VDX.TV

Exponential Interactive, Inc.

Application Filed: 2020-12-07
Trademark Application Details
Trademark Logo VDX.TV

Mark For: VDX.TV® trademark registration is intended to cover the categories of advertising services, advertising agency services, business marketing services, advertising consulting services; Advertising services in the nature of media placement services; Promoting the goods and services of others; Publicity agents specializing in the representation of advertisers and publishers; Creative services for advertising, namely, layout services for advertising purpose, creating corporate and brand identity for others in the field of advertising, and creating and updating advertising material; Dissemination of advertising for others via the Internet, computers, mobile and streaming devices, televisions, machine-readable codes consisting of an array of black and white squares, and other means of communication; Advertising campaign management and planning services for others; Online advertising and promotional services by improving the effectiveness of online advertising campaigns by classifying ad viewer profiles and behavior to direct advertisements to appropriate audiences; Analysis of advertising response in the nature of prediction of likely consumer response to advertising campaigns, analysis of actual advertising response, and providing scoring and data results to advertisers on the effectiveness of their advertising campaigns. [all]

Status

2022-04-09 UTC
LIVE APPLICATION Published for Opposition
A pending trademark application has been examined by the Office and has been published in a way that provides an opportunity for the public to oppose its registration.


Research OneLook Acronym Finder
Serial Number90364436
Registration Number6696651
Mark Literal ElementsVDX.TV
Mark Drawing Type4 - STANDARD CHARACTER MARK
Mark TypeSERVICE MARK
RegisterPRINCIPAL
Current LocationPUBLICATION AND ISSUE SECTION 2021-12-22
Basis1(a)
Class StatusACTIVE
Primary US Classes
  • 100: Miscellaneous
  • 101: Advertising and Business
  • 102: Insurance and Financial
Primary International Class
  • 035 - Primary Class
  • (Advertising and business) Advertising; business management; business administration; office functions.
Filed UseYes
Current UseYes
Intent To UseNo
Filed ITUNo
44D FiledNo
44E CurrentNo
66A CurrentNo
Current BasisNo
No BasisNo
Attorney NameTaren M. Fujimoto

Timeline

2019-10-30Date of First Use
2019-10-30Date of Use In Commerce
2020-12-07Application Filed
2020-12-10Location: NEW APPLICATION PROCESSING
2020-12-10Status: Live/Pending
2020-12-10Transaction Date
2021-12-22Location: PUBLICATION AND ISSUE SECTION
2022-01-25Published
2022-01-25Status: Application has been published for opposition. The opposition period begins on the date of publication.
2022-04-12Trademark Registered

Trademark Parties (Applicants & Owners)

Party: Exponential Interactive, Inc.
Address2340 Powell Street, #378 Emeryville, CALIFORNIA UNITED STATES 94608
Legal Entity TypeCorporation
Legal Entity StateDELAWARE

Attorney of Record

TAREN M. FUJIMOTO
EXPONENTIAL INTERACTIVE, INC.
5858 HORTON STREET, SUITE 300
EMERYVILLE, CA 94608

Good, Services, and Codes


IC 035. US 100 101 102. G & S: Advertising services, advertising agency services, business marketing services, advertising consulting services; Advertising services in the nature of media placement services; Promoting the goods and services of others; Publicity agents specializing in the representation of advertisers and publishers; Creative services for advertising, namely, layout services for advertising purpose, creating corporate and brand identity for others in the field of advertising, and creating and updating advertising material; Dissemination of advertising for others via the Internet, computers, mobile and streaming devices, televisions, machine-readable codes consisting of an array of black and white squares, and other means of communication; Advertising campaign management and planning services for others; Online advertising and promotional services by improving the effectiveness of online advertising campaigns by classifying ad viewer profiles and behavior to direct advertisements to appropriate audiences; Analysis of advertising response in the nature of prediction of likely consumer response to advertising campaigns, analysis of actual advertising response, and providing scoring and data results to advertisers on the effectiveness of their advertising campaigns. FIRST USE: 20191030. FIRST USE IN COMMERCE: 20191030
IC 042. US 100 101. G & S: Computer software development of computer and mobile device software applications, websites, web page takeovers, and machine-readable codes consisting of an array of black and white squares that provide user experiences consisting of viewing and engaging with advertisements, namely, viewing and interacting with videos and performing social interactions. FIRST USE: 20191030. FIRST USE IN COMMERCE: 20191030

