Application

PTO- 1478

Approved for use through 07/31/2021. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

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PTO- 1478

Approved for use through 07/31/2021. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 90804886

Filing Date: 06/30/2021

To the Commissioner for Trademarks:

MARK: (Stylized and/or Design, see mark) The applicant is not claiming color as a feature of the mark. The mark consists of image of a sword superimposed over two concentric circles.
The applicant, GSW LOL LLC, a limited liability company legally organized under the laws of California, having an address of
      1 Warriors Way
      San Francisco, California 94158
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 025:  Clothing, namely, t-shirts, sweatshirts and jerseys

In International Class 025, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 12/18/2019, and first used in commerce at least as early as 12/18/2019, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) screenshot from Applicant's website where product can be purchased.

Original PDF file:
SPE0-14720220917-20210628 212116251504_._GOLDEN_GUA RDIANS_Specimen_Class_25.pdf
Converted PDF file(s) (1 page)
Specimen File1
Webpage URL: None Provided
Webpage Date of Access: None Provided

International Class 038:  Broadcasting of programs via the internet, namely, providing programs featuring eSports and related content delivered by the internet

In International Class 038, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 12/18/2019, and first used in commerce at least as early as 12/18/2019, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) screenshot from Applicant's YouTube website channel.

Original PDF file:
SPE0-14720220917-20210628 212116251504_._GOLDEN_GUA RDIANS_Specimen_Class_38.pdf
Converted PDF file(s) (1 page)
Specimen File1
Webpage URL: None Provided
Webpage Date of Access: None Provided

International Class 041:  Entertainment services in the nature of eSports competitions, tournaments and exhibitions; entertainment services in the nature of recorded and live performances by eSports athletes; providing online information in the field of eSports; entertainment services in the nature of providing a web-based and online system and portal for users to participate in eSports competitions, tournaments and exhibitions; organizing and conducting eSports competitions, tournaments and exhibitions; production of entertainment content in the field of eSports; providing websites featuring entertainment information about eSports competitions, tournaments and exhibitions; providing an online searchable database featuring eSports competition results, team and player profiles and other information relating to eSports competitions; production of videos for the internet in the field of eSports

In International Class 041, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 12/18/2019, and first used in commerce at least as early as 12/18/2019, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) screenshot from Applicant's website.

Original PDF file:
SPE0-14720220917-20210628 212116251504_._GOLDEN_GUA RDIANS_Specimen_Class_41.pdf
Converted PDF file(s) (1 page)
Specimen File1
Webpage URL: None Provided
Webpage Date of Access: None Provided




The owner's/holder's proposed attorney information: Luke W. DeMarte. Other appointed attorneys are all other attorneys of Michael Best & Friedrich LLP. Luke W. DeMarte of Michael Best & Friedrich LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      444 W. Lake Street, Suite 3200
      Chicago, Illinois 60606
      United States
      312-222-0800(phone)
      312-222-0818(fax)
      chiipdocket@michaelbest.com
The docket/reference number is 211927-9011.
Luke W. DeMarte submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Luke W. DeMarte

PRIMARY EMAIL FOR CORRESPONDENCE: chiipdocket@michaelbest.com       SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): NOT PROVIDED Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $1050 has been submitted with the application, representing payment for 3 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /luke demarte/   Date: 06/30/2021
Signatory's Name: Luke W. DeMarte
Signatory's Position: Attorney of record, IL bar member
Signatory's Phone Number: 312-222-0800
Signature method: Sent to third party for signature
Payment Sale Number: 90804886
Payment Accounting Date: 06/30/2021

Serial Number: 90804886
Internet Transmission Date: Wed Jun 30 19:48:25 ET 2021
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.XX-202106301948257
19962-90804886-780e9d9972bad715a52b3face
6f86f8a5ae9f5f68a9d1f863cfbb220cb99cbe28
-CC-48244483-20210630144656207541