Application

NATURAL LIGHT NATURDAYS FOR THOSE WHO LIKE PINEAPPLE LEMONADE AND DRINKING BEER

Anheuser-Busch, LLC

Trademark/Service Mark Application, Principal Register

Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)

Trademark/Service Mark Application, Principal Register

Serial Number: 90148553
Filing Date: 08/31/2020

The table below presents the data as entered.

Input Field
Entered
SERIAL NUMBER 90148553
MARK INFORMATION
*MARK \\TICRS\EXPORT18\IMAGEOUT 18\901\485\90148553\xml1 \ APP0002.JPG
SPECIAL FORM YES
USPTO-GENERATED IMAGE NO
LITERAL ELEMENT Natural Light Naturdays for those who like Pineapple Lemonade and drinking beer
COLOR MARK YES
COLOR(S) CLAIMED
(If applicable)
The color(s) white, green, yellow, pink, black, and brown is/are claimed as a feature of the mark.
*DESCRIPTION OF THE MARK
(and Color Location, if applicable)
The mark consists of an image a pink flamingo with a yellow beak with a black tip and black legs on yellow background with the words NATURAL LIGHT in white with green shadow font with the word light below and situated to the right; the wording NATURDAYS in green centered inside a yellow border at the bottom of the image with a green five pointed star on the left side of NATURDAYS and an image of green five pointed star on the right with a brown pineapple with green leaves to the right of that star. At the bottom and centered inside a green border are the words 'for those who like' in white, 'pineapple lemonade' in yellow, the word 'and' in white and 'drinking beer' in yellow.
PIXEL COUNT ACCEPTABLE YES
PIXEL COUNT 476 x 312
REGISTER Principal
APPLICANT INFORMATION
*OWNER OF MARK Anheuser-Busch, LLC
*MAILING ADDRESS One Busch Place, 202-7
*CITY St. Louis
*STATE
(Required for U.S. applicants)
Missouri
*COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
*ZIP/POSTAL CODE
(Required for U.S. and certain international addresses)
63118
PHONE 314-577-1886
*EMAIL ADDRESS XXXX
LEGAL ENTITY INFORMATION
TYPE limited liability company
STATE/COUNTRY/REGION/JURISDICTION/U.S. TERRITORY WHERE LEGALLY ORGANIZED Missouri
GOODS AND/OR SERVICES AND BASIS INFORMATION
INTERNATIONAL CLASS 032 
*IDENTIFICATION Flavored beer
FILING BASIS SECTION 1(b)
ADDITIONAL STATEMENTS SECTION
ACTIVE PRIOR REGISTRATION(S) The applicant claims ownership of active prior U.S. Registration Number(s) 5693727.
ATTORNEY INFORMATION
NAME Todd Davidovits
ATTORNEY DOCKET NUMBER 31958.xxxx
ATTORNEY BAR MEMBERSHIP NUMBER XXX
YEAR OF ADMISSION XXXX
U.S. STATE/ COMMONWEALTH/ TERRITORY XX
FIRM NAME Anheuser-Busch, LLC
STREET One Busch Place, 202-7
CITY St. Louis
STATE Missouri
COUNTRY/REGION/JURISDICTION/U.S. TERRITORY United States
ZIP/POSTAL CODE 63118
PHONE 314-577-1886
EMAIL ADDRESS trademarks@anheuser-busch.com
OTHER APPOINTED ATTORNEY Tobias Weas
CORRESPONDENCE INFORMATION
NAME Todd Davidovits
PRIMARY EMAIL ADDRESS FOR CORRESPONDENCE trademarks@anheuser-busch.com
SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES) docket@hollandhart.com
FEE INFORMATION
APPLICATION FILING OPTION TEAS Standard
NUMBER OF CLASSES 1
APPLICATION FOR REGISTRATION PER CLASS 275
*TOTAL FEES DUE 275
*TOTAL FEES PAID 275
SIGNATURE INFORMATION
SIGNATURE /Todd A Davidovits/
SIGNATORY'S NAME Todd Davidovits
SIGNATORY'S POSITION Assistant Secretary
SIGNATORY'S PHONE NUMBER 314-577-1886
DATE SIGNED 08/31/2020



