzger/ Date: 03/09/2022
Signatory's Name: Michelle Metzger
Signatory's Position: Senior Director and Senior Counsel
Signatory's Phone Number: Not Provided
Signature method: Sent to third party for signature
Payment Sale Number: 97303030
Payment Accounting Date: 03/09/2022
Serial Number: 97303030
Internet Transmission Date: Wed Mar 09 13:18:34 ET 2022
TEAS Stamp: USPTO/BAS-XX.XXX.XXX.XX-2022030913183455
0240-97303030-8208eae44ec10da51f74946d5b
f668bf154bdbe45dbef8d6dc9372baac0b9907d-
DA-18343525-20220308184057947705