International Codes:35
U.S. Codes:100,101,102
International Codes:42
U.S. Codes:100,101
Type CodeType
GS0351Advertising services, advertising agency services, business marketing services, advertising consulting services, media placement services, and promotional services for others; publicity agents specializing in the representation of advertisers and publishers; creative services for advertising, namely, layout, creating corporate and brand identity for others in the field of advertising, and creating and updating advertising material; dissemination of advertising for others via the Internet, computers, mobile and streaming devices, televisions, QR codes, and other means of communication; advertising campaign management and planning services for others; improving the effectiveness of online advertising campaigns by classifying ad viewer profiles and behavior to direct advertisements to appropriate audiences; prediction of likely consumer response to advertising campaigns, analysis of actual advertising response, and providing scoring and data results to advertisers on the effectiveness of their advertising campaigns
GS0351Advertising services, advertising agency services, business marketing services, advertising consulting services; Advertising services in the nature of media placement services; Promoting the goods and services of others; Publicity agents specializing in the representation of advertisers and publishers; Creative services for advertising, namely, layout services for advertising purpose, creating corporate and brand identity for others in the field of advertising, and creating and updating advertising material; Dissemination of advertising for others via the Internet, computers, mobile and streaming devices, televisions, machine-readable codes consisting of an array of black and white squares, and other means of communication; Advertising campaign management and planning services for others; Online advertising and promotional services by improving the effectiveness of online advertising campaigns by classifying ad viewer profiles and behavior to direct advertisements to appropriate audiences; Analysis of advertising response in the nature of prediction of likely consumer response to advertising campaigns, analysis of actual advertising response, and providing scoring and data results to advertisers on the effectiveness of their advertising campaigns

Trademark Filing History

DescriptionDateProceeding Number
PUBLISHED FOR OPPOSITION2022-01-25
OFFICIAL GAZETTE PUBLICATION CONFIRMATION E-MAILED2022-01-25
NOTIFICATION OF NOTICE OF PUBLICATION E-MAILED2022-01-05
NOTIFICATION OF EXAMINERS AMENDMENT E-MAILED2021-12-216328
EXAMINERS AMENDMENT E-MAILED2021-12-216328
EXAMINERS AMENDMENT -WRITTEN2021-12-2193982
EXAMINER'S AMENDMENT ENTERED2021-12-2188888
APPROVED FOR PUB - PRINCIPAL REGISTER2021-12-21
PREVIOUS ALLOWANCE COUNT WITHDRAWN2021-12-13
WITHDRAWN FROM PUB - OG REVIEW QUERY2021-12-0799910
APPROVED FOR PUB - PRINCIPAL REGISTER2021-11-20
TEAS/EMAIL CORRESPONDENCE ENTERED2021-10-2888889
TEAS RESPONSE TO OFFICE ACTION RECEIVED2021-10-27
CORRESPONDENCE RECEIVED IN LAW OFFICE2021-10-2788889
NOTIFICATION OF NON-FINAL ACTION E-MAILED2021-06-066325
NON-FINAL ACTION WRITTEN2021-06-0693982
NON-FINAL ACTION E-MAILED2021-06-066325
ASSIGNED TO EXAMINER2021-05-2593982
NEW APPLICATION OFFICE SUPPLIED DATA ENTERED IN TRAM2021-02-12
NEW APPLICATION ENTERED IN TRAM2020-12-10

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