Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
TEAS Plus Application
Serial Number:90268960
Filing Date:10/21/2020
NOTE: Data fields with the * are mandatory under TEAS Plus. The wording "(if applicable)" appears where the field is only mandatory under the facts of the particular
application.
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of a stylized smiling man, with peach colored skin, light blue and white eyes and brown eyebrows, white shoulder-length hair,
wearing a dark blue wide-brimmed hat, a dark blue coat that has two black buttons, and a white cravat. The word "QUAKER" appears in stylized dark blue lettering across the bottom of the portrait
located above a stylized version of the word "CHEWY", the letters of the word are yellow outlined in the colors white and red on a blue background.
*COLOR(S) CLAIMED
(If applicable)
The color(s) yellow, red, blue, white, dark blue, peach, light blue, black and brown is/are claimed as a feature of the mark.
PIXEL COUNT ACCEPTABLE
YES
PIXEL COUNT
560 x 429
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
The Quaker Oats Company
*MAILING ADDRESS
555 West Monroe Street
*CITY
Chicago
*STATE
(Required for U.S. applicants)
Illinois
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
60661
PHONE
312-821-1408
FAX
312-821-1316
*EMAIL ADDRESS
XXXX
LEGAL ENTITY INFORMATION
*TYPE
CORPORATION
* STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY OF INCORPORATION
The applicant claims ownership of active prior U.S. Registration Number(s) 5728470, 4420852, 5734344, and others.
*CONSENT (NAME/LIKENESS)
(if applicable)
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
*CONCURRENT USE CLAIM
(if applicable)
ATTORNEY INFORMATION
NAME
Janet Silverberg
ATTORNEY BAR MEMBERSHIP NUMBER
XXX
YEAR OF ADMISSION
XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY
XX
FIRM NAME
PepsiCo, Inc.
STREET
7701 Legacy Drive
CITY
Plano
STATE
Texas
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
United States
ZIP/POSTAL CODE
75024
PHONE
312-821-1408
FAX
312-821-1316
EMAIL ADDRESS
janet.silverberg@pepsico.com
OTHER APPOINTED ATTORNEY
Jeanette S. Zimmer
CORRESPONDENCE INFORMATION
NAME
Janet Silverberg
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
janet.silverberg@pepsico.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
trademarks@pepsico.com; celeste.ploog@pepsico.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Plus
NUMBER OF CLASSES
1
APPLICATION FOR REGISTRATION PER CLASS
225
*TOTAL FEES DUE
225
*TOTAL FEES PAID
225
SIGNATURE INFORMATION
* SIGNATURE
/janet silverberg/
* SIGNATORY'S NAME
Silverberg, Janet
* SIGNATORY'S POSITION
Attorney of Record; IL Bar Member
SIGNATORY'S PHONE NUMBER
312-821-2652
* DATE SIGNED
10/21/2020
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
TEAS Plus Application
Serial Number:90268960
Filing Date:10/21/2020
To the Commissioner for Trademarks:
MARK: QUAKER CHEWY (stylized and/or with design, see mark)
The literal element of the mark consists of QUAKER CHEWY. The color(s) yellow, red, blue, white, dark blue, peach, light blue, black and brown is/are claimed as a feature of the mark. The mark
consists of a stylized smiling man, with peach colored skin, light blue and white eyes and brown eyebrows, white shoulder-length hair, wearing a dark blue wide-brimmed hat, a dark blue coat that has
two black buttons, and a white cravat. The word "QUAKER" appears in stylized dark blue lettering across the bottom of the portrait located above a stylized version of the word "CHEWY", the letters of
the word are yellow outlined in the colors white and red on a blue background.
The applicant, The Quaker Oats Company, a corporation of New Jersey, having an address of
555 West Monroe Street
Chicago, Illinois 60661
United States
312-821-1408(phone)
312-821-1316(fax)
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
For specific filing basis information for each item, you must view the display within the Input Table.
International Class 030: Grain-based food bars; Grain-based snack foods; Granola snacks; Ready to eat, cereal derived food bars
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services. (15 U.S.C. Section 1051(b)).
Claim of Active Prior Registration(s)
The applicant claims ownership of active prior U.S. Registration Number(s) 5728470, 4420852, 5734344, and others.
Name(s), Portrait(s), Signature(s) of individual(s)
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
The owner's/holder's proposed attorney information: Janet Silverberg. Other appointed attorneys are Jeanette S. Zimmer. Janet Silverberg of PepsiCo, Inc., is a member of the XX bar, admitted to
the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
7701 Legacy Drive
Plano, Texas 75024
United States
312-821-1408(phone)
312-821-1316(fax)
janet.silverberg@pepsico.com
Janet Silverberg submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S.
Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $225 has been submitted with the application, representing payment for 1 class(es).
Declaration
Declaration Signature
Signature: /janet silverberg/ Date: 10/21/2020
Signatory's Name: Silverberg, Janet
Signatory's Position: Attorney of Record; IL Bar Member
Signatory's Phone Number: 312-821-2652
Payment Sale Number: 90268960
Payment Accounting Date: 10/21/2020
Serial Number: 90268960
Internet Transmission Date: Wed Oct 21 14:01:50 ET 2020
TEAS Stamp: USPTO/FTK-XXX.XXX.XX.XX-2020102114015042
3937-90268960-750bfeb5e671ccece411438d1f
8ed9bd89b35512f8abd0275722a5875e1c2a481-
DA-01502638-20201021133036205730