Application

PTO- 1478

Approved for use through 04/30/2021. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

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PTO- 1478

Approved for use through 04/30/2021. OMB 0651-0009

U.S. Patent and Trademark Office; U.S. DEPARTMENT OF COMMERCE Under the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless it contains a valid OMB control number

Trademark/Service Mark Application, Principal Register

Serial Number: 90683863

Filing Date: 04/30/2021

To the Commissioner for Trademarks:

MARK: THEORY OF MADNESS (Standard Characters, see mark)
The literal element of the mark consists of THEORY OF MADNESS. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Reef Business Holdings, a corporation of California, having an address of
      PO Box 7218
      Santa Monica, California 90406
      United States
      XXXX
Domiciled at: XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 041:  Lectures, workshops, courses and seminars in the field of addiction, mental health, wellness, personal improvement and development, sexuality, dating, spirituality, and relationships, all of the foregoing offered or provided by an individual professionally known as Dr. Reef Karim or another expert in the field of personal improvement and development; ; personal appearances by an expert in the field of addiction, mental health, wellness, personal improvement and development, sexuality, dating, spirituality, and relationships, featuring appearances by an individual by the name of Dr. Reef Karim or another expert in the field of personal improvement and development; online lectures, workshops, courses, and seminars in the field of addiction, mental health, wellness, personal improvement and development, sexuality, dating, spirituality, and relationships, all of the foregoing offered by or provided in connection with an individual by the name of Dr. Reef Karim or another expert in the field of personal improvement and development; Educational and entertainment services, namely, live events featuring experts expert in the field of addiction, mental health, wellness, personal improvement and development, sexuality, dating, spirituality, and relationships, all of the foregoing offered by or provided in connection with an individual by the name of Dr. Reef Karim or another expert in the field of personal improvement and development; Educational and entertainment services, namely, a continuing program about addiction, mental health, wellness, personal improvement and development, sexuality, dating, spirituality, and relationships, offered by or provided in connection with an individual by the name of Dr. Reef Karim or another expert in the field of personal improvement and development, accessible by means of social media, television, the Internet, digital platforms, webcasts, audio, computer networks and video media; Providing non-downloadable videos about addiction, mental health, wellness, personal improvement and development, sexuality, dating, spirituality, and relationships, offered by or provided in connection with an individual by the name of Dr. Reef Karim or another expert in the field of personal improvement and development; Entertainment services, namely, an ongoing podcast series featuring topical news related to human behavior and personal development and interesting trending current event topics delivered with both analysis and comedy
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.



The owner's/holder's proposed attorney information: David Hochman. Other appointed attorneys are Joseph Petro, Taylor Foss, Robert Rivas, Jay-Jay Lord. David Hochman of Wolf, Rifkin, Shapiro, Schulman & Rabkin, LLP, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      11400 W. Olympic Blvd. 9th Fl.
      Los Angeles, California 90064
      United States
      310-478-4100(phone)
      310-479-1422(fax)
      dhochman@wrslawyers.com
The docket/reference number is 19104-101.
David Hochman submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

David Hochman

PRIMARY EMAIL FOR CORRESPONDENCE: dhochman@wrslawyers.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): p@wrslawyers.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $350 has been submitted with the application, representing payment for 1 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /David Hochman/   Date: 04/30/2021
Signatory's Name: David Hochman
Signatory's Position: Attorney of Record, California bar member
Signatory's Phone Number: 310-478-4100
Signature method: Signed directly within the form
Payment Sale Number: 90683863
Payment Accounting Date: 04/30/2021

Serial Number: 90683863
Internet Transmission Date: Fri Apr 30 12:11:06 ET 2021
TEAS Stamp: USPTO/BAS-XX.XX.XXX.XX-20210430121106751
320-90683863-7806df37686c76e7c1fa079d490
9f16e7caa5b8d27e6fae6582c63153010a89f2-C
C-11053006-20210430113222418142