Under the Paperwork Reduction Act of 1995 no persons are required to respond to a collection of information unless it displays a valid OMB control number.
PTO Form 1478 (Rev 09/2006)
OMB No. 0651-0009 (Exp 02/28/2021)


Trademark/Service Mark Application, Principal Register

Serial Number: 90148553
Filing Date: 08/31/2020

To the Commissioner for Trademarks:

MARK: Natural Light Naturdays for those who like Pineapple Lemonade and drinking beer (stylized and/or with design, see mark)
The literal element of the mark consists of Natural Light Naturdays for those who like Pineapple Lemonade and drinking beer. The color(s) white, green, yellow, pink, black, and brown is/are claimed as a feature of the mark. The mark consists of an image a pink flamingo with a yellow beak with a black tip and black legs on yellow background with the words NATURAL LIGHT in white with green shadow font with the word light below and situated to the right; the wording NATURDAYS in green centered inside a yellow border at the bottom of the image with a green five pointed star on the left side of NATURDAYS and an image of green five pointed star on the right with a brown pineapple with green leaves to the right of that star. At the bottom and centered inside a green border are the words 'for those who like' in white, 'pineapple lemonade' in yellow, the word 'and' in white and 'drinking beer' in yellow.
The applicant, Anheuser-Busch, LLC, a limited liability company legally organized under the laws of Missouri, having an address of
      One Busch Place, 202-7
      St. Louis, Missouri 63118
      United States
      314-577-1886(phone)
      XXXX

requests registration of the trademark/service mark identified above in the United States Patent and Trademark Office on the Principal Register established by the Act of July 5, 1946 (15 U.S.C. Section 1051 et seq.), as amended, for the following:

For specific filing basis information for each item, you must view the display within the Input Table.
International Class 032:  Flavored beer
Intent to Use: The applicant has a bona fide intention, and is entitled, to use the mark in commerce on or in connection with the identified goods/services.



Claim of Active Prior Registration(s)
The applicant claims ownership of active prior U.S. Registration Number(s) 5693727.


The owner's/holder's proposed attorney information: Todd Davidovits. Other appointed attorneys are Tobias Weas. Todd Davidovits of Anheuser-Busch, LLC, is a member of the XX bar, admitted to the bar in XXXX, bar membership no. XXX, and the attorney(s) is located at
      One Busch Place, 202-7
      St. Louis, Missouri 63118
      United States
      314-577-1886(phone)
      trademarks@anheuser-busch.com
The docket/reference number is 31958.xxxx.
Todd Davidovits submitted the following statement: The attorney of record is an active member in good standing of the bar of the highest court of a U.S. state, the District of Columbia, or any U.S. Commonwealth or territory.

The applicant's current Correspondence Information:
      Todd Davidovits
       PRIMARY EMAIL FOR CORRESPONDENCE: trademarks@anheuser-busch.com
       SECONDARY EMAIL ADDRESS(ES) (COURTESY COPIES): docket@hollandhart.com


Requirement for Email and Electronic Filing: I understand that a valid email address must be maintained by the applicant owner/holder and the applicant owner's/holder's attorney, if appointed, and that all official trademark correspondence must be submitted via the Trademark Electronic Application System (TEAS).
A fee payment in the amount of $275 has been submitted with the application, representing payment for 1 class(es).

Declaration

Declaration Signature

Signature: /Todd A Davidovits/   Date: 08/31/2020
Signatory's Name: Todd Davidovits
Signatory's Position: Assistant Secretary
Payment Sale Number: 90148553
Payment Accounting Date: 08/31/2020

Serial Number: 90148553
Internet Transmission Date: Mon Aug 31 12:21:12 ET 2020
TEAS Stamp: USPTO/BAS-XXX.XXX.XXX.X-2020083112211276
9652-90148553-75087a982a48aeeabd0d732b88
611f7b7f5d07ffcd3f830821c57fcf73478f934a
-DA-21128459-20200831121400643922

Application [image/jpeg]


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