Application

PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

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PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 97287297

Filing Date: 02/28/2022

To the Commissioner for Trademarks:

MARK: ACTIVATE (Standard Characters, see mark)
The literal element of the mark consists of ACTIVATE. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Activate, Inc., a corporation of Michigan, having an address of
      1395 Jarvis Street
      Ferndale, Michigan 48220
      United States
      313-481-7300(phone)
      313-481-7340(fax)
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 035:  Event planning and management for marketing, branding, promoting, and advertising the goods and services of others; Fulfillment and distribution of event and experiential displays, kits, and packages; Fulfillment and distribution of branded experience kits and displays with live virtual events; Fulfillment and distribution of branded experiential and virtual experience displays, kits, and packages; and Marketing agency specializing in the development, fulfillment, and distribution of branded experience kits and displays with live virtual events for advertising and promotional purposes.

In International Class 035, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 09/00/2013, and first used in commerce at least as early as 09/00/2013, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Screen shots and images of website and website social media pages..
Specimen File1
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Webpage URL: http://www.activateexp.com/
Webpage Date of Access: 02/28/2022
Webpage URL: http://www.facebook.com/ActivateInc/?ref=page_internal
Webpage Date of Access: 02/28/2022
Webpage URL: http://www.instagram.com/activatedetroit/channel/
Webpage Date of Access: 02/28/2022

International Class 040:  Custom fabrication of event displays; Custom fabrication and production of event and experiential displays, kits, and packages; Custom fabrication and production of branded experience kits and displays with live virtual events; and Custom fabrication and production of branded experiential and virtual experience displays, kits, and packages.

In International Class 040, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 09/00/2013, and first used in commerce at least as early as 09/00/2013, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Screen shots and images of website and website social media pages..
Specimen File1
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Webpage URL: http://www.activateexp.com/
Webpage Date of Access: 02/28/2022
Webpage URL: http://www.facebook.com/ActivateInc/?ref=page_internal
Webpage Date of Access: 02/28/2022
Webpage URL: http://www.instagram.com/activatedetroit/channel/
Webpage Date of Access: 02/28/2022

International Class 041:  Consultation in the field of special event planning for social entertainment purposes; Arranging, organizing, conducting, and provision of virtual experiences, exhibitions, installations, and presentations for marketing, promotion, and social entertainment purposes; Arranging, organizing, conducting, and provision of experiential and virtual experience events and exhibitions for marketing, promotion, and social entertainment purposes; Providing interactive, experiential, and immersive audience participation events and recreational activities for marketing, promotion, and social entertainment purposes; and Provision of entertainment services in the nature of interactive, immersive, and virtual experience events, exhibits, and attractions for marketing, promotion, and social entertainment purposes.

In International Class 041, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 09/00/2013, and first used in commerce at least as early as 09/00/2013, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Screen shots and images of website and website social media pages..
Specimen File1
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Specimen File11
Specimen File12
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Specimen File14
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Specimen File16
Specimen File17
Webpage URL: http://www.activateexp.com/
Webpage Date of Access: 02/28/2022
Webpage URL: http://www.facebook.com/ActivateInc/?ref=page_internal
Webpage Date of Access: 02/28/2022
Webpage URL: http://www.instagram.com/activatedetroit/channel/
Webpage Date of Access: 02/28/2022


Claim of Active Prior Registration(s)
The applicant claims ownership of active prior U.S. Registration Number(s) 6503118.


For informational purposes only, applicant's website address is: http://www.activateexp.com/

The owner's/holder's proposed attorney information: Timothy K Kroninger. Other appointed attorneys are Timothy D. Kroninger. Timothy K Kroninger, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      160 West Fort Street, Fifth Floor
      Detroit, Michigan 48226
      United States
      313-481-7300(phone)
      313-481-7340(fax)
      trademarks@varnumlaw.com
The docket/reference number is activate-mul.
Timothy K Kroninger submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Timothy K Kroninger

PRIMARY EMAIL FOR CORRESPONDENCE: trademarks@varnumlaw.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): tkkroninger@varnumlaw.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $1050 has been submitted with the application, representing payment for 3 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Timothy K Kroninger/   Date: 02/28/2022
Signatory's Name: Timothy K Kroninger
Signatory's Position: Attorney of record, Michigan Bar member
Signatory's Phone Number: 313-481-7300
Signature method: Signed directly within the form
Payment Sale Number: 97287297
Payment Accounting Date: 02/28/2022

Serial Number: 97287297
Internet Transmission Date: Mon Feb 28 13:54:51 ET 2022
TEAS Stamp: USPTO/BAS-XX.XXX.XX.XXX-2022022813545119
8153-97287297-82072f33aa14515bdec4b256bf
14896f7f49174597dcaf3176154797de72d928a-
DA-54500385-20220228133028870670