Trademark/Service Mark Application, Principal Register
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of a circle with three finger cutouts formed in the circle and extending from a lower right quadrant toward the upper left
quadrant with the circle positioned above the letters S and E in the words WISE UP in a stylized font.
PIXEL COUNT ACCEPTABLE
YES
PIXEL COUNT
944 x 478
REGISTER
Principal
APPLICANT INFORMATION
*OWNER OF MARK
CENTRAL DE PRODUÇÕES GWUP S.A.
INTERNAL ADDRESS
Av. Presidente Getúlio Vargas
*MAILING ADDRESS
3812, Mezanino, Água Verde
*CITY
Curitiba, PR
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY
Brazil
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
80240-041
*EMAIL ADDRESS
XXXX
LEGAL ENTITY INFORMATION
TYPE
société anonyme (sa)
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY WHERE LEGALLY ORGANIZED
James J. Kernell, Ginnie C. Derusseau, Aaron S. Reed, Kyle Donnelly, Blake E. Vande Garde, Mark C. Young, John C. McMahon, Marcia J.
Rodgers, Dave Rein
CORRESPONDENCE INFORMATION
NAME
Kent R. Erickson
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE
ekdkdocket@kcpatentlaw.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES)
kre@kcpatentlaw.com
FEE INFORMATION
APPLICATION FILING OPTION
TEAS Standard
NUMBER OF CLASSES
1
APPLICATION FOR REGISTRATION PER CLASS
275
*TOTAL FEES DUE
275
*TOTAL FEES PAID
275
SIGNATURE INFORMATION
SIGNATURE
/Kent R. Erickson/
SIGNATORY'S NAME
Kent R. Erickson
SIGNATORY'S POSITION
Attorney of record, Kansas bar member
SIGNATORY'S PHONE NUMBER
913-549-4700
DATE SIGNED
10/19/2020
Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)
Trademark/Service Mark Application, Principal Register
Serial Number:90263380
Filing Date:10/19/2020
To the Commissioner for Trademarks:
MARK: WISE UP (stylized and/or with design, see mark)
The literal element of the mark consists of WISE UP. The applicant is not claiming color as a feature of the mark. The mark consists of a circle with three finger cutouts formed in the circle and
extending from a lower right quadrant toward the upper left quadrant with the circle positioned above the letters S and E in the words WISE UP in a stylized font.
The applicant, CENTRAL DE PRODUÇÕES GWUP S.A., a société anonyme (sa) legally organized under the laws of Brazil, having an address of
Av. Presidente Getúlio Vargas
3812, Mezanino, Água Verde
Curitiba, PR 80240-041
Brazil
XXXX
requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C.
Section 1051 et seq.), as amended, for the following:
International Class 016: textbooks in the field of languages
Based on Foreign Registration: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services, and submits a copy of
Brazil registration number 900071265, and/or proof of renewal, registered 10/06/2009 with a renewal date of 11/06/2018 and an expiration date of 10/06/2029, and translation thereof, if
appropriate.
The foreign registration that is the basis of the U.S. application under §44(e) of the Trademark Act includes a claim of standard characters or the country of origin's standard character
equivalent.
The owner's/holder's proposed attorney information: Kent R. Erickson. Other appointed attorneys are James J. Kernell, Ginnie C. Derusseau, Aaron S. Reed, Kyle Donnelly, Blake E. Vande Garde, Mark C.
Young, John C. McMahon, Marcia J. Rodgers, Dave Rein. Kent R. Erickson of Erickson Kernell IP, LLC, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the
attorney(s) is located at
8900 State Line Road, Ste. 500
Leawood, Kansas 66206
United States
913-549-4700(phone)
9135494646(fax)
ekdkdocket@kcpatentlaw.com
The docket/reference number is 1227.005.
Kent R. Erickson submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S.
Commonwealth or territory.
The applicant's current Correspondence Information:
Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed,
and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $275 has been submitted with the application, representing payment for 1 class(es).
Declaration
Declaration Signature
Signature: /Kent R. Erickson/ Date: 10/19/2020
Signatory's Name: Kent R. Erickson
Signatory's Position: Attorney of record, Kansas bar member
Payment Sale Number: 90263380
Payment Accounting Date: 10/19/2020
Serial Number: 90263380
Internet Transmission Date: Mon Oct 19 15:05:11 ET 2020
TEAS Stamp: USPTO/BAS-XXX.XX.XXX.XXX-202010191505115
23399-90263380-750c6b67483ed3bd933a9ed58
d84dddf22297599af8bbf2cf963216b7c649065-
CC-05109541-20201019144703558899