Application

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 90442109

Filing Date: 12/31/2020

To the Commissioner for Trademarks:

MARK: BLITZ (Standard Characters, see mark)
The literal element of the mark consists of BLITZ. The mark consists of standard characters, without claim to any particular font style, size, or color.
The applicant, Swift Media Entertainment, Inc., a corporation of Delaware, having an address of
      3530 Wilshire Ave, Suite 310
      Los Angeles, California 90010
      United States
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 009:  Downloadable computer software for providing esports coaching, esports statistics, esports leaderboards, and esports analytics; Downloadable software for artificial intelligence in the field of esports;

In International Class 009, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 10/20/2015, and first used in commerce at least as early as 10/20/2015, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Blitz word mark used on downloadable BLITZ branded software for esports guides and leaderboards. Screenshot taken inside software on 12.31.2020.

Original PDF file:
SPE0-26038000ac00b4d0d1c6 47b0a7672ecb-202012312013 05379836_._Blitz_Class_9_ logo_and_word_mark.pdf
Converted PDF file(s) (1 page)
Specimen File1

International Class 041:  Esports coaching; video game coaching; providing a website featuring artificial intelligence for analyzing competitive video gaming; providing analytics for video games and esports; providing online guides for how to play video games; providing online guides for how to win at video games; online guides for improving at video games and esports; providing online video game and esports leaderboards; aiding competitive video gaming; providing statistics and analytics for player performance in video games; providing an online website featuring leaderboards in video games; Providing analysis of an individual player's video game session in order to provide them information, statistics, analytics, and suggestions to improve their performance; Providing instructional videos and articles for analyzing correct and improved methods for playing video games and improving at esports; Entertainment and educational services, namely empowering players with expert analytics designed to help players improve at video games and win more Providing a website featuring video game information, namely, game highlights, match statistics, game replays, interviews, and match results,

In International Class 041, the mark was first used by the applicant or the applicant's related company or licensee or predecessor in interest at least as early as 10/20/2015, and first used in commerce at least as early as 10/20/2015, and is now in use in such commerce. The applicant is submitting one(or more) specimen(s) showing the mark as used in commerce on or in connection with any item in the class of listed goods/services, consisting of a(n) Screenshot taken of http://blitz.gg/about-us on 12.31.2020 showing blitz word mark on services.

Original PDF file:
SPE0-26038000ac00b4d0d1c6 47b0a7672ecb-202012312013 05379836_._BLITZ_class_41 _word_mark.pdf
Converted PDF file(s) (1 page)
Specimen File1



The owner's/holder's proposed attorney information: Stephen McArthur. Stephen McArthur of The McArthur Law Firm, PC, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, is located at
      9465 Wilshire Blvd., Suite 300
      Beverly Hills, California 90212
      United States
      323-639-4455(phone)
      stephen@smcarthurlaw.com

Stephen McArthur submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:

Stephen McArthur

PRIMARY EMAIL FOR CORRESPONDENCE: stephen@smcarthurlaw.com       SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): NOT PROVIDED Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $550 has been submitted with the application, representing payment for 2 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /Stephen McArthur/   Date: 12/31/2020
Signatory's Name: Stephen McArthur
Signatory's Position: Attorney of record, California bar member
Payment Sale Number: 90442109
Payment Accounting Date: 12/31/2020

Serial Number: 90442109
Internet Transmission Date: Thu Dec 31 20:28:43 ET 2020
TEAS Stamp: USPTO/BAS-XXXX:XXXX:XXXX:XXXX:XXXX:XXXX:
XXXX:XXXX-20201231202843424591-90442109-
7508ba53386134cebeb21f56e636707825be8de3
5c8ab6c489011751876b71a1b-CC-28420923-20
201231201305379836