Application

PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

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PTO- 1478

Approved for use through 10/31/2024. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 97111254

Filing Date: 11/05/2021

To the Commissioner for Trademarks:

MARK: LADDER (Standard Characters, see mark)
The literal element of the mark consists of LADDER. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Ladder Financial Inc., a corporation of Delaware, having an address of
      12 Hesketh Drive
      Menlo Park, California 94025
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 036:  Insurance information; insurance consultancy; insurance administration; insurance claims processing; Insurance underwriting in the field of life insurance; insurance underwriting consultation; insurance agencies in the field of life insurance; insurance brokerage in the field of life insurance; insurance claims processing in the field of life insurance; insurance services, namely, underwriting life insurance; insurance carrier services; reinsurance services, namely, underwriting for life insurance; Computer services, namely, providing a website, for gathering information about life insurance, obtaining personalized life insurance needs analysis, obtaining price quotes and applying on-line for such insurance, automating the underwriting process, policy issuance and delivery and receiving on-going policyholder services delivered through a hosted, maintained web-site transaction engine.

In International Class 036, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 10/07/2016, and first used in commerce at least as early as 10/07/2016, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) webpage screenshots.

Original PDF file:
SPE0-38980186-20211029174 214039994_._LADDER_-_Desi gn_-_Specimen_1.pdf
Converted PDF file(s) (3 pages)
Specimen File1
Specimen File2
Specimen File3
Original PDF file:
SPE0-38980186-20211029174 214039994_._LADDER_-_Desi gn_-_Specimen_2.pdf
Converted PDF file(s) (3 pages)
Specimen File1
Specimen File2
Specimen File3
Original PDF file:
SPE0-38980186-20211029174 214039994_._LADDER_-_Desi gn_-_Specimen_3.pdf
Converted PDF file(s) (3 pages)
Specimen File1
Specimen File2
Specimen File3
Original PDF file:
SPE0-38980186-20211029174 214039994_._LADDER_-_Desi gn_-_Specimen_4.pdf
Converted PDF file(s) (1 page)
Specimen File1
Webpage URL: http://www.ladderlife.com/calculator
Webpage Date of Access: 10/29/2021
Webpage URL: http://www.ladderlife.com/laddering
Webpage Date of Access: 10/29/2021
Webpage URL: http://www.ladderlife.com/guide
Webpage Date of Access: 10/29/2021
Webpage URL: http://www.ladderlife.com/
Webpage Date of Access: 10/29/2021



The owner's/holder's proposed attorney information: Kristin S. Cornuelle. Other appointed attorneys are Peter D. Vogl, Beth M. Goldman, Diana M. Rutowski, Betsy W. Lee, Briggs Wright, Ashlie Smith. Kristin S. Cornuelle of ORRICK, HERRINGTON & SUTCLIFFE LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      IP Prosecution Department
      2050 Main Street, Suite 1100
      Irvine, California 92614
      United States
      503-943-4828(phone)
      ipprosecution@orrick.com
The docket/reference number is 32689.6000.
Kristin S. Cornuelle submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Kristin S. Cornuelle

PRIMARY EMAIL FOR CORRESPONDENCE: ipprosecution@orrick.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): kcornuelle@orrick.com; mweddington@orrick.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $350 has been submitted with the application, representing payment for 1 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /James A. Hale/   Date: 11/05/2021
Signatory's Name: James A. Hale
Signatory's Position: CEO
Signatory's Phone Number: Not Provided
Signature method: Sent to third party for signature
Payment Sale Number: 97111254
Payment Accounting Date: 11/05/2021

Serial Number: 97111254
Internet Transmission Date: Fri Nov 05 17:16:20 ET 2021
TEAS Stamp: USPTO/BAS-XX.XX.X.XXX-202111051716200543
57-97111254-781543bc9f7e2631d23aaa59489c
c16e99ed413d6adbc95490af8988e44a276aec-D
A-16192900-20211101182115256354