Application

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

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Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number. PTO Form 1478 (Rev 09/2006)

OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 90334805

Filing Date: 11/21/2020

To the Commissioner for Trademarks:

MARK: ae (stylized and/or with design, see mark)
The literal element of the mark consists of ae. The applicant is not claiming color as a feature of the mark. The mark consists of the letters "ae" in stylized font and connected together.
The applicant, S.M. ENTERTAINMENT CO., LTD., a corporation of Korea, South, having an address of
      423, Apgujung-ro, Gangnam-gu
      Seoul 06009
      Korea, South
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

International Class 035:  Advertising services; retail services provided by hypermarket services; retail department store services; brand management; office functions; consultancy of events for commercial and promotional purposes; commercial administration of the licensing of the goods and services of others; presentation of goods on communication media, for retail purposes; talent agency services, namely, business management of performing artists; management of performing artists; on-line auctioneering; arranging subscriptions of the online publications of others; promoting the goods and services by means of operating an on-line comprehensive shopping mall; rental of vending machines; business intermediary services relating to mail order by telecommunications; telephone answering and message handling services; compilation of information into computer databases; publicity services
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of priority based on Korea, South application number 40-2020-0156160, filed 09/03/2020.
INTENT TO PERFECT 44(d) : At this time, the applicant intends to rely on Section 44(e) as a basis for registration and requests that the application be suspended to await the submission of the foreign registration. If ultimately the applicant does not rely on §44(e) as a basis for registration, a valid claim of priority may be retained.


International Class 038:  Providing access to databases or internet information; radio, television and cable broadcasting services; providing user access to platforms on the internet relating to mobile communications; providing access to mobile Internet portals; transmission of sound and images between mobile telecommunications devices; providing access to chat lines, chatrooms and forums via mobile Internet; wireless internet broadcasting; transmission of text message and video; operation of broadcasting facilities; interactive broadcasting and communications services; transmission of online music; providing online chat room or bulletin board service; electronic bulletin board services for location-based social networking service (SNS); providing access to an online virtual community via the internet, and mobile; internet broadcasting services; providing bulletin boards, community forums, and online chat rooms for the transmission of messages among computer users concerning entertainment, and education; broadcasting and transmission of television programs
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of priority based on Korea, South application number 40-2020-0156161, filed 09/03/2020.
INTENT TO PERFECT 44(d) : At this time, the applicant intends to rely on Section 44(e) as a basis for registration and requests that the application be suspended to await the submission of the foreign registration. If ultimately the applicant does not rely on §44(e) as a basis for registration, a valid claim of priority may be retained.


International Class 043:  Rental of function rooms; restaurant services; bar services; restaurant services provided by franchised restaurants; pet hotel services; providing campground facilities; rental of exhibition facilities; bakery; pubs; cafe services; coffee-house and snack-bar services; fast-food restaurant services; street stalls services; Korean restaurants; rental of meeting rooms
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of priority based on Korea, South application number 40-2020-0156163, filed 09/03/2020.
INTENT TO PERFECT 44(d) : At this time, the applicant intends to rely on Section 44(e) as a basis for registration and requests that the application be suspended to await the submission of the foreign registration. If ultimately the applicant does not rely on §44(e) as a basis for registration, a valid claim of priority may be retained.


International Class 045:  Marriage counseling; bodyguard services; industrial property management; management of trademarks; litigation consultancy; running errands for others; on-line social networking services; copyright management; licensing of copyright; arbitration services; advisory services relating to intellectual property rights; licensing of intellectual property; management of intellectual property rights
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.

Priority based on foreign filing: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services and asserts a claim of priority based on Korea, South application number 40-2020-0156164, filed 09/03/2020.
INTENT TO PERFECT 44(d) : At this time, the applicant intends to rely on Section 44(e) as a basis for registration and requests that the application be suspended to await the submission of the foreign registration. If ultimately the applicant does not rely on §44(e) as a basis for registration, a valid claim of priority may be retained.




Miscellaneous Statement
The examining attorney is advised that in South Korea, where the applicant is organized, corporations are permitted to use the "Co., Ltd." designation in their business names.


The owner's/holder's proposed attorney information: Sang Ho Lee. Other appointed attorneys are David Youngjoon Jung. Sang Ho Lee of Novick, Kim & Lee, PLLC, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      Suite 404
      3251 Old Lee Highway
      Fairfax, Virginia 22030
      United States
      703-745-5495(phone)
      703-563-9748(fax)
      docket@nkllaw.com
The docket/reference number is TL3012027.
Sang Ho Lee submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant hereby appoints Sang Ho Lee of Novick, Kim & Lee, PLLC
      3251 Old Lee Highway
      Suite 404
      Fairfax Virginia 22030
      United States
      703-745-5495(phone)
      703-563-9748(fax)
      docket@nkllaw.com
as applicant's representative upon whom notice or process in the proceedings affecting the mark may be served.

The applicant's current Correspondence Information:

Sang Ho Lee

PRIMARY EMAIL FOR CORRESPONDENCE: docket@nkllaw.com        SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): slee@nkllaw.com; djung@nkllaw.com Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).

A fee payment in the amount of $1100 has been submitted with the application, representing payment for 4 class(es).

Declaration

	Basis: If the applicant is filing the application based on use in commerce under 15 U.S.C. § 1051(a): The signatory believes that the applicant is the owner of the trademark/service mark sought to be registered; The mark is in use in commerce and was in use in commerce as of the filing date of the application on or in connection with the goods/services in the application; The specimen(s) shows the mark as used on or in connection with the goods/services in the application and was used on or in connection with the goods/services in the application as of the application filing date; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate. And/Or If the applicant is filing the application based on an intent to use the mark in commerce under 15 U.S.C. § 1051(b), § 1126(d), and/or § 1126(e): The signatory believes that the applicant is entitled to use the mark in commerce; The applicant has a bona fide intention to use the mark in commerce and had a bona fide intention to use the mark in commerce as of the application filing date on or in connection with the goods/services in the application; and To the best of the signatory's knowledge and belief, the facts recited in the application are accurate.
	To the best of the signatory's knowledge and belief, no other persons, except, if applicable, concurrent users, have the right to use the mark in commerce, either in the identical form or in such near resemblance as to be likely, when used on or in connection with the goods/services of such other persons, to cause confusion or mistake, or to deceive.
	To the best of the signatory's knowledge, information, and belief, formed after an inquiry reasonable under the circumstances, the allegations and other factual contentions made above have evidentiary support.
	The signatory being warned that willful false statements and the like are punishable by fine or imprisonment, or both, under 18 U.S.C. § 1001, and that such willful false statements and the like may jeopardize the validity of the application or submission or any registration resulting therefrom, declares that all statements made of his/her own knowledge are true and all statements made on information and belief are believed to be true.

Declaration Signature

Signature: /David Youngjoon Jung/   Date: 11/21/2020
Signatory's Name: David Youngjoon Jung
Signatory's Position: Other attorney of record, District of Columbia Bar member
Payment Sale Number: 90334805
Payment Accounting Date: 11/23/2020

Serial Number: 90334805
Internet Transmission Date: Sat Nov 21 16:43:38 ET 2020
TEAS Stamp: USPTO/BAS-XX.XXX.XXX.XX-2020112116433892
5176-90334805-7507a9196191b1e2f047a3e44c
3b84593f3c02c79a85a5f15aaed9539a9791d-CC
-43370968-20201121164205